UBC Theses and Dissertations

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UBC Theses and Dissertations

Viewpoint, blends, narrative and meaning construction in Pocoyo Spady, Danielle E. M.


Using the tools of cognitive linguistics, I analyze the meaning construction process at work in the first two seasons of the children’s animated television show Pocoyo. The show communicates with viewers and clarifies the primary use of objects through application, and through interaction between the characters and the narrator. The tools of cognitive linguistics, including blending theory and viewpoint analysis, enable this study to explain the meaning construction process of Pocoyo and consequently how virtual experience fosters usage-based understanding. As the viewer is immersed in the narrative through narrative space interaction, viewpoint alignment and blending, the viewer associates on-screen concepts with their own personal embodied experience. From this perspective, the viewer learns concepts alongside Pocoyo.

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Attribution-NonCommercial-NoDerivatives 4.0 International