UBC Faculty Research and Publications

Final report and recommendations of the task force on labelling and presentation Sugden, Roger; Pesme, Jacques-Olivier


This report is an output of the Task Force on Labelling and Presentation struck as part of the UBC project, Position the British Columbia Wine Industry for International Growth, which is supported by Western Economic Diversification. The task force committed to engage with industry stakeholders to provide recommendations about labelling and label architecture, including the specification of origin on labelling, for all wines that are produced by wineries in BC, both those containing 100% BC grown grapes and others, for the purposes of growing international and domestic markets.

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