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The British Columbia Retailer Mar 31, 1921

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Array T
HIRTEENTH YEAR
MARCH, 1921
The British Columbia
\ m i
Dry Goods - Groceries - Hardware - General Merchandise
20c Per Copy; $2 00 Per Year.
Vol. XII., No. 7.
VANCOUVER, B.C.
You Cannot Have
Good Bread
Unless You Use
Good Flour
OGILVlE'S
Royal Household Flour
Is the Realization of All That is Best in Flour
THE
Ogilvie Flour Mills Co., Ltd.
Vancouver, B. C.
314 Dominion Bldg. Phone Sey. 6891
k   l.tt
:|l
! Mr. Retailer:—
How're your Figures to-day?
Pretty slow, eh — {Business much mere of a picnic
without 'em—We'll say) so.
BUT this little fellow will
keep all your figures in
the pink of condition   every
time and all the
time.
Price only $185
Term* if d.tlr.d
And You'll Never Get the
"FIGURATION BLUES."
Let Us Show You—We'll Be Pleased to Do So.
BURROUGHS
Adding - Bookkeeping - Calculating Machines
E. C. COLEMAN, Manager for B.C.
119 Pender W. VANCOUVER, B.C.
Use Oceap palls
Kraft Paper
\'m people in the Province are more
anxious that the unemployment epieation be
nettled than the Retail Merchants,
It is nol oul) praetieal business sense but
a duty at this time to bn\ and use Ocean Palls
Kraft ami Manila Papers, la eausi the) arc
made \\ ithin I lie Proi ince, The) are la tt<
qualiti than most papers anil cost tin* name,
Vou are thus giving tic most praetieal kind
of help to men who need woi . to earn money,
that v iii ki en tl eir fam lies fetl ai d i !<<iii«'<!.
Smith, Davidson & Wright, Ltd.
Manufacturers and Wholesale Paper Dealers
VANCOUVER and VICTORIA, B C.
B.C. District Telegraph & Delivery Co., Limited
Amalgamated With FIRE  PATROLS, LIMITED.
  Seymour G51
51G HASTINGS STREET WEST
ELECTRIC PROTECTION AGAINST BURGLARY       MANUAL FIRE ALARMS
CENTRAL STATION SYSTEM OF NIGHT WATCH SIGNALS
ELECTRIC SUPERVISION OF AUTOMATIC SPRINKLER SYSTEMS
During the Past Year Our Patrols Reported
and Attended to:
403 DOORS LEFT OPEN.
190 WINDOWS LEFT OPEN or BROKEN.
454 LIGHTS Left ON by Accident.
87 LIGHTS Left OFF by Accident.
17 SAFES Left OPEN by Accident.
FIRE PROTECTION ADVISORY DEPT.
WATCHMAN'S PATROL.
MERCHANTS' POLICE.
SPECIAL SALVAGE.
LIGHT CONTROL.
UNIFORMED MESSENGER SERVICE.
We "Work in Co-operation with the City Fire and  Police Department!
We Answered 207 FIRE CALLS Threatening Our Clients
Phone or Write for Further Information, 1921
THE BRITISH COLUMBIA RETAILER
24:!
The record of each clerk
An up-to-date National Cash Register shows you exactly
what each one of your clerks does every day. Adding
counters on the register tell:
0 How many customers each clerk waited on.
0 The total amount of each clerk's sales.
These daily records show you which clerks are most
industrious, which clerks sell the most goods, which
clerks are most accurate.
They enable you to fix   wages   on   actual selling   ability.
They give you the figures needed for a bonus or profit-
sharing system.
These clerks' records, together with the many other
printed and added records made by an up-to-date National
Cash Register, enable you to control your business.
This adding counter, at the left side of
the register, shows that Clerk A took
in $39.84 during the day. Similar
counters show what the other clerks
took in.
These adding counters, at the front
of the register just above the cash
drawers, show how many customers
each clerk waited on, and the total
number of customers.
We make cash registers for every line of business
NATIONAL
CASH  REGISTER CO.
OF   CANADA  LIMITED
TORONTO. ONT. 244
THE BRITISH COLUMBIA RETAILER
March
ROGERS'
GOLDEN SYRUP
The End of a Perfect Day"
from finest flavoured cane sugar, a special grade of which is imported for the
purpose.
flPut up in all sizes of packages to suit your customers' requirements.
pn packages designed to beautify your store.
2-lb. tins, 24 to a case. 10-lb. tins, 6 to a case.
5-lb. tins, 12 to a case. 201b. tins, 3 to a case.
Perfect Seal jars, 12 to a case.
The British Columbia Sugar Refining Go. Ltd.
VANCOUVER, B.C. -fi
1921
THE BRITISH COLUMBIA RETAILER
245
St. Francis Hotel
Direct!*! opposite C.P.R. Depol and one block
from  V<>s\   Office aiiti  th<'  business centre.
MODERN IN BVERY RESPECT
European Plan, $1.50 Up.   Cafe in Connection.
J. NATION A SON, Managers.
Patronize Home Industry
BUY
COLUMBIA BRAND
Writing Tablets
— and —
School Supplies
Made in B.C.
Wrapping Paper, Twine, St. Lawrence
Paper Bags, Toilet Paper, Picnic
Sundries and Stationery
Columbia Paper Co., Ltd.
VANCOUVER and VICTORIA, R.C.
Lake of the Woods
Milling Company
LIMITED
Makers of
FIVE ROSES
• FLOUR •
The World's Best
Daily Capacity 14,200 Bbls.
B.C. Offices and Warehouses:
1300 Richards Street 1614 Store Street
VANCOUVER VICTORIA
They Have
EDDY'S in Mind
With most match buyers, to think
of matches is to think of EDDY'S.
Very many people ask for
"EDDY'S" by name, hut whether
specifically asked for or not it is
always advisable to fill the match
order with one of the EDDY linos.
Thirty to forty different brands
ii match for every occasion.
THE E. B. EDDY CO., UNITED
HULL, CANADA. 246
THE BRITISH COLUMBIA RETAILER
March
MR. RETAILER ——
You will find it easy to speed
up your sale6 if you will cooperate with our advertising
department
Our newspaper advertising campaigns for the coming
year addressed to the housewife are unusually strong
in appeal, particularly those for ROYAL STANDARD
Flour and and WILD ROSE delicious Pastry Flour.
The difference between these two products—the one
from the hard kernelled wheat and the other from soft
wheat, is pointed out in forcible manner, the advantages being shewn from the standpoints of both satis
factory baking results and economy. Books showing
these campaigns are in preparation and we shall be
pleased to forward you copies when they are completed.
These will show you what we are doing to help you
sell these products and how you can help us to helu
you.
Royal Standard
FLOUR
MAKES LIGHTER, WHITER BREAD"
This slogan will be hacked up by strong "rea»onwhy"
advertising, showing the housewife how thin splendid
flour is made from "the best of the best whom" Th )
modem milling processes by which this superlative
quality is attained will be shown by drawing of the
machinery, the Interior of the various units, and of the
laboratory. The food qualities will be emphasized as
will the cleanliness of the processes
Wild Rose Pastry Flour
The appetite appeal will be emphasized in this cam
pftifB. The richness of the flour and the economy of
its OH instead of ordinary flour for pastry.
She Will Ask for These Flours—Will You
Olve Them to Her?
Vancouver Milling & Grain Qo.. Limited
OFFICES AND MILLS
VANCOUVER, B.C.
Branches: Victoria, Nanaimo, New Westminster, Miasion City.
Agencies: Duncan, Courtenay, Langley Prairie, Cloverdale, Ladner.
•>
J. C. WILSON, LIMITED
-Makers of
The " Standard " Paper Bag
UNEQUALLED FOR STRENGTH AND DURABILITY
Phone Sey. 781
And of the following lines:-—
Greaseproof Paper Pie Plates
Stationery
Ice Cream Plates
Oyster Pails
Twines
Wrapping Paper
Toilet Paper
Phone Sey. 781
1068 HOMER STREET
VANCOUVER, B.C. 1921
THE BRITISH COLUMBIA RETAILER
247
@fr
BRITISH COLUMBIA
RtTAILLR
Published Monthly.
THIRTEENTH YEAR
QR0CKRTJB8, DRYOOODS,
HAHDWAHK,
UHNKKAL KBR0HANDI8&
OFFICIAL ORGAN OF B.C. BOARD
RETAIL MERCHANT'S*
ASSOCIATION OF CANADA.
A MONTHLY JOURNAL published in the interest of Retail Merchan-
dining and the Development of Commerce in Western Canada.
SUBSCRIPTION RATE; Two Dollars Per Year, payable in advance.
Advertising Hates on Application
Editor;  \V   J. HUGO
Publishers: PROGRESS PUBLISHING CO., LTD.
EDITORIAL AND BUSINESS OFFICES:
LONDON BUILDING, VANCOUVER, B.C.
Telephone, Se.wnour 3861
Vol, XII . No, 7
MARCH, 1921.
Vancouver, B.C
EDITOMAL
READ, MARK, LEARN!
In our Nov**inl*er issue, reference
was made t»> the Short Weight By*
law in Vancouver, under which retail
merchants are held responsible for
thr correct weight of goods sold by
"tln-iti.     IV-fortunately   one   oil  ©Ul*
members did nol head 'his artich
and consequent!) diti not protect
himself as he should have done. At
the solicitation of a local brokerage
house, he bough I some U.S honey
winch hore a lahel indicating thai
thu contents weighed twelve ounces
net. The result was thai the law
stepped in. grabbed honey, likewise
the merchant, likewise the fine!
Rankling under n sense of injustice,
our friend called Upon his Association gods to protect him, Thia was
a case, however, iu which the Asso
eiation had done everything possible
to protect its members by warning
them that the retail merchant was
responsible to the public for the net
Weight of the contents of any pack*
ages or containers whatever, sold
by him. obviously his only protection was to satisfy himself most
thoroughly as tO the correctness of
any  statement   of  weight   rendered
by wholesalers or jobbers from whom
he might buy gooda for re-sale.
While on this subject, and by way
of reiteration of a warning previously given to retailers throughout the
Province, it should he stated that
the principle laid down in the Vancouver Short Weight by-law is also
embodied in the Dominion Pure Food
Law, which lays upon the retailer
the responsibility for the purity of
foodstuffs sold by him according t<>
standards set up by the Dominion
Analyst. The K.M.A, of Canada took
up this question with the Federal
authorities with a view to having
the onus placed elsewhere, but they
were met by the reply that it was
impossible to do thia for the reason
that the Government had no control
over the products manufactured in
foreign countries. There seems no
reason, however, why the responsibility could not be as easily and as
equitably shouldered by importers
as by retailers, hut until the Association is able to make the Government
see it that way. the retailer will, as
usual, continue to be the goat, despite the fact that he of all the parties
concerned in the distribution is least
able to protect himself.
Practical application of this argument is our good friend who had
no means to determine the net
weight of the hot ties of honey imported by him inasmuch as he did
not see them until they came into
his store from a foreign country to
his order, and the broker in the ease
probably never handled them at all.
Whatever may be the right or
wrong of the legislation, the situation is that it is up to the retailer
and for this reason emphasises the
necessity of his keen attention to this
matter, the ease in question being
merely used as an illustration and
warning and as a most potent reason
that retailers should line up with the
KM.A. and becoming members,
should read their official trade magazine 1
COMFORT FIRST.
We notice our Market Editor, under his "Drygoods and Clothing"
heading, mentions the fact that low
shapes in starched collars are exceedingly popular and are being
generously stocked by retail merchants, five new shapes in this style
being reported from one collar
house. The writer is wearing one of
these now. and it is surely a comfort
after the high slave-to-fashion neck
casings we have been accustomed to.
We men laugh at women who will
undergo many a tortile for the sake
oi fashion, and here is a chance for
us to throw off a certain amount of
convention, for the new shapes, many
of which throw the height of the
collar downward, and do not look a
great deal different from the higher
styles, are certainly a boon. Of
course many retail merchants will
say they are in the husiness to cater
to the popular demand. This is
everybody's cry who desires to hide
behind it. hut it is up to the retail
merchant as a member of the community to further anything that will
he of advantage to the public generally and to go out of his way so to
do. l.t is not too much to surmise
that the high collar is actually injuries to health in ways that ean he
readily thought of, hut if we were
in the retail clothing husiness we
would call ourselves "The House of
Comfort Wear," and specialize
things that, whilst preserving as far
as possible a man's conventional
ideas of dress, would do the greater
thing of giving him the maximum
of comfort.
THE VERY LATEST
Recently talking to a men's clothing buyer, just hack from the
East, we got the situation there
red hot. "Clothing prices will stiffen," he asserted. He said that the
Eastern employers of garment
workers were attempting to get
more output hut their efforts had
not. met with much success. Wages
there had been reduced about 20%
from what they were a year ago.
You Have  Not Read This Journal, Until You  Have Studied the Advertisements. 24*
THE BRITISH COLUMBIA RETAILER
March
The Buyers' Strike
Dr. W. J. Hindley Again Hits Out and Gives Retail Merchants Heart
te-Heart Talk as to Their Duty to Themselves and Their Calling.
Among the Association happenings
of February, the return visit oi Dr.
\\\ J. Hindley, Director of Education
for the State Retailers' Association
of Washington, was the most outstanding, leaving its impress upon a
much wider group of retailers and
others than was possible during his
brief visit of October. 1920, which
was fully reported at that time. Dr.
Hindley returned to B.C. at the in
vitation of the B.C. Board of the
Retail Merchants' Association of
Canada, and delivered lectures at
New Westminster, Chilliwaek, Nanaimo and Vancouver.
At New Westminster the meeting
took the form of a dinner, at which
nearly 250 guests sat down, the affair being presided over by Mr. Ross
W. Smith, of T. H. Smith & Co., of
the Royal City. The gathering was
distinguished by the usual good-
fellowship and brightness which
characterises New Westminster tunc
tions of this nature, and not a little
of the atmosphere created was due
to the very excellent orchestra, whose
services contributed so much to the
success of the Provincial Convention
gatherings in July, 1!)20.
At Chilliwaek a large attendance
turned out, the meeting being under
the chairmanship of Mayor J. Ii.
Ashwell, who is also vice-president
of the B.C. Hoard.
At Nanaimo a very representative
gathering came together under the
auspices of the Nanaimo branch of
the R.M.A.. the chairman heing Mr.
Harvey Murphy, another vice-president of the B.C. Hoard, and president
of the Nanaimo Hoard of Trade.
At Vancouver the meeting was
conducted under the auspices of the
Grocers' Section of the Association,
Chairman T. If. White of that section
presiding.
Organization work in preparation
for the meeting was very complete,
over 800 invitations heing accepted
and the Dominion Hall being filled
to capacity. The meeting was enlivened by Mr. Roy A. Hunter. Mr.
Ben Crann and Mr. Whitehead, who
in addition to rendering vocal and
instrumental selections, led the big
gathering in community singing.
which was taken up with so much
enthusiasm that many people expressed a desire for more.
Arrangements are being made to
reprint   Dr.   Hindley's   lecture   in
pamphlet   form,  and   in  due  course
these will he iu the hands of retailers
throughout     the    Province.       Mean
while, the following arc some pertinent paragraphs, whieh were among
the many telling points made by 'his
eloquent lecturer!
"There is not another group of
people in the world that 1 would
rather havi  on my side, if 1 was put-
DR. W. J. HINDLEY
Director of Education, State Retailers'
Associat on, Washington, whose forceful
presentation of the problems of retail
distribution and the nt:essity of organi
sation as a solution of these problems,
captured the enthusiasm of six hundred
retailers and their friends in Vancouver
on   February  22nd.
ting over some great puhlie enterprise, than  retail  merchants of the
community   .   .   .   they will devot •
their funds and their efforts to all
kinds of unselfish interests, hut
when it comes down to their own
work, problems and difficulties, it
is almost impossible to get them together, and I Bay to you when you
••an bring seven hundred retail merchants and their Indies into a gathering as you have done tonight, it is
an augiirv of a new day."
"Every person was looking forward t" the declaration of the armistice, fth -it the\ believed the cost of
living would come down to some
thing like the pre war basis, . . .
Prices rose more in the 18 months
immediately followiug the armistice
than tiny did during the war, I)ur<
ing the war the index number iu
Dunn's and Bradstreets rose ;,, j*,
points, and in the Is months follow
ing tin- war it | os.' to 0,2, and in thai
change of the index was found the
basis of public complaint, of public
riticism, of individual suspicion an i
distrust ol Mm- distributing systems
of tins continent, . People
began to resent the intrusion upon
them of greater routs of living con,
modi ties that     resent men I
■■ .is fanned by some non in posit j ■
of large ; unite trust, supplemented
b*i an unwise and indiscriminating
press I am nol here tonight to 'i isr
rel with the newspaper*; newspapers
arc the great constructive force ol
our age, newspapers are absolutely
essential to lhe distribution of mer
chandise, newspapers on the other
hand cannot live without merchants
There is not a newspaper In tins
country that rould go through ninety
ila\ s comic 'Utive publication if it
was ii"! for the advertising paid for
h\ the retail merchants of I 'anada
. . , while merchants cannot
live without advertising neither can
newspapers live without advertising,
and I want to sa*t right her.- to you
that the only charge that ean be
made against the newspapers is that
the\ failed to eo-operate with the
merchants, who pa\ for their adver
tising    BpacC,    and    the")     failed    to
reckon w ith I he potential force ol
public opinion I hat they w ere arous
ing by their published articles, their
editorials, and the way in win *h they
head lined certain elements of busi
iicss   news. On   the   other
hand I also blame you merchants.
Voui obligation was to have been
sensitive to puhlie opinion, and In
have gone to the newspaper editors.
PXnlained to them the menace ot
their editorials, and to have CO OpCl'
ated with them in constructive pol
icy.   In this country of free institutions,  it   will  he  a had  day  If the
advertising page ever controls the
editorial page, hut on the other hand
newspapers must  be told by met*
Deal With Our Advertisers:    They Make This Official Publication Possible at $2.00 a Year. <)21
THE BRITISH COLUMBIA RETAILER
24il
chants, who pay for advertising space, thai the day has gone
by when newspapers ean take money For this advertising space,
and then in a few words absolutely destroy its value by the
attitude of the editorial column,
The intrusion ot self-constituted investigating committees.
fair price commissions, th- Board of Commerce, and all that
kind of thing, was resented b) the merchant because he said
if he was refused the right lo take replacement costs and
profits when the market was going Up, what would happen to
him when he would he forced to take replacement costs and
losses when the market was going down . . You cannot
protect the people w jo ii the market is going up and then leave
the merchant to go on the rock pile or the slag heap of bankruptcy on a falling market.
The farmer toda> cannot understand, if the price of his
wheat and his cotton will have come down, why it is that there
is not an appreciably similar redu -tion in the price of garments
and the other supplies that he buys. He has never had to
thmk of the cos; of Canadian industries, Canadian payrolls.
Canadian credits and Canadian transportation, whieh all have
to l»' absorbed between his index and the index of the retail
merchants. . . . Tin farmer h iwled his head off for
cheaper goods, believing that merchants should be forced to
reduce the cost oi everything the\  had to sell, and that it
would no! .iff.-- ! the pri e of the things the fanner had to sell."
" Eight) five per rent of our trouble is due to public
opinion . . . public opinion is greater than any economic
'aw, public opinion is greater than any lav that can he enacted.
puhlie ,,pmion is the seal of fre   democracy, and must ever !)••
Ml
The labour unions -.'.nt farther than tlie farmer in their
strike against buying, The) said 'hat the farmer can cheapen
ins wheat, and the merchant can cheapen his goods, hut we
have been fighting f"i- short< r hours and higher wage schedules, we are going to allow the farmer t<> take his losses in
the price of food, and the merchant
to   take   his   losses  in   the   price   oi
goods, hut the price of labour is g<
T. H   WHITE
Chairman of the Grocers' Section of the Vancouver
Branch   R.M.A.  of  Canada,  who  pre9 ded  at the
representative   gathering   fn   Vancouver   on   the
22nd of February.
programme and in the Government    (Using?   .   .   .   Would it not mean
budget.  There is scarcely a Province    something to you to have a course
mi' lo stand pat, ami tonight in the     without its agricultural college or its    in merchandising in your school cur-
streets   of   Canadian   and   American
cities millions of men are living examples of tin   fact  that  industrial    extension lectures, provided by the
democracy is so inseparably hound    Government, through its Department
together that if one <»f th.- links b<
comes weak or is broken, the power
of that industry is changed ami de
Stroyed, and the whole chain of na      tanners' interests, aud not a dollai
tional   prosperity   is   broken   ami    too much."
changed. There has never
been a time in the history of the
World when there has been a closer
relationship between the husiness
man and the man on the farm and
the man in the factors,"
" A city can he no better morally
than its husiness men.   Non can oul\
agricultural text book.  Think of the   riculum, or in your University, a
experimental stations, the University    course   iu   business  administration,
ami a Minister of Distribution!   .   .
Retail   merchants   have   not   had
and Minister of Agriculture.    Mil-    these things because they have not
lions of dollars are heing paid  for    been  organized.    The  very  minute
the scientific  advancement  of  tin
that  the retail merchants, through
their  organization,   demand  of  the
Government recognition in the edu-
" Labour   unions   have   also  their    cational system, ami in the scientific
ow n programme officially recognized advancement   of  their  industry,  it
ami   provided   for  in  Government will be done."
budgets, with a Minister of Labour." "The retail merchant is the great
"Tiny have such legislation as the taxpayer,  paying all the way from
Workmen's    Compensation    Act,' 65 per cent to 85 per cent of the
The Minimum Wage Schedule,' tin4 taxation of a community, and still
'Protection  of Children,' 'Mothers' they have not  been organized.    .   .
put   laws  upon  your Statute  books     pensions,' aud numerous other laws .    The politicians have a plank tO-
Of permanent moral value when the    ,),„, working men have written into day   for  the  farmers,  and  for  the
the legislation of their country, and labour unions, they now have a plank
they are all the result of organiza- for the women's vote, because of the
husiness   man   of  your   comtu,un;it>
say si
'Merchants   have   not   magnified    tion."
enfranchisement of women, but, when
their   own   services   the   way   the\ •When did the Government ever did they have a plank or a platform
mighl have done, other people have |M11   .,  text   hook  on  merchandising for you'.'    When did they ever con-
swept by them on every hand." in our schools.'   When have they ap- shier the merchants' vote, the mer-
"The farmers of this country have propriatcd any money for education- chants' position as a taxpayer, as an
their profession on the Coveriimeut id work along the lines of mereban- employer o.f labour, as a reprcsentu- 250
THE BRITISH COLUMBIA RETAILER
Ma
rcii
m
live of an organization? When did
they ever do this—they never did it
because they knew they did not have
to do it. They knew that retail merchants would come toddling along
like well-spanked children, and pay
the bills for any old party that happens to be in power."
"As an individual retailer you feel
yourself powerless, but what ean you
not do through an Association I You
remember the Luxury Tax. you know-
how unjust it was. and how merchants of this Dominion fought that
tax, because they thought it was unjust, until you had that tax modified,
and finally withdrawn.''
"Who is down at the Legislature
to represent you? The lawyers, the
farmers and the labour union men.
with a heavy proportion in favour of
the lawyers. . . . None of these
men are business men in your sense
of the word; you cannot expect these
men to know your problems, they
know nothing about the details of
your business, and the legislation
which follows their deliberations on
matters vital to your business is just
the sort of legislation you might expect."
"In the city of Vancouver approximately one-third of the grocery
stores are owned and operated by
Orientals, and they are organized 100
per cent. In Seattle there are 2'»7
Oriental places of food distribution,
53 hotels and 11 banks, all owned by
Orientals. They are organized 100
per cent, and here are our Canadian
distributors with an organization
that has been struggling for a number of years and what is their percentage of organization? 50 pin-
cent 1 I doubt it, 40 per cent ? 1
question it. but the Oriental is organized 100 per cent. The fanners
have their organization, the labour
men have their unions, the retailer
has the Retail Merchants' Association of Canada—it is up to you."
"The lawyer, the doctor, the dentist, the school teacher, the bankers,
the electricians, the sanitary engineers and the rest have determined
the system under which they wish to
do business they have raised the
standards of their business to meet
an enlightened public demand.   .   .
. Why have you not done so? He-
cause you have not had organization
Here you have been standing at the
counter selling your goods, while al)
the time about your ears is ringing
the knell of dissolution. . . .
Public opinion threatens the future
of your investment, all you have to
do is to sit down, and these things
will happen."
"Today public opinion demands
from you better business, the elimination of wastage, the re -organization of your policy of distribution.
Von are the people to say how this
policy shall be applied, you are the
people who ought to apply it, and I
am here to repeal the message that
I have told elsewhere in Canada and
the United States unless you get
out of your blissful isolation, and
line up with your fellow retailers,
and stands in Canada for 20th century standards of business, the public will do it for you, and in the doing of it they will destroy your investment and curtail your liberty.
They will do it with the only weapon they have, the weapon of Legislation in the hands of the lawyers,
the farmers ami the labour union
men."
"In tin* spirit and pride of this
fair Dominion, that is the country
of my birth, and the country of the
birth of my children, I call on you
in the name of the democracy of
husiness to get  back  of the  efforts
of your organisation, take your place
in the Government, link your store
up with tin- factory, link your advertising department with the editorial office, and know that by that
course id' action you are linking
yourself up with the public in good
faith, confidence and trust, both for
yourselves and those who come after
vou."
Picture rf the only gentleman who didn't
enjoy  Mr.  Hindley's  great  address.    He
was deaf.
VANCOUVER'S SPRING WINDOW
DISPLAY
The practical application of the
Association's idea for the furthering of co-operation between its mem
hers was found iu the enterprise and
good spirit is shown in Vancouver
iu reference to the competition organized and which the folowing well-
known "houses" have cordially an'd
substantially supported: Hudson's
Bay Co.. Cordon Drysdale Ltd.,
David Spencer Ltd. and Woodward
Department Stores Ltd.. who leave
put up $150 as "best window " prize
money, to be competed for during
the "display of Spring goods" period. March 17, 18 and 19, Every line
of   business   was   concerned   and
March 17th was the day selected as
the day when Spring goods should
simultaneously appear to the best
advantage iu all retail stores of any
pretensions in the city.
A letter was sent to all members
of the Vancouver branch of the Ii
M. A. in the matter which stated
that with the advent of brighter days
from a weather poinJ of view, am)
with the resumption of industrial
activity in B.C., there was a notice.
aide note of optimism m the commercial world, which only remained to
be capitalized as a splendid opportunity for the retail trade.
Much was being done to restore
public confidence in commercial af
fairs, and the right amount of go
operation would mean a decided Itim
illation to sab's
The two prizes, for $100 ami *?"»<'.
respectively, were offered for the
beat window display that would fea
lure Spring merchandise and would
earn a powerful buying suggestion
and these substantial prizes were to
be competed for by individual stores
only, as the large department stores
had voluntarily decided to remain
outside tin- competition, although
they would feature the merchandi*
in/ event with all tin1 means at their
disposal.
We hope to publish a picture of
the   winning   window   in   our   next
IS.Slle.
II
It
Health-Cakes
So \oiir customers are call
ing   the   little   foil wrapped
cakes of Klcisehuiann's Yeast
that physicians are prescribing for all ailments of low T
ed vitality.
Oct your customers to place
a standing order.
lhe Fleisdinann Company
1166  Burrard  Street
VANCOUVER,    B.C.
You Have Not Read Thle Journal, Until You   Have Studied the Advertisements. ID23
THE BRITISH COLUMBIA RETAILER
251
A SPLENDID VIEW OF THE EXTERIOR OF THE MILL ON
BEACH  AVENUE, VANCOUVER.
THE VICTORY FLOUR MILLS
LIMITED
806 Beach Ave.       Vancouver, B.C.
This can well be considered the
luoHt up todatc and modern mill on
ADDRESSES WANTED
This service is free to our subscribers
for the purpose of locating old customer*
and others. Send fullest information
possible. We are locating some every
month. It is only by friendly co-operation that this column can be run at all
successfully. Help those who may be
able to help you, by writing the office
of the "B.C. Retailer,' 203 London Building, Vancouver, if you know anything in
the nature of a clue to the addressee of
the undermentioned:
C. I. Kilburn—Formerly of Saskatoon.
Later of Calgary. Now believed to
be in Vancouver.
Cummings, Hughe—Last address, 1664
10th Avenue East, Vancouver.
Johnston, S. E—211 28th East, North
Vancouver (former address).
Lawrence, Mrs. M. C.—Was stenographer
at Vernon.
Little, T. J.—Late of Regina, now of Vancouver.
Mareon, Arthur—Last address, General
Delivery, Vancouver, B.C.
Morgan, T. B.—Last known address Alexandra Apartments. Late salesman
for Victory Flour Mills.
Muller, Dutch—Last address, garage man,
Vancouver, B.C.
Russell, Miss Mary—Late of Nelson. Apparently in millinery or dry goods
business there.
the Pacifie Coast, or even throughout    moderu   mschinery,  whilst   at   tin
the   whole   of  (anada.   the   machin
cry installed being of the most mod
The  pid.lie  arc especially  invited
to inspect the mill.   A tour through
th- various departments, escorted h.v|^^^^^^^^^^^^^^^^^^^^__
Mr C I' Stewart, the head miller, whaley, Mrs—Last address care of G. 0/
18 most  interesting and  instructive. Heather & Co., 1029 Granville Street.
One   at   once   notices   the   new   and     Brown, E. A.—Last address. Third Street,
Sidney.
em type with everj  new improve
ment that science and practical <x
permit'e can  suggest.    This assures
floor msnufai Lured in this mill to be
th<   very  highest   grade and  besl
quality that it is possible to mill.
Tbe mauau'T is MV, W. C Duncan,
who was brought up in the tlour bus-
no ss. and is an cxp.rt in flour mill-
ins in every department, Mr. Dim-
can. on returning from overseas Bcr-
Vice, held the responsible position of
inspeetoi of flour for the nonunion,
under the Canadian Wheal Board,
and i? ia under hia personal super
viaion that sll flour ia manufactured
iu this mill and iv of the very highest    grade   and   quality,   thus   com
mending itself to all users.
There is also produced and manu
faeturcil at the mill all hinds of
poultry and cattle feeds. Special
machinery for the production and
manufacture of these commodities
has been installed, and the results
prove themselves to be the highest
grade that can possibly be produced,
The manufacture nf the feds is under the supervision of Mr. A. ' .
Noakes, who has a life time experience in the manufacturing and
blending of all hinds of feeds.
same   time   the   cleanliness  of  each p0|dei,( q.—Last address. Canadian Ex-
depart meut   proves that   the  mill  is plosives Ltd.. James Island.
conducted   under   the   very   highest pamplin, W.  E.—Last address, Victoria
sanitary conditions. Rooms, Homer Street, Vancouver.
SECTION OF INTERIOR OF THE MILL SHOWING ROLLS ON THE
GRINDING FLOOR 1921
TilK BRITISH (COLUMBIA RETAILER
25:j
interest. Pending the result of this
case, the Minister of Inland Revenue
have given assurance, over his signature, to Dominion Secretary Trowern
that no action will he brought or
threatened against retailers in Canada, who. guided by their Association's advice, declined to take out a
manufacturers' license add pay a
sales tax and bond, required hy the
regulations governing manufacturers
in Canada. It seems that some local
officers of the Inland Revenue Department in B.C. have not been notified by their headquarters of the
assurance given by the Minister of
Inland Revenue and are continuing
to require certain retailers to take
out manufacturers' licenses, etc., and
considerable local uncertainty and
anxiety has been occasioned thereby.
The following extract from a letter to Dominion Secretary from the
Minister of Inland Revenue ia authoritative, and should he of real interest
to retailers anywhere in the Province
who are affected:
"Until a ruling is laid down by
the court I do not see the necessity
of instituting any other suits against
the lines of trade you mention as it
would practically mean bringing up
the same question again, In the
meantime the matter will be held in
Abeyance."
*••-•
AM®m THE IRETADLEU:
.«-#-»-•-•-•-•-•-•-•-•-
p
CASH
REGISTERS
St. Louis American
Largest dealers of slightly
used National Cash Registers in the West. All machines fully guaranteed and
( sold on "MONTHLY PAYMENTS or liberal discount
for cash.
,    Repairs Supplies
Electric Coffee Mills
Meat Choppers
Computing Scales
Meat Sheers
Old Machines Taken in Part
Payment
Cash Register
and Scale
Service, Ltd.
M. J. Pratt, grocer of Alia Vista.
has sold out,
.las.  Austin, of  Dennison.  general
store, has gold out to R. D. McLach*
Ian.
\V.   11.   Singer,   general   store   at
Milner, was burnt out last month.
American Suit & Cloak Co., Ltd..
Vancouver, tenders advertised for
purchase Of st'»ek, closed February
22nd.
Mcpherson Bros, Vancouver, gro*
cers, sobl out.
Hillside       Pharmary,       Victoria,
clothing,   etc.,   dissolved.     Robert
Kwie's interest  purchased by -las.
ii. Smart; same business style re
tained.
Liberty Cand) Kitchen al Victoria
dissolved.    Peter Karas continues,
Prank Spineto, of Ladysmith, has
sold  his general  store business to
Mrs. r'rcl |)e Crane.
E, VV, Bigelow has been appointed
trustee of Geo. C, Oordelle, who lately had a genera] store at Port Ham
mond.
Galbraith & Barle, of Sullivan
Station, have dissolved.
American  Cloak  &  Suit  Co,   Ltd..
of Vsncouver, has sssigned t>> 11. J,
Perrin. ami meeting of creditors has
been held.
\. \V. !.. Campbell, druggist of
Vancouver, has sold out,
K. •!. Carter has been appointed
trustee of Gmchj & Carlsw, lately
grocers at Pairview, Vancouver,
Huh Clothing Store, of Vancouver,
has dissolved.
King's Grocery, of Victoria, has
been assigned to P. Wollaston,
Modem Macaroni Factory, of VI ■
toria.    has    been    incorporated    ;:s
Modem Macaroni Manufacturing Co
Ltd.
Wiper \ Co.. confectionery uianu
facturerS] of Victoria, have sold their
retail   stoic  on  (JQVemmenl   Street.
Victoria, to Frederick Wiper,
.las. I're, grocer, of New West nun
ster. is dead,
•I. M. Dale, general store, of Porl
Hammond, has gold nut.
W   .1. Burroughs is offering hw
Vancouver hardware  ami  plumbing
business for sab'.
Mrs. Sarah Cohen's stock of u->
men's wear and fixtures have been
advertised for sale b\ tender, at Van
i ouver.
C Strong, butcher of Vancouver,
is negotiating the gale oi his busi
Hess.
Pyvie Bros., of Victoria, have di^
solved. David Fyvie and .1. G,
Stuart continue,
A meeting of the creditors of tin
estate ,,f Kings Grocery of Victoria,
has been held
I*" G, llatiierill. grocer of Esqui
malt, has sold oul to D  II   B, Picl
and.
B, Iv Johnson, of Laugh j Prairie.
haS BOld  his drug  bus",   rs  to  A    M
Pb-Ues
Fraser & Dyer, oi Mission, have
dissolve,), \i   ]{   \)-,,t continuing
K d I 'ampbeii, clothier of N'elson,
is reported sssigned,
The fitieis Men* to  Ltd . of Nel
HOI!,  has gold  '"it   ?>.  H.  (it'iild.
\. Kydd, hardware, of Vancou-
\ er, has sssigned to the I'' M T
Association.
Prank hums grocer, of Vaneon
ver, has *s*.I«I nut
The I nite.i (irii ei\ I 'd . of Van
POUVer, has iliscitntiniieil busimss.
Allan  Burrowes, confectioner, oi
Victoria,  has sobl  out   to  Vathnnial
Holden.
SEYMOUR 2747
"He Died Intestate"
and the estate he bad buill up wai administered acoordlnfi n> the law, and
nol in aeeonianec with ih.s oft-expressed Intention*)
Will this hiLi'pcn to .'our estate utter decease? Make your will and
appoint thia Company an vour Executor, Your Intentiona win i>c gafeguarded
and the Interests of your dependent* fuithfulh lerved
\\e invite consultation or correspondonee
THE CANADA PERMANENT TRU8T COMPANY
PAID-UP  CAPITAL—$1,000,000.
BRITISH COLUMBIA  BRAHOH
•aEJOROE) I u:<;.\ti:, Manager.
Canada  Permanent Bldq. 13? Richards  St.
VANCOUVER, B.C.
Deal With Our Advertisers:    They Make This Official Publication Possible at $2.00 a Year. THE BRITISH COLUMBIA RETAILER
March
WHAT 18 A RETAILER?
for all ordinary, common or garden purposes, it
is generally conceded that a retailer is a person who
sells at retail, but anybody who arrives at this conclusion by the ordinary methods of reasoning shows con-
elusive!) he h"s nol had i legal training, The incident
reminds the writer of an sddres** he once listened to of
thai genial and impossible person, <;. K. Chesterton,
which address was entitled "What Is a Nation!" The
writer, after vainly endeavouring to follow the delightful intricacies of Q, K.'n nimble mind, came oul
of the meeting with a confused impression that a nation
was a -""H of glorified street  railway company.
tip t'» the tim<* thai the Government conceived the
Lu\ur\ and Sai.s Tav the former of which has passed
THE WEST
PBOMPT KUV1RY
EVEHUIS LIMITED:
IETHBRIDGE. ALBERTA \
MAIL US YOUR SAMPLE
FOR  PRICE
¥*M^
into oblivion, the foregoing definition of a retailer was
-rood enough to get by with, but when it was discovered
that quite a considerable number of retailers made
things, sindi as candy and clothes, an interesting situation developed.
As far back as November a telegram was received
;it the Provincial Board offices of the R.M.A. from
Dominion Secretary Trowern. which stated:
"Have been advised today that through our efforts
Government have decided not to ask retail merchants
to take out manufacturers' license or pay Manufacturers' Sabs Tax of two per cent. Order-in-Council to he
passed confirming same."
This was followed in 2d hours by a further telegram which read as follows:
"Conflict of interpretation here between those
authorized to speak for tin- Government and those
engaged in operating the Manufacturers' Sales Tax.
we advise our members not to take out manufacturers'
licences and if they ale prosecuted wc will defend
them.   Expect Order-in-Council to be passed shortly."
Since that time many other wires and letters have
been exchanged ami numerous phone enquiries made
at the Association office by retailers, who have been
classed as manufacturers by the Government, but whom
the Association obstinately refuse to recognize as such.
In the case of retailers making their own candy for
resale over the counter, for example, the situation is
not one of merely academic interest, because if the Government "s position is correct, and such retailers must
he classed as manufacturers, they are called upon to
make a contribution to the national exchequer, which
amounts to something like 11 per cent tax on the retail
Belling price of the article they sell, while the products
of the large manufacturer of candy are not subject to
the same tax. and an unfair advantage is thus given
tn the large as againsl tlie small manufacturer.
In order to get the issue definitely disposed of,
the headquarters of the R.M.A. requested the Government to institute a test ease, and at the time of jroinjr
tn press this case is up for consideration at Ottawa.
The particular individual who has been selected as
defendant in this connection is a merchant tailor, hut
upon the result of the t 'st case will depend the status,
not merely of merchant tailors, but of milliners, photographers, confectioners and a large number of other
distributors, who naturally arc waiting the result with
TEA
The supreme quality and constant repeat business
on "MALKIN'S BEST" makes it the most
satisfactory and profitable TEA to stock.
The W. H. Malkin Co., Limited
VANCOUVER    NANAIMO    VICTORIA 254
THE BRITISH COLUMBIA RCTA1LER
March
P
Favorite Dairy
Product
Your trade—your profits— can be Increas
ed by sale of the leading milk product
o" the day.
as 'i dairy product is rapidly becoming
mor° popular. Delicatessen stores. Grocery stores and Bakeries can create a
Steady trade by bringing this splendi 1
product to the attention of their patrons.
Fraser Valley Dairies, Ltd.
Eighth Ave. and Yukon St.
Phone Fairmont 1000
'ALWAYS GOOD"
CORONA CANDIKS
FINE CHOCOLATES
in five pound boxes, and half, one and two
pound packages.
Staple confectionery—pails and boxes.
Singularly refined in flavour.
A trial will convince.
Watson & Campbell Ltd.
DISTRIBUTORS
110 Water Street. VANCOUVER, B.C.
Samples Mailed on Request.
MOKK ami more people arc nuking fur SHICLBY'S
4X bread, it Ii advertised everywhere, outdoor snd in the public press Just sow, we ar<«
showing housewives how to use more Bread. And
they'll ask for BTHBLLY'S. Have it In your itore
SUKI.LY'S 4X BREAD is iclenUficallj naked under
model conditions. Well risen, with |o)de*o brown,
crisp crust, liuht, fine textured, tender crumb. It
makes return sales because its standard never
varies.
// Maizes "Come Again" Customers
for YOU
Shelly Bros. Ltd.
VANCOUVER
NEW WESTMINSTER
VICTORIA
NANAIMO
*«•-<--* r   ***• <* t»*
~*M/v>
■ ii >a
*■%■
n
''?••* SCOTCH $•-?«?*'?,
NWBERRYJ*^
GOOD TRADE
:: FOR YOU ::
HOME-IDE
Scotch
There is a ready sale fur Ute btsl Bcotcb Jsffil  The)
are   finer   and   tuller   flavoured   than   other   .lams
Baxter*! Scotch Preserves nrv without equal   your
customer! will be delighted with Ultra
Strawberry        Raspberry
Black Currant    Wild Bramble Jelly
In  I, 7. II and 28 lh   tins     Write to th»» agents for
British Columbia.
Manufactured l>>
Wl   QIYTCD   NORTHERN JAM WORKS
. A. DAAILA, FOCHABERS, SCOTLAND
Telegraphic and Cable Address, "Jam I'ochabers, Morayshire."
Code used   ABC <5th h.dition).
Agents   S. /•'. Mackenzie & Co., Vancouver, B.C, 1921
fiver tn
niK BBITISH COLUMBIA RETAILER
255
Telephone.: Office, Seymour 8901
Residence,   Seymour  1955R
£ Dufiliuuinh-lonr fi
BARRISTER   AND  SOLICITOR
Solicitor  for
The   Retail   Merchant.'  A.aoclatlon
of  Canada,   Incorporated
Drill.h Columbia  Doard
300 Rogers Building
VANCOUVER, B.C.
Great West TEA
PACKITS  ONLV
No Premiums    No Deals
No Price Cutting
QUALITY  ONLY
Western Grocers Limited
vuKsmi. «isw. (uiir-c-ot i (
NAPOLEON EXTRA VIRGIN
OLIVE OIL
Bold and Guaranteed by
URQUtlART a COMPANY LTD.
8 \ict etteon to
A. MAONANO & CO. LTD.
98 Powell St.      Vancouver, B.C.
"Tetley's
Teas"
W. II. .Madden, of Victoria, lias
sold out to Jas, s. Anderson, grocer,
Charles M. Chislett, oi' Vancouver,
dealer in auto tires, etc., has moved
to Seymour Street.
Grateful thanks to good friends at
Fori Alberni and Kelowna for news
supplied, Keep it up. Others please
do the .same.
MJrs   M. Barnes is the successor
to Mrs. M. Rhodes at Van Anda.
.1. Graham, Georgia and Richards,
Vancouver, has been succeeded by
W. E. McDonald, Mr. Graham having boughl out Mrs. Branston, 1119
Pender Street West.
A. <i. Russell succeeds Mrs. K. r\
Owen at Huntingdon,
Mrs. M. s. Jackson has bought out
T K. Rae at Brackendaie.
.1. 11. Gell succeeds 1'eppard &
Spencer at  2155 13th Avenue West,
Vancouver.
G. Goldsmid has been succeeded by
Charles Lauder at Dundarave,
.1. M. hale, at Port Hammond, has
been succeeded by B. B. Smith.
II. Mcl.eod has bought out George
Peters,   Clinton   ami   Baton  Streets.
Vancouver, grocer.
Wilson «.v Co., of 52nd and Victoria
Drive, Vancouver, arc now known
as Wilson & Cillis.
.1. .1. Egan, of 2165 Hastings Street
Bast, Vancouver, is now in partnership with Mr. McPherson, the firm
name being Kuan & McPherson.
Mrs. W H. McMurray's business
ut r»C»|0 Hastings Bast, Vancouver, is
NOW run under the name of McMur-
ray & (!o.
K. I). M< l.achlin. of Dennison, has
been succeeded by Jas, Austin.
<;, Pell has succeeded R. Escott al
1316 10th Avenue East, Vancouver,
Robertson   \   Partners,   of   4>-
Metrop.ditaii Building, have moved
to 1004 Credit Poncier Biiildinjr,
Vancouver,
h, (1. Henderson, Georgia and
Granville, Vancouver, is now doing
husiness as the Georgia Pharmacy
Ltd,
A. Neal succeeds McPherson Bros.
at the corner of Davie and Burrard,
Vancouver.
('randview Grocery is the new
name of Mitchell & Cahill, at 1752
Commercial Drive, with T. J. Cahill
sole proprietor.
C. E. Campbell, who has been running the grocery store at East Kelowna, has recently sold out to G. E.
Perrett, who hails from Saskatchewan.
I). I). Campbell, one of the Kelowna grocers, has sold out his business to .1. R. Gordon, who takes possession on April 1st. Dan has been
in business in Kelowna for about
eight years and has many friends.
.1. Stewart, who has been with C.
B. Hume & Co.. of Revelstoke, in
charge of the grocery department,
leaves April 1st to take over the
management of the Co-Operative
Grocery in Vernon. This position
was made vacant by the resignation
of .1. R. Cordon, who goes to Kclowna.
B.C. Barbers Supply Co. Ltd. have
moved to IH Hastings Street West,
Vancouver,
A. D. Mclntyre. last year's president of the Port Alberni branch R.
M. A., is the new mayor of Port Alberni. and our old comrade, A. I.
Bind, is now an alderman. Splendid
honor for the R.M.A.
Waterhouse & Greene, general
store. Port Alberni. dissolved. A.
E. Waterhouse continuing.
Paine. Mclntyre & Dopson, hardware and groceries, Alberni and
Port Alberni. dissolved. Paine &
Dopson continuing at Port Alberni
and W. 1. Mclntyre continuing at
Alberni,
Ramsay's Macaroni
BEST
BY
TE8T
THE SO
DIFFERENT
KIND
Try a Package Today—Sold by All Leading Grocers
RAMSAY BROS. & CO., LTD.
VANCOUVER,   B.C.
Toledo Computing Scales
(No Springs)
Special Charts (or Grocers,
Butchers and Confectioners.
Hobart Klectric Coffee Mills,
Meat Choppers and Bone Grinders, Berkel Improved Bacon
Slleer. Sold on Terms or Discount for Cash.
Sales Agent for B.C.
E. S. CHAMBERS
424 CtrdoTt St. W.      Vtae-mrer, B.C.
You Have Not Read Thli Journal, Until You   Have Studied the Advertisement*".
— ■■■■■■■■■■■■■
256
THE BRITISH COLUMBIA RETAILER
March
Prey <v. Proctor sold the Port Alberni Meat .Market to J. J, Mclntyre.
Prey & Proctor opened an automobile service station at Port Alberni.
The Canadian Queen Manufacturing Co. Ltd., foot of Smythe Street,
Vancouver, has recently absorbed the
factory formerly known as the Sunset Woodworks and will continue to
manufacture all lines formerly turned on' by the Sunset  Woodworks.
The Boultbee Tire Co. Ltd. have
recently moved from Granville Street
and have taken over Chislett's (Jar-
age, on the corner of Seymour and
Smythe Streets. In addition to their
tire business they arc now handling
a large lint* of auto accessories.
Syer & Smith, grocers, a young
and progressive firm at Penticton
have made extensive alterations in
their branch store and are opening
up a thoroughly modern and up-to-
date groceteria. Pentietonites are
well looked after in this respect,
there being eight grocery stores in
the town.
"Appreciate your recent article
on Luxury Tax."—William Clough,
Slocan, B.C.
DRUGGISTS AND OTHERS CONCERNED PLEASE NOTE.
The Department of Health some
weeks ago mailed to all physicians.
veterinary surgeons, dentists and
druggist8 in Canada, form No. 6, on
which to make the declaration as
provided under the Act. showing
that they are engaged in the sale or
distribution of narcotics.
Very heavy penalties are provided
under the Act for neglecting or refusing to furnish the declaration in
question ; a fine of not less than $200
and costs, and not more than $1,000
ami costs, or to a term of imprison
ment of one year, or to both fine and
imprisonment, being the penalties
specified for non-compliance with
the regulations,
As a number of physicians, veter*
inan Burgeons, dentists and druggists have not so tar sent in the iv.
quired declaration, the Department
has advised the editor that unless
this declaration is received within v.
reasonable period the law will be en-
forced and penalties levied upon all
delinquents.
It should be noted that all physi
cians  who  obtain   narcotics  m   any
quantity  to administer directly  to
their patients, are considered  to be
engaged in th.' distribution of these
drugs; likewise all dentists and vet
erinary surgeons w ho obtain supplies
of their drugs for use in connection
with their practice, are considered
to be engaged m the distribution of
narcotics, and n is, therefore, necessary for them to make the declara
tion  as  required  under  the  Act   as
Amended at the last session of par
liament,
Any physician, veterinary surgeon.
dentist   oi-  druggist   who   ma\   have
mislaid the forms Benl bj  thr De
partment,   may   upon  application  to
the Department of Health at Ottawa,
obtain further copies in order that
the  necessan   declaration  mas   be
filed.
The   Dep,irtmen!   of   Health   dm -
not   wish   to   work   any   hardship  in
connection with the filing of these
declarations, but in order that the
law as embodied ii! tlie Act, be eon
formed with, *uij physician, vetcrin
ary surgeon, dentist or druggist failing to fill in the forms of declaration
witbm a reasonable time, will be
dealt with according to the terms net
forth in the Act.
Half-hearted advertising does not
make even half hearted buyers. It
does not make buvcrs ot all.
iROYAlWEASHCAKES!'
(i ilflftMAkEi^ »)
?
!
Protect yourself
against variation in
quality. Stick to the
products whose quality is uniformly high
grade, with never a
bad lot to injure
your store's
reputation,
i*wjm an^ i°se y°ur
customers.
E. W. GILLETT COMPANY LIMITED
TORONTO,  CANADA
WINNIPEG
MONTREAL
i
i
.!
90 per cent of
STEVENSON'S
QUALITY BREAD
IS sold BY
KLTAIL GROCERS
THE   WISE  GROCER   WILL
UNDERSTAND WHAT THAT
FACT  MEANS  TO  HIM.
Phone  Fairmont
VANCOUVER, B.C. dX2\
THE BRITISH COLUMBIA RKTATLKR
257
Crown Broom
Works Ltd.
Ifanufai turen ot the
Duchess, King, Janitor Special,
Peerless, Prince**. Province,
Ladies' Carpet. Perfection, Favorite. Ceiling Broom, Warehouse Brooms, Whisks of All
Kindt.  Glatt  Washboards
332 FRONT STREET EAST
Phone Fairmont 1148
VANCOUVER,   BC
When   th#   StOrm   King   it   Rampant
t!>i the <•■!<;' •■ .» <" fo down,
I ha (rouble Ii sta -.-■'. Inst&nU)
ki •»»;> ai  in'«a<|UiH(<'t* nod it< ■. i
:4 : r.    i!l;I '■ ■'    III '.     '  .Ml!    (0    l'llf«  I   (it
•    ' ■ ■• ;* ■• •••..:»      fmtiillj.
tiw rwrvic* :» ..;t ol cotntnlttion
fur only I #h.>tt tltiir. fur every
prep-are Don ;:'" btmt roads for the
. •    .■■,;.!.■■■■        \\ ' . I     . .. ;   B*M  a   M"tl»
(ftl If     VI |H '■    • •• .    V ■ «"    !!><>   w ltd.
reroetftb-M th.it iUr telephone
tt*****b'e*naa in rheckln** up bis kit
t.> ».r that everything i» ready
vrheo Um mws corns* that lbs
wires are down iu«fi>f«- th" storm
in >'\.: be j« .»f) ihe Job to keep
continuous the aorvire on which
the public  depend*
I.C. TfiEPHONE Company
Vancouver
Creamery
Butter
Vancouver
Creamery Co., Ltd.
WHOLESALE DEALERS
BUTTER fit EGGS
15-23 Alexander Street
VANCOUVER, B.C.
Phones: Seymour 5056-7
t ■•-••••-•-«>"•-•.
!"■».  ■"«'il'i<'i>ii>.i«.,|ln,n^..«,,<.ti.t.t.>,.t.,ti,t,lt,,>„t,>,|t„t,t|,t„t,|t||t,,>,t,^,^wl„t„,,it|,t„t„t|it„t.».^
For Sale and Wanted
FREE TO SUBSCRIBERS   ::   LIST YOUR BUSINESS WITH US
BUSINESSES FOR SALE AND WANTED: We will insert announcements twice
under this heading FREE OF CHARGE to subscribers. To non-subscribera the
Charge Is 5c a word, minimum $1, cash with order.
STORES FOR  RENT;  ARTICLES  FOR  SALE OR  WANTED,   ETC.: Our charge
under this heading (to subscribers and non-subscribers alike) Is 5c per word.
Address letters to "Classified Dept.," B.C. Retailer, 203 London Bldg., Vancouver.
-••-•-•• ••••••«-•-•-•-•-•-•>-•>-•. -«>-•-• -.<*-.<
FOR SALE
I.KAK'N TO MAKE SHOW CARDS AT
borne a salesman who can make Show
Card* oan tarn more money and is
always Bttra of iiis position, Professional siuiw Card Writer will teach
speed** system by mail to limited number.
Fur particulars write to Albert Edgar, 21
Edgar Btttldiog, Windsor, Ont
Real Estate for Exchange—Fur sUx k
merchandise; F.ei tend, partially improved, near Vancouver, B.C.; dose in:
kt< at future; suitable for small acreage
subdivision; value $200 acre.   What have
you?     .1     D.   Westenhaver,   Aberdeen,
Washington.
$2,000 Available for Investment, as
part Interest in country store. 'N.W.W.,
<• o "B.C. Retailer."
WANTED
Business couple to look after general
store, post office and stopping house
Salary and commission. P. P. W., c/o
"B.C. Retailer."
R.M.A. RECEIVES NICE E0UQUET
FROM KELOWNA
"Tins is to inform you that 1 have
disposed of my grocery business,
which I have carried on for the past
eight years in I his town. The purchasers are \V. .!. Holmes, of Sanlis,
and iiis Bon-in-law, K. J, Gordon.   I
expect them to take this business
over April 1st. and hope to see them
enrolled iii the ranks of the K.M.A.
of Canada as soon BS they arrive,
and I wish to state in passing that
I. have found lhe nhove Association
a very greal assistance to me during
the years whic)i I ha .< had the privilege to belonn to it, Should I again
engage in the retail business you will
he    sure    to   inde    my    name   again
among your members.
"Yours truly.
■ l>. !> CAMPBELL,
Kelowna,   B.C.'
Nothing lovelier can be found
in woman, than to study household
good,
And good works in her husband to
promote.
—Milton
•priifpsfiinnai
L. W. Taylor
& Company
PUBLIC   ACCOUNTANTS
Auditors, Cost Analysts
Board of Trade Building
Seymour 365.      Vancouver, B.C.
In the Red
and Yellow
Package
/v* ttf&M-
ns$&
6P<1'ND
MACARONI
Contains enough for four adults.   Made in the following styles: Macaroni,
Ready-CUt, Spaghetti, Vermicelli.
Packed 16 oi. nett   Tested Recipes on Package.
Kelly Confection Company, Ltd.
VANCOUVER,  B.C.
Deal With Our Advertisers:    They Make This   Official Publication Possible at $2.00 a Year. m
THE BRITISH COLUMBIA RETAILEB
March
NEW INCORPORATIONS
Betterton Bros. Ltd., 714 Davie
Street. Vancouver. $10,000. Butchers, fish and dairy products.
Car-Owners Ltd, Suite 3, 413
Granville Street. Vancouver. $10,-
000. Dealers in and repairers of
automobiles; brokers, agents, wiles-
men.
Dodson's Bakery Ltd., 27 Hastings
Street East, Vancouver. $75,000.
Acquiring as a going concern the
business now carried on under same
name.
Garford Trucks Ltd.. 1104 Standard Bank Building, Vancouver. $15,-
000.    Automobiles and accessories.
Edward Lipsett Ltd.. t>S Water
Street, Vancouver. $500,000, Taking over as a going eoneern tlie business now carried on by Edward Lip-
sett.
J. McTaggaii & Son Ltd.. 7b">
Robson Street, Vancouver. $25,000.
Taking over as a going concern the
grocery business carried on under
the name UJ. McTaggart & Son."
The Original Auto Accessories Co.
Ltd.. old Hasting Street West. Vancouver. $120,000. Automobiles and
accessories.
Rolfe Electric & Battery Co. Ltd.
S:'7 Yates Street. Victoria. $10,000.
Dealers in and repairers of electric
storage batteries.
Smith & Champion Ltd.. 1420
Douglas Street, Victoria. $100,000.
Dealers in furniture, furnishings, upholsterers, etc.
Stevenson Bros. Ltd.. 805 17th
Avenue West, Vancouver.    $100,1 MX'.
Taking over as a going concern the
bakery business now carried on un
der the name of "Stevenson Bros.
.1. M. Steves" Dairy Ltd., 511-51*1
Rogers Building, Vancouver. $50,*
ooo.  Taking over as a going concern
the business now carried <>n nude''
the name ".!. M. Steves'  Dairy.'
Valley Motor Co. Lid.. iV22 Stand
ard Bank Building, Vancouver. *2"».
000.   Automobiles and accessories,
Victoria Talking .Machine Co. Ltd..
41-43 Flack Block, Vancouver.  $50.«
000.   Wholesale and retail dealers in
phonographs, gramophones and talk
tug machines of all kinds.
Wilcox Hat Co. Ltd.. 107 Union
Bank Building, Victoria. $10,000.
Manufacturers of and wholesale and
retail dealers in hats, caps. etc.
NEW PARTNERSHIPS
city Point Grocer)   Sum Watters
and Gordon Bartlett   at  Vancouver.
Ensign Motor Supply Co.   .Joseph
Stewart Bell and .John Wintour rtob-
son, at Vunctiii\ ■•!■
Greal Weal \hu (•>    L»«» a. Mai
fet, at Vancouver,
Hammond Garage   G. J   White,
at  Hammond
Black & Win?.- Motor Service   M,
.Je|ivl.
The Canada & Orient Trading Co.
V  Bond.
)    .'■-                                    1
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aft*, ii>T - ■ i ?
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Sail* %* -' ''* A
V^f*fsf **■?// ^K*~**~
FAN,
cx
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ftsv:^.  Wv   \f,J£,
i-tot™       *-  	
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KIM
•Zatw^Bl
UlT-j
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^ **> *vTPs?'
* ••**-    vi   SJZ-—iiaTa^B-^l'-W,*lR
s*ssssisss*sl           sfaf/f/
sVJP ,;
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$ryN^% ^ ^
#
HHHH  J. McTAGGART & FINE NEW WINDOW    HHHHHHHB
The latest in grocers' windows. The above splendid display w.vi lust made by J McT^goart A Son Ltd., of 767 Robson Street,
Vancouver, who are famous in the terminal city for the time, skill and attention they give to their windows. The idea to be
conveyed in biscuit window is: Cleanliness, glass covers for all biscuits, insuring freedom from flies and dirt. Their biscuit
sales have quadrupled since taking this extra care. Observe the background of fruit baskets for delivery to steamer, train or
hospital. This year will be a great year for tourists, and these people usually are good buyers, and If the fruit Is put up
tastefully the customer will do the rest   This fruit basket business is worth going after.    Note card done by one of their own
staff, with direct selling power.   No extra or waste words. 1021
THE BRITISH COLUMBIA RETAILER
250
There in more confidence iii grocery
circle** generally and brokers who
are handling chiefly specialty lines
are reporting that orders and repeat
orders are plentiful, which indicates
that the outlook as regards staple
commodities is very favourable.
Rice.—There i8 an advance in the
price of California .Japanese rice ; the
price a month atfo was $1.10 a ton; now ,-K('-
it is now around $145.   The rise is A|j ^es of teas remain firm and
accounted for by the fact that the retail merchants will be well advised
fal.-.lap.  nee market is becoming to cover their requirements in view
normal, whereas a month ago it was 0f a gure RfJvance in price.
Business in February was better
than in .January and March promises
to be better still.
One well-known B.C. retail firm
has stabilised prices on various commodities to their lowest possible level
and have their windows full of such
goods at the new "low price." Canned apricots that were 55c or so are
all upside down
Sago and Tapioca are a little easier, 8e a pound for both lines.
White Beans.—There seems to be
an enormous demand for these, probably due tO the fact that they are
down to prewar prices, which lias
Messrs. Urquhart &, Co. Ltd, have
recently taken over the business
formerly known as A. Magnano & Co.
Ltd.. importers of "Napoleon" olive
oil and similar products, situated at
98 Powell Street. Vancouver, B.C.
Ilarrod's Ltd., London, England,
taken them out of the luxury class.    aIV srllin^ the four lumm* loaf for
a shilling and Danish butter at 2/8
Cereals.—-Tl.e   market    is   quite    a pound.
steady; rolled oaf and corn meal
are  down   to  prices  lower  than  m Provisions.—Butter   has   declined
1'.»U,   and   both   are  exceptionally considerably,   owing,  doubtless,   m
good buys from a retailers' point of l>art- to the anticipated arrival of
wU-fy      * New Zealand shipments.    This New
„    ,    _ ,       Zealand butter is very popular, and
Fruit Jars.—In the course of the
next week or so the jobbers' Bales-
men will be out offering fruit jars
for   Spring   delivery.   This   year's
prices will be 10 per cent or L"> per
its distribution will trend to bold the
local market at a more reasonable
figure,
Eggps arc away down and continue
cent higher than a year ago,   This   to decline, recent quotations at New
is accounted for by the excessive increase in the cost of glass manufacture.    Tlie advance in glass is most
noticeable in all grocery lines packed in this Style of containers.
California Prunes and Figs are
"easy "   The low prices account for
the big demand which the retailers
bave met with.
Raisins still hold firm,
Canned Apricots have bad quite a
shake up (or shall we Bay "shake
down!**) These in heavy syrup, '2s
declined to $2.85 and 21 -s to $3,40.
Jam.—This   market   bas   slightly
firmed up, owing to the fact that
slocks are very limited and barely
enough to carry through till the new
pack,     It   is not  expected  that   the
new pack prices will be any lower
than those now prevailing,
Paper prices have eased off slightly and retailers are advised to buy
for Immediate requirements only.
Westminster market being 30c to 'dd,>
while the retail price is at present
anvwhere between 35c and 40c,
Potatoes    are    moving    slowly
around $12 to $15 per ton, and are
liable to a further decline shortly,
when the pits are opened up. Efforts
to maintain high prices both in egg8
ami potatoes have not materialised.
Thirty-eight  carloads of Chinese
eT'!s were included in the cargo of
the "Empress of Asia." which (locked recently in Vancouver.
BE ENTERPRISING.
The firm of J. McTaggart & Sons
of Rohson St.. Vancouver, is nothing
it' not enterprising, This is a letter
it sends to leading grocers, florists
and fruiterers iu the larger cities on
the Atlantic coast.
"Have you ever had inquiries from
your trade, or iitberwi.se, regarding
dependable retail fruiterers in Van
couver, who could be entrusted with
supplying a basket, of fruit to friends
—friends who might be sailing for
the Orient from this point, or covering our coast cities?
We make a real specialty of Fruit
Baskets, and can be depended upon
to deliver same, direct to their cabin
on the steamer or train.
Telegrams requesting such deliveries will receive careful and personal attention.
We would esteem il a great favor
if you would refer your friends to
•J. McTaggart & Sons, Ltd., Vancouver, for absolute reliability and despatch.   30 years in one locality."
THE ROYAL CROWN SOAPS
LIMITED
are now handling all products which
have previously been manufactured
and handled through Messrs. \V. J.
lYndray & Sons Limited, of Victoria,
that is, all White Swan products sold
to the Vancouver and Mainland
trade.    Messrs.   W.  J.   Pendrav  &
*
Sons Limited, Victoria, in turn will
handle all Royal Crown products iu
Victoria and all Vancouver  Island.
WELL-DESERVED AWARDS
Mr. Hougham has received the
following letter from our contemporary, the "Canadian Grocer'':
"It certainly is a matter for congratulation that your members
ranked so high in 'Canadian Grocer's' annual Christmas window-
dressing contest.
"This contest always attracts a
great number of contestants and the
judging is no small task.
"In the A class—for cities of 10,-
000 and over. .1. McTaggart & Sons
won the first prize.
"In class B. centres of under 10,-
000, both tin" first and third prizes
went to British Columbians, the
Hudson's Bay Co., of Vernon, carrying off the first prize with a window dressed by Thus. M. Bone, and
the third prize going to .J. P. Pumer-
ton & Co., at Kelowna.
"It would appear that in window-
dressing as well as association work,
that British Columbia is found well
in the front."
You Have Not Read This Journsl, Until You  Have Studied the Advertisements. 260
THE BRITISH COLUMBIA RETAILER
Man
COCHRANE S COMMENTS
An!  the same  with  a  man  ilia!   makes
sto\es.
We have received the following very     And a paint concern.
cleverly  written   remarks  from   Mr.   I>.     T!ie fact is
Cochrane,  general  merchant  of  Queen    That none of Mr. OunnSogham'a friends
Charlotte:
Light   Literature  on   a   Solemn   Subject
There are about a thousand of me
People of no import a nee—
Only country storekeepers.
We don't belong to the R.M.A. (it COSta
too much).
We seldom visit Vancouver (it costs too
much).
Will take the  trouble to quote prices
Kxcopt  out'.
Mr. Kestmorc
(Formerly Mr. Barter Mattress)
Knows his business.
lit- makes good furniture
And whenever be changes his prices,
Or makes some tew  style of chairs.
He writes and tells ine about it.
Perhaps it costs ten cents a rear,
But it gets all my furniture business.
a>
Salesmen call on us very seldom (it costs     1 would never thmk
too much).
But we spend a lot of money.
I don't know how much-
Say twenty million dollars a year.
Or a good deal more.
And the B.C. manufacturers could have
it all
If they wanted it.
But do they?
Mr. Cunningham  says  they  do.  and  he
ought to know.
He's the president
Of the B.C.  Manufacturers' Association.
He made a speech
To the Retail Merchants' Association
And told them
About building up the Province;
Let B.C. flourish by her Industries,
And all that sort of thing.
You know.
But say,
Mr. Editor,
What does Mr, Cunningham make?
Is it pickled prunes, or silk-lined snow-
hoes?
I've been here
More than ten years
And Mr. Cunningham has my name in
his office
In a book written by Mr. Dun,
Or Mr. Brads tree*.,
Or Mr. Wrigley.
(Not the chewing gum chappy,
But the director of directories),
So he knows I could buy his stuff,
Whatever it is.
But he never writes to me
To invite me to buy
Cunningham's canned cocoanut,
Or copper cartridges,
Or crocheted corset covers,
Or whatever it is he makes.
I once got a letter
From the Manufacturers' Association
Asking me to boycott
A eertain concern
Because it would not use
A eertain B.C. article.
And I had used that article myself
And it was PINK
I once wrote a letter
To a grocery factory
In Vancouver,
And asked them what they made,
And how much they wanted for it,
And they refused to tell me.
They had no time to make a list,
And so they lost my trade—
Perhaps five thousand dollars worth of It
Pp to date.
I don't suppose they missed it.
Of buying from anyone else,
I never see
Mr. Restmore-Barber's name in the pap< r
As baring made a speech
Asking for business
l guess he's too busy
Filling orders
From country merchants
And any other
B.c. manufacturer
That makes  good stuff
And wants to sell It to me
' an get my boslnssi
The snm<- way
When shown the foregoing contribution
the Provincial Secretary requested the
privilege of commenting Here i« what
he sa> a
It   (fists
About
Three arid two thirds rents
1'er day
To belong
To the KM A..
W'hii h is not
A  serious  item
in the overhead.
If
The other
Nine hundred and ninety nine
People of no Importance
Were to realize
Their united strength,
Ti e II.M A.
could do things
It only now
Attempts.
Virtue    is    bold,    and    goodness
never fearful.    Shakespeare.
Twould    save    us    a    vast    many
squabbles and cares
If we'd trouble our heads with OUT
own affairs.    Eliza Cook.
Triumph
Tea, Coffee
and  Cocoa
PACKETS ONLY
Packed by the
Bon-Accord Tea Co.
(Successor-, lo the tale R. Bilmcrl
PHONE,  FAIRMONT 669
VANCOUVER,   B.C.
PURE AND
WHOLESOME
NABOB
BAKING
POWDER
Contains
No Alum
It is a pure phosphate baking powder, giving good re
suits in every bak.ng.
Order By the Case.
Tell your customers to save
the   certificates   for   Wear-
Ever Aluminum.
Kelly, Douglas
& Co., Ltd.
VANCOUVER 1921
M*
THE BRITISH COLUMBIA RETAILER
261
GROCERY PRICES CURRENT
The following .ire prices quoted for principal lines of leading wholesale firms.   Prices quoted are necessarily
subject to market fluctuations.
RAMSAY BROS. A CO.. LTD.                    Psstry Spice, 3 tins. dOS  1.25
rtckiinK Bpica   !%S,  doz  1.10
Family sodoa packages, per dos         I J "(> Marjoram,    Mint,    Poultry    Dressing,
Cream ROdOS, In,  tin*, each 61 Parsley.   Sago.   Savory,   Thyme,   Tu«
. .   Cream  Kodarti   packsgea dot M        merle, tins. <i«>z           1.25
j;..- Cream Bodes   package*, *\<-t i u>     Carry Powder, 4 or. glass, doz  2.60
to,   vseortsd Bweel Biscuits   package*, Extracts tail flavours), 2 os., doz  2.so
;•■ '  doi M      KtXtractS  (all flavours),  4 oz., doz  4.75
\'.< Assorted Bweel Bisculta func) car.             Extracts (all flavours), s oz., doz  9.fw
ton,   per  dOS l.M      Epsom  Salts,   '^s. doz  .50
Chocolate Bars   sMorted kinds, z dos              Fruit Colors, 2 oz, doz  L7i
iu .1 t»-\   pet bos ?" Icings (Chocolate, Ross Pink, Lemon,
Viinillu,   Whits,   Almond,   Orange).
E.   W.   GILLETT   CO.,   LTD.                             doS.   ..                                  1.70
R;y*i Yeast—-                                                  Jelly  Powder,  doz  135
;»: case      Mustard.    \r,   doz                     ..  2 40
I dos   okas   Is - i*« • ''"> Mustard,  'j*. dos. . 4.75
Mustard,   is.   doz.               9.00
Pffumtd   Lye—                                                             Castor  OH   2 OS.,   dOS      2 25
per eo»e     Castor Oil. 4 oz . d>«z  4 00
♦ d.a   so ■;«'<• ■ -      suit Pairs, »i«. dos      1.60
8 <.»*• '•'■■ Bulphur,   '4*4.   doz       76
cones w :i .-. 1   d Tea, Green Label, la In '•
Metis tak** Po*d.r- T'.«■,;•'■■.:■::.&*;• ** i>- lb- ■ •],;
l",f ,1"* '   ll.    Dnckace» C
• "»• j a ill t.:,Vv:,:::kw,.,n,..n. ns «
! '•»•  1 J* J'S T      de Luxe. Afiernoon, ', ib., per lb .52
!•' .'    it. ill      Lemonade   Powder,   doz  325
13 ol      4   dot I  IV ,.                       , •> -r
J J -t.   I  do, 3 1b       VmSfSr,   doz                                    2.-6
]h ■   *   '•''» *0 THE   W.   H.   MALKIN   CO..   LTD.
I   lb ,   I  dOS 4 00
IS  ti».   J   dos IM "Malkin's Best"  Products—
I   lb.   4   dOS It.W          liakins  powder.   4S-12s,  per  doz  300
Fpfrial  discount   Of  ^   per  <'•"(    sQowed  OB             ll-ifta   Per  doz.   .                  9 35
Ft»s   i'itH«   or   mora   of   Magic   Baking            12-5s.  per doz  16.85
Powder Coffee, f8-la per it>. op
Cream of Tartar, small tins, per dOS. 1-75
Caustic   Soda   (Granulated)-» Custard  Powder,   Una   per  dos, . 3 75
., „                    ,                         ***r.«S Battracu mil flavors) u-Js, per J»* 2 i0
H  Ir    wooden   palu l*j"»              !:-4s,   per  doz                      - 4i5
Id   tiHKkn i- ■'■» Qlycerioa  ll-la bottlsa  per doz     .. 1 75
M> n»  »•-■•!'■ . i:-4», bottlea per ii"z               • 2 i0
i t!>   iinsMot   i'i     llm   In i ••>«■'                             Honey    24-10s,   Jars,   per   dos  360
Ih  canisters llflO h»"   In com) '*•'»          24-lie,  iara  per doz.   ...  4 25
100  !l>«   ir>>n  drums 114          "♦""ii    tins    per  dOS                      •• f.fO
M»0 lb*    barr»ta !"          * li-r-s, una per doz  20.50
_          _    . Mi-.   Powder*   ail  flavors,  per  dos 1.35
*nmm   T*r"«r~                                                                  Lemonade Powder. 12-Ss. per doz  3 25
f*"r ''"*           Mustard.   U-Sa  «i»s.   Per  doz  1.65
14 ll>   paper pkfS (* BOS   IB 'a*'* I SO             '.2-Ss. tins, per dos               -• 6>5w
Ib    pop***   pkgs   (4 dOS    In     •«-<■'                            24-In!  tins,  per  DOS               9-00
l""- <*•• 11-6S,   tins,   per  Ut     60
4   dOS    U   lb    pep*!   pkgS     I   dOS    '» Spires   mid   Seasonings:
lb   1 ip<     pkgi    n* 1 ltd 1225 i',-!,.:\- •,iit. 1C Ss, taper bottlea dos. -
per dos rhirry Powder, 12a, taper bottlea dos. -■-[•
'i ih 00as with scrssi covers (4 dos vilapice, Sa pe' ''"z ,u,s ^
m en** ' '■ Cinnamon,    Ginger,    Black    Pepper,
I ih square canisters (VI dos la ease) 101 Poultry   Dresalng,   Sage,   ground,
',!•   wnoden cam* v'',' Bags, nibbed. Savory. Thyme, Tu«
8 |b  «rtn |«ti palls s"" meric, la per doz  tins 1.15
IPO ib  llnw<I kegs *■ ■        C1..V--S. la per doz                   L"
u    ,   m ^     r       u    . Marjoram,   Mini,   Nutmeg,   Parsley,
Ma0lc Soda-Caae No.  1- Pastry, mixed. Pepper, white, Pep-
1 «•.».«■ (SO I II   perkageol ;  '' |„.r Cayenne, :>s, per dos  tins 1.25
6 cases or more »"'' Paprika Chill  Powder,  Curry  Pow-
ni r           .      i  a  . der  Sa per dos. tins L«5
BiCarbonalt   of   Soda— Whole Nutmeg In cartons, per dOS. .65
111 11   K.Ks   pet  kofl »Jj Whole Pickling, In cartona doa. . l.0j)
«m» lb ben-el* pei Uartfl '-' >" Tr„   no-la par lb              "'
. ,„ 60-Ua,  per lb ■ .;??
KELLY,   DOUGLAS   A   CO..   LTD. ..„  ,;   ,,,',,   L,„.,. _s   RtOOrted,   per  lb. 5*Hi
Nabob   ProdUOtS l2-f>s,  per lb, • %'|?
Mum.   Us,   doz 7S Vinegar,   24-qut.v.  par  doz 2 65
Tnrtaric Acid* Ha dos *-**»0 p. burns a CO.. ltd.
Bakitif-  Powder,   (4  il  <•» ,  dos •* *J Shamrock Products
Baking Powder, 41 II oa, dos 3.75 ..                                    I    <o
Baking Powder, 11 l%»  dos JJ^ inis; ,'„„„.,, MIlll loU,.t,. ,„„• lb. .44
Baking Powder, I 5s, dos >« W Ii?   "   ..8   .„,,. ih                             .. .58
(elory   Suit.   fla«a   HOI '» Dominion  Hams,  8-W.   KH16.  per lb,   ... .M
Coffaa. la. la lb [| Pinion Bacon. 6-10, per lb.         .   . .40>,
Coffee,   Ja  lb. ,jj Dominion Btticon, 10-14, p-r lb. .«
(ream of  tartar.  14a dos *^ rwimlnlon Shoulders, boned and rolled .38*A
Haklnr Soda,  fin  In.  COM »•*•" ,    . hlins   9hRmrock,  per lb, -5S
Baking Soda, 14 Is   dos '• VvrilhtM, rolled ehoulders, per fb. .M
Custard  Powder, dos }•«« ,              B   u, t(, ,.„,.,,                     ,1*1.73
Quick Tapioca, do* ^ •;    • U- s  M to case 18 80
Chocolats   Pudding,   dos *'. Ltrd' No 1 oartons, 15 lbe,             KM
.un!'1',':   Ni'   ;  SSft^ '8 ^ N?  t cartons: M lbs. M
Chjlj Powder, amall   doa -Jj :     ■„     ,  carnation, No. 5, ll .uses 9.60
Cinnamon, I lb, Una doa ■» impound   Ctxmatlon,   No,  S, 10 ease 9.65
Cayenne Peppsr, 3 tins, dos }•«$ , . ',   ,   ,u<1.f  4 ,1,  bricks            . ,.. '«'»
Covm, 3 tins, doi ? Vi    ei kits, 26 Ib  net, per lb itj|
ainger, small, doz • Iiiu|.         lh ,»
^"."- mnal1   ; "* 0 Pork   Pies,   per doz. .45
Ntttmeg, sma , do« K   .(1!,s, ,,,KS wltn dressing,  b.
Paprika, smsll tins, dos ,   , , wlth lh.^„K. ,„.,• |t>, .68
We f'Xr, Un"a fot t8 SkTng oil,'5 gal tins. « loa, per lb. .17*
Deal With Our Advertisers:    Thev Make This Official Publication
Creamery  1,utter,  Shamrock, carton 60
Creamery   butter, »Shamrock,   without
carton      .59
Cheese, Canadian, large new, per u> 32*^
Cheese, Canadian, twin new, it> 32-s
Smoked fish, kippers, 211s. per lb 10
Smoked fish, kippered salmon, 10s and
2"s,  per lb * 18
Smoked   i-od,   :',us.   pel* II)  16
Head cheeaa 5 ll>   tins, each  75
Jellied  tongue,  per tin       2.50
Selected  fowl,  per lb 40
Selected chicken,  per Ib 45
THE   ROYAL   CROWN   SOAPS,  LTD.
Vancouver    Price    Ll»t—F.O.B.    Vancouver,
Victoria, Nanaimo, or New Westminster.
Terms Nett 30 Days.
Royal Crown Soap, as, box of 120  | 6.80
Royal Crown 3oap, is, b.»x of lot*  5.7i>
Golden West Soap, 6s, box of 144   6.55
White Wonder,  1k«x of 1Q0   7,75
Linen  (unwrapped),  box of 1U0   4.50
Royal Crown Naptha, box of 100   5.50
Royal   Crown   Naptha,   new   large  size,
Im>.\   of   MX)     7.50
Qlondyke (wrapped), box of 25  7.yo
Klondyke (unwrapped), box of 25   7.75
Prlmrose( wrapped), i»>x of 25     0.00
Extra   Hard  (unwrapped),   Ivox of 30... 3.00
English  Blue Mottled, box of 20   7.00
Royal Grown  Powder, 3-lb.,  box of 24 7.Go
Royal Crown  Powder,  1 -lb.,  box of 60 6.25
Golden West Powder, 3-lb.,  box of 24 7.5o
Royal Crown Cleanser, box of 48   2.50
Royal Crown Lye. box of 48   5.65
Royal Crown Powdered Ammonia, 1 lb.,
tsix of :'.'.'>          2.75
Liquid Ammonia. 2 doz. qts., box of 24 4.50
Liquid  I'-hie.  ^  dos,  qts,,  box of 24 4.50
"Apex" Soap Flakes, hulk. 25-lb. boxes 4.75
Crown Oatmeal, 21 Cb, box of 144       . 4.80
Klero Qlyoerlna box of 144   7.25
Seal Brand Castile, box of 30   5.20
Seal Brand Castile, Ihix of 25   6.50
Seal Brand Castile, 1h>x of 2»»  6.50
Olive   Castile,   cakes.   DOJJ   Of   20a     5.50
Mechanic's   Cine   Tar.   t>ox   of   100     5.85
Mechanic's Pine Tar. box of "60      3.00
Write for Toilet and Motel Soaps.    Special
prices on 5,  10, 25 and 100 boxes.
White  Swan   Soap,  5s.   box of  12:>       ... 6.80
Golden Rule  Soap, 6a box of 144   6.55
Perfect   (unwrapped),  box of 100       .. 4.60
White Swan  Naptha.  box of 100  5.5"
White   Swan   Naptha,   large   size,   box
of 100 7.5c
Climax or Montreal (wrapped), box of
85                                                 7.90
Climax   or   Montreal   (unwrapped),   box
of 15 ........... .7.75
Red   Crown,   box   of   25 6.00
Golden  Car, box of 30 •  ■   3.00
Blue   Mottled,   lx>x  Of  20    7.t>0
Tin" Mottled, box of SO ... 6.25
White  Swan  Washing  Powder,  5  lb.
box of 34 7.30
Pendray's Lye, box of 48 5.65
IVimIi.iv's  Powdered  Ammonia,  box  of
84 4.0D
Special  prices on  6,   10.   25  and  100 boxes.
Pendray's   Water  Glass,   Eflo   Preserver
Cases, 24x2-!b. tins, per case . $5.50
Cases.  34x4-lb.   tins,   per  case  10.00
One-halt gallon tins, per tin  8"
One-gallon   tins,   per   tin 1.60
Four-gallon tins, per tin 5.60
Sundries
Royal Crown Washing Powder in barrels,  per  lb M>4
Royal   Crown   Washing   Powder   in   Vi
barrels,  per lb 07*
Royal Crown Cleanser In barrels, lb. .05
Royal Crown Cleanser in M barrels, lb, .05Mi
Terrnsso   Cleanser   In   barrels      . .07
No. 1  KiiKlish Soft SOUP In barrels, lb.     .12
No, 1  English Soft Soap in palls, Ib 14V»
No.  2 Common Soft Soap in barrels       .08
Wit-h Hazel  Liquid  Soap in bbls., gal,    2.00
Witch Hazel Liquid Soap in t-gal. tins,
oer gnl, "n
Possible at $2.00 a Year. 262
THE BRITISH COLUMBIA RETAILEB
M
ire
kv
It is apparent that the present
holding up of husiness must be attributed to different owners of stocks
trying to get more for the holdings
than their replacement price in the
present market.
If goods had been disposed of at
replacement value and this "first
loss" taken advantage off five
months ago, there would have been
no buyers' strike. Now it will mean
that greater losses must be taken in
the near future before reconstruction of business commences on its
proper foundation.
Let each retail merchant ask himself if lie is doing everything in his
power to bring about something like
the resumption of normal trade conditions—for upon the fulfilment of
this endeavour stabilization on tlie
new level will become an accomplished fact.
The year 1921 will be judged not
by the volume of business that will
lie accomplished but rather by the
sounder conditions that will prevail,
marking a new era in business fundamentals. Buying must be stimulated
by establishing a prevailing evidence
of substantially reduced prices for
goods, and this must be based on increased efficiency in production ami
distribution and the acceptance of
reasonable margins of profits.
Employers should nol attempt to
lower wages unduly or to enforce
greater curtailment than circumstances warrant. Wage earners are
surely entitled to receive more than
merely the means lor a bare and J0*i
less existence ill return for real work
well done,
Buying among the retailers has
been resumed tn a eertain extent, but
is confined for the most part to tin
supply of immediate needs    Hosiery
and balbriggan underwear have been
in fair demand, but underwear for
fall delivery is not moving and it is
difficult   to   forecast   what   attitude
will be taken by the trade at quoted
prices in this line, h is evident that
cotton goods are likely to be stead*)
at the present low prices. Cotton
yarns have been sold by spinners al
any price offered.
Yarns for winterweight goods arc
si;!l relatively high, and it will be
some time before the retailer will
in-ed them, making the situation difficult to forecast, Bul since it Is impossible to produce a season s Quota
of these goods within b couple ol
months' time, the retailer who does
not order his fall supply Boon will be
unable to obtain a full supply,
Shirts and Collars. The earl)
Faster will find short Btocks on hand
for the spring season, In many case*'
initial orders wen- ean Tiled ami reordering did not take place in time
to gel delivery for the opening of
the season,  which  will  probably  |*e
suit iu factories having to allot their
production, as they will not be abb'
to Buppiy all orders offered,
Fall prices will be based on main
facturina costs, and it is evident that
they w ill not be any low er I ban
prices now quoted,
Tl ■■ new low shape* iii starched
collars are exceedingly popular ami
are bene: generously stocked by the
retailers,
Kive UCW shapes m this style are
reported from one collar house.
Sane, legitimate buyini* m accord*
aic e with demonstrated business
neitis is re commended to even buy'er
of shuts who is interested in pur
chasing al !i bottom of the mark.'?
and in promoting business prosperi
h iii general,
BUYER GIVES STRAIGHT TALK
Them's toy sentiment*,' genially
s,u«i a well known B.C. buyer to the
writer when appro hed the other
da} for his impressions ou trade generally, and he handed its the follow
ing.
'In dutcUfl&ing fh< outlook for lie
clothing manufacturing industry in
r*is<*land lhe Wool Record and Tex
ti!.- VVorl I, published .«* Bradford
declares thai overhead charges arc
not likel*i ■" get down to the pi■■• w ir
level for n considerable tim< lo c< i ,
It gives its reasons lor thi stati ni »isl
in part  as i,.'1.," .,
'Wage* are ti more important fa*?
tor in coal «••• n than produeti in, and
wiih ii eosl of living that is i-o i;i
excess of pre war cost, wages are not
likely a?ain to approximate to pre*
war levels, The cost of living will
come down, gradually perhapst bu'
Practice  the "MADE IN VANCOUVER
slogan   by    Sold By All the Largest Stores —Widely Advertised    Extensively Demonstrate!
pushing B.C. made
goods. We are
able to supply
your demands
promptly.
Permanently
exhibited in the
Manufacturers
Building, Vancouver.
Mail your order
now and give impetus to the mads
in B.C. drive.
45 Hutchinson Block.
Have You
The Rapid Ncedlf
Threader.' If not,
why not | It will
easily And rapidly
thread any needle,
including the sew
ing m'a c h i n e
"ccdle.
Thousands o f
people know how
and   are   using   it.
Now is your
t me to avail yourself of a commodity that is rapidly
finding its way
into the home.
Get the habit,
be among tho
first.
Phone Seymour 8037 429 Pender St. W., Vancouver, B.C.
-THE.-
-Rapid - Needle -Threader 1921
THE BRITISH COLUMBIA RETAILER
263
certainly; how tar one cannol pro*
phesy, as post of living ultimatclj
and to large extent depends on
wages, just as present wages are dependent on the post of living
Amongst other important items that
go to the lost oi manufacturing arc
coal   and   repairs   and   renewals   to
buildings and machinciy, especially
to machinery, which through force
of circumstances bad been allowed
to deteriorate rapid!) under war eon
ditioiiH."
The paper sums up the situation
us follows:
1 hfforts must he made to reduce
production costs, both in the direc*
tion oi increasing production and
efficiency on the one hand, and decreasing rates ol wages in fair proportion on the other hand, without
di Teasing opportunities for earn
ings, which of course must be dis
criminated from the rate* of wages.
But it must he emphasised that with
'he best will and the best oroirrcss
possible, pre-war prices for cloth are
not again likely to be reached."
"That's the whole tMug in a nutshell,"  he added.    "i*.\   increased
efficiency  of the   Worker,  the  cost   of
production can be ma', rially reduced, even if wa'-res and lhe cost of raw-
material stay where they are. During the war millions of people the
world over took jobs vacated by soldiers, munition workers and others,
jobs about which they knew practically nothing, Many are not competent, and until they arc competent and until they -turn juit an
honest day's work, so long will conditions be capable of much improvement. Tlie restrictions we all know
of whereby certain workers are only
allowed to turn out so much product, must be removed and every
man or woman allowed to work full
tine- and to turn out all he or she
possibly can in that  time,
' "i mi will notice," he resumed,
"tiie advertisement of a prominent
Vancouver clothier in which he states
that in October he, witli others, were
caught, with heavy stocks, with
prices falling fast, to the great loss
of the manufacturer and retailer,
and millions of dollars were lost, and
he pertinently pointed out that the
staple price of goods must necessarily hover between the tremendous
rates of a year a<ro and the slump
price of the past few months. This
is all true.
"There are not many changes
from the well-expressed conditions
in your last issue,*' he said. "Cotton
and wool are much the same. Silk
is stiffening from a raw silk stand
point. The lower grade shoes are
still offered at a reduced figure, at
which they are likely to remain.
"To sum up." he said, "raw products, such as cotton, wool and silk,
have touched bottom and the only
reduction possible in goods ean only
eome by reduced wages or increased
production. Personally I hope the
reduction in wages will not be
serious."
1
■ 1
■
While  tlnre  has been  no  percep
tible disagreement   amongst   hardware merchants regarding the policy
of re-marking prices on the basis ot
replacement     values,     rather    than
maintaining prices on the basis of
cost where declines have occurred, il
is evident that in many cases this
policy is no? being adopted,
At a recent gathering of merehanta in Toronto, concerted action
was   taken   againat    the    policy   ot
passing on any price advantage to
the consumer, they taking 'he stand
customers' confidence and encourage
buying for such action will insure
a quicker return to normal business.
PAINTS AND OILS
A gradual improvement has been
reported on sales of ready mixed
paints and their allied products, during the past few weeks, but quite
recently a very marked improvement
is shown. Doubtless the reduction
in price and the fact that the season
of the year is rapidly approaching
for "painting up." are both having
that   the   retail   trade   has   suffered    stimulating effects upon the move
ment of ready-mixed paints.   There
appears no reason why the paint in
sufficiently.
hut it is becoming apparent that
the wisest course to follow in every dustry should not be as active as in
branch of retail business is to keep other years.   The lack of volume of
pace   with   th-   falling   market; by orders was undoubtedly due to re-
adopting the lower prices immediate- tailers not placing their orders, hut
ly they occur.   Some merchants are endeavouring to take care of their
adopting this course, but  many are trade with low stocks on hand.
not    which   of   these   will   get   tin
trade   and   keep   the   confidence  of
their customers?
Directly tlie weather permits the
consumption  of paint, trading well
above the average may be looked for,
By all means we would advise that     gJnce stocks are in their present low
your  customers  are  given  the  nn
mediate benefit of new lower prices,
regardless of what your stock may
be   at   the   time   these   lower   prices
ondition, Whitelead in oil, and putty
are quoted at reductions.
Turpentine   and   linseed   oil   also
occur, and by so doing retain your   have lower prices,
You  Have Not Read Thia Journal, Until You  Have Studied the Adverti$ementfc
"SAVE THE SURFACE"
CAMPAIGN
It is evident that this movement is
meeting with considerable success
throughout the Dominion.
Before this campaign was introduced, the people of Canada paid
only $1,13 per capita for paint and
varnish; during 191') this sum was
increased to $2.20. proving that the
difference in value between painted
and unpainted property has been
dulv realized.
Paint and varnish is a necessity as
well as a beautifier, and many dealers would doubtless sell more paint
and varnish if their own premises
were kept in the "pink of condition."
At a recent convention of the Winnipeg Paint Club, held in the Board
of Trade Auditorium, when 200 executives and salesmen were present,
the story was told by a eertain salesman of a merchant on his territory
who sold very little paint.
This salesman was successful in
inducing the merchant to paint up
his own store and fence, and the
farmers in this district were immediately   struck   with   the   idea   of r
264
THE BRITISH COLUMBIA RETAILER
March
Washinq Machines
and Wrinqers
ELECTRIC POWER
WATER   POWER
HAND   POWER
We are sole agents for J. H. CONNOR & SON, Ottawa, and csrry a complete stock of Ihe differeni
styles of hand machines, also electric, water power and engine drive. \\V have all the different Wringer**
plain and ball bearing, with and without closed COgS, and with rollers.
Guaranteed for 5 Years, 3 Years and 1 Year.
BIG STOCKS PROMPT SHIPMENT FAIR PRICES
MACPHERSON & TEETZEL
WHOLESALE HARDWARE STORES
Drake and Homer.
VANCOUVER, B.C
BTV   "p-ratt«uM  70%Pi*rt*hHtL*M*)
11 HUNT*"*'
Pwt hint
rF,HlS formula is known throughout the length and breadth
of Canada where li-ll "English" Paint is used, as the
paint with the record for permanence, covering capacity and
economy.
The various tests to which it has been put by practical
painters all proclaim I'll "English" as the Paint which
offers the greatest resistance to wear and tear,
A thoroughly reliable "Surface Saver" for all purposes.
BH
I-VXINT
^"^. i^*»
Every can ha% a ttgntd guatantttd formula       A
formula   which   hat  httn   p-«»*(/   to  b«   tht  cntttil
formula for Canada't vigotout climatt       ll It ycur
atturanct of quality.
RRAN DRAM HEN PERSON
^^^* ■■■■■■^■^■^^■^■■■■■■■■^■iMBBBBB *   ■     ■ ■■■■■IIHiHBBnran^r^ limit! a
LIMITIO
MONTREAL
-HALIFAX «T,-JOHN TORONTO WINNIPCG
MEDICINE HAT CALOARV EDMONTON VANCOUVER 1921
THE BRITISH COLUMBIA RETAILER
263
"Painting   up"   and   within   three
weeks the merchant had disposed of
more paint than he had during the
previous year.
There is much benefit to be derived from the old adage; "Practice
what you preach." Every merchant
who sells paint aud varnish may secure full particulars as to how to
link up with the "save the service"
idea by writing to the "Save the
Surface" headquarters, 509 Royal
Trust Chambers, 107 St .lames St.,
Montreal, Que, Dealers will be supplied with advertising, electros, window banners, moving picture slides,
etc. absolutely free of charge, but
only on the condition that they promise to use the materials furnished.
IMPORTANT DROP IN PAINTS
Mr. George Henderson, of Brand*
ram*Henderson [limited, has recently
announced tin- following declines in
paint prices:
NEW GOODS
I.add egg beat* is made in three
si/, s  \..s  0, ] ,,!;=! 2    Tins beater
is similar to the "Dover,1 made with
two beating blade* and centre drive
wheel which makes il unequalled for
'■< ating purposi v
ijocal wholesalers report that shipments of wire cloth and poultry have
already been forwarded at guaran
iced prices; the orders have been
satisfacton from their point of view.
BUILDERS    HARDWARE
The outlook for 1921 in the build
ing line is particularly bright, not
onl\ in Vancouver but throughout
the whole of British Columbia, and
hardware merchants will be well ad
\ i^'-d if the\ keep their stocks well
assorted in all builders' hardware.
I luring    the    hist    f| W    Weeks    there
lias been a slight decline in the price
of nails and bulls of all kinds.    This
decline in price is bo sheht that man)'
of our hardware   friends  who  haw
been starving then- stocks and looking for a big slump will be much
disappointed.     No  doubt   there  will
be a slight easing off in prices all
along the line, but thej will be so
gradual as to be hardlj noticeable.
The dealer who persistently holds of]
buying, waiting for the unexpected
to happen, will find that at the end
of 1921 his business, and therefore,
bis profits, have greatly diminished,
while  bis  Competitor   Who  keeps  his
stock up to the mark will be raking
in till1 shekels.
First    quality    house    paints, uses and advantages of anv article
white, 60c; colors  $0.70 you offer for sale.
Second quality house paints, all «f you can't, you're up against it
colors  50 hard; for this day and age you ean
Porch floor paint   all colors        70 onl>' so11 tho ordinary man and wo-
lnside floor paints 25   "P   8°*?ethinS   th,'-v   understand
1         thoroughly.
Mr. Henderson further stated that
the paint concerns have gone the
limit, bearing in mind not the cost of
manufactured goods in stock, nor
the goods shortly to he manufactured from raw material in stock, but
bearing in mind only the cost of
goods that could be manufactured if
the manufacturers could immediate-
\ow here's a little example of
what 1 mean recently related by a
small town dealer:
"I have found out the real secret
of why I have lost so much business
to the mail order houses.
I Didn't Know My Goods
"There's one big buyer of mail
,      ,       . order goods in our town, and recent
ly place in consumption raw mater-    •    l
ials purchased at commodity prices
now current. The cost of materials,
Mr. Henderson stated, had nothing
to do with the changes in price; the
reductions were made because it was
apparent that it was in the interest
of the public that they should he
made.
iring he was interested in a
washing machine ,1. decided to go
after his business.
"1 invited him to come to my
store and look over my stock. He
came. 1 showed him the washer and
told him all about it. or at least told
him all 1 knew about it.
Then he started in by asking a few
---■-• —=    questions about the washer and in
half an hour he had told me more
A QUICK PROMOTION &Dout wa8hing machines than I had
11.   S.   Beeeher has been  recently ever heard or dreamed of.
appoint.',1 sabs and advertising man- Finally I asked him where he had
agcr for the Gillette Safety Razor learned  the washer business,    lie
Co. of Canada Ltd. hadn't learned it, he said, but he
Three   years   ago,    Mr.    Beeeher knew all about  'em from their most
joined the Gillette organization, and inward and basic principle to their
though  an experienced  advertising outside  finish   from   reading mlail-
mau he knew little of ra/ors and order catalogues.
their differences.    Today he is sales I didn't make a sale, but I got the
and advertising manager, and an en- best lesson I ever bad in my life
thusiastic disciple of Gillette shaving through  this  experience,  and  I'll
and a maker of others. never lose another sale for the same
ti,  ,. „    r\i,. i' , .i, .,.■■., ,„„>;, ,t     reason, for I've brushed up on every-
Loenewsoi .mi. tieccnei s appoint- <
ment to the charge of Gillette sales,
in addition to the publicity, will be
received enthusiastically by the
trade, and  1921  should prove to be
a  profitable year for the Gillette
Safety  Razor Co.  of I'anada  Ltd.
Mr. S. A, Speers, of Creston, B.C.,
has taken over the business of the
Creston Hardware & Furniture Co..
and is at present remodelling the interior of the store, and will, when
completed, carry a full line of hardware, paint, furniture and groceries,
THERE'S A REASON!
Why arc the mail order houses
cutting ill on your business1?
Well, here's just one point that
w ill make you sit up and think.
Arc vour salesmen or even yourself as well informed about the goods
you are Selling as is the fellow who
writes about them in the mail, order
catalogue,
Do you really know your goods?
Can yon tell vour customer all the
thing 1 handle—my clerks have, too.
We get complete information on
every article or implement Ave sell in
our store now. We study it—know-
how its made, understand its uses,
and mail-order competition isn't so
hard to buck any longer.
Hardware or farm implements, it
makes no difference what you are
selling- do vou know your goods!
YOUR WINDOW DISPLAY
In order to encourage scientific and
artistic window trimming, we are prepared to consider insertion each
month of photographs of store windows submitted to us by our subscribers. Please communicate with us at
203 London Building, Vancouver.
Phone Seymour 3861.
M-i*** I
' IMHICHMHN1
GAS c.n46fl*SCUNE MflNTLkS
FOR  FU.L  SlYUEb Of   LIGHTS
rtSk   FOR   SAMPLED ^'d QUOTATIONS
R.fl floord VOa.V°.^c0U^
MCiriCCCMSTMANTLE FACTORY.
mmmmmmmmmmmmtm 266
THE BRITISH COLUMBIA RETAILS]
M
area
The Martin-Senour Co., Limited
MANUFACTURERS OF
High-Grade Paints and Varnishes
British Columbia Factory; 1505 Powell Street, Vancouver
Phone High 422
HARDWARE PRICES CURRENT
The following are prices quoted for principal lines of leading wholesale firms.    Prices quoted are necessarily
subject  to  market fluctuations.
ANVILS- Peter  Wright,  s,„ ||„,   ,,, j;;;,  p,*.,
29c Up.; over 189 lbs., 28c Ib.
AXES—Boys' axes, $16 an/; double bit
axes, $18 to $2*3 do*.; hunter*' axes, $u to
$15 per doa : single bitted a'^, handled, t«!
to $26 doz.
AXES— Meiieli. No. l. $20 do*.; No, 2.
$22.68 doz.; No. 3, $26.60 dos.; No t. $80.65
doz.
BARS, CHOW—$13.00 per 1"" lbs.
BAR—Iron and mild steel. $i 50 per 100 lbs
BELTING—Lace, rawhide sides, $1.95 lb.;
i ut. $8.25 lb,
BOLTS, CARRIAGE Un full package*)—
'.. and smaller up to 6 Inches lung, less ''Ji' \ :
ov»-r 6Vi inches, fee* lie,; 7-i»; and larger, all
lengths, less 10%,
BOLTS, MAi'HiMv-'i, and smaller up to
4 inches long-, less i'e;; over ' Inches long,
less if>';: % and **4, less 18%%.
BOLTS, PLOW-—Nos. I, % 8, net list; N'«..  1,
advance 20'',.
BOLTS, STOVE—Less 56%.
BOLTS, TIRE—Less 20%.
(Add \(v'( on all twits for broken packages.)
HOARD. BEAVER—Per M feet, 1,000 ft
to 5,800 ft.. $58 per M.
BOILERS,   RANGE  80   gal.,   $17.60  each.
BORAX—Per lb., l«c.
BUILDING PAPER—Tarred, $1,70 roll to
Vt.'H) per roll, accondlrig to quality; plain,
$1,40 to $.''.40 per roll.
BUTTs—Plated, 24-1, antique copper and
dull bras* finish, Z^xdVi, 44e per pair; ;tx''.
46c per pair; 8%x3Vii 48*2 iK*r pair; 4x4, 60
per pair; 4*fsX~i*4t, 90C per pair; f<x',, $1.60
per pair.
BUTTS—Wrought steel. No. 804, 2%Jt3%,
$1.69 per do*, pairs; 8x8, $2.12 per doz. pairs;
:''fX:''v. $3.11 per doz. pairs; 4x4, $:i.81 per
doz. pairs; 4*4x44, $5.13 per dor., pairs; 6x6,
$6.44 per doz. pairs.
•i :    100   ll-f. ,    ! .     I] i
n vrpbt eelt   ii oi. 60 ib . r> 00 roll
CATCHES, <'I'l'ia >.\l:iI Old Coppet •< !
dull brass finish, pei doc, 'i 67
CHAIN—Coil B. electrli weld, J-16, 12" ■•»
;„■   [00 lbs; 14, $19.50 pel  l0fJ lbs ; $-16, 61660
pel  ""i lbs     '■,. $14 50 I- '   '' 0 lbs .  ;,   $13 "■
per i10 lbs
CHAIN   Coll   B,   he-   w>
1 hi,  \ht .   7-16,   H4.25
per   100  His
CHAIN   lagging, 5*16x14, "■'. 17 each;   J»x
H. f i 82 en h
CHOPPERS, EOOD I'nl versa I, each, No
0, $2.39 No !, $3.93 No 2, VtM; No 2, |i7'
Gem, No, W, $L92; No 18, $8.24; No -'".
!"' 81. No   22« $3 38
CHURNS, BARREL Koch No 0, $11 ""
No I. $11 50: No 2, $13.78; No 8, lit 00
No   I, $M 00
CLEVIS   MALLEABLE   Pel Ib   Ut
CLOTHES LINE, WIRE Pei doz 60 fl ,
$4 20; 1"" ft., $7 60; 135 ft . *:< 00; 160 ft ,
JI) 40; MOO ft., 816 20,
DRILLS- Bit     slo- k,     lie.     off    new     lint.
blacksmith,  ';■. :'.'*'■:',  <>ff new im.
EAVETROUOH Pel 100 ft , j in, h. "'• 61
10 Inch, $12.29; 12 Inch, $16.10
ELBOWS,  CONDUCTOR   PIPE,   PLAIN
Per Dozen  2 Inch, $11.16; 8 Inch, $13.22;  i
Inch, $17.67.
PILES—Greal Western, 50/6$ off list;
Nicholson k   Hia'-!,   Diamond,  'W,  off list.
HINGES Per Dozen Pairs Heav) snap,
4 inch. $2 30; S inch. $295; 6 Inch, $3.10; *
Inch, $4.80; 10 Inch. $7.20; 13 inch. $9,30; M
inch $in m<; Heavy Tee, i inch, $2,23; 6 Inch,
$2.60; 6 Inch, $8.10; 8 inch, $8.60: in inch.
$8.50; 12' inch, $9,8f»; n inch, $11,06; Comi-
ugatad Tee, loose 4 Inch, $2 26; B inch, *ci 10:
<; inch. $8 66; H Inch. $6 IU; Id inch. $9.26; 12
Inch, $'.'' 8*1; Light Strap, 3 inch, fi 00; 4 in sh,
$1,25; 5 Inch, $1.50; fl inch, fi.su, norrugatetJ
SI t >ip,   j w-W     I    ItH h,    11   *■' I'    •>     13  I' .   '■
o,e»i. y\.'.:. - Irs h 13.1$ 10 .•■• h I" "■ !-
:t.i h. 113 :-"' i • shl T( ■ I In t'• '*' > ln« h,
ft. 86   .', .in I    | i t'   6 lm     |i.ts
ii' iRSK HHi iKS   Iron   No   0 to 1   $11, w
p. i  I ><■ :'.«    No   2 snd . rger, lio H , <
lbs
IRl INS,   RAD    ''".MM. >\    Pei    100   II
n*   -md over, 111 .i. 8,  i and '« It*    H
MRS   fi'TTs   Per S«l    No   W   $8       N ■
56, M 2;,
MRS    pi >'irs   n VNDLEU   r.t    Dosen
12 "ok rmvfifuii Hwndles, '- 13
KNOBS,   RIM   IXJOII   JniMiinsd,   $4-06 !•• i
doasn
LAMP   CHIMNEY!*    \.   psi   r«*«    I   'l""
pel   caw, $14.90;    \.   pel   dos .  M '"    ''■   '"'
case, » d'-r.. $13 90; Ii, pei d"». IS 60
LANTERNS   MJmrl   oi    loos   flobe,   plain
LANTERNS    Pei    dozen   iMiorl    or   Ion*
globe, plain.  |*13.6*); Japanned,  $18.00; dash,
'2* i|n
l.ll-TS     S.\S|{    lC'i'lv'S    < dil    COpper   and
lull lea**! plated, $8.74 per dross
LOCK  sash   i ild copper and dull bras-
plated, per do*, $1.44
Locks, common  rim bets psi >io*.
>!' IM'
i.Hi'Kr INSIDE rx.)olt SETS   Pei dosen,
4,|n oo
UX7KS, PIIONT DOOR BRST8, BIT   Bach,
»;i 16
MATTOCKS   Per dosen   Pick, 116.00; out-
ti-r.   $16 00
NAILS,  \\ IRK   I'd   keg,  f.O n   Vancou
ver, $7 00   < ul   bssx*, $9 60
NETTING, POl'LTRY    Pel roll   2x3,82.10:
2-tlX. $8.Ki; :'x:'4. Ml,",, 2x.1i', |l'«i; L'x.'l'''.
$6.80; 2'xl>. 17 4-'. 2'tiin, y.i)i,; 2x72. $10.80;
1x18, M 60; I-0I8, M $0; 1x34, 1^ 10; i^ 1°,
*!<i 28   ; (36, $11.46; 1x48, $16 76.
D6»l With Our Advertisers:    They Make This Official Publication
Possible st $2.00 a Yesr. 1921
THE BRITISH COLUMBIA RETAILER
267
SUTS   Advance  >o>,   ii«t   (,
..  ii.
-,|Uaie,
mnnll !"<».  »
|.  :   | |   |    |
lots,
dozen
.'■■■«;   i .■•'■■ ■
•.' SO I
3,. I   . ■        Xii     •
hexag hi,   small  "tn.   f'>
, |M io's, $a io
PICKS   Cla)    •  '•' lbs,, t-ii!," p«-t  do*
PINE   TAR    I   gal .   *■■ 30   ssi h;   %   «••'.
U M  ,)■ X .   S   «al .   f. ss  doz
ll. iSTER  I '(•   P \ius   it 26  pei   loo  lbs
HJVBTB   vM>  BURRS   t;i,4. k  carriage,  5
lb    packages,   less   2"2'}'.    ofl   li*'.    i uppt i
,,,i,    No   .s,   iv   pei   |b .   sssorted copp<
vi'i" snd burrs, No  I,   ■• to %, > <■ pei lb.;
.umurtfd coppered rivets and burrs, So  *
,   ,   lit   pw n». -upper inimt. N>>   I   TOe
;,.■   ii    coppered burrs, No  *. 4'»  pei lb
lUM'K    steal, I'-'-j Ih   base; Brit I'm Manila.
. ■. |b  bass   Pure Manila, :<> lb  base
SAW,    Hi * "K    Pw      lozen   Happ)    Idea
117 io   ITIim i Hup*, rl,  f:i 7:.
-i ItEVVB   la Ighl   f it ' ead   H 10 ofl -i»<.
lirlghl, round head  I■• 10 ofl Itsi   la ..-•"  flat
•,..,,'   iti   a off u»\   bi sas   round head   Ii I
•> r.s:us r"*>ACH OH LAG   \ md small*
.,   -'•■   <-ft lot       •    nd large* ..rr tut
KdtKWtt, sir*r   "...     ofl !-.Rt pei  100
.**• ItK« H   l' v I"    ;'■■     ■■'.', list i ei   10U.
| i»V ELS     '•*,"•    81" AI »K ■
lids w  i oz   II' ..    lot •- - ii
Kl •,.'!   ■■       P, .        !,,;,••       !     ,
USl N«    I    IN »-     No
$35 i a
IRON   HANI)    per 100 It*     ' \   •■      |4
,      Ii    ',:      l»   00,     I   IftCi        I-
IRON    i UVCK   SHI J "1 IVr   100  lbs    ' I
gaug*   IT-II      ! Kaug*. $7,f 14(8 igi    1" '."•■
i<   -taut*    1*1      IS-:     ■ ■ g<    19 U    8-21
«*»-£«•   19.40     '   SS  *.'•    I ' g*»ug*   19 86
iltoN    <• m v \\r/.i:i.   >iu:i;r   Pei
I     >  ,     . •     • ■  , • ir Englii     111.86
SI  gauge    U i      ii    ■•   EngHsl    III        II
■ .  ,.        .     . ■ ..        "•'..,■.••
»•   *     ll snd        i    i     ?    ■       *   i i  I
\ met    ii    I'' '
v    i   s. v ■•   |   HI  •     N       '   ISO 6 '■
Ml h bovi   Ii   Mart   finis
ftl iMlEH    Pel • I  ,     • um    I its    I'
sr«B* than      I •*   k»t"*«
-i IKES   PMEB <EH    Pel   ' "• IN     ;» Inch.
y    .        ■.■   %■   ... .        in or*
a*T ijpu -    IV |      ■ ■•    ■   '      kegs   Gal
...» {,'■.,   $9.2     i   rsi  '• ■' poullr) net
tnlc    ||j
■ • k i    ■'    ■ ■   ' f f ne**f 11*1
,,..!-      ll,..,..'
TURN f    •' ••  -•■" '
VIBES    I ■        VVa    rn   sol
, i Ihi     I  * ! ■
WARES    ''       *'     ' i   e>   'c
b|    |   |' !•••-    ..•     •     I*
}6    .*'■: ".',■.■■'.'     •,   .    .       p    .
»un      ! '•.. Ill     !'•>*.■' ' ' ■      .•    !    .v  i' •      ' <
i i • <• !    >,..,„   •: ■..        '■      | ■ -   " I    plu
■.   nt ted   except t   ' •*   I nd palls   ;   •
s',      h |    ■    . .   nlus v '■ -.
VVIRE   I' ITIBKI >    !'<'!   ">!:    I I    ' "     'Hl<
.    . . •   s<; is    ) point Ix vr   -   rods   l« •'
VVIRE,    PLAIN    GALVA NIXED   Pei    10
N«   ■,   tf.Sj     No   13   18.00
VV5RK   •' A   "    !'••'   ''*   '■•"     N"   :"   I • *
Nn    II    i: U    No    "2   IT K
WRINGERS    Pel   dtnten   Royal  Canadian
MT.W    Ese   I ' I     '•■v ^   I"'•
PAINTS and OILS
PAINTS
Martin Isnouf.
■
dull
.    ..,
• »rdln t: \   • olors In  1  K'O   i ins
\|  f ' "    S. ' "O!     p.'" ■  ll    \'<.'  I
m iriin  si man   Ni itone  V\
Mm'in Kenoui  Neuuwi
Martin Benoiu  fkai   i ''.nt
s • -i «in  w ii'' itns   a! o,-
Khera In   Williams   • i >li ■
Sin i«In V\ I It lamis   poi eh
Hhera \\ \\ illiams, 'I" "
0 i lion
SI i
I 20
i . •
t ! •
l 10
i 1*1
i ."
I i'i white and varnish while, gallon 1.90
4 gallon r, ;r,
li gallon r, 20
Plnl 5.50
'.•  plnl 6.10
• i uiiHoti   fallon 5.00
'   gallon r,.j"i
\ >r.iii"ii 6.80
Plnl 5.80
'*-  plnl »; .'•
In barrels deduct from one gallon, price
2"   pe* gallon.
In ^-gallon cans deduct  from our gallon,
II lee 1(5  p<-i gallon
TURPENTINE
I   i hi   lots
'■ gsl   lots
PUTTY
Hulk bblj.   BOO  H>^
H-.iik drums, um n*
Hoik drums, ti llm.
Hulk tlnx.  5 lbs
Built tins, 1 lb, ea h
LINSEED OIL
Raw, l to '■ bbl  i ds. gal
Raw, I i" lo Md  Iota, k.o
Boiled, l i" 3 bbl  lota, gal
»:, i.i 10 hid i"t*. gal
v. hiti; LEAD IN OIL
i to '. ton lots
•■■.' lbs   t« s ton
i < so than  i  ton
r MNT8
Martin
Prices to painters without stores: Linseed
oil, tun'** and alcohol, 15e per gallon extra;
if dealer, 20c.
Dry Red Lead—
600 11). casks, per lb $0.1oMs
IO0 it>. kegs, per li> 16
Less quantity, per ll>.  18
.   $1.70
$1.86
Per i"<» lb*.
I7.IM1
$8 2.",
$8.80
.. .   $10.00
$0.18
fl 35
$1.83
$1.88
.   fl ?•'>
l'er l'«i ll.s.
$16.20
$16 $5
$17.05
$1 40
:;•'«..r. in 1 gal, cans
i White :s 85 cents extra i
"t  class grade  flat  wall paint,  In
I  | il   ,.mn $8.80
' White sh 2$ cents extra )
VARN18HE8-
l!   ii   Vanisher
HH   Floor
B H   MaHtlme Spar
B H.   Hard  I ill
nil   <; dd Medal
WAX.   HII.
ENAMELS  (WHITE),   B H
CHINA-LAC,  per  Qt
H i!   AUTO EN VMELS  -
11'i i, ,s ,; ioted are list    1
pei >"<-nt i
Per.gal
$3.84
$6.04
$6.19
$8.24
ft 2',
fO.Tirt
fs 86
$1.11
ids discount  40
DH    fretconette    Wall    Sixe
\ varnJsb atse to be used under Fresco-
r
.-.■    i i'.'."
lT:ll        l .111'1
gal   • ms
• 4  gal   cans
ni   cam
Gallon
$2 86
$2 25
$2 50
$2 <■;.
$8.95
Q.H  Floorluitre  (30)
\   perfect   enamel   oft   doors,   woodwork,
furniture, etc
Made In 13 attractive shades and white
Gallon
t DO
4.35
4 50
4 R0
IV,
65
■   gallon  cans
gallon c ms
'., gallon < ana
pint  (ane
w hlte, !»•: gallon additional
Crimson   pei   gallon additional
OH P->rch Floor Paint (32)
m.i •,   to weai   long
oh  ''tnollih"  Paint  <">
The whit.' base constats ■•'■ TO    pure whtu<
lead   I Bran •« im •   Oei ulne   B H »   •">'1   !"
i »n   oxide nl slm .
\in le it. is colors  «tt«i whit'  »n« »la< k
Oallon
Rln v nod ordinary colors, t fsl ?J "\
I 6j
t 08
S 55
lt gallon
'•    k'lllloll
Pints
'-•  pints ..
Pure, outside and Inalde while, gallon   \>\
U.   mtllnn ' s '
;> ii"
•   pj illon ana
'    gall •!' ( ■|>,i
i,  pill ,e cans
pint an*
 ,:,■ shellac, barrels
gal*
I   gal
<•■ gnl
Pint
i. plnl
'i pint
8 ounces
Si gallon
'. gallon
l'lllt-4
'■v pints
Window iii'n l green, gallon
'. gstlon
Pints
'.  pints
B Si
5 on
i IB
I go
.', M
:, :!.",
w p (-• «hellni
:, n.iiioes
i  gallon
>.. gallon
'.  gallon
Pint
i. plnl
Purv
i,    put
! ounces
, u-allon jars
Gallon
ft 35
l 50
4.86
4 as
Gallon
$6.00
5.10
5.20
5 , .'>
5.80
Doson
8.60
1.80
Gallon
5.40
5 70
r>.su
6 0 1
5.60
1 lozen
3 86
1.85
LOO
VANCOUVER MARKET AT A
GLANCE
Clocks. Alarm—"Big Wen" and
"Baby Ben," prices decline slightly,
arc quoted $3.80; American at$1.75;
'•Lookout" at $2.30; "Sleepmeter**
at $2.30. Owing to the manufacturers still being behind with their
orders, it is hard to procure this
line.
Lawn mowers are 20 per cent
higher than last year and prices will
remain so until 11*2*2.
Stillson wrenches declined 10 per
cent; "Genuine," quoted 'dd 1-3 per
cent off list, and Whitman &
Barnes do-o per cent.
The local wholesalers report having in stock English poultry netting,
i.. x 12. 18, 24. 30 and 36 inch; % x
12, 18, 24. 30 and :t6 inch. This is
the first they have been able to procure in these sizes for a number of
years.
Rope drops 2c a lb. Pure manilla
tpioted 26e lb. base. British. African
or New Zealand. l!>;5.ic lb. base, and
sisal 19%C lb. base.
Nails drop another 50c a keg; common wire. $7.00; cut nails. $9.50 per
keg.
Sash cord comes down again, it is
quoted No. 6, 63c lb.; 7. 62c lb.; S
to 12. tile lb.
Sash Weights—Declines now quoted, $4.7") hundred lbs.; sectional, l •_,
lb. to 1 lb.. $9.50 per 100 lbs.
Galvanized staples come down 10
per cent. Fence Staples quoted at
$9.50 a hundred. Poultry netting at
$11.50 a hundred.
Bar iron and mild steel comes
down lfgc per lb. the base price now
tpioted is $4.50,
Special oakum declines $1,50 ft
bale. HOW tpioted at $10.00 bale.
Kraft paper has taken a drop 2c
a pound, now l.Vjc a pound.
DO YOU KNOW YOUR GOODS
Next time you wrap an order for
a customer throw in a smile or two
gratis, and watch his face change.
It is cheap popularity that is based
on a man's ability to do nothing and
to sav nothing.
Little   ideas   and   big   successes
never go together.—Sullivan,
•   . ■I
II
Bi I'
268
I
THE BRITISH OOLUMBIi RETAILER
March
Advertising
For a year and ;» half the nation has been reading our message:
"Bread is your Best Pood, Eat more of it." in the national
magazines.
Beginning with January, 1921, we started advertising in tbe street
cars to a reading public of one hundred million people, with the
opportunity to repeat our message thirty da} a in the month.
We shall run one card each month during the year in 3b\l 12 cars,
running in o.4(iu cities   your citv among them.
How will you back up this advertising!
In addition to this national strcel car advertising of our own, we-
arc preparing several sets of local street-ear fan Is for your profit
—to enable vou to benefil directlv from this strong educational
* re fj
work we are doing.
Everybody rides, everybody reads. This local advertising will
bring your special message to the customers at j/our ver\ doors,
Ask flic Fleiscliniaiin representative.
Department of Sales Promotion
THE FLEISCHMANN COMPANY
Fleischmann's Yeast        Fleischmann's Service 1921
THE BRITISH COLUMBIA RETAILER
260
MUST THE CAKE BAKER PAY
SALES TAX1
i ii
ti! the Secretary
ioit)
Wi   ha\ e   r- •• ivecl .    i il
a iloxt ii pntjuinos tlui ii % 11
|e\V  W i el s ,i % |       .<     . ' ' 1  '
coufet-i loner, who ba ken bread and
CIlkeK,   ha -  '•»   | • <.'■   Wl       "    '   till ' '"ii.
Apj areiith t'u> Inland i'-i ew ■
in oph have been ''pelting alter
Kottit' il the ''fi'" ■ bakers in Britisl
t *ci . ... piHiui iting .'. ienl ot
tin* !n\. dating :- an ■ months ba
mid iiatura lhe\ wanl to know
■ in do about it.
20r  binicoc  Street,
Ti ronto, Ont.
Oi ntlemeu:
I in-  qti Kttoi
w I at    >  a
tion in ■ I;i, I I " ith m
i»ln**\*there in (hia isa
•■'..» ' <;]«{  I
Ufa •Hirer
r I
!    IH (Ull -
i; • iil M
l ii'1   \ U'W    •,!).,',   I'\    I !
I ants An*1 trial ion ia tl il o man i
fa 'tun r ' eatmol 5 n a It* lo pa> tl"
sale** *,i\ il h. manufactures sob
of in.\nd\ foi ii tic by retail thin
means lhal it' A cake bakei makes
eonfeet uer\ for wih n Ilia own re*
tail store or stores, he cannot be
classed as a manufacturer.   Even il
uom   dge receipl of our letter
of thi   i- h inat. requesting a ruling
■ irai . i ■ eurranl bread.
Su h a product consiating of bread
dough with curranta or raisins there-
is not subject i" sales tax.
Y"Ui's truly,
ASSISTANT 1) KIT TV MINISTER,
Inland Revenue.
DOPING IT OUT"
A True Story of How the Fifth Baker
M:ide It Stick - and Why.
!•',•' some business men the little
word ''cant* siuipl) doean t exist
in their di 'tionarit s, This has agaiu
In i ii I roved when a bakery in a certain location iu New York changed
hands for the fourth time in twelve
months Pour bakers had at different   11 liti s   bought   and   opened   this
should have told them what was
needed in that particular location in
the shop of a modern and up-to-date
bakery. After the first failure they
simply folded their arms and down-
heartedly said. "Tt cant' be done."
The last man, however, was of a
different calibre. lie carefully surveyed the community in whieh he expected to do business, and very soon
laid out his plans for doing business
along such linos as met the approval
of the people living in his immediate
neighborhood.
Of course, he made good goods, but
80 did the other four men before
him who failed. He did more than
turn out high-class bakery goods. He
made his shop pleasing to the eye
and his service satisfactory to the
housewives, and it was not at all
magic that helped him to turn failure
into success, lie simply did not
know the little word "can't.''
place  onlv   with   ultimate  disaster
!"  ■•*•■ " m   "■' ln^ products whole     ^.^ !h;,;n m th(i fftc, ,iml filiaUy
sa!" '"• ,,ft»»»ol I ' flawed aa a manu- ^ |mkery WM l,lU>!li,.nM| as a truly
faelurer unlet* Ihe wholefwle eiul o vvort|1|,lffl' invcstmenl  and one well
hia businc**-* equals the,retail  end (() .,t,, ;|!o]!i,    nowever, there came
"' 'r- along the fifth baker, and, lo and
A teal eas   will short!,*! be foui* I behold, after renovating the place
mil ai Ottawa, and pending the ri and changing it to more modern con-
mill of tins ease, retail manufaetur- ditions, the hoodoo which seemed to
ing bakers should certainlj not pa.> have been at the elbow of his prede
Hie tMiiea tax   although it might be censors  not  only  disappeared,  but
that   lhe\   will   have  to  do  BO   later     alter several  months of hard  work
on, if Ibis case is bo decided, he proclaimed to his friends with in-
ti n-e satisfaction that  the bakery
was eminently successful and that
RULING RE CURRANT BREAD     tmdo mo cominj, to him ta goodly
measure,   Now the tour ba&ers who
Department of Customs and Inland    ji;1ij f,ui,.,| |n iiu. same location and
Revenue ill the same store were perhaps good
,.     bakers who knew ho\*. to make good
Ottawa, Feb \ um,    hy^ nm] pRgtryj lmt it is Vi.,.y evi.
I'i'ead & Cake M ami fact urers of        dent that the} lacked in that very
Canada,
much needed business acumen which
BREAD AND THE RETAILER
Tht" retailer has a hie; advantage
over the factory producer when it
comes to offering variety and
changes to his customers. I admit
that it is a touchy thing to alter the
"daily bread" that our customers
are used to getting and expect from
us. But could we not try our customers on it as a different class of
bread.' "Better bread" is, in the
last analysis, what the consumer
thinks about it. You and I and any
other may make our profound announcements, but the consumer is
judge, jury and hangman of any
baker who insists on offering even
the best if the public don't agree
with him. We are so liable to forgel
this. In fact, too many bakers work
Oil the opinion that the public are
obliged to take what he offers. The
food regulations rather emphasized
the conceived "rights" of some of
this class of baker, and I'm afraid
inoculated a stood many more of us
• '
270
THE BRITISH COLUMBIA RETAILER
Mare)
■ii
■■ 1
The Bayers' Favorite
GOVERNMENT   BRAND
il *
J
■ 'I
V.-1.
ream of the West
TLOUR
THE HEDLEY SHAW MULING COMPANY, LIMITED
MEDICINE HAT, ALBERTA
Phone Seymour 2245 Affiliated with MAPLE LEAF MILLING CO., LIMITED
Vancouver Office: 510 Hastings Street West.
WHY    GUESS?   " Costs Money
The nearer you <*an conn' to standardizing baked L,rnn<ls. the (Theater the
profits. One big step toward standardizing is t«. use shortening thai h
uniform.
Bakers' Cottolene is uniform.   It always contains
100$ fat- rii'h, natural color, fat.   No salt, no water,
Because it is uniform, all guesswork is cut out. Foil
can always be sure that baked goods shortened \-itl»
Bakers' Cottolene will have the same richness,
Why not line up with other up to date bakers?
Price list on request.
fTHB n.k, FA IPRANK Company 1
MADE IN CANADA
%Aat
l-iuiTtn
MONTREAL
OLENE
Packed in Tierces, Half Barrels, Tubs and Pails. 1021
THE BRITISH COLUMBIA RETAILER 271
WINDOW BAKERIES
New window bakeries continue to
be established in Western Canada,
the latent addition being a company
incorporated last month at Victoria,
with Peter B. Sehmeelk, of Victoria,
with the aa wiia   alltoourpres    larger profit*) lay in quantity pro-
ent undoing.    We must admit thai    duction.   But not nearly so much so
not only ban the usual winter return    in our branch of the trade.   Then,
to home baking been more evident    again, no one haa guaranteed ua any
this year, bul thai bread consump    Bet profits on a year's business ore
11.ni haa faueo <»n also throughoul    eertain turnover.   We gel what we
moat parts of the nation.   Tl ure    have ability to earn tint of our busi-
is a greal deal in our own bands      nesa,   The first thing we need is   as P^dent   Mr. Sehmeelk states
our hands unaided bj nny national   "business."  If lack of variety tends   tliat. '' ,,is i,lt,'nti°n t0 ()\h'n UP a
regulation*   II it is up to ua» we had    to cut down business, no matter how    ,',li,in  "'.  wimi,,'v  bakeries in  the
better do tome constructive thinking,    great   the   potential   profits   from   cap-tal city.
quantity production, we face failure. Last month we chronicled that
Variety of production is our best several window bakeries were being
asset Perhaps it does show less per- opened up in Vancouver, and it is
centage, but it also shows more of it.    rumoured that others are to be open-
I, for one, don*l think that standard
i/atioii il anv help; m fa-!, j think
d ia a distinct hindrance, I don't
think that bread exhibits where
bakers are judges arc an) help, !
don't think a iol of things 1 can I
afford to when 1 consider thai llr-t
Housewife has the veto power,
To Please the Housewife
Mi*H, Eiouaewife is the one we must
eater   Jo,   and   w»   ninons loiisly  of-
feud many of them, and put ourselves m contempt, when our onl*i
comeback to a falling off of bustucKs
is i eui iu prices, whether justified
b*i the facta of production or not,
\ on and I thought we were awful
tired of food regulations. How about
lhe uitiinale eonsumi r Figure it
oul loaf way in our regular produe-
This world is not luiilt with a tape
line and a square, People don't conform to set rules, and resent any idea
of rules, I1' we gel into a rut in
production, the chances are they will
leave us there to enjoy our rut. It
always means thai our average sale
ia put down. We all know the ideal
place to make money would be
where customers would come in in a
stead** Btrentn ami carrv off ready
ed up in interior cities.
The window bakery is not really
an innovation. It has been running
in various cities in the United States
for years past, with varying success.
Sonic of them have gas ovens and
some electric ovens, but all of them
depend largely on the drawing power
of having the goods manufactured
right in sight of the public.   A big
m  '')  a ntual
rell to van th
iion. |io we tire thi
If s<i, wouldu t it be \
Riouotonyi At least, wouldn't it be
well io find out on our cash register
for a time, and our profit and loaa
sheet later, what the eoUSUtner is
thinking about our goods1
Unad   is   still   the   retailers'   one
brst bid for eublie favour, Thai is,
it ih the best drawing card lhe retailer has (,et a reputation for good
bread, "and all other things will be
added unto you at least iu reason.
And in bread we have a product on
whieb we ean ring many changes
while the factor**, men are still tun
ing lift their instruments If we only
h,\d a little selling loams in front to
put pep Into the efforts in the back,
the retail business would double m o
year, Bul even (hough handicapped
out front, ue should Keep tn ing OUl
in  the shop, and e\ eulualU   u p Will
be the better off.   Running a retail
bakery is a business, and a good business has to be well balan ied, or one
end will have to strain under too
heavy n load. Our shops have always
had  lo carry  the  weight, nuiybe al
ways will have to carry it. but the
answer is always in the receipts any
pull,  of course,   is selling the  hot
wrapped bread at the retail price,    bread right out of the oven.
W e also know there is no such place
But although curiosity is a powerful human emotion, particularly with
the fair sex, it can soon become worn
out, and this is what has happened
with many of the window bakeries
in American cities. The public soon
becomes used to seeing the ovens in
the windows, and it resolves itself
again into a question of quality,
price and service. In other words
the window bakery soon loses any
advantage it may at first possess
merely by being a window bakery.
In a city such as Vancouver, for
instance, it is doubtful whether such
bakeries can secure more than the
very limited trade available iu the
area immediately surrounding the
shop, which means that they can
never secure very much volume of
nor liable Jo be. The successful
merchant in any line is the one who
can adapt himself to the eircum-
stan■■• a surrounding his business and
location.    That  means that  he must
be mentally alert
Plain Laziness
Many retailers would much rather
work hard with their muscles than
do some thinking. A change in variety is often harder work mentally
than physically. Mental laziness—
don't want to be bothered stands
between many bakers and success,
1-Vw are unwilling to work hard at
the bench, in fact, are dissatisfied
when bench work lets down at the
lack of demand in front.   That is
the time to make the shop do the    ims;m,SSi alu*  Pemain essentially   a
local, retail proposition, incapable of
growing and incapable of building
thinking for the ston
Cultivate Variety
Dou'l take your bread trade for
granted which has been a good part
of our trouble. Try a potato bread,
or a whole milk bread. Put up a
Bign, and if you find it goes, don't
tire your customers, but try making
it for sale on a given day each week.
It ma\ bring you a few strangers,
and they may buy something else.
Some people like salt rising bread,
„,„l many people would like it occasionally.    I don't claim that you
up more than a local trade.
This at any rate bas been the experience in other centres where the
window bakeries have established
themselves.
GOOD WORK.
During the last month many petty
thefts occurred in retail stores in
Vancouver, and let it be said to the
credit of the B.C.D.T. fire patrol
activities that the majority of these
-"- -11 m*Z tlc extra    -MU J«J fiffi**^«   £35     ' "Si "^
1111S\*t * J , i.i     ii.       »_i       lnofl
The retail baker has a real Oppor
tuiiity to try out variety on his customers,    h   is  admitted   that   the
1
loilS
I I "ill O",   ,i in.    i i     "  . .
press vour customers with the fact    loss-
thai you are a skilled baker, a repu- Thieves have been found working
..,,;,,,", ,|lat builds for real success.        from roof lights ami ventilators of
Deal With Our Advertl.er.:    They Make ThU Official Publication Posaible at UOO a Year. 272
THE BRITISH COLUMBIA RETAILED
M
arc
various buildings, but a sharp look- NOT A REAL EMERGENCY
" Vour wife told me you had over
rested one day  for stealing  from a
out is being kept for these gentry
During February 31 fire caila were .                                   ,   ,   ,.   •»•
',,',•• department   store,   Bays   I <u    ti.'  I.
answered    where   clients     premises « .                          .     •  .
.,              i Denison m an article iu  the I ana-
were threatened. ..       ..                    ....          ,
dian  Magazine.    When   the  court
Two full burglar alarm equipments opened the next morning the matron
have been installed in retail stores, found the husband waitiug outside,
also  several   night   watch   and   fire and   she   advised   him   to   secure   a
alarm installations, with no less than lawyer for his wife,
An elderly Scotchwoman was ar-    two hundred dollars m the bank."
'*0u, ay, 1  ken that, but  that  WHS
saved up for an omairgency."
No man ever lived a right life who
bad not been chastened by a woman'*   love,   strengthened   bv   her
6 separate B.C.D.T. fire alarm sta "I  eanna  dae  that."  he  replied,     courage, and guided by her discie
tions in the new Capitol Theatre.
I eanna afford it
tion,    Kuskiu.
CAKES THAT ARE  SELLING
AROUND TOWN
Tested Recipes from Practical Bakeshops
COCOANUT BONTON
V2 a pound of shelled blanched almonds, 6 whites of eggs. 2 medium
cocoanuts, li/2 pounds of powdered
sugar. Pound the almonds in a
stone mortar with the whites of eggs
till fine and smooth; shave the cocoanuts and grate them on a fine
grater; work all ingredients together
in the mortar to form a stiff paste;
mold into cones or oblongs about
an inch long; place on buttered paper or baking sheets, a little apart,
to prevent them from baking together; dust lightly with powdered
sugar and bake in moderate heat.
around; then add the flour with the
baking powder in it and finish mixing, adding more milk if your judgment directs, to form a rather slack
mass. With this mixture half Bill the
regular corn muffin tins aud bake
in a quick heat. Let them get cold,
or at least solid, before removing
them from the tins. If you wish
them tighter than this formula
makes them, add a little more baking powder to the next batch or mix
them a little slacker, and bake in a
hotter heat, but not too hot.
JUMBLES
CORN MUFFINS
V2 pound of corn meal (yellow), 6
ounces of sugar, 1 % pounds of flour,
V\ ounce of salt, 6 ounces of lard,
6 eggs, 1 pint of milk (more or less),
1 ounce of good baking powder. Sift
the baking powder in the flour,
cream the lard, sugar and eggs; add
the milk- give it a stir around, then
add  the   eornmeal,  give  it  a  stir
This jumble  mixture  is supposed
to hold the shape  in  baking given
to it by the bead ii passes through.
1   pint  of   water.   2'i   pounds  of
granulated sugar, | ■, ounce of ammonia, 41'- to 5 pounds of flour
(more if needed), 6 eggs, VA pounds
of butter or lard,  | ■   ounce of salt.
what flavour you choose,   Dissolve
the sugar in the water, whisk the
egL's ami add them tO the water and
sugar, together with the salt.   Rub
the butter in the* flour, make a bole;
add the sugar, water and Cggt; add
the ammonia; give it a stir in, then
draw in  the  flour,  give \t  g shake
up. then add the flavour and finish
mixing,   adding   what   more   flour
may   DC   Deeded   to   form   a   rather
tight dough, but one that will pass
through   the  jumble  forcer  fairly
easy.    Then   work   them  off in  the
usual manner,   .lunible mixtures, to
hold   the   impressions   of   the   bead
after baking,  must   b«  fairly  tight
It  is difficult  to   pass   the   mixture
through   a   tube,   consequently   if
needs io be passed through the jum
bis forcer. The star bead is gen
erally used for jumbles. If you wish
to make this mixture g little richer
in butter do so, that, will not affect
its holding the impression of the
head.
A GOOD CHEAP JELLY CAKE
I1* pounds of powdered sugar, 10
ounces of butter and lard, 5 Cggt, ''•;
pint  ttf milk    more or less*. 11_•
pounds   of   flour,   1   ounce   of   good
Almond's Limited
VANCOUVER, B. C.
IMPORTERS OF
Bakers and Confectioners'
Machinery  and   Supplies
TICKETS AND   LABELS
MADE   QY   SPECIALISTS.
a  specialist.  In tiny calling,  ll one  equipped  to produce   rttUlU   promptly.   satisfactorily   nnd   economically.
Thia  In  Where  our plant  differ*  from   Mm  nvnrnj-o  print -
injr office. We carry In stock many loot of colored r-r*
boards for immedists um A.I one operation, with our
modem specialty machinery, we prtnl tickets in two
colore on Iron! of llckel end on the back; number fach
ti(i<»>! th" same <t coneecuttvely end perforate iheel
both   ways:   or  we  Can   print   your  ticket",   nnd  r«-wln<t
Into rolli to eult, each ticket numbered ooneeooUTely
nnd porrectly. We make bread labels In two color* for
the price of printing one color, in Quantities, nnd put
up into roiH of E.OOO We make the tickets for the
B.C.B Ry, by the millions; for the North VanoouYar
Ferries; for the Government  Amusement Tux, ni«o up
in the million*
«i.  ma  In. r,f ■•<■
nnd all klnda of theatre tickets,    May
rvlco  to  you
NICHOLSON,  LTD.
Phon«   B.iyvlfw   S*i1
2092 2nd   AVENUE   WEST VANCOUVER.   B.   C. :i
THE BRITISH COLUMBIA RETAILER
278
baking  powder.    Sift   the  baking
powder into the flour; eream the
utter, tUgar ami egga. When
creamed, add the milk, give it a stir
around, then mid the flour and baking powder and finish mixing* adding more flour if needed to form h
medium slack maaa, Bake this mix
tore in the usual jelly cake tins ami
in the usual manner When baked
put them 2 Ot 3 together, with some
,-ood fruit jelly between, press, them
together a little, dust with powdered sugar, and they are ready. Tlie-,
jelly cakes nre usually sold plain;
still it i» in order to ice them in
white or cream-colored icing, either
f»gg or water icing, Sometimes they
»re meringiifd, but that is rarely
done except for party trade
This same jelly cake mixture, baked m I •„> limb thick sheet and when
baked put two together with jelly
between, then meringued and cut up
into fi cent tquarcs, and a icroll of
jelly   piped   00   the  meringue  or a
large dot o! jelly in the centre and
a glace or preserved cherry or a dot
of plain water icing put on it, forms
an attractive and saleable article.
COCOANUT FRUIT CAKE
4 pounds of good plain bun dough,
10 ounces of butter or lard, 10
ounces powdered sugar, 4 yolks of
egga, '..< pound of currants, '• pound
of shredded cocoanut. Tear the butter, Bugar and egga well into the
dough, adding flour (if needed) to
make it of easy tightness, then add
the currants and cocoanut. Work
them in and set the dough by to
prove. When proved, work it up
and scale or break the dough into
10 or IS cent pieces, as you choose,
l'lil! them and pin them out a little;
pan them or 2 or 3 inches apart;
wash them with milk or egg and
milk wash; give them nearly full
proof tion bake in as quick a heat
as possible without over-coloring
them Some prefer baking these in
cake tins.   The style I have describ
ed is most adopted. Add currants
or cocoanut if needed, but too much
must not be added or the cake will
be half heavy. If you see fit to substitute seedless raisins for currants
you can do so, in which case you
call them Sultana Cocoanut Cakes,
and I suggest they be made in 15-
cent size. If yolks of eggs are not
at hand and you have no use for the
whites, then substitute 2 whole eggs
for the 4 yolks and add egg color.
LEMON COOKIES
2 pounds of sugar, 1 pound of
butter. 10 whole eggs, 1 ounce of
ammonia, dissolved in milk; 6
pounds of flour. Cream sugar and
butter together until light; stir in
the egirs. previously beaten up a
little; then add ammonia, and lastly
tlie flour. Flavour with nutmeg,
lemon or anv flavour desired: roll
• 7
out and cut with scalloped cake cutter: wash with beaten egg and bake
in good heat.
KIRKLAND & ROSE
IMPORTERS  AND  MANUFACTURER'S  AGENTS
Bakers' and Confectioners' Supplies
AGENTS FOR
MILKSTOCK y M , b aama H1LK
.. Pni** Milk in Powder Form. Manufactured by CANADIAN  MILK
"",l ' PRODUCTS, LTD., Toronto, Can-
DIAMALT d
D Piiw* Malt Extract for Bakers,     Manufactured   by   THE   AMERICAN
" a M,n   M DIAMALT CO., Cincinnati, Ohio.
for Confectionery and Cake Work.    Manufactured by  THE  COWAN  CO.,
ror {   m • LTD., Toronto, Canada.
LUutNuLU Manufactured by W. J. BUSH & CO.,
—Flavorings. Harmless Colors, Essen-       LTD., London, Eng., and Montreal,
ttal Oils, etc. Canada.
M^0fcejlle8jfeiic<^ftitt?r»M
PAPtK   uUullU Manufactured by  MANSELL,  HUNT,
of all kinds   Lace Mats, Charlotte      CATTY & CO., LTD., London, Eng.,
Russe * Jups, < Jake Ornaments. Etc. and Montreal, Canada.
1 30 Water Street     Vancouver, B. C. 274
THE BRITISH COLUMBIA RETAILER
Ma.
ell
!
1
WILSON BROTHERS
Established 1890
Our Motto is "SERVICE"
We cannot offer to sell you goods cheaper than any other firm is in a position to do, but we CAN
give actual facts to prove that it is
ECONOMY
to deal with us
SSicM WILSON BROTHERS, VICTORIA, B.C.
_ SHAMROCK BRAND
gJS^ Stands for the Highest Grade Butter
It is our endeavour to maintain the Highest Standard, and you can safely RECOMMEND this brand to your customers.
Reliability goes with SHAMROCK BRAND
P. Burns & Company, Limited
VANCOUVER
CALGARY
EDMONTON
EFFICIENCY Brand Heavy Rubber Footweai
Brown and White.
HIP, STORM KING
and KNEE BOOTS
THREE, FOUR and SIX
EYELET LUMBERMEN'S
WE ALSO CARRY A LARGE STOCK OF "MALTESE CROSS" BRAND BOOTS^ LUMBERMEN'S
-AND LIGHT RUBBERS. Send Your Rush Orders to Us.
Gutta  Percha & Rubber,  Ltd.
526 BEATTY STREET, VANCOUVER. 564 YATES STREET, VICTORIA. PARAGON
SELECTED HARD SPRING WHEAT
FLOUR
FAMILY  PATENT
Victory Flour Mills, Limited
806 BEACH AVENUE VANCOUVER, B.C.
Phones: Seymour 3242   3243   3244
POPULAR FAVORITES SELL BEST!
Sales Records Everywhere Show That
Grape^Nuts
"i mad* ,>r wimt    &y
""**•. Silt m yew.     '    K/l
^"«J«n **,„,„
""»! C.v. Lw.
A FOOD — %
I
Grape-Nuts
is a great favorite with the Canadian people.
The large volume of repeat sales is increased    jsSi5^i!!:|:
by steady growth in new business.
Grape-Nuts advertising continually reaches the buying public of every town and city, featuring a product of real merit.
The sales policy supporting Grape-Nuts always guarantees
fair treatment to the trade, the sale of every package, and
certain profit.
" There' a Reason " for Grape-Nuts
Mad** by Canadian Postum Cereal Co., Ltd., Windsor, Ontario, Canada Sugar Cured
Hickory Smoked
Always Uniform
Very Mild
Swift's Premium Hams are selected from the choice brand  of Hogs,  and  are  short  cut  and  moat
economical on account of the short shank and close trim.   They are given an extremely mild aire and
a light hickory smoke.   It is not necessary to parboil befor? frying,
Swift Canadian Company. Limited
Vancouver      New Westminster       Victoria       Nelson        Calgary        Edmonton
i
SUPPLY YOUR CUSTOMERS
-   WITH   -
ii
APEX SOAP FLAKES
Guaranteed 100% Pure
Especially Suitable for use in all Types of Washing Machines
SOLD BY THE POUND IN BULK NO WASTE
Price: $4.75 per case—25 lbs.
THE ROYAL CROWN SOAPS, LTD.
VANCOUVER, B.C.

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