- Library Home /
- Search Collections /
- Open Collections /
- Browse Collections /
- UBC Theses and Dissertations /
- Cultivating the public sphere : CBC Radio market share...
Open Collections
UBC Theses and Dissertations
UBC Theses and Dissertations
Cultivating the public sphere : CBC Radio market share in context from 1999-2007 Kelly, Lewis
Abstract
This study examines the audience performance of CBC Radio. Adopting an innovative statistical method from a 2002 study authored by Robert Picard, this study accounts for competition among radio stations to present a meaningful picture of CBC Radio's performance against expectations. This is done on a province-by-province basis from 1999- 2007, the most recent period for which market share data is available through Statistics Canada. The study finds that CBC Radio's performance generally exceeds expectations by a modest margin, though performance is noticeably stronger in British Columbia and weaker in Prince Edward Island.
Item Metadata
| Title |
Cultivating the public sphere : CBC Radio market share in context from 1999-2007
|
| Creator | |
| Publisher |
University of British Columbia
|
| Date Issued |
2011
|
| Description |
This study examines the audience performance of CBC Radio. Adopting an innovative statistical method from a 2002 study authored by Robert Picard, this study accounts for competition among radio stations to present a meaningful picture of CBC Radio's performance against expectations. This is done on a province-by-province basis from 1999- 2007, the most recent period for which market share data is available through Statistics Canada. The study finds that CBC Radio's performance generally exceeds expectations by a modest margin, though performance is noticeably stronger in British Columbia and weaker in Prince Edward Island.
|
| Genre | |
| Type | |
| Language |
eng
|
| Date Available |
2011-04-19
|
| Provider |
Vancouver : University of British Columbia Library
|
| Rights |
Attribution-NonCommercial-ShareAlike 3.0 Unported
|
| DOI |
10.14288/1.0071716
|
| URI | |
| Degree | |
| Program | |
| Affiliation | |
| Degree Grantor |
University of British Columbia
|
| Graduation Date |
2012-05
|
| Campus | |
| Scholarly Level |
Graduate
|
| Rights URI | |
| Aggregated Source Repository |
DSpace
|
Item Media
Item Citations and Data
Rights
Attribution-NonCommercial-ShareAlike 3.0 Unported