UBC Undergraduate Research

‘Recent trends in community programming : an assessment of Lynn Canyon Ecology Centre’ Eaton, Eric


Due to a decline Vancouver’s social capital from an aging population and increasing time spent indoors the Lynn Canyon Ecology Centre should take note of the following recommendations: continue to focus on differentiating the content of programming; keep up with new marketing strategies (increase internet presence); rebrand programming as having physical exercise involved; engage high-school students by encouraging the creation of after school volunteer programs, and enable them to organize and design the programs. These recommendations were designed for the Lynn Canyon Ecology Centre, in order to capitalize on potential opportunities, and fill in current program gaps. The recommendations were created in conjunction with an informed assessment of relevant demographic and social trends of the past decade in the District Municipality of North Vancouver, British Columbia. All of the above recommendations and conclusions were found in pursuit of answering the following two research questions: 1) What are the driving factors causing changes in community program participation from families in North Vancouver, and is this consistent with Metro Vancouver? 2) What can the Lynn Canyon Ecology Centre do in terms of programming to foster community support and involvement? Supporting arguments provided are derived from primary and secondary source research, which includes peer-reviewed literature regarding environmental education, marketing strategies, demographic statistics and the health affects of physical activities; and four in-depth interviews with public programming staff at various organizations in Metro Vancouver.

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