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UBC Undergraduate Research

The Effects of Poster Tone Aggression on Waste Sorting Accuracy Kwan, Chun Hin (Trevor); Lang, Conner; Hill, Joshua; Mansuri, Naima; Pilat, Nil; Choi, Michael


The present study examined the relationship between waste distribution and camera surveillance. We hypothesized that notifying individuals of a presence of a surveillance camera will increase sorting accuracy. Additionally, we hypothesized that reminding participants of the presence of surveillance in a more threatening tone will have a higher effect on sorting accuracy than reminders which follow a more neutral tone. Disposal bins were monitored for 4 weeks with each week consisting of a different poster notifying individuals of a camera surveying the disposal bins. Our findings did not support our hypothesis as camera surveillance did not improve sorting accuracy and there was no significant difference in sorting accuracy based on the tone of the posters. Disclaimer: “UBC SEEDS provides students with the opportunity to share the findings of their studies, as well as their opinions, conclusions and recommendations with the UBC community. The reader should bear in mind that this is a student project/report and is not an official document of UBC. Furthermore readers should bear in mind that these reports may not reflect the current status of activities at UBC. We urge you to contact the research persons mentioned in a report or the SEEDS Coordinator about the current status of the subject matter of a project/report.”

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