Check Your Inbox : Evaluating the Impact of Email Reminders on Hearing Attendance Gordon, Alexis; Medd, Emily; Miles-Pickup, Lindsay; Appelt, Kirstin
This project aimed to increase attendance at tenancy dispute hearings managed by the BC Residential Tenancy Branch. New “Behavioural Insights informed” pre-hearing notification emails incorporated salient information, consequences of inaction, and actionable next steps. Due to feasibility constraints, control and BI-informed emails were compared in a quasi-experimental trial. Although the BI-informed emails did not significantly increase hearing attendance, the project team identified several useful insights, including the impact of cultural holidays, missing email addresses, and other barriers.
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