Fourteenth Year The ANNUAL FALL NUMBER SEPTEMBER, 1922 British Columbia JOc Per Copy; $2.00 Per Year VANCOUVER. B. C. VOL. XIV. No. 1. Toledo SCAI ES eonta n no springs and guarantee honeat weight, The reaull is th.it your profits .ire ""■iv.lys protected When You Weigh Profits Ro far ns your profits arc concerned a pound is onljj one and three-fifths ounces. After you sell \2 ounces to pay the wholesaler and 2 2-5 ounces to pay •xponses, you have lefl oul of cadi pound of merchandise 1 " 5 ounces which you may sell Cor your- st>lf, This is true if your profits are ten cents on tlie dollar, How much less of each pound of goods is — \ qiirs if your net profits are, as some authorities say, not more "it the average than 2 3-10 eents on each dollar oi sales. How much of this tiny portion of a pound are you throwing away by using inaccurate w dulling equipment. CANADIAN TOLEDO SCALE COMPANY, LTD. WINDSOR. ONTARIO SALES ROOMS AND SERVICE STATIONS THROUGHOUT THE DOMINION Vancouver office Made iii Canada ■'?\ Cordova Street WrM CALGARY OFFICE 1003 First Street l* 1 "Standard" Paper Bags Retail Merehanta rnmiol afford to look upon paper hugs, merely as containers. The Customer w host* purei «.««• '** | nosJtihlv 1' si. s iir»'S< !', A n.o Paper Mills: Lachutc and St. Jerome, Que. Manufacturers since 1870 tears, is nuniiitaira, Tl c * STANDARD'' popt-r tift\ venra experii nee '" .»' manning aaaiiaa» -Santa fur '.in flint Hi'* n.o < i.'* This statement wnrrai "STAND U.D" on n pap- r We earn n large, ansoi '• I - rn tj Mai la bags, and ■ * : . si nri es . i QUALITY FIRST AND ALWAYS J. C. WILSON, LIMITED Phone: Seym mi 781 1068 HOMER STREET, VANCOUVER. B C These Chairs sell anytime as well as Summertime every household can use one < 111111111111111111111111111111111 - Write for our Catalog —Supply your district —We can help make it a profitable husiness. lien* s a i in in district. \ " ' \< ■ •* • furnil lire Tl •■ folding I times fli in chair retails this line ,ii ,i ■ r 111 • i < > j- nl I.IK) ■ !«■ C. H. Jones and Son, Ltd. 28-30 Water Street Vancouver, B.C Manufacturers of thc famous "PIONEER" Brand Canvass Goods and Awnings ..)') THE BRITISH COLUMBIA RETAILER 827 ROGERS J GOLDEN SYRUP ■•Th.. ■ I I r«M'!>^t Day ^^^^^^^^^^^^^^ jMade torn finest flavoured cane sugar, a special grade of which ts imported for the IPufuT^'ail ai.es of packages to suit your customers'requirements. tlln packages designed to beautify your store. 10-lb. tins, 6 to a case. 2 lb. tins. 24 to ft CM*. 20 lb tinS( 3 to a case. 5Tb tins. 12 to a case. Perfect Seal jars. 12 to a case. The British ColumbiaSugapRefiningCo.Ltd. VANCOUVER, B.C. ■ ■* • n v>> THE BRITISH COLUMBIA RETAILER S.-ni,. inii Thousands—now drink Jameson's Coffee— who never did before. It's the flavor. Jfflffipi( THE NAME IS THE. BRAND How's your stock ? The W. A. JAMESON 9g™«- Te*i Coffees Spice* Extracts Baking Powder "Mono" Service Containers For Fall Use Thr origh bI w •* Sfd nail container made Im I he .tfono 8er\ ice < ontainer Company, of !. -r-..!<«11. England bjkI \- to All V .1. .M one Sci i ice containers nre ideal for the putting up >*i jams, is-H. •'••na!''- cheese, honey, almond ph^te, nottctl Meats, bed urifUMntfn All Users Are Repeaters Paper Bags, Wrapping Paper, Tissues, Wax Paper, Toilets, Twines, etc. Norfolk Paper Company Limited 186 Water Street, VANCOUVER, B, c. PhT.c Sevmour 78G8 Prosperity by Co-operation When YOU sell I sack of royal STANDARD WILD ROSE or YOU are materially assisting ■ purely British Columbian Industry Let us co operate that a greater volume of business may be created in our Community. Local Prosperity will benefit YOU sell B. C Products at every opportunity. Vancouver Milling and Grain Co. Ltd. Head Ofticc and Mills: VANCOUVER, B C. Branches: Victoria, Nanaimo, Duncan, Courtenay, Cloverdale, New Westminster. Mission City, Langlcy Prairie, AldergTove. ..).) THE BRITISH COLUMBIA RKTAILKR 82!) »!)«* BRITISH COLUMBIA Retailor iibUshed Monthly THIETEENTH YEAR GUO< KIUKS. DRYOOOD8, n \i;it\v.\Ui:, FOOTWEAR, OHNERAL MI-HP ItANDISE OFFICIAL ORGAN OF B.C. BOARD RETAIL MKK'IiANTS' ASSOCIATION OF CANADA A MONTHLY JOURNflAli published in th** interest of Retail Merehan- ,; nil g and the Development of Commerce in Western Canada. BUBSI iUPTION RATE Two Dollan Par 5fesr, payable in advance Advertittag Ratal oo Appll Mion Editor: J. S. MORRISON Publishers: Progress Publishing Co., Ltd. Eastern Canada Rerf-scrl.-live: J. S. ROBERTSON. 9 RICHMOND ST. E., TORONTO EDITORIAL AND BUSINESS OFFICES LONDON BUILDING, VANCOUVER, B.C. Ad SHIPPING. Telephone, Seymour 3863 Eniere I 11 * Maw. ■■■ i« n I n All Codes Used. Secretaries, Representing the following Branches R. M. A. Abbotsford j. f. We> AS^ssiz w. A. Jones Armstrong c. H. Smith Chilliwaek A. Knox Cloverdale W. Hassard Courtenay F. Field Cumberland J. Sutherland Cranbrook G. B. Brown Duncan R. A. Thorpe Esquimalt F. Cooke Grand Forks S. T. Hull Hammond & Haney. I, Scott Kamloops C. H. Bickford Kelowna A. S. Wade Ladner C. F. Chamberlayne Ladysmith J. Macormick Lytton e. B. Richardson Merritt G. B. Armstrong, Mission F. C. Lightbody Nanaimo J. L. Ward Nelson L. H. Choquette New Westminster D. Stuart North Vancouver A. E. Lamothe Penticton J. L. Johnstone Prince George C. C. Reid, Princeton A. Sarenson Pevelstoke J. P. Hume Trail T. A. Robley Vancouver W. F. Ing Vernon 0, Fernie Victoria W. Leal White Rock E. H. Hardy XIV So 1. SKPTKMHKR. 15)22. Vancouver, B.C. |. A SALVATION CROP I ■ now -si'S" am that C'nm mnl for 1!»22 wan i ben and tl i l)< ol lorttn r good tunes i i iliati 1} *< mult with the ban■ -" • *: . prop i- i ■ ' ■ - i1.' danger Rone tow -■■ Im si. I ■ i s been til '' ■ .' duri I'.iv* ■ i Ant w ith tb' ;•■ n l« nl bountiful ban * M, thin in it* ' id ■ * to i** al i tin ex II * I ■ 11 s s 11! (li us .• i' i) i! 1i1!|.; s t 8, \V|]0 •!!! rently stud\ing ei millions v, ',. n,. j tliim \ i nr it harvest ilii *. Sal vat ion I rop n u .sKignincnts throu 11 I .-. \ ■■ hi . ii til10 ■ ' ' ■ I tOO 1 roon with inunei w imounts m Ived Manx UiiKiio ss houses M • nown tn In' ithnij. ii|iuh thin hai 1 -' lo a\ oid eertain bankrupted nnd '■ \ .ilii'* of Weatern I 'anada's crop - never before bo vividl**. realised, I here ri ■• alrend\ Kiwis of a ided change for the hi IP r •In \olume of raitwnv freight!* 's '■" striking instance of "Ins ini ' oyenienl nnd n Mi ady increaae is i'*' able in all class, s nf meridian us a result ol a recreation of ed for no constructive purpose, but natural resource's is the larger portion of the proceeds h isinc thei * sto k up on a much leaves the country to enrich promot- ' on ers s ule, ers of a legalized game of chance. leal feat in in the situation True, the Governmenl comes in - ■ ■ this niprovenient is based up- for a share of the proceeds, but ■ ni iral i mie causes, and is surely those responsible for the wel- ;■ , na as iu former years, con- fare of this province can not alto- - t»nl ipo ,. war inflated impetus gether be congratulated upon stoop- ■ .* >. seriousl\ disorganized com- ing to such a method of tax-collec- :. ■ tl rougl i ut the entire uni- tion. verse There is an aspect in the case which 'In* retail community perhaps THE PARIMUTUEL AND THE does nut fully appreciate—the large RETAILER influx of visitors to the city during the so-called racing season. It may j|,,rs. tig bas been styled the be that the majority of these visit- Snort ol Kings." but it is very ors do not frequent the retail estab- Ifuj whether the pari-mutual lishments to the extent desired, but svstem of "playing the ponies," with thev mosl certainly pay for their its simplified methods for collecting accommodation during their sojourn, iv cash, cm 1"' classified as sport, and the retail trade benefits accord- , plan is are continually reaching ingly. _ ... | merchants who deplore tl is somewhat unreasonable for ., decrease in business the retail merchant to take the. view- , . .., series of race meets, point that Vancouver's citizens are w.|jie| i), «,, but recently terminated expending money which legitimately , Vancouver. An estimate thai should go to the purchase of every- elose unon one million dollars per day requirements, when they them- n su'iscrineu »e Mainl he i>r<>\ erl'ial liatut " mouth lni\ ing on the pari of mer • -ace selves are wont to patronize the race usiasts would certainly track., and are just as eager to take m\y ••,.,, the spending power of a chance as anyone else. |U! average citizen must have been The trouble is that the general considerable extent, pos- public have developed a mania for mse of investing in any ge.t-rtich-quick scheme thai may offer, aijd unless , ... -..nds that and until it is checked, the progress sililv lo curtailing tlie pun life's necessities The meridian! justly contends '•ntH is raid.lU t lissappeanng n me\ does not eircu l;ite for the to which this pro vinee is entitled will ie mcrea siii spi'iniin- »u pr ol t I,, benefil of the community, is expend ie seriouslv retardei '•': ii 830 THE BRITISH COLUMBIA RKTAILKR September There have always been, in every pie prefer to sell themselves rather cornerstone of all great achieve ...Juniitv -i eertain class who di' than feel that some.,m- is making a ments thai hav been attained. t'OlilIIlllllii' ** * * * «««■»■ ill ,i i. vote their lives to easy money specu* sale to them. twill ensures the retailer s re lation These wood no eueouragie- On practically even week-day, putahon and the better and more nent but to eater directly inlaw- twelve montha iu the year, there ia a firmly established that reputation, abiding citizens with doubtful "pa* certain hour devoted to the buying the more certain the success. Kx times and questionable money* of food, either by telephoning the pcrienee teaches that successful busi making schemes, will nol only dam order or personal!) going t<> the ness is built up from satisfied cits age the spirit of ambition among Btore. In either ease there is a peon lomera nnd thr inference that tin our citizens, bul will discount tin* liar eontacl having a definite bear customer is ahvays right is >t policy urgent need for honest toil so vital ing upon selling th- product 'o th.- that coats hut little for thr custonn to the prosperity of British Colum- consumer, The firsl essential inane usualh discovers her mistake if ccssful selling is thc promotion ol is in th.- wrong, and matters are good will. Tin* principle is basic and quick)) adjusted. Thr alert rets \i-rv si raffle .mid thr onlji \**eason er shmild never overlook sn oppor win th.- public does nol always re* tunit) to make a friend of an) : • RIGHT. spond quickly to Ihe appeal is !"• ron who may become dissatisfi-Hl i r.nisr tin* public is nut quieki*- eon ;i result ol eithei the quality ol * From a thorough investigation it vineed and instant 1\ sold mi th.- product or lhe kind nf service rei is evident that the majority of peo- idea Goodwill is unquestionably llu ered Ina. THE CUSTOMER IS ALWAYS ELECTRICAL ADVERTISING Instant Attention oi- the Public is Immediately Attracted by Illuminated Motion Electriacl Advertising Universally Rcco-JniT-'d Rl Most Efficient Metlud oi Creating Prestige and Custom Hlitll to ! s i \! 11 v . \ . ■ ■ • . ., glow 1 "'; lull*. » • ' II lltat .ill Is . M ■ ( ' I , n Modem business is today compel- _ >.o I™ II niirrt^H discover the rflieieut llt'.t'.l'^.tttt.tltltltltltl.^.^.l^.^.^.llllllllll^.^.^.fl^.fl^ifl^iflH on ********* attracting the attention of the public With advertising developed to its present standard, thc problem of attracting customers is of primary importance to the retail merehanl and many up-to-date dealers arc installing electric signs, realizing that the compelling attraction of a moving bjei-t. whether on a brilliantly il- ununited street, or **n a dark sky. ne. instantly compels attention. The electric sign asserts itself. In the daytime, even without the Use of lights, the elect lie sign is a splendid advertisement and after dark, standing out brilliantly, is of- len the only feature of a store 'hat is readily seen but, hy arresting the attention of the buying puhlie, when in a receptive mood, the impression created, undoubtedly brings results. Electric signs lend themselves tn Electric signs at corner of Qrtnvlllt snd nrtr-ra* ••luminaling engineer, na novel treatment and may he divided Pender utrectB, Vancouver. '*'' MaKOU under the nam. ol • ..iii I hiiiiL'i ahlr \f oiioizram into two broad classes. ..,* ,,,,,, »,, , .,,, »•«•»■ Tlml. ■ fll ..,; , , . ' ' "llu iwo groups changing le 1 be animated pelona sil-h ih ' there is the stationarv occultinc *..rs -,.,,1 . ,. . i • i , • .■ -., • ■ ,' , ■" tm an*l animated pieiona designs, h dtst net v d (Terenl charaeb sign with varying periods oi altera* respectively ating illumination and eclipse, and . . «' iH.HMrl ||| | .■■■... ' " t. i' < i! . j ■, • , 111 (i {f 11 ■ ■ ' gl HI . ir' ' '.■;.;.■•!': . '".■■,n , led \\ ilh Kegtm ntn of ii etal oi n ■ ■ " ! . i I , i ■ * i \ > i i i , i ■ • ' i . i wl - ibet thi drum iJsell % ol or ol herw ise Space cannot lien hi levoied I d< lailr I dcsei ipl ion I tin inti acies <>! mcchauisn •■** ■■ ■ thod* of el< ti ':i ation, but oi i I he inns! mystifying signs *> ll * \\ hi. h let lers, to ortls, ir '•, cu w I sentences are change i in rapid *•■ qiienee, as if tin- hit, i n foru ing announcement \\eie t on e«l to ti * "nu. for lhe letters formii Ihe floral announeemi nl TW flit \ ti\ e \ r,|! s |i gll lllix w as iiii rod need bi an A meri< h i ' thnuu'h working upon 111•* same iia**»i ^^^^^^^^^^^^^^^^^^^^^^^^^ ie iieeiiltinn; si ,i' inliai'V sit.,'11, pl'llir|p|e. || |s |n.- T »■ 1 \ fill OptlCltl the sign which appears io he invest therein all the lamps forming lei lusion and readily to be explained edwith mechanical movement. The ,,.,s ,V))I,|S comp*ete wnte] „ M?. Bv ,,,,. tlMimt, „,- lh ntftrfJli „., last-named may be further aubdivid- eve,, -, design, are switched on and lamp, or Beries of lamps, lights * 99 THE BRITISH COLUMBIA RETAILER 831 , ;,,w on Ihe extinguishing of those preceding |! ' !n ii,^ way "in* gaim the impres sion that a head of light i-- travelling .', in1 0ne '(ol of 'he Inn* (,f lamps • *,,. other, Tins is tie principle ,,.,,,.,| m the running border, only '^.j, |amp is re switched <>n and off Mirh rapid succession as to eonvc) ,t. ,i of a flow of luminous liquid otigh a glass coiiduil. the illusion I , iffbtem d b> B blailk spar,- which lilwaVH I'l'rrrdrs the |jghl alld HilN K at the h imi •-* locih upl isrcnl he . , •» .■ imagines mo*, eim in w nen d„,-,. is nn movemeni al all a result pjV .pi,. i«. the phenomenon i ow ii as persisten *e of *> ision Th.- man\ eleclrie displays of 11 is a ,.\ ••■■ i ti oadw i i rcflponaib e I or ' In appn I \ e ue.'il I ' sj linn "! lilt' C 01 i ' The W\ .*. SVtj ' to this Ihi roughfari l„ America spectacular electric di* v arc disliujifui**l ■ I '•<, commercial --(»'' h ii , ,,.>-,. - * isemenl s . thc or I . form- am! sm wherca*" I }o' la i in i8< s d an il • de companu - on ordingh *• garden • as w indow display - Tl • nd • ■ s. >>. nts which ar>- sp. * i , ll ,. I fi.rti an ol si r.tensi ■■ vai I . I aracli * rang ! ri m igi * ■ ■, , |0 ginger ah loba co lo collai - • res lo h [m»w riti rs talking -, s to , wcllen Biid fi om tin i • ,i d< partmenl itor< to lhat ol ■■ i , kl)Ott n motor lu iii. al 1 Iritain hub ctl thr i n it nM Ku'.-p. an cities Ihi d< velo| lhc Dall Real Lace Co. Ltd.. 615 Granville Street, Vancouver. The ifter-hour brilliancy of ths store-front is an incentive to future sales. ' •>( t!;r ri, ' ! • u ha' hss >, in.i' me lias hi -r, ■ • main!. st.t* oi Ol eiltel ptlSi , I •"' • Paiis i;, Hit .in I other Buro peau rities, ho'w r\. r en now point * their respeeth •• ' * White Way s flu '-mi, "t" such disi ays in I-on ii s I1;,- adilh «'ireus, w liieh ia un i * s.iI'\ conceded t<» o,. I n<* tn ■ -' - '■ in the world for sui b expressu I h ' illuminating engineering Vancouver bas n<»t as \ ■ l develop lhe ele 'trn siL'n *" ao\ apprei i ■ . stent hut .ts an indication ol ' draw ing pow er, Ihe follow ing n a true incident relating lo an el I'i'tric sign on Granville Street Some visitors walked oul of then- hotel door and saw a certain sign which nrrested then- attention The part) watched the sign for ti few mom '*nis ami then decided thai il was In •'iting them to enter the store for ertain reasons, The) crossed the street, madi rtain purchases and informed the storekeeper lhal his "ii "compelled" them lo purchase 'd 'hat particular store, Another in* t'enl ri lated b) r \ au 'Oliver sign- is inti resting, emphasising - ' does, the importance of the el- I r ■ sign, " ' I ml | .-en in business eight ears before using an electric sign. " i \\ i»ri I old the very firsl week we put the sign up by custom- irs ' I al I hi \ I ad noticed our loca- • k for I he firsl time, This is not so serious in our husiness as in the • ssi i • a retailer, but just imagine any ri tailer allowing the public to walk past his store for years or even " - uths simply because In* does not use thi correct sign." A census taken of a number of el- ■• tri ■ sj.'ns in the leading cities of the Pacific showed thai the average cost of reaching one thousand pedestrians within eas) reading range was ntih 0.16 rents This figure is to he compared with the average cost for one thousand circulation of newspapers of about a quarter of a cent ner nuatc line in the cities referred to. In addition \o this the circulation of the electric display may be s.iid to be ''lass advertising \'or when a merehanl singles mil a definite location for his store he indicates* that the passers by in that vicinity are hetter than average prospects for hi** '""i|S, Roofs nre n .j Iseardeci many < ases entirely One of the most striking displays \-,u Vork occupies the roof ol a building on the west side of Broadway between 43rd and 44th streets, and measures 200 feet ir. length by 50 feet in height. At each corner is a fountain throwing water to a height of 34 feet. At the top are two massive peacocks, standing face to face, their tails gracefully trailing for a distance of 60 feet. The central panel is occupied by chang- iug-lettered aniiouncciuenrs, and this space is flanked on either hand by three quaint spearmen. 15 feet tall, who pass through setting-up exercises in nine different positions. The tails of the birds through the flashers are continuously fluttering in changing colours; another series of flashers controls the evolutions of the spearmen, while the lettering is changed at intervals of a few seconds by another "Hasher. To make this powerful appeal tithe public 17,"JM lamps, ranging from 2j i to 10 watts, are necessary. The sign is mounted upon a massive steel structure, and is entirely auto matic in its operation. The cost of electric sign advertising is one of the cheapest forms of publicity particularly when one remembers that the space used for electrical advertising is generally otherwise wasted. The retailer does not pay rent for the sidewalk and cherefore gets something for nothing if he uses a sidewalk sign, ;:l 832 THE BRITISH COLUMBIA R1TAILEE s cpti inber Mail-Order Houses Face Changed Conditions By Ralph Starr Butler Author oi thc Modern Bunnell Text on Marketing and MerchandiMi-j* When the mail-order husiness was young, man) retailers thoughl ihey could meet it by condemnation, coercion, and legislative enactment. The mail-ordet house was spoken of as an illegitimate intruder in the merchandising ti.ld. then* were attempts to boycott manufacturers who cultivated mail-order outlets, and legislatures were induced to pass laws to hinder man order selling, None of these things were successful. People continued to patronize catalog houses, and the catalog houses proved their right to cms! b) constant!) increasing the number of their satisfied customers and bv growing ranidlv in strength and influence, I' was « f***^ - p* i ■ only when the local retailer learned really to compete with them that the trend toward the new method ol rural merchandising began to be checked. Growth of better storekeeping. The mail order house has taught the country dweller to be a better merchant. He has learned the necessit) ol carrying a better selected stock, getting greater turnover n or der to keep down prices, displaying ins goods r" better advantage, training his salespeople to give helpful in formation to buyers, and. above all, be has learned from the mail-order houses to make bis advertisements something more than mere contributions tn the sup' port of tin- local newspaper, Nearly ever) conntr) community today has at hast one modern, progressive, intelligently conducted store where Ihe customer satisfy his wan's quickly, conveniently, and ccoit ui cally, and where he can gel more accommodation and service than he can expert from the distant mi il ord * llOUSe. What happened in 1821.—For years before 1021, the long trend of commodity prices was upward I'.ut last year a change came and a factor of strength was added to the country store, winch promises r" persist for many years to come, lu 11)21 the great mail order houses, in common with many other tines of business, suffered from the "buyers' strike" Tins was followed by a decrease in the purchasing power of farmers The dependence on a single elass of customers proved an important source of economic weakness for the mail order house. A still more important occurrence m 1!)21 was the passing of the peak of high prices and the beginning of the long Bwing downward in thc cycle of commodity prices. An immediate result was the large depreciation of inventories with its attendant losses Tins misfortune was not experienced b) mail order houses alone. Declining prices do, however, affect the mail-order houses in a unique way. Rising prices and their effect on mailorder houses. Tin* catalog house began to be an important competi live factor following the beginning nf the upward movement of prices in 1895, A mail order catalog is usually issued once every year or , wiv si\ months With rising prices, the mail-order catalog that is sev erai months or years old is an effective advertisement of lower prices than the local dealer, buying frequently and as frequently adjusting his gelling pries to the rising market, can offer, to his trade. With the begin ninii of a downward trend of prices the situation was radically changed. Kor esampb . tak. a catalog that \a Lhxu< d eve months In lhe l-a'i "I 1(119 lhe sverage priee articles in mail order estulogw was 1'..' i pi r ci i * the 191:, average, It) thc Spring of the folb the average was 169 per cenl higher and 2(M pei in the Pall. Mean-w hile, of cours pri t* at n ta rising The i irrenl mail-order catalogs foi ca< of ti s .,:\ ancc sliow ed pi iei i that n fli etc i not oi ordinar) mail order economies, bul in n Id it ion n response11" Ihe rUmbim- c ,e,iii • ui \ mg pnw it |a i ■ I .■ , jo i it lo mai nt it i in v ie w of t h< \ oi oi I ha t • esul' of lhe *«."'* at i ■ i I i I • I * nl \ i , m ii or l< r I > .... , t] are liki I) I fi v ■ r ir** more smaller departmental offering** ■ ■ quenl int. r\als It is possil t llu i order pease to appeal chic! on a pi • - sis and wi ise more tban ii I past thi titifl I the *,:!'<•,n range ol ttyles aud sixes that il carrying fewer titanic line**) and eonceutrat i . I thing power on n and --1■ • • oner**, seek to maintain its formi r prici advai In '< tolrni tn make f, to e |- deliveries tl"Hl dtO up more "i a brokerage bitNiness iu ordei lo avi heav) risk of !"ss from depreciation ol mveulori in other ways, it ma) alter its former pro edure ti tain its position while harmonising i,s n Mviiu el .i nged condit ions. The mail order house is ton flrml) est a bl ial r< reed from ii position of continued importance i ehandizing, It will, however, find it ncecHsarv lo man) of its policies and methods, and the local alive to Ins opportunities will And himsell in position of strength tn get his share ol the li competition with the foifce thai hi%n ,t,r ■**" years been q greatlv disturbing factor in rural u s I It • ...I THE BRITISH COLUMBIA RETAILER R. M. A. CONVENTION Sonic Imprcmon. Gained at thc Seventeenth Annual Convention, Dominion Board Retail Merchants Association of Canada, Inc. —Halifax, N.S., August. 8-11, 1922 833 II .i ||. Curie, Secretar) Manitoba Hoard li. M. A pin interest "i Ketail Merchants throughout Can li wen being promoted and protected b) qualified M'utativi Retail Merehanta from every province in t'anada. Responsible Retail Mercl mts ivcre gath- um parts ol a ..'r-.n ..ru'ain/atioi to help improve ie ui ( As* id ri .o\ eu special i ccogn liMixisaI tlie use ol tin I -■ „* Provincial H i I tig of V 111CI \ \ I rd ol . ra b Ever) - oap ta • ■. ... egatcs 1rom other provii \o\ a Si ol ia and I'r nci K ■ . Hal fax Bram I PI ■ i lominion Kxc ul h •■ < 'oui *-« n tar) had ierv< d thc R< lai ,■ ini vear mem x1s and i■ ■ i nthiu nsl all) and effieii nil) \*soeialion v\,is gi o\\ ing m k ih ui -ting Rel Mei *lii hast)' I at ,i ut ivi i 'ouiicil ■ m grow tl del elopmi lit 0 i'i U'liS Itll \ ' snd on this hav ing placed Aasembn room tia for its eon- . ally by the • the' Halifax h i xb tided to UlC "!':.'< !s of and Board and thi D oui in ' ul i anad I u wil 1 ingl) In showed tl hI sdvi rs ''-Ad- - il ri i ami tl , Do ■ Vss icial ii mg the pres- Will I■ ■ 11 ' to K •,. . Mer MAKING RETAIL CREDIT PRACTICE CONSTRUCTIVE 1* is so often an expensive >p rat to obtain tin lirj,i order from b new .stonier wh< > •** eonsider lhe store s effort sto gel her to .';. . .id*, i rl isillg and s,-r\ ; i '' ■' thai Bppl ieanl h foi credit oui * 111,1} be made to trrou i \ one. Piist impr. Ksions a ortanl If | he customer is pul i i lhe inter** iew with I '■ *■ red •uighl) satisfied she I as pstab! id inetil relationship w ith Ihe si * • w hen ' he a< eounl is lo In eetei >*. ro\>> n is possible lo h lied I the < that is m eessar*) to nssure i * ■f"1- • not always desirable to push the ipiestioii \\\i ol an rant until all such data is obtained There is I i ut) of room for the exercise of judgtm nl and for investigation o! facts whieb will Follow the inter- ■ * « The points which should be covered if possi- hie are these i 1 Correct name, including first name and mul '•'■• initial, and name of the husband or wife if the I'licant is married. "■ Address and previous address if the applicant lias moved recently, This applies equal.) whether !i"' *tpplieant resided in the cit) for some time or is ii ■•^ resident. com tcr througn I * is i portant, ed ko that the into a pro usth s ami im- use al oiic< and man lca\ i *> t nor- i useful and con- | ns materiallN hi i| I ,• , \a ■! inform- «nfi tv.il chants who have not yet assumed their responsibility *'-v . becoming members and supporting a movement u,l"'il benefits them individually and all branches of the retail trade. I'lir problems of Ketail Merchants are practically the same throughout Canada. The trade grievances in the East are very much the same as those which we have with us in the West. Frade conditions in the far East were about the same as what we have had in the West, Toronto is expi riencing a greal building year. This, together with heavy municipal expenditure is helping local trade. In the West, we must have more good settlers and man_\ new industries. Retail Merchants generally were looking to very mu-'h improved "rade conditions following the harvest which is very satisfactory in most parts of Canada. 1 he officers oi the Association desire to co-operate with the Dominion Government with a view to avoiding legislation which will prove harmful to the Retail -rade. In the past, the retail trade has not been consulted as it should have hecn. The officers believe that hy conference with the government the retail trade will benefit and mistakes will be avoided. They believe that thc retail trade is the most important com> mercial body in t'anada and is therefore entitled to full and proper recognition by our government. Every member should hack up this stand by speaking to his representative in the House of Commons and the Senator for his district. We should have a Department in the government at Ottawa. Agriculture and Labor have departments, why should not we? 3. Occupation of husband or self and length of time employed. If only for a short time, previous position and length of time employed. ! Obtain the names of firms with whom applicant has accounts, if any, and hank of savings account. 5, If the applicant is single, obtain father's full name and occupation as well. Ordinarily at least twenty-four hours should be devoted to verifying the facts given by an applicant before the credit man gives his decision. The real work of the credit man is not so much in opening accounts as in keeping dose tabs on them after the) arc started and taking every means to watch for changes in their status that may in any way retard prompt collections. Tins is best done by class- ifving all accounts as definitely as possible and then watching each group. Such a classification should be based on thc varying degrees of promptness or slowness of paying. Many stores rale certain classes of accounts somewhat as follows in accordance with the results of credit investigation: 1 Employe's accounts. 2, Temporary or accomodation accounts. ",, tj?7o accounts. I ijioO accounts. 5, slue accounts, il, $500 accounts. ;, I'liliniited accounts, s Contract accounts. 9, Instalment accounts. 834 THE BRITISH COLUMBIA RETAILER Sent. III! ,.,.,. ii,,.,; i,,. realised the possibilities Andrew Calder Ltd.. of \*,,, of wheat raising in thc proviuce of ver, hool and shoe dealers have Alberta, hitherto regarded princip plod lor change of nam,- to ally as cattle ranching territor) Arm. 8no< Ca Ltd Investing all Ins spare cash in the (> puiichase of t\\" sections of land Ki.n!i. \-aitl s |M1.,a.,.(j |. near the tOWU of MeLeod at a ver) pUl(K r,, p,,j ••-,, ,,,. Woun(j reasonable figure, young Murph) b) voluntarily. I> I' Ames ,, breaking the virgin sod and planting liquidator! wheat ma) truly he called a pioill >r ^ of that countn m i i i i It .1! 11 ,.! ,t . ,.1-el! II '' •»aCOl>« IMS iictiuirci ill!. I le e\ cul ualn -*olil out ai a gi cm ■ ■ i ,,, , . 1 .,, Ill the statOUirlS hllsllless of '[' h increased Itgiirc .md moveu io • l 1 ,. ..I ,- i ti ■ r, H'hell vV S«ll l.'d. I rait, w here he again entereti tne ri tail husiness, and made a greal »UC 0 ,ess of it until forced h) thc senons We regret to report lhe d< i landslides thai continually threat i,,,, \ tiiehardtton of lhe !•. gi ened the little community, he migral firm ol Ueo \ Richardson ,\ t\ ed i" Nanaimo, where be has been Victoria located ever since, enjoying Ihe eon ,, fidenee and respect *>f the entire ,.. ., communit) SVeali i lite. I I i st iradie) gro Harvey Murphy The British Columbia branch of the Retail Merchants' Association are to he congraIsolated upon re turning Harvey Murphy as president for the season 1922-3. Mr. Murphy has an accurate know. ledge of the problems which are be setting the retail trade, am! ins activities as first vice-presidenl and his connection with the Association extending over many years, admirabl) jit him for tins position. It is far from an easy task to handle the responsibilities attached lo this posi tion, and with conditions dail) be coming more complex in lhe various se.-tions of Association work, careful thoughl must be given to lhe solution of the ri tail merchant»' diffi culties. Mr Murphy is n well known and highly respected merehanl of Nanaimo. and his store situated on the corner of Commercial and Was tiOn Streets, where tile ('lotlling le quirements ol the male community an* catered to, is of a particularly high order, ami run under rules of the highest integrity and court es) Commencing Ins in*,, work in thc Sudbury mine at an carl) age, liar vey M lirphy accumulated funds siit ficient to finish off his high Bchool education with a term at college, and while still in his teens, travelling westward he entered the Bervicp of the Hudson's Bay Company, in Al berta, as driver. Energy and capacity for hard work eventually resulted in Ins ap pointmenl as buyer for the com pany, a position he held for many years. It was during this period of his car. News of the Trade ItftMHl lO i \ VtlflAIlita 4 r M I-'. ..■!;•. .! Van. .'..-■ K II Moore ol Kamloops I er!) in lhe confeel ionei) bit-nines U"\\ operating Ihe musi ii k uoto ii as Moon & SViitsi i -,. 11 \ SS <, \ I Mis t; w II Store) * K is reportetl lo •■• selling oul hi r .'■ i . ia! stoi•■ al that point. Armstrongs Ltd drygoods mer ehants nt Saiiain ■ * re sss [tn 11 .1 II Jackson geiii nil i-rcliant Salmon Arm has been granted an . xtension Cf M T A : po - b il * rust ees, I '.ay view Furniture Co report sold "ui b) a tfi■* ion, p SV. Lister is i eporti d lo be in jot sting for the sai, ol his general stori hiiHiucsa at Jubilee o • leo. Mei iir.1%, grocer of I.ndner, 11 V. is l eported to linve sold out *^*^H Kotierl Si'ot t, general sloi ck< epi * of South Westminster is reported lo he selling out, o ,1 I n K Pal i | as S\ M I'm. -, rroeer ol toria - • i rted I have si I Jas \l 11- - I. *-..|; M*s 1. H K is dis ii ing her an nei llewi nion i • ml n *■■.■, .. - • Poi tlai J 11 J illusion, ' ui ■ .1 of Keirisdnle Tei em « ed for purehasi ol »l \\a r hunts Lid Sausimo .rs etc ai> onto uti I i.' Nai .' iii" Ti adiug ' " , > James Jensen of the Map • L< groi. r). \ ancou\ er, has bhs u* llu C.i M.T.A Thus I'urtl) Coombs lire V*ancou> er is pi ported t** ha** The Edward Htark Shoe I !o, Ltd. Vancouver assigned lo ( ,(' M T A John Sutherland, haker of Kelow na is reported burnl out, \l A. IV irci. grocer of Soiltl eouver BaililT's sale advertisi 11 | S. Mel'he) soil, tallof III \'alr o Bailiff's sale advertiaed Anderson & I 'o, of Langle) I't'ia 0 rn- an- reported iii have sold oul lo Joshua Kingham ol -I h'j Berry Bros, v\, Co I.id., died reeenl!) in v' ■ )•> THE BRITISH COLUMBIA RETAILER MUTUAL FIRE INSURANCE Policyholder, Co-op*ration, Combined With Efficient Inspection and Minimum Agency txpense Has Placed Mutual Insurance on a Solid Bs 835 '|'j,,. appli Btion Of mutual uistir ,..,. ,n the tir. branch, w hile nol as ivcrsal aa In life inauranee, has. . ,, i:licless, proven its.-li to b<- ,.,'iU satisfactory when conducted ;, r proper eondil ions and in a „iiIhih'i with tin- fundamental principles of the \*- stem. P \\di doubtless be u. intet• nt to Mir readers to know thai less than ,; iarter ol a cenl ur) ago, amon * ■ |,-■ s four Bre companies were hi _' ..;, rated on the mutual plan in *• •■ u : These w ere 11 - Kh>». \ an I S tflfolk I 'ount). Hand in Hand, and v. ■ >* minster. So uuceessl ul v.. i . , thai in th»- i as.- < i one ol thes o ; anies, aa high ut J'*'! of thc ■ i mium w as heing n*turned to ; . oldi ■ - S'al ut all). the) atlracl u| i■. a'letilion <»f ihe- compan n .rating on I he sto< k it) stem, and ii'iituallv. th.*. were all boughs up i«l nn h bn S.S SO | om business, In ll ■in. of lhe tndt\ idual . ' olders w en granted then- fire > - n slice free for pr#'l ieapl) lhe -' ol ■:.' ir nalural livea Mul ual i) stem in the I n\b Si tea I .i- been devi loped lo an • % ' rdinan di tree, and at date ot ' tt I ti een '■■ r 11120, ih nt a Manual, Iii li in lhe st •■!>■ lard aulhoril > re ■ ling the sta?us of Rre vo* irai i li panics on tins continent, gives n Kt ol tome one hundied compan • *-. with assets of "IIT.'1 !.">,.'>r>n and • h phiii of >•'.'. 199,200 These companion are so tuihstaut ml the State restrictions in connee- ii with them are so s< *>• n as to prevent (heir elimination b) the pro r.ss ol hn\ in^' tln*m up, and RO eX i< ii-i\•• ha\ e their operalion-* l>* nir. thai today it is estimated that mutual companies are writing over • fourth of tin* total amount ol ' *■ insurance in the I 'nited Stal s 1 I ■ essential feature of Mutual in ■ iraoee is asis and assistance they desired from tin* regular insurance companies. The method of underwriting pursued by these Xew England companies was a radical departure from existing practices, and at the time it was generally believed that they would not succeed. The results, however, were beyond the most sanguine expectations, and this Xew England group of companies blazed a trail which the old line companies have since endeavoured to follow with varving "** degrees of success. What the New England companies have done for manufacturers other mutuals, organized mostly in the West, are accompUshing for the general public and with an equally favorable result. The executive;' of the Retail Merchants of Canada, with an eye to benefiting their members made arrangements for a tire insurance department back in li)20, guaranteed by the Northwestern Mutual Fire Association ot Seattle, which is one of the larger Mutuals operating in the United States. Under this arrangement the members of the Merchants* Association are benefited in a remarkable degree as regards tin* cost of their insurance. The Northwestern Mutual fire Association is a company of over twenty-one years' standing. It has been uniformly successful from its inception. In the first six vtars the savings to policyholders were equivalent to'J.V, dividends annually. In the next fourteen years dividends ranged from '2.V; to 4.5"d- according to classes of risks. The company has complied with all Dominion requirements as to denosits, reserves, etc., and issues an absolutely nomas- sesable cash premium policy and affords the opportunity to our citizens generally of realizing thc benefits to be derived from insuring under the mutual plan. The chap that gets the biggest crops Is not the one that wears the frown; When growlin' starts all progress stops, No man can climb by sitting down. Time spent in whimperin' is lost, An' cursitf never changed the sky; An1 spite of all we have to say When it is willed to rain, it rains. The grumbler nays a heavy cost Wncn ll l For every discontented sigh. 836 THE BRITISH COLUMBIA RET-A.ILER Senti m WHO IS RESPONSIBLE FOR PRESENT MERCHANDISING PROBLEMS? Dr. W. J. Hindley Gives Interesting Address. < hie of the papers read at the I 'Oil vention of the Retal Merchants' Association at Victoria, whieh attracted the interest of all present, was the address given by I>r, w J. Ilindley, Educational Director for the Washington Stat.- Retailers' As sociation, who gave a talk under the abo\ e titb. which is summarised be |o\*-". ' Pride in tin* work you are doing has a lot to do with winning business success," said 1 Ir. Ilindley. The humanitarian aspect ot business dealing was emphasized by the speaker, who mingled a strain 01 humor with tin- more serious side ol the argument. K!e\en thousand millions of doi lars of lo^s iu production mean* a corresponding lo.ss in distribution during the past year, I he spoil • said. Cost of Operation. The huge cost of maintaining thc retail shops of the country was rv ferretl to. and I- said it w as fell by business experts that possibly a greater centralization of business would prsve more economics "T'ie averagi si of selling one dollar's worth of goods toda*. is twenty-five and nine-tenths cents." the speaker explained and this pro'*. ably accounted for thr small average of successful husiness men. The need ol scientific training of The Famous and Popular Coffee is Going Strong men going into the retail business V\ as point ed out hy t he >*>, a leer. Woman's Influence, * * I lonipel ition is nol Ircsponsibl for the wonderful improvement in store sep ice toda\. hut this is "wholh due to I he d< male's ,,| t he mod' rn v oman the speaker said. Merchandising service in tins count ri was second to none in thu w orld, , el there tvert! man) e th - !i,i;;.c::.'' ai k) wc n< ■ t»«- ^ u! 1! " N. ■ - ' ni if || . , ■ • n Vr in ran lm W U.T**K TK !.n**K ','• r cutagi ' lhe profitn was ih< proposal > ■ e.sted I llu speaker, when speit ing ol the neci w h of pi ■*• •'!.' 11 ndly r, iations be twei 11 emplo) er and 1 tnpl li, ♦■ retailer su ITered also fi oni I In fart • hat millions of dollai w orti ol goods had been sold through •' I ■ *« li channels w hieh shoul,1 hai -• gone 'hrotigh retail disti bit lion, and this e\)| prafet . ould r.isiiv he o\ 1 reome if the retai w ould gel together and pel a*. I h I lindb1) [minted oul Thi • Ihi h win! iu tin ;etnil busi ness Inst year was greater lhan in oil stocl investments, and "thai ' her. are toda) far too man) people engaged in the retail business," v ere points refei red In b\ the speaki r. H bad been *aid lhal onh four of 1 ver) one hundred busim -1 mi n en "'*"-" d in trade toda'. would be in busim s a frw years from \\q\\ and il 11 as onl) 11 combination of eduen linnul training and practical cxnei 1 fin e that could possibl) bring about an improved condition of affairs NEW INCORPORATIONS Victoria National Syt.tcm of Baking Ltd., 1118 Douglaa >': . Vii torta $2 Bakers Dairy Market Ltd., -1 Gram Hi \ nn oui*x 11" 00 * i.'-i ibll lm ,i • anti Vancouver National System of Baking Ltd., 132 Haatlni ;* u 1 \ u ., ' I :'• "!"■■ Bal • t 1 Ben Wade (Canada' Ltd.. ro m '. IN Ul' h P.-' ';. , Vail" oll\ Of |30 00 M fa lurera of and di alen In toba< Kan and 1 Igaretti a The Sutor Supply Co Lie! . I 000 Kefreabnienta, • .0.. ■ ■ ■ ■ Powered Mltka Ltd., New v.. i*. 1 s loo.Ooo \, qulrlaj Ul* lllfl:|l l».ur> Produi ti Ltd ■ 1 •, f taulactun I pom :> H3»to*.g6 Ltmch Ltd . !' \ R !:■"-: >»■: ji 1 ':.,,•: . ■ - ■ r 1 .'. k • ■ \ •■ 1 . United OrOhaCdfl Co. Ltd , Sill M 000 PrUl! ,.*;...','. . Cunningham HSfdWtrt Co Ltd. '<• \\«■ ; h '.-r f^oo.tioo Taklm ■ ■. > ■ 1 uaoioKhani Hard* ill hiiniom Ltd.. * ll i Mi Moonlight Ca'p Lid, | H Dank III \ ■ ,> .. • J1" .'.'•.' ... I 11 ■■ . • . ' • Da. -.! Hall Ssgr. Co Ltd . I • • \\ '. .• .. • n r.,, I . I r « a ' r | I Pf n t >c 10 n Ltd, '.'.-'. . r |1" ■■ ■ " : ■.. ■ tie an • -.,:.■. toi • Itobert 1 Kl PARTNERSHIPS REGISTERED i* r ,s n a I, A III md li Tan wtat Summerland ! . I I ' 1 • I : W | . Mnilardirillc Mai irdvtlli ..-*.- n -. *... ■ >,.■■' . - ■ 11 V a nc. ou v f r Mod 1 ■ ■ ^ . n 1 ,..'■.. ■ \ .. H r. > k. : h n lm K ■. ■ ■ . r ■• S\ I || M ■ ■■ M ■ • I )' Unfortli I'-.-.- i; ■'■ • of I *»• i; Dwkrtll I I' K : '111, I DUB -:* '* ; ' i 1 ',. !-■ !, bl I ! ■ ■ k • \ 1 der it' ndereon \ • Mm lUnd • loan ioi K t»< .01 .,n ! W| I■ ■. ■ Pi *) 1 Hi* Bhop \\ m I! Mi 1 lulir. N I ;.■ Mr- ' '■ S. I I I ' i|l'!v*r*W I . ' ■ : ll < I llll,I ll.ll-'le III' n !• I , I ' I Hartl« Nlxerd *i Co \\ I 9 M .it:.I I, \ \ Hal ' Victor a llih I I <>\ 1 |-;> k John 11 Han Id 1 o*< l< h w Hiiaai llorro* ka ft d Wm rO *"■ .Hi ! Ilrhrv I II.li"!-' 1 I IU 1 11 |»t ll] ,-:*,.rr \\ \\ [I ll! 1 apitoi in-.-■.. 1 \Ini ■ 0 Hsrrj H< ind 11 ii-oi.t <; Baktn 1 l lean & Ulai o< ks (druRKlai 1 *''' \1 It m and Kdwtn \ III L!,22 T1IK BRITISH COLUMBIA RKTAILER I ' ' ' ' '" - im „ , , CANADA To Holders of Five Year 5^ per cent Canada's Victory Bonds Issued in 1917 and Maturing 1st December, 1922 T llll'l- ( * in ui.it urin HOI' • > I ■' i! * ' ! , •- J ul ' ■ ; I low int! Oi lot 0' to ' CONVERSION PROPOSALS 111! MIN1STKK OK KI.NANI E offers to Holders of the maturing bonds who wish to bolder*' o| il -• lioi I.s who lesire to con- fivail themselves of this conversion privilege t-j ■ ■ ,, should take their bonds AS EARLY AS POS- . ^ sil'd.K. BUT N'nT LATER THAN SEPTEMBER 30th, to a Branch of any Chartered Bank h-' '*'- in i'anada ami receive in exchange an official n * ol either receipt for the bonds surrendered, containing an undertaking to deliver the corresponding bonds of the new issue. ***' N"p'' mher Holders of maturing fully registered bonds, interest payable by cheque from Ottawa, will receive their December 1 interest cheque as Ten \ tu mds, dated Ul No\ rober, USual. Holders of coupon bonds will detach 192*2 lo mature t»l November, 1032, and retain the last unmatured coupon before surrendering the bond itself for conversion pur- While the m * i - Is will can*} inter- poses. . m !., (ni December, \'v22. lhe new bonds will The surrendered bonds will be forwarded commence lo earn interest from 1st November, by banks to the Minister of Finance at Ottawa, j.,. ., (;,v|\,; \ |;n\i< nf \ ITU. where they will be exchanged for bonds of tnc „.,.,.,,, in iv issue, in Fullv registered, or coupon regist- Month s INTEREST TO THOSE A\ AILIM. mHJ o|. p;oupon lli,am. fonn eftrry^g inUMVS, THEMSELVES OK HIE CONVERSION 11;1>;1!,|,, js1 \jav and 1st November of each PRIVILEGE year of the duration of the loan, the first in terest pnvnionl accruing and payable 1st May, T1"s oflo i cm OOllu-v UlUCi i -j- .,, m n tit re Isl November, mi! hoiuis niul is not oMrii ni\ estors, ,! , inks lor ile Thr bonds lo be ii-wued under this proposal will receipt of tho surrendered bonds. be Mihvtantiaih ol the same character as those ^ bonds of the maturing issue which are which are maturing except that the exemption not converted under this proposal will be paid fro,,, taxation does not nppl) to the neu issue, of! in rash on the 1st December, 1922. S hated at « Mlaua, 8th August, !•'--■ W. S. FIELDING, Minister of Finance. iiiiimimmmmniiiiiiiiiiiiHHt iilimii tuiintMin « I iniiimm iiiiiiiiiiHiiinmiiiiiiii imilinrc 838 THE BRITISH COLUMBIA RKTAILKR Sept, li, t '■; To most people, the connecting ot disconnecting of u telephone seems a simple operation of installini: I ie- ^ moving tin- Instrument As a matter uf fact, ui «'\ ei > • -is- a nw • i sltatea 11 angea In the i nt>l©« and wires >'\ <■: head or und-, ncround H al.-*.. ii.'i i-s>;i.iiis changea In central "itii e wr.i-s and switchboard connect lone; In subscriliers counts and dli ectorj listings frecjuentlj requlrw ne* •!:"!* lin.-s from open a*li ^^^^^^ The problems of Bl >*I arc among the large prumcmB •■ telephone service, Hecamw <>f tin- double operation of disconnecting and reconne ling, the work Involv. ed is often twice .is greal .is In the case of new subscribers B.C. Telephone Company oi cabli >v«m< nl "MANY A MICKLE MAKES A MUCKLE" The old a lag i la proved b} Belling PL Bl SCH M A N V> YiBAST Th-ree ' akes a day is Hie ea tlmatt • I it stmgeth Uk< an adder fi s 3 iloroon bs) b, And thc folk-- thai made ll Stung in. They noaked me Four six bits r doten But Dave Spencer's fa: Sell !,r WITH itufl Under the same brand For | :;:•'} five • • I ' • Ho.v i omi Are they Bfillll | Out of pure j bllanthn - I tow not i got some t* treli Thirteen ..":'■?;■ ' I : Twelve and .i hall fi m Davi And jam—made In Van ivei And all lh.it I ■" Dl ' * No.*, if you '■' • "• I, Wh.it ■'. iuid ■■; do? I "link You'd quit buying * • '> • *•r * .'" And stock up '•*< 1th Eastern ... That |fOU 0 ll I M a fair profli And knock thc Vai 0U\ r RTtll To beat lhe Bl d You know thc IllK of [atl "No, we don't keep that kind; "We only keep t^e best. "Our customers like It better, "Of course if you like "The Vancouver kmtt "We'll be pleased to get it for you*' Wouldn't pou? Something Right (Say, Just on the Bide Your market reports and fJUOtatio Are llfe-savei Don't forget to remind ee When you want another Two but kt. ) A Ready Answer. A City luisiiie,s man w as \ en Keen on having proficient clcrku in Ins era- ploy. Before it clerk* coulil enter Ins office he \\as required lo paaa a urn ten - \aiiiiuatioiifon hii* kiio*,\ledge of husiness. At one examinalion one ,,*' .1. I'tieslioiis was Who formed till Hist company A certain origin youth w m* ,, IUI/zJimI at this, luit was not to l)i thiol'. ,| I I. V| I 1,11 \oah suee.-vsinl]\ floati'd 11 - l»nii\ m hlle tin- i', st of the world liquidat ion {•■ luivsnl HOUSEHOLDER'S SECTION '•t. 2nd, 3rd. RENTPAVER B SECTION tit. .'"fl* 3rtl CHii D-REN S * ECTION t»t. Jnd. Jrd, 1 < ' a. ■. ■, x , \ \,I, ■«'. ■ * • 1 ■ ■ ■> 1 * n FERTABS .. 1 <■■ rll .'* a Ihi aUoie pn mi.■: pr m 1922 V,' ■ • 1 ■ !'■ r. ■ -i, "■ ' . Ik •'. Thll ■'-■*'•'. ' '■ •' itraU 1 beyond ■ubt, th pn || 1 : ,',..;*. Fertabs 1 ( Pills For Punts '■ -- • r •.. ... .'; IH ..»•■! i 1 <-r ■ ■ • tturlni FERTABS W The ANDREWS CSCOn (0. 114 Emp.r* Bldg., Vancouver I. A. Tepoorten LIMITIO WHOLES ALE DRUGS PATENT MEDICINES DRUGGISTS SUNDRIES PHARMACEUTICAL PREPARATIONS 308 Water SLf Vancouver,B(- f., I I THE BRITISH COLUMBIA RETAILER HUMOURS OF THE FRAY. Oil.' \ little tacl ami (junior in business go a long v:,\ Tin* following correaponilenee is said to have .,,,ss, .I between n l*eeds fine ami a Count) Antrim Manufai turing firm, Leeds Knglaud, ■laimarv. 1. 11)2*2. \\. ftxfK, (ir|*. I *s, mail & \'a ■ t: , I 0., Antrim, Ireland, I leiitleinell ' What .. you just charge it off ti. profit and loaa or do yon k| ud another 2.8d H(»ntling them mon letlers and bills! The reaaon ** * nn asking you is that you received from ns "'i Aug 22, one gross ol ittons, am! vou have postponed i ng for sami Our first bill ... > rendered ouili ii * I • ago Of rours** we uov • , pri \ on ri ■ good foi '. bul il Bl to , dou I reiui*. \\ on t j ou kimlh atti . |in ti nei or- ;. • oi stamp**! io (his ell i ri I w n * * ''ark by re- - Thi n vou * "• r and so will we. - 0 h . and that t help is "Wt. if Co. Antrim Feb., 2, 1922. 'I In- Secretary Messrs. Makabutton Co. Ltd.. Leeds, England. Received your letter of Jan. 1st. In Ireland we are so busy asserting our nationality, inaugurating " with life generally, leave Leeds ami buttons behind—come to Ireland, the only place in the whob wide world where men are "dying to live in.". We much regret overlooking your firm's statement, and "rise to the bait" by enclosing 3s being amount dm*, plus a penence nf 4d. for our sins of ommission. We arc feeling better already. An* you1.' Yours truly Oett Usemall & Paynill. McCormick's Branc.net at Montreal Th. lirtrtlt ind most modem factory of its kind in America. Its The la!-fl«« ina mow glistening vMh.te r'ji,,7ndo,tn,.Tu,:arr,Ev^ ^, «,«-.- **— ntKSJlS IX'Z,^ - «u.llty .r. .h. -jr.* of «* ployer and emplo>ce. iscuils and Candy B., Vancouvar, Edmonton and Halifax. THE BRITISH COLUMBIA RKTA1LKK Si um Sell your customers what you know will satisfy l ; I 1 I | The aim of the grocer is to sell and satisfy. His customers aim to buy products of quality, and they ap preciate a word of advice from the grocer because they have everv confidence in his judgment and sincerity. Wideawake grocers everywhere are finding that it pays to sell and recommend POST TOASTIES, GRAPE NUTS, INSTANT POSTUM AND POSTUM CEREAL, because these staple products are always of uniformly high quality, insuring absolute satisfaction and producing a steady stream of repeat orders. The Canadian Postum Cereal Company aims to give tho grocer what he wants to sell as much or as little as he wishes to buy. The re sale element is never in doubt. Twelve months of powerful and convincing advertising in each year, together with reasonable prices and satisfactory profits to the grocer, make ft possible for the makers of POST TOASTIES, GRAPE NUTS, INSTANT POSTUM and POSTUM CEREAL to guarantee the sale of each and every package. Write for attractive cutouts and store cards for window and counter display sent free upon request. r Post •»»• Toa*ities Canadian Postum Cereal Company, Ltd. #*» -. ~.^H. I 1 -mmmm WW ^ £ y* 45 Front St. E., Toronto Factory: Windsor, Ontario emuixm l')22 THE BRITISH COLUMBIA RETAILER S41 BUSINESS IS GOOD. Read what D. M. Macdonaid of Kelly Douglas & Co. Ltd, wholesale grocers has to say about things in general. 11 isini *s is good, in Uril isli < 'olum- i'.is is nol b loosch optimistic • tement, made for the purpos* ol 1 • - rlllg U|> the ll!Jr)>r.-r!uh I ' is luised i>n facts on several tacts, n * to I. r ll j tlsl jf \ thr s ■ . ' •'' |)| | Practical!) all "f <>.ii man) and ; oalural r> noun k .ir. being . • ••: tu an extent J and ighoul the pi ••'. inci llu w I eels i ■ mliist i \ axi I.;!!.*! .* .\ i' h in In Kasi Kooi* • ity, in \\ esl K il( of Hritish I 'oiomhif, and < Ic r • ,..■ ihe Cenl pal ini i ior of 11 ■■ ■ •'• nee, busiuc**** is hi. rail) good, lines lhe Baal Kooti m ) On- eo i < are again active, workii : lo I full eapaeit) pr >ducl ion, Thr 1 i'' camps and logging mi - liv< In \V.%( Koot, na), lhe fruil I'll H „'■ '. r r \ dlcilt rri>|'S, Btul U ' i ii Ut there ia good Sew discoveries attracting attention to thai coun try, Rs also tn the Sloean. In 'he 1 • imbin \*a 1!. \ there is much agr ultural activity, with mining and umbering also good. The Houndary ""I Similkaut' ni countries are ■ li active, and in the < Ikanagan lug \as\ apple, small fruits, etc, '■'** lu ingiug uiiicli pr laperil.*> Hel prices *h.in 11 cived his? ar, are assured, I•*! mill) ji ,i condilions obtain on ' • Main line i»t" lhe 1' P R includ* !|i-' Salmon Ann nnd K »mloops dis !"'s Ini he i 'ariboo, w In re beef is ""' Ro profitable as m fernu r ) pars l,p) w ill st ill pnjo) a gi od i an esl ' ne I*'r.'isrr Valle) , nlw.i) s fertile, is prosperous lo an unprecedented tb free, nntl mi Vancouver Island 'Here is more prosperity than in N-rs, All niinin * centers are bus) " lhe const, the many and varied •"''i\ itii's are keeping large numbers "' men employed, with profit to '•••"•mselves and employers, Man) ,,P'V raining properties are heing op* ' ''"'■ »P, and we hear of tremendous!) large dividends which are be- '"<-' paid mil wners and operators lu our own town, business is de '."•"'•> - I- We have only to look around, to see convincing evidence ol this fact. Bv, ry kind of industry, is represented here, and every kind ol industry contributes to our prosperity 'I he i tail trades are buying well, and we have plenty of reason for the opinion that business will continue good for some 1 ime to eome. rruiy, tliere is even pood reason for the stati men! t hut business is good. And what is mere, the present prosjx * ity of our provinee will doubl less !,■ hecn better than for some considerable time indicativ • of healthier conditions in the provision business. Sugar: Thr raw suga' market has weakened considerably during the past few weeks, Declines in granulated have been announced al prominent T. S refining centres totalling 10c per 100 lbs. On Sept. 8th the |ot>Hl price declined 2fn*, with further declines anticipated. Prices of this commodity will probably continue 0I1 the downward trend to the end °' ,),,. year and retailers would be well advised lo buv sparingly. Cheaper preserving fruil has created a heavy demand and prices will possibly re main stationery until this demand is satisfied. California Dried Fruits: Old crop prunes arc practically cleaned up both here and in California. The carry over on last year's crop was heavy but quite a decline is noticed in the 1922 crop prices. The peach crop is very heavy in the evaporating varieties. New pack peaches arc now ready for delivery and are go- ing to the retail trade at IT'^c per pound for the standard grade. The fruit is superior in quality over last }ear's pack. Apricots are only 1 normal pack. New crop prices ready for delivery range about 10$ less than last year. Raisins: Package raisins locally will be short before the arrival of the new crop, although supplies of the hulk varieties will be ample to meet all requirements of the trade Shelled Walnuts: Will be short again this fall. Supplies of good quality nuts now in storage are not suffi*- cient to take care of the seasons needs. New crop is not expected to reach here until Dec. 10-15th, Pineapple: New Season's Hawaiian pineapples which arrived here the latter part of August is moving out well. Wholesalers have also received shipments of Singapore pineapple which is retailing at $2.35 per doz. for the N l'.j size, which is considerably less than the Hawaiian product. Currants: Grecian currants of the Patros variety for Xnias trade will arrive late October, with prices expected to range one cent per Ih less than present quotations. Canned Fruit and Vegetables:— New seasons pack arc steadily arriving although local canuers arc slow in naming prices. Practically the only prices tpioted are on tomatoes which are $1.60 for No. 2 size choice quality, $1.85 for ■-.■■_• size and $7.00 for No. 10 size. Retailers who took advantage of early bookings will receive their supplies at prices 5c per doz. less than those above named. The first shipment of California canned peaches arrived on Sept. 8th with prices ranging slightly higher than last year, There will be prn - 1 I w m i 1 « :f;t ■*■ 842 THE BRITISH COLUMBIA RKTAII-KK ■ niiii'j Chloride of Lime Supplied by all wholesale grocers in British Columbia For use in Hospitals, Institutions Scnools. Outhouses and wherever a disinfectant is required. Manufai lured by CANADA COLORS AND CHEMICALS LIMITED Succoedlng THE JOHN B. PAINE CO.. LTD. Toronto Winnipeg Vancouver Agents: QUELCH & STERLING VANCOUVER, B. C. I Display i> * , «**% An appetizing summer dish and so economical. The delicious tested recipes on every carton will help to sell other groceries. From your jobber or Kelly Confection Co. Ltd. VANCOUVER. B. C. THE BEST is not too good for your customer * i 'a. i ■ h ■ n p. -I. pr !:; yOU 1 "CI r us i OlH oft ' • ■',' s • mi • ■ * ■ making man, has and in '• -n I lint Oil - * s tt Cai • Is ■ i . Oar nation Milk A !' '•> ' IiseiiK ii*s in H|ip . ■ ng in leadin * H -' Vo nubia papers u I tl *• ■ am um the inter*-* \ I nn** m \\ rs in \ i 'ir n- uhboi hood in ll lie sun tl il \"ii stof is 1i**d up to this eai lign h) a I tent ion-get* ing dis j \n\ s a lijeji v.i| I reii ltd I hen lhal vo * . Carr-ation Milk n si ■ * n * Foi .i n\ iiuilcrin wnd your reeiuest dire l I v. Carnation Milk Products Company, Limited 134 Abbott Street : Vancouver, B.C. 534 Yatea Street Victoiia, B.C. Two Condenseries in Canada • )•> THE BRITISH COLUMBIA RETAILER j 10 84: lically no change in local quotation owing to the preaenl value ol Canad- :i,n fuiul i "i the I . 8. The local pack nl canned peaches w ill he a large one ; although cannera Mav.- no? as ,, • named prii es I heae roods are ., i\\ for 'It'll.ery. Canned Meets: A not eeable tea- • |pt< is the arrival of Australian ''an i],.(| nnd corned beel si very low l i . rs Retailers art* purchasing .. ipplies .ti **'-'. HO dot For the \o 1 h . niul M.25 for the So 2 size, New Goods. Keepsweet table cream tn a • v. arrival on * he m irkel here 11 h ,iii pxteusive s.iir in KflHtern i hi sda. Prices *•! 1 !)6 !■ r 96 I a i - .. itns and 110.00 fot ,-* fan As the ii.wi;. «uiilil imp!) Ihin rodut'l is freati cream spear it ed •:.•■■ the wholf milk snd suned ■ ..- taken um a) and nothing iioueti. Pick.ing Season \ hea\ ;> demand is not ic . 1 ' ' . ' ; H «mi- and whole »pic<«, rin ui .• •.' ol grw n tomatot»s and '! lo\V i s prev ailing foi i uml ■*s .IP at ng r l»ii" impel un to l he annus I'M'Killll' s, .is.,|| SUGAR CROP ESTIMATES Lousiana m gar crop estimated o\ ; '•;': Stat* s got ri nmenl i aue i e rt ol Aiu'usi is T.'i per cent, of nor. or a boo *..' W).(XK) tons I ubnii • •; rstup.a . .1 al I ..'-" 1,000 '< us, of u In li " lie I nited StJtt* k has I - eeh 1 BOfi 07.*) tons ■ fin Hif i an star prop esl in st i d 112.IKK) talis ft\,; ..■ , for «sport, 10.000 tons Porto Ri o consun i si! p< i- raj:.*,. Tl is is 'Is-' larg< s* i" '* capita oi sumption of an) ol " tronii s RAMSAY'S CREAM SODAS TRY OUR NEW DIAMOND PACKAGE FAMILY SIZE ALSO PUT UP IN SMALLER 10 CENT PACKAGES SOLD BY ALL LEADING GROCERS. Ramsay Bros. & Co., Ltd. VANCOUVER. B.C. VICTORIA, B.C. MISBRANDING OF FOOD Extract from the Food and Drugs Act, 1920. Fo I shall be deemed to be misbrand- • '. within the meaning ot this Act: — U ll Is an Imitation of, or substt- ' .'•• for or :• sembles tn a manner likely to de '.\" another article of food or drug under th<" name of whieb H is sold or offered for Bale and ts not plainly and •■'.-;•' . . ■!'• ;. ;»-il>-il so as to indicate . r*.»* ' ,\.'.r1. 11*r lb) if it > stated to be the product of a i'i. • oi a ountrj of which it is not tml) a pro bi I. .; h i- sold or offered tor sale by ti n un ■ « bl< li '•• longs to another article; iili if ti is bo coloured or coated or -,'• rdi r : or polished that damage is con- • (' d or ii ll ;-• made to appear better cr of i re .'••r value than it really is. .-: .■ raise or exaggerated claims arc m .■!• I -r H up m * ie label or otherwise. ifi 11 ;:. package form, sealed by the nun !'*.. ' .r- r KKSTA\1> WHAT THAT PACT MEANS TO HIM Phone Fairmont 227 VANCOUVER, BC T. , m , GROCERY PRICES CURRENT The following arc prices quoted for principal linei of leading <*hdIem 1 e firm*. Prices quoted »rt nfcuur ly subject to market fluctuations. RAMSAY BROS. & CO.. LTD. Family sodas, packages, per f!<»7..'n 1 2 r Cream Rodas, 2a, in.-, each 13 10c Cream Sodaa, packages, ii"* M 16c Dream Sodas, pa kagca, ■!>>/. I ;■ 10c Assorted Sweet Biscuits, packages, per doz . || 15c Assorted Sweet Biscuits, fancy -avion, per doa. i ir. Chocolate Bars, assorted kinds, 2 dot to a box. per box 90 E. W. GILLETT CO.. LTD. Roynl Yeast— '.', lo? ;>\-'•"• In i '.'•'• Per* umed Lye — * do/, in case . i ' * -1 s. ■ *- l11 r;.s.-S, I 'In/ II. i :ikc Magic Baking Powder— x ■/.. i floa, . fi n/.. i doz s <<■/.., x riot. 2 oz., I rioz 2 oz . 2 d-.-/. l lb. 4 doz l ill. 2 doz :"i, Iba, i doz. *< 86 S It). '•, doz h go Bperlal discount Of j per rent allowed on Five Panes or more of Magic Baking Powder. Pei i .i •■■ Pei ■ i i , - - • i .> i.. ., >.n per raw* I ' " i i ib canUten 11 ll i in ..«o < 10 lb canister 1100 ib* in - esai |i" lbs .: in dnttna 100 n»". barrels Cream of Tart;*'- % H. pap. i -,..,,. i I ■ • :,. n> papei i ■ r I do« 14 tl . . • r | k| - [jape >k| i ■'. | % tb can wil ■.,..,... in • .i • • in i . i l • -, tt. •i , • • . .i i*,. i i it«. * I ill In-. It. ||! . ,| WO n. lint .1 barrel* Magic Soda—C»i# No. 1 : ;• 'i', 6 36 !.'. V, 8 rn--. Caustic Sodn (Granulated)- 2.** lb. wooden pails H) lb wooden palls Pei P.. loir, I-, 13'/i Bi-Carbonate of Soda— 100 tb barrels pei tw rel KELLY, DOUGLAS A CO, LTD. Nabob Products Alum, VAn, doi. Borax, %t, dos Tartaric Acid [.». dos Pal .ui- Powrii ■ til; • •.. , do? Raktng Powder, doi ■ ■ , .; I i .v I. - .- . . 11 in I *| | I. '■ |*.| i »>ettos Peppei 3 una, d •» .■•..• i i all dos clog Mm p ••■, all * i Nutmeg, small doi I 'n pi Una ■ i" * . | . • . ■ • «!"« \S bite I . p| • ' ' " ■'"» ni M ■ ' r \rrm\i \ I'. '• • ■. i •• e«*ing, Hagt )>> ii.. I'umerti i in* .i"7 • , ry I ..'.. '. i tit gl in* ■'• * Extracts (all flavours), J oi • ' •' Kxtrs-rts 'nil flavours), I e*-. doi Rs tracts fall flavours), * oi ■ dos Rpeotti Ball*, lis. (Sol I■ t !, f « '.,>..r -'. ,' nl OOl Icings (Chocolate Rosa Pink. Vanilla, While, Almond, orangsj doi !, ||y Puwdor, d ■ Mustard, '4a. dot Mustard, S*. dos Mustard '.« dot r-istor i 'll, - "•' . doi Cttstoi • dl, * 01 ■! ' Halt 1'ptrit, •*!•. dot Um Dm I With Our Advsrti-aert: Thty Make This Offloltl Publication Possible st $2.00 a Yssr. t: M I ii I U 1 ■: ■ j i tl II i ;r» i w io MM THE BRITISH COLUMBIA RETAILER 845 .',,.,.„ Label. •*»»• ."'*' "' ;!. pui kagea pai kagul .'i, \.. Aftai noon« 1 lb i \. Altarnooti. Irxs, pet lb ,' .. , i ,,\\ dl i , dOI ... ■ • THE W. H. MALKIN CO., LTD .71 ,.; M .... Mslkln'i Beat" Products. i st *« lB< cul i in*. !•" lot Un. I i • I 1'iil <• i"!io«l .' ;* I! «■ (,.-1 Ant (.<■! ,|. ,J ;., • dol pel • pel doa ... doi ;. k>l , ■ i'ii loi 11 ■ (. ■ I ■ It . ' ' .» •<» tiliX . ' ' .... ' turn I doi I Ml. • | IS , • . • ' t r k ' ;* ■ ■ ' .' I ■ , • I I age, ground 12/3 tlna Sage, s ubbed 12 I tins H it'iiy 12 I Line Thym 'I All.) V. bul. VVholi Whob 12 3 Una I 12 tins 1 'lnnamon L2 ctns Nutmeg 12 etna l'ii kilns; 12 ctns - ■ tapei bote i'owdei. taper but* per doz, 1.00 per-doz. l.ou per doz. 1.00 per doz, 1.00 per doz, IXH) per doz. per doz. per doz. |)(T iloZ. per dot. per lb per l*o per lb per li- P. BURNS 4 CO., LTD. Shamrock Product! n •n. i. I* i pei li. !| tb .41 .44 35 36 10.7a |() Ml Liquid, Ammonia, 2 doz, qts. box of 24 4.05 Liquid Blue, 2 doz. qts., box ot 24 4.05 "Apex" Soap Flakes, bulk, 25-lb. boxes 4.75 Crown Oatmeal, 24 6s, box of 144 4.80 Klero Glycerine, box of 144 6.00 45 Seal Brand Castile, box of 2© 4.00 4a Seal Brand Castile, box of 50 5.70 ■'"' olive Castile, cukes, box of 200 4.50 10 Mechanic's i'ine Tar, box of 100 6.50 ■ '■'• Mechanic's Pine Tar, box of 50 2.80 Write for Tiolet and Hotel Soaps. Special •53 prices on 6, 10, 25 and 100 boxes. •>■> White Swan Soap, ;>s box of 120 6.45 • ■: Golden Rule Soap, 6s, box of 144 5.45 •■'*' Perfect (unwrapped), box of loo 3.so White Swan Naptha, box Of 100 4.75 75 Climax or Montreal (wrapped), box of 26 6.30 4.55 2.60 6.20 5.55 6.55 5.3i) 5.00 Pi to* 24 ■ ling Mi ,.• tb . ped tb . artone arton Ib. .13 . i .IS 40 41 .•in ■M I'd klppcri His .16 li.." Crown, box of 25 Golden Har. box of 3u Blue Mottled, box of 20 Blue Mottled, box of 30 .\ bite Swan Washing Powder, 3 lb., bos Of 24 Pendray's Lye, i*>x of 48 Pendray's Powdered Ammonia, box of 2! 4.'"5 Special prices on 5. 10, 25 and 100 boxes Pendray's Water Glass, Egg Preserver 1 "asos 24 tins, per case THE JAMESON LINE W. A. Jameson Coffee Co. of Victoria. Coffees: "Jameson's Brand" 50—Is to case ....**■ .48 "Jameson's Brand" 'i-s 50 Tea: "Jameson's Brand" 50—Is to case 50 "Jameson's Brand" 100—"As to case .51 Baking Powder: Jameson's "Featherllght" 5-tti tins, per doz 13.80 2U-lb tins, per doz 7 20 12-oz. tins, tier doz 2.40 Extracts: Almond, Banana, Cherry Lemon, Orange, Peppermint, Ratifla, i'.nse. Raspberry, Strawberry Vanilla. 2-oz., per dozen •1-"Z., per dozen S-i.z,. per dozen lC-oz., per dozen Summer drinks: Persian Sherbert 8-oz. tins, per doz 2.25 4.20 8.4(1 16 80 2,25 THE ROYAL CROWN SOAPS. LTD. Vancouver Price List-F.O-B. Vancouver. or New Westminster. Terms Nett 30 Days. Lemonade Crystals, 10-oz tins, per doz 2.25 zi-n *■•' ' • . - to • A. box box of '-•• l M . \ ,, f '. .i a box "■ '• bos of 20 •-H. box "'■ i-tb, t-,v ■ $ 5 16 4 .".'. 4 So •I fifl 24 W .tb box l^ of iv i Ammonia i n* ■I 8 I 3 8) dozen ^KstmmummmummmmmW Cloves, il ox.), per dozen Currj Powder, per dozen Ginger, per dozen M ice, ( 1 OZ. ). per dozen ....... Mixed Spice, per dozen Mist ird pure, ner dozen Nutmeg, per dozen ....... 1 api ika, per dozen ... Pepper, bla 'k, per dozen . . . Pepper, white, per dozen Pi ppor, cayoi ne, per dozen Pickling sptce, per dozen Til nelie. per dozen Mi rjoram, per dozen ........ Mint, tl'» ozs.) per dozen Poultry dressing, (1% ozs,), per dozen Snsre, (1*4 ozs.), per dozen S'Voiy, [IV ozs.). per dozen '! hyme, 11V4 ozs ), per dozen r.leiv salt."(2 oz. btls.). pel dozen 1.00 1.15 1.15 1.00 1.15 1.00 1.15 1.00 1.15 1.00 1.10 1.15 .90 1.00 1 01* 1.15 1,00 1,00 1.00 l.oo 1.26 ^Hndfy MALKIN SA YS WE "FLAVOR SEALING" TIN Contains WE FINEST COFFEE POSSIBLE and „,'./ retain the Appfi*i Jroma and Flavor Indefinitely ;P '% 846 THE BRITISH COLUMBIA RKTAILER Sl'tll The Best Known Matches The Best Liked Matches EDDY'S Matches ma) come and Matches maj Lu but lo the i anadian Mat* h i>u>- r the name "EDDY" still Es and will con t in ti.- to be the name ol Mati ,,•■■• *h ti an* better, safer, more convenient and more economic.il. ■ Bast or Wmt, E Wy's Bent" L851, Ar*' you an E Idj Dealer? THE E. B. EDDY CO., Limited HULL, CANADA Acents: Mitchell Bros., Victrna and Vancouver. Watson's Gloves We Would Like to Do Business With You. Here Is Our Hand On It. w |.\r M Samples .»» I w 11 171 o p«r dei . . I.v W i"• d«i -.-,•• ■'- • ! 11 c oc 11 - ri i HO ) pei loi ... I . , Mtt pti ind thi i aea wni bi I rwai iN ...i| ..' • •• sppitcatioa J. WATSON " *N| | ACT! "I »' If? :,)'<:• '.mi!: | VANCOUV IB B o >• i c i ... IM | Fall Drapery Stock { Is Now Complete ! We have just received a big shipment of Fall Cretonnes, Scrims, Muslins, Tapestries, Novelty Curtains, Novelty Scrims, etc. Samp'es and Prices Quoted on application Our New Catalogue n now iicu.-d, if you have not received one just write I GEO. H. HEES SON & CO. S Limited | TORONTO MONTREAL | 603-325 HOWE ST. VANCOUVER, B.C. | Seymour 5279 SiiiiiiiiiimiiiiiiiiiiiiiiiimiiiiiimiiimiiiiiiiimimiimiimiimiiM Geo. A. Campbell X Co. Tower Building 500 Beatty Street VANCOUVER, B.C. M \X1 KACTI KKH.S OF •s All Goods Mmli* nn the Premises, Speciali.st.-i in GUARANTEED INDIGOS AND 80LID WORSTEDS STANDARD MODELS, ALSO YOUNO MEN'S IN UP TO DATE STYLES SPECIAL MEASURE DEPARTMENT TO THE TRADE >••> 11122 THI BRITISH COLUMBIA RCTAILER 84'. DRYGOODS and FOOTWEAR CLOTHING. I.itflii placinj** in men u Kuits ban ,, n a noticeably >' ature, but with • ■, iifottpects o\ a bountiful harvest .. ■■' ,t:i!s m Iax''- v cent res are now rovidiuB i"! I heir requirements on i!;,,!.' liberal s..r,<, and incidentally lainitiit! 8 •***■ ider itele d ion, v\ ith * he $ i ranee ol prompt deli\ 11 ■ Kine ■ itetls hav.. ad*, an • nl dunni* the iixi iwo ol In ree inonthn aboul one sliillins pet yard ot approximately i i f\\ eed prii es ure Mead*) but iup ■ of % alues * an be not aim d in llu iper lines than was ii"* pane s I'll! > I «.* *' Trade in thi Unit • 1 Kingdom - itied to be on a more utabli basi}* • ■ I ifices show ing an ad*, in i ov% r (teueral merchants are placing or • foi --j'! ng delivery, one of Van- iveru leading clothiers, recei ■ ii ned from •■• trip »<» th*- old Land - placed b \> • all to w .11 assort ed Um - of jjootls ' * '•■• tii,ui eater lo ;- ■ ga n hunters >no'<- Canadian factories have, in normal crop v ear 1 "en kept r* a M> bony h is si'.iV tn predict ' •••* with tins \par's bountiful I ar vent factory output \\ ill bv taxed to FOOTWEAR No uiisint*HS it.is gone throui I such •! eriti al period aa tin shop busi "••ss In the majoril) of pases the -inn* dealera themaelvea apparently • "inking that thc years of depres ■-'"ii would bring no reaction, botiglit iuul o\, r bought, filling their rI "^ e' nnd atockrooma to excess, v\ il li I he result that in order to meet fashion s demand, they have now to stock up "fresh, and former purchases, eon sidered good, albeit somewhat ex ''eaaive, muat be disposed of at saeri Rce prices, or placed in the biiea* "n,|>ii \vp see the long vamp last, medium and short styles are now the • ogue, I hi !'•■ is no indical ion of anv reduction in the priee of ladies' fine »hoea, in fact the demand is growing and tl e supply of high grade eatl er is lim ited, Novell) effects predominate, and ■'.'• \*. ho i.s such a critical judge, is attracted by better quality in *>';• ■ ai d workmanship, • *f ; arati i unt mportance today is the • xacl fitting of shoes, and as with all other merchandise, the price must be paid h\ those desiring quality, st; h and perfect tit. S aughtering sales throughout the west entailing tremendous hisses to the retailer were taken advantage of • -. thi nil ic, vv i o gained the false i pressii * thai a redu 't ion in footwear i ad at last materialized. The,\ failed to realize that it was • • si oemens loss that spelled 'heir gain These sail s are happily about over, and we at< getting down to -. md, legitimate business. \\ ith bounteous I an ests, and ;i |e 'ided improvement in general con- il ions, there is a distinct feeling ol I timism in the shoe trade throughout the west. Hats and Caps. A good demand for men's hats has been noticeable of late, and the most popular styles will be novelty effects in mixtures and rough finishes, m- utinff nt course beavers and vol- lours, for the better class trade. I*.,.,-, are indications that bind- ingra will be popular and a slighl falling off in the welt edge is predicted. Mixtures are selling well in rouffh .,,,,1 plain liinish, colors in chief de- ,nftlu| being dark and medium brown ,,,,1 tflns with a number of pearls md lighter si a.les of grey, I, spears thai greens are out oi favor although il is ,uisl possible ,*,.„ (his shade of headgear, which for mRI1J seasons held a popular place M\\\ OnCC more 1'etlim. BS tt decided green tone is noticed among tlie lighter colors, There is quite a call for imitation velours, whieh ate now quoted at an attractive price, and it is somewhat difficult to predict which style will prove the more popular. The stiff felt is quite au fait, particularly among more conservative business men. who consider the soft hat somewhat unsuitable for husiness wear. Prices remain away above pre-war levels, hut there is a noticeable improvement in the quality and finish compared with two or three years ago. Caps are enjoying a satisfactory run, with polo effects and fine woollens in the lead, and although of full design, are not so wide or loosely built as last year's models, but more nearly approach) the [style of the regulation golf cap. WOMEN'S COATS Doubt is expressed among Eastern garment manufacturers as to whether coats or suits are going to be nmst popular, but from present indications it would seem that both will create a fair demand, provided prices are right. Trices are going to be the dominant factor. Popular prices are what the public demand this year more than ever, and, acording to a prominent manufacturer it is little use featuring anything else. There are two particular styles featured for fall wear, the plain tailored coat cut upon mannish lines, and the more THE Searson -WACTURING CO. LTD Wholesale Dry Goods MANUFACTURERS AND IMPORTERS MEN'S FURNISHINGS Makers of SALMON BRAND CANVAS GLOVES, Etc. Samples supplied free of charge Phone: Seymour 2683 234 Cambie Street VANCOUVER, B.C. MS THE BRITISH COLUMBIA RETAILER elaborate coat wrap, thc former hav ini: been introduced by leading man ulacturers of mens' clothing ap pears to be v.ry popular. A feature of the tailored coats that attra 'ts vounger women is the freedom it a' fords, am! a lack of fussiness which the business girl especially, ia not inclined to favor. Tin re w ill be no appreciable reduction in cloth coals. hut provided good material and workmanship are put into the gar ments a good fall husiness is looked for. Navy, as usual, ia in *•> idence tor fall wear, hut tweeds are having a good sale, Vancouver stores are featuring stylish fall coatflS, suits and dresses and sales are reported as Ftatisfa tory. Scottish Tweeds and Hosiery. Retailers an* hopeful of rather low and meal pa Knu* among meet **d a high state ol de> their to ish.-s. ('anada With Ueil ,,•> an fnan.it ne tiring I ing a large par: of Ihe of tin- • ana.Hall tl tnult ni onsidcni . is Ol PS Flax. Tin- t!a\ utuation is [im I rIIj uti i hanged This year h sowing in I nn ada is about oue- fourth ol last i'eai i.e., about 1 '-.,,',, neii u, eoni' u ith 6,515 in 15)21 nnd 11. 100 in ID20 ss Vm The small tolatiling is onsei[tictti <•• the poor d nand I r flbri isl >°eni i wo * . * . : 1 * is estintat I that out 1,000 too* urgeil pro ''! sen ten ed fiori lire ti wait inn! shin •• if en 11 ithei ment and n further 1 .'J1 0 u it lied ei * • s:•■ - -\\ I'ompi isin' pnrt tt thi l!)2t) mid weake*) ti * - m I. A lilt 111 II!' \\ H '■ I [ ■ I i III i fai. I ''' I 'j * ' Sl*Vrf * THE BRADFORD WOOL MARKET i 1 Must of the Scottish tweed manufacturers are doing good husiness, but with 1" mis standing idle iu some lactones th" average output cannot yet be more thati 75 per cent. According to last reports several good orders have come from tin* United States, particularly for good class cheviots of fan-> design Pur chases for Canada are also better Repeats for winter makes are coi ing from home merchants, and fair orders are also being received from Holland and Belgium. Those who s| nili/.e in :in- best makes of ladies cost nine doi ha are v ery busy. Tin* demand for hosier) and nn derwear is .veil maintained, despite the firmer prices that are being (Hinted for high-class makes. Manufac turera' stocks in the hum ntres ai«* not large, and they are ordering on a fair scale. The t \\ ersea trade is good, and also that with South America. \ number of orders have been received from Japan, spurts coats and knitted woollen goods are selling well. Irish Textiles. While progress in the Irish linen trade is not -i' great as is desired, business maki - headv ay With ven small supplies in the hands of dis (ributors, both at home and abroad, there is cv *ry reason \\ hy buying should much improve in the near I'm ure. It is slav.I that shipping agents have ;i fair number of orders in hand, but Owing to delays in re ceiving cash from their clients they are holding their shipments in abeyance. Movements in bleached linens are somewhat slow. Damask linens, on the o1ln*r hand, are very brisk, and prices lend lo he somewhat higher, iireri al the tine erosl i • garded as lm ..- - nbti h by mauufa ■ rel ui I* .- " I for fu i nufn , * , ■ 11 \ (j *w i (erinl In j Inlit I .rl i not been a botani vartn i a n ne s on ill en n i ■■ i * ' I ji it will be ml ' - * ■ ' \ I I the new selling sea i »i »i ,vo .lop i next molt11 * -Wistn ti I- be resistai lo i It mpl to i t lablish there ll ■ ■ • ■ AllKl i alia Kveil ' •■ ■ 11 il ' I . in I im im' * [topi ' ■ ■ risk HS loo .:11 a'. and SOI stand nlool ill ** thei ilhei buy tl •• net r Austrnli p on tl basis, If Herman buyers nri mi to take an aetivi part in h the new wool there w ill be I In gt er likelihood • .t mei i i xw einu neonir.'d on ,t mm e reasnuab|i I>asis pric- THE LEATHER MARKET ■. * i nl ■ nt mm * r ■nn nt rosl SHIRTS !' le.S I ,1 'I .lllil M ' nonulnr bul ' ■ . .t, lost invor i l ,r. U<.llitH- Wt II U it High state of devclorment In Can ,| nminl adian tanning Industry, , ffered I eat her priei h in I 'anada nre now n n. ....s sdvancing Inereii •• . at v nh ewh m . . • || -....• efrecl for oi nam of Ihi liner lm. », hho ' li and although domestic users aie not *-' ir .vet paying more for sole leather, an nraei calh uneh nged lhe t * ndvanee of about 10 per cent, has demand holdiiu/ for i medium pi been .united in response to exporl shirt Harirain shuts which inquiries, The 'miners state that a been featured m liherallv nre tiol sharp advance of prices in all lines favoi with the public and llu |N inevitable i| the hide market re* lar nrico stands around three dollar! lams its present firmness, There is little change in maimf*1. Hanking next, pi rhaps, to milling hirer's prices. 00 ,!,•>• THE BRITISH COLUMBIA RETAILER 840 lagnets That Attract Customers More Use Can Be Made oi Features of Advertising Value to be found in Any Store talk and serve in enhance the store's prestige quite considerably*? Publicity on Merchandising When the store has a meeting ol* executives or of salespeople what are Do vou ever ascertain what were features about thc store to vou? To It10 ,thin"s t;,lk(' l',l -' 1 ustomer for a tour of the store am pointed out all your special offer "I'-'s to this customer and then u" l|",|l which otfermirs appealed in OS '" the customer and havc \ou thei M ritten an interestinu and no*vel bi o ers ue interested in a bit of copy il oul these things and couldn't such How is the store's advertising " • * would help sales ^ITlffi .Who de^ea what itenuj shall lie featured m the advertising? 18 -v How is tlm amount of space devoted I1" you .ver ffpi any advertising '" eaph department? Who 0. K.'s b-aa oul of the cashier's denart- ''* Kow it is proofread? How does W lepai thc strauu'est coin the store guard against errors in " prices and descriptions.' What ad- 111 .v"m' store »** I'*1) vertisements have created the great- VYhat is the larg- est amount of talk? What advertisements have sold the greatest amount of goods? llow does the ... store secure its illustrations of new Ulli" cle" dress and suit styles.' What cheeks * for making change has the store to determine the pull- uuiekl.v Wouldn't some informa- ing power of ads' Wouldn't it be ■ . along Mies,, hues be of interest calculated to make folks take a deep- to even customer of your store and er interest in your ads and wouldn't wouldn I such information impress it. therefore, tend to help business il iill i . cr tendered m pay men! a\> v ou evi r had any experienei .'; count) fi ' inoncv ie size ol vour institii- appreciabh it, 9 volume of busi- • nn What arc some of the most peculiar requests made by customers.' llow Information to Interest Customers, has the store answered these re- \\ inii m rt of training do new ■adespeoi • in dergo when 'hey enter yo ir • mploy . What are your lutomers VYhal are some of thc problems vv I ich are faced by your .,: .\vn Nest. ESastern Line Along tin. Canadian Pacific Line. Prince Rupert and Vicinity. PRICE, $2 00 1. TRe Okanagan The Grand Trunk Line Nelson and i)i« Arrow an Kootenay Lekea 25'', io doaIcrs Send us a trl.il order. We will purchase books in good condition not sold. PROGRESS PUBLISHING CO. LTD. London Building, VANCOUVER, 0. C. ^iiiiiiiiiiiiiiiiimiiiiiiiiiiiiiiiiiiiiitiiiiiiiiiiitiimiiiiiiiiiiimiiiiiii'. MAPLE IEAF FALCON with or without rfiervoir E This oxi optional! Um oklm ; - : * ; ~ .\.r"< i|u»iiiv ,i woman rould tloslro II ' ■ ' S E able duptei . iv- large Brtbos wlUi parpen 3 = HnlngB, illdlnn direc! •Ir.i't damper, Hft*up koyplft' s S an I a full tl/- is 01 .'"Hi. li .'-.'it th.>' I" ■*' 5 r quick!) a ih! evenly, guarantaaln*" i"'*,< tooklni s S baking r*-Hultw ftlwitys 5 mm — m Minufaoturtd hy ■> 1 BEACH FOUNDRY, LTD. \ B OTTAWA WINNIPEG ; i .m.l 1000 HAMILTON ST., VANCOUVER, B C ?• 11111111111111111111111 • 11II111 ■ 11111111111111 • 11111 * I IIIIMIIMIIIIIHI"-1' ». ■ ii n-mi. Hum i in I ivwaf/rfaaS'*. ■ .!•! THE BRITISH COLUMBIA RETAILER 851 BUILDERS HARDWARE AD VANCINO. \' |t|| | ;..! h! A • i -..'. i s * . -;..:■' III ,. (|\v ,tr<* Ini" t*, |>ai tit'iilarl) in t! • I, ■ i<,r oi tin* Pro*, in < of Brit nubia, wpi'* be-ginning '" Make imniricn an to heal ing uppliam h ,-,r ih- fall autl w inter ti atle. I .us .«, i.u ihi- <•' .is* m .'! iv OUN I o r 11 ' K«'HMM1 " '•-.,,> \ it o use* •: a nice im rt iw* us business, s \ ..: -• lat Deft rn tl tin Is I >■* "* ■'■ i" (liHinclinatioii to boy are ii*'w H i-viden**i Tractors have to h |hii to unapt*; thi* holiday ("casoi I is* demands, nih] thc ahootiiifi s' ■■* non, when tin? automobile s almost • i sn.ii \ na I In gun, is. us* urn . I •lohhcrs ate now shipping booked ■ iii rn for loaded ah Is Tl e pri *■ ! i is a )i)\i consumer ol shn* gun mnmiinitioii and tins iine is lakh the leading plaee in displays* and ii ' vertising for the opening ol *!" shooting season, Stocks carried o\ er by the i etailer nre small, ami the booked orders very satisfactory, but show evidence "' careful buj ing and an inclination la *"'"'' as tin- s.-asnn tn\\niiees, Prio 's are *>till ver,\ mueh o\er pre war levels an.I the feeling is that on\ ''*' vision must |M, downward and the merchant is not taking mau,\ chances "' ''am mi.' stock over MARKETS AT A GLANCE. Booked orders for cartridges and shells moving out. Jobbers repon hooked orders for art ridges and shells are imw being ■ii d oui. Stove pipe moves out. bbers report thai stove pipe ■ . at the new lower prices. Cut Nails Advance. i ut nails advance, latest quotations si o\v ; crease ot fifty cents a 1 ' I red pounds n\ er old base price, ' - iote now seven dollars base. Binder Twine Moves Out. Hi di' hv ine still continues to mov< it Jobbers ri port this de- isi ; through this com- ii '.'_■ ised a -"Treat deal for irv esl !'_' nf corn. Prices remain unci ■■ getl. Fair Demand Noted for Cattle Ties. i, ,,: sales noted for cat!Ic ties ■ ■ ropes ami are fully up to ex- l . tat ions as n ported by the whole- ..,, . trade as well as other Fall lilies . , | mid cross cut saws. Prices again Lower on Linseed Oil. i \\\ _ io tl c dow nw ard I rend ol flax**.i i I ri es tin market for linseed oil has taken ii decline of ten cents i; ••, is how quoted al $1.-• .',.>. u ilo boiled is $1.30 a gal l-Cower Prices on Alabastinc. I ,v, , pi , s nre now recorded on I ,.. |, \ Mabastine. The lowering i, ,,...... nino mts to one cenl a pound ., I, ,.Sali i's art now booking ord- rs for Spring delivery nt these new low er prices. Lower Prices on Alarm Clocks. Ti,,. Western Clock Co, Ltd., inak- ,.,.„ ,,|* Weatelos have lss,li''1 nCW lower prices on their line of clocks. r i lowering in price amounts to ap- prosiinatelj ten per cent. Sporting* Goods, demand for fall sporting starting in '-"mm1 vouime- 1 here lias hecn a large number of orders for pick up on the summer line of sporting goods. Nails. Sales are holding up steadily and are exceedingly good for this time of year. Axes. "here is just an average fair demand for axe? at this time. Prices are slightly higher in some lines. Cut Bale Ties Lower. Jobbers are now quoting hale ties al lower prides. The .(opening in price amounts to approximately ten pel* rent. Mops Come Down. Mops come down in price. The new revised prices amount to approximately ten per cent lowering which effects nearly the whole line. Sand Paper Lower. Sand paper comes down. Latest quotations from jobbers show- a ten per cenl lowering in price from recent quotations. Wrought Black and Galvanized Pipe Advance in Price. The increase over the old prices is approximately fifteen per cent. Latest quotations are as follows: 1 ,,-iu. galvanized, ^7.44 a 100 feet. :;s-iu. gal. $7.04. 100 feet. i...-in. gal. $8.38 100 feet. •'•.-in. gal. +10.01 100 feet. 1-in. gal. $14.39 100 feet. Bells. Prices on cow and hand hells have been reduced from 5 to 10 per cent. Builders' Hardware. There is a steady and fair demand for builders' hardware which is expected to bold up well during the next two or three months. AUTO ACCESSORIES. New Goods. Steering Column Locks. No. 14:t, Simplex for Ford cars holds steering wheel disengaged or spinning, two way tumbler that is unpickable, hard machine steel turn bolt that is unbreakable, die cast thick wall aluminum body beautifully finished weiirhl IVu Iba. .l_ THE BRITISH COLUMBIA RETAILER Sent- I'i' lll'M- MARSWELLS SS»" FIRST QUALITY PAINT The only Paint made in Canada that pnuts the full formula on ever*) can an absolute guarantee of Purit). MARSWELLS fS STOVES AND RANGES The last word ill durable and effieietit stove construction, From Marswells our, factories Agency propositions open Ask for particulurs Marshall Wells B.C. ltd. Victoria Office, Hibben-Bone Bdlg. 573 Carrall St. Vancouver, B C. Keystone Stands for Quality Kcj Btonr .Iran I •*•■ hi I H ••-:■'..- < oovt r sod tlhui1 bul I ' rough* n '.iii men banti in - - • bi Ph : in ■■' the *-• i■■ .. ...i .c *.-::• •- :• ' ■ ■• pi I <•■< .u;- lai to dci ind I '..-in b) 'A..- Um r:. -r In ill milt > R :.•! ii ia r . I W.i. '.- In H • r bll toward i • i .115*1 I Smith, Davidson & Wright, Ltd. MANUFACTURERS OF SCHOOL SUPPLIES VANCOUVER VICTORIA .fe. SPORTING GOODS. kids at ore It ia re d /•■ ■ lial the aehoi I ii „ : ., , , i .,i ,. ;,,,,, trade is ihe great rsl Here is a message to dealers u.ui- . purel Fiaint I ' and il I uliiio snortniK itfootts everywhere in - •_'•>!!• ailer mi ihi1 pi I--' v.. '■ '■'■' I'.ritish Cohimbia: ,,,, ... i , , • ,- ...... Then* is one class* ol prospects thini else I' is nol sn that has not hecn pone after proper ol merchant?* not want ini lo , • aftei this fertile and pron isii ,• ly. in fad they have been practically ignored by most sporting goods deal ers, an«l that is the " Kid • 'lass Tin* trouble is thai aiost <>t us are so far past the period v.lore we h*fi our infant '' fool prints t»ll I he sands Of time" that we have gO| "Ut of touch with childhood and its need**., I »*'t \\ ei n the ages of ten and ' wen ty years the ordinar) human being uses more clothing and more snort- • hat tIn >) hase nol ■::,•■: liow lo do it. Merchant-**! wis*. 'I" i..»l rea • 11 extent "i the ■ amp mo\ emeiil. >-. i person is ti prospeel for tins clas* nt equipment, w hether it h* foi an oi gs ii/.-.| I-,iiii p or f'u* nierel - mmt r \y no-' around clothes, < amping equip ments i an I"* sold to even man, woman and child ranging !> m n I air i»t hiking **>!> ies to n eompli 11 outfit. * mdil ■ • • ; . ■ ' id }• ,;■•••■ I | • rs ii i>- . nt* tin Itll • ' ' || :, . .,; j}}, And He Meant It ; -' itown I would ii! mg ami athleti iiiipmcni than at There is ever) indication thai the any other period. During those ten sporting goods leisinesti uexl season ,.Vl. ,,,, ti,,. baseball prograi years the \n>y or girl cither, for lhal Ul" l""Vl' ■" !"' !'!'* ■■"*' m nor Ins |n fl funnra| \|, « ranke, matter, consumes more athletic 'nry, goods than during their entire 1-Jaseball in witnessing one of ih« lives. Here w,- have lhis fn |i- c;;is s greatesi oas ut prosperity and pop V Oil WOll I ' h he cold hearted mai of prospects, ami just when the ulanty sine.- orgainxed baseball wan youngsters want to go some place to firsl played, which indicates the buy these goods where can ihey got tremendous populnitt\ ol baseball l-1ew, if any stores cater to this trade, both in the amateur and sewi*pro In the whole length and breadth of fessional fields. I'.ritish Columbia there does nol ap Prom ever) quarter it has been re pear to be one honest to-goodness ported thai this has i,,-,. I know it," said the ofth * hut I u ould 11tst- lo, ' * * Whose funeral •' * < i anke, " VoUrS," replied the ofl Then the door closed hastil) ! I t lie liest I |l( III. • )•) THE BRITISH COLUMBIA RETAILER 853 HARDWARE PRICES CURRENT The following are prices quoted for principal lines of leading wholesale firms. Prices quoted are necessarily subject to market fluctuations. ;. I AMMUNITION, DOMINION Black Bmol ■ ■ i . i -in 4 86m ., torn i 75m ■I .>, .. 9 n * •'* xxi I *.i 80m ' BOm oj i ...m " • AMMUNITION AMERICAN j. . | 8n ikeles* i '■ " HORSE SH< i(5S Iron, Nos. 0 to 1. $10.00 c • ' 01b* . Iron, Nos 2 and larger, $ ii . .- : lib 84,1 roll '. ■•; ,- \\i> BURRS Black carriage, 51b ,,■• hat, copper rivels, copper rivets and ippered rivets and copper burrs 70c It per lb. Cop- BASE lb Itish n anlla, base, \. v It. ra 45 No Itivi -i.i - t i • .i m flnlxh, 1'. j' - S '> v- ■K Happi Med um. 816 60 per v- ■ ■ Diss tons N*o '-. i .'. ::., I t:. 8*16x14 11 TS I |.*i -1 > I'nl vernal N< ,. No 1 11.9 ■ i'h. ' I'nlvi No ..-. j: ." ■ e»< h; ll .,..,,. • ■ [ flat 1 ead 71 •" 10 ,,n* ,ist: , ' i - ii nff is-;t brass flat ' ' ' * i i -,',■.• 2-3 10 off fl linl bi w ro intl head w - ■■ ■ . •;.■ VV, CAP '-' off lisl HiEWS. SET ** 5 off list. !IIO\ ! STAPLES—Galvanized fence, $6.90 per 100 lbs. In full kegs; galvanized poultry netting, $H.O0 per 100 lbs. In full kegs. TACKS—Carpet, 70c off new list. TOOLS—Harvest, 65 off new list. WIRE, BARBED—Per roll—4 point, cattle, 80 rod, $4.75; 4 point hog, 80 roils $5.26. WIRE, PLAIN GALVANIZED—Per 100 lb.—No. 9, $6.60; No. 12, $5.75. WIRE—O & A—per 1000 Ib. No. 10, $5.15; No, 11/ $5.20; No. 12, $3.30. WRINGERS—Eze, $6.60 each; Safety, $7.30 each; Bicycle, $6.Go each; Ajax, $13.55 each. WASHING MACHINES—VelOX water power, $23.00 each; Seafoam Electric, $78.50 each; Canadian $10.15 each; Patriot, $16.95 eai li. VISES, WARREN SOLID BOX—35 lbs. $9 50 each; 60 lbs. $11.50 each. PAINTS AND OILS. Bra ndram-Henderson Per Gallon B-H "English" ordinary colors, $3.95 B-H "English" white 4.30 B-H Exterior Oil Shingle Stain— Ordinary colors, in 4 gal. cans $1.80 Greens and Greys, in 4 gal. cans 2.05 B-H "uichor Shingle Stain— Ordinary colors, In 4 gal cans 1.36 Grrens and Greys, in 4 gal. cans 1.65 PAINTS Gallon Ordinary colors In 1-gal. cans $4.00 Martin Senour porch paint 4.on Martin Senour Neutone white 3.60 Martin Senour Neutone color 3.50 Martin Senour floor paint 3.90 Sherwin Williams, white 4.*2;> Sherwln Williams, .color 4.00 Sherwln Williams, porch ... 4.00 S i«-!w in \\ llliams, floor 3.90 PUTTY— Pet- Bulk, barrels SOOlbs Bulk, irons 100 lbs Bulk, irons 25 lbs Tins, 5 lbs; per lb Tins, lib \NP SPADE L .1, ni - Ol I or Fox, i i" per a. h I i It'RNfl BARBELL So |1 ' 11 .','. Mi !,. NO. 1, $■' IS i V WL Vi HI r.t .; CLRV18, M \i I L \i*.i i: lv: it. . ' LOTHKa i INC. W HUB Por NU h, 50 fl •Itll I.S 1 .1 HUM ; umlth i, in :, i. io .-rr new • . off now U»i 0 n.>- IH '■' $''.;'''''- trmv Bl .CK SHEET per '.eelt-s- • 16 IRON, j »^8 jngfl j500; 18.20 guage, IRON GALVANIZED SHEET Per 100 tbf. ' • ., ,, n or English >. i->. -• ■> i" '* x ' '' ».• -.'. 1 IVTRI T-.H I',-, too (,■.!, 8 •)'- • M I . '..':ii ?' '.n 1 iLi:s r.,,..,t w,..,.,-„. go^ ,-rr list; Black mond, 88 io off u-*t HINOKS Pi t rtoi palm lleov) ■•'■ o' » " H 80; 5-ln $2 86; B-ln $8 90 8 In M H ''"iniPiiA'pn. »j*EE Pei doien pair* ' ';. 8! 20: B-ln J'. 80 8 In $5 '" 12-ln ?,; ,080, N" '. *?170'",; ^TirS^aTlft^rW 10, 119.60. VU niH,ve in black finish. Si M 111' ,,,, t ,.,,, lots, 89c per lb.; .,■: lb, "«,',K--S PRESSED Per 100 lbs >, Inch, UNSEED I'lL— Raw, i to 5 barrels Boiled, i io 5 barrels LEAD, WHITE IN OIL— 1,000 lbs. to 1 ton !.,-ss than 100 lbs. Brandram's Genuine TURPENTINE— 1 barrel lots VARNISHES— Elastic, No. 1 ... Elastic, No. 2 IV Linoleum IV Marine Sp'ir iv Furniture . IV Pale Hard Oil Less 33 1-3 per eent. Lacqueret Wax. per lb loo lbs. $6.60 7.75 8.30 9H .12% Gallon. .$ 1.27 L.30 •er 100 s. „ $15.03 . . IT.!'.', .. 16 03 Gallon. $2.50 Gallon $7.1*0 7.26 t;.4l> 15.80 4.55 .00 less 45 50 S54 THE BRITISH COLUMBIA RETAILER Si-|,L "PLEASE PASS THE BREAD" Your problem is to get this sentence repeated as often as pos sible in the homes of your customers. It is obvious that the more Bread they eat. the more Bread you will sell. The question is: How can you make your customers increase the amount of Bread they eat9 The answer is: By making better Bread. As every baker knows, good Bread is chiefly a matter of materials and methods. The combination of FLEISCHMANN'S YEAST and straight dough methods with shorter time for fermentation are daily increasing the consumption of Bread. This method makes the loaf that will find favor most readily. Thousands who formerly baked their own Bread have been won over to the baker because of the better eating quality of his Bread. REALIZE THAT BREAD IS THE GREATEST OF ALL FOODS LET ITS QUALITY TEND TO MAKE THIS A UNIVERSALLY RECOGNISED FACT. THE FLEISCHMANN COMPANY 3166 Burrard Street Fleischmanns Yeast VANCOUVER, B. C. Fleischmanns Service Vancouver, Victoria, Nanaimo, Calgary, Edmonton. THE BRITISH COLUMBIA RETAlLRI, With which it Incorporated the Western Canada Baker, BAKERY, CONFECTIONERY and CATERING SECTION of Cbc British Columbia ■ IRetailer ■ *X-X\ THE CHARACTER OF THE CAKE Flavor is the fine touch that brings or kills your trade ... j? ol 8 s! iii has .. much ill . • m lhan the listi i i -* ■ i • ' Hill I I'l.llSt in sell a nounu *aKe in i1 .t *■ \ ii |S Sit II '' III* aitpl ■ ■. ■ - - - m the |Ml ii < v ivfhiln il rid 1)1 f i S Kl ill which flavor there a dash of ginger and spice or instead i«i real butter is used, or a the flavor given by the use of niol- onei eaki iu which synthetic honey asses and honey, but there is no in used lie ina\ be able to inarkei great effort being made to estaolish good*, in 801111' manner, but nol exclusive flavors by compounding : ■:.•:• near the same volume will different things that cannot be inii- • realized as where genuine pro- tated and which the public soon reluct* ised. cognizes and cannot be duped into \\ i HncJ bakers making their own by an imitation of. molasses o il ol raw sugars and we Some oj' the larger manufacturers .... i :•■ : wondered wny they took in this country are making an effort ■;oul ■ cook them in liquid to use combinations of flavors that nu ,,- 4l Win uot inereh put cannot be imitated, but mostly the ■ . r,t'.\ sugar «ind the water in th'* old method of just using lemon or .,: J let .' "i at thai I It a b il.ei vanilla has the call. -, , s he has e-1 line molasses and Lard, butter, cottonseed oil, pro- .,,., ,. ,.., ^ves flavor when he ducts, cocoanut oil and other short- .„.-,,, of law ,,.;,,,■ enings all have a definite character (, .,.,,. , , d better-et the ided and flavor in the shortening line. Ginger, and other spices can be put hand ran sugar !>-'s together in such a way that no one i" . , . .. .!iar,icier and some would know how to imitate the n .. bout the world haw flavor and the character so defined m whieh raw sugar in the different plants would have • jj-rnde was the basis for an exclusive patronage, provided ■ ,.,.,, that such flavors were palatable and .' oi ' ii* i ii iiii- ie\ have is 1. \» tin I tl \ Kil *-. w ..--.;. found bakers who pleasing. We believe much more of this .■ • ■•• pur-! nm an ■ "' •' si I hem for silk snd Snd il in r ni \\ ir -■•!: ■'Inn*** else . in thi r w nh snl the genuine when wi thu ; hn\ 'l purchased il. ihe w nil r has ..['i'ii been . i*ule< in Hers of raw material who " i rod tn (tell linn **.oilli ' I : ' o ' ould proline,■ a eake \\ itll a certain ^m >'--• ' • ■•• that if a trade is established on a cake in which a definite number of molasses and a little later th work should be done and we believe if a trade is established on a e in which a definite number of mis of butter was originally used. butter ..'. ii to ii ■■ieaper grade or a I'.-.nm-s and wmider what ■ , . .,, , ,,; ;'h,. !rai|,. on that butter flavor should never take its place nor any imitation or synthetic . uoinl is this if vou once es- product should ever be used because ish the character of'a cake with il is cheaper. dn .Made of molasses, honey. If a sandwich were made in which pure preserved strawberries were •fain !■ rn- an\ t!a\or and have built sed and a trade built up, there ■ • the flavi r of butter -• • ould I", eliminated . s-l\ illlf, and In- has also ., business on that, do not ciuingt - ^ Mvpr ,)(i fl su*bstitutio*n of a ,..,. „|M- vou ean bu) some s)ii- * • , i ..,. clie. Um W ho lia\ -IV ii vwn S \ 1 I ' I ' coneoetiou that is cheaper. im, nun I,, hone) is n libel on the -. , W I" uis ot all kinds. eapcciHll) his is not (.ill) but the ■ -*• e llavor iiu< and miM if ijoods 's Us ,ne- it cannot laoe is tun ip 'jelly because it is cheaper, hat fine distinction in your pro ps that gives y ou individuality Honey in vol ion is no ir plant, and that tine distinc- thing more nor less than • r s . \ji, rit'io Study of Flavors, lie i haracter ot* your product 'tiro nt even baker, ni 'inii) thing is that many ol them A-' for It |0 lhe ilell'illienl of llicir iroduci 'i "lie does not think cakes Im**.•• lutraeter tl lie, tla\or an Veueh ani ! Km-lish haKers There is a wry goo( 1 selling cak \\n\ r mai I a study of the tine p tnts en }le ni;1rkct today put out by on< ii l' H I\ kc character am .ye worked o hard lo >i •line n cci tain flavor vvtucn a * the large ma flavor is used nut'aeturers, in wlucli that gives that cake M, Is detllletl HI the\ impai I to their differenl pro- somi thins that eanno t be imitated d general appcaiaiie '"ni irv in sell a chean mutation 't Ml] He k'OOtl seller, bl him attempt du -ts ai count r) b'UlOll -I ,1 never Cliailg' In this ami hum leading flavors a nd vain! a. wi-h re coiinti')' are nd workman v\ h'eds of bakers all over the trying to imitate it. The ho actually mixed that Sbb THE BKITISll COLUMBIA RETATLBB S. p( i THE BAKERS' FAVORITES Cream of the West Flour SELKIRK CASTLE IN USING THESE FLOURS SATISFACTION IS GUARANTEED Manufactured bv THE HEDLEY SHAW MILUNG COMPANY, LIMITED MEDICINE HAT, ALBERTA Phone Seymour 2245 Affiliated with MAPLE LEAF MILLING CO., LIMITED Vancouver Offi e 8!4 Standard Bank Bldff. 12ounces equal 16 When the Shortening k 100% Fat Richness that's what people -want in baked goods, That's win so manv akers are using Bakers' I lottolene. Bakers' Cottolene is 100*;, fat rich, natural rolor, fat. It'-^ always th-*1 With Bakers' Cottolene thc dough comes from thi mixer smooth. Because the shortening is thoroughly mixed in. M«*>t I akers find that 12 ounces of Bakers' Cottolen ■ will un as far as I'i ounces of other shorteninc*, If you want to know what successful bakers in your section think of Bakers' Cottolene, write us. MADE IN CANADA >E nk.PAIR BANK company] mm Cottolene Packed in Tierces, Half Barrels, Tubs and Pails B. C. Representative: J. W. NEWMAN, 108 Yorkshire Bldg., Vancouver. Phones Sey. 917 & 018 •jjjBg^fg; II.'.J THE BRITISH COLUMBIA RETAILER w .j asked what the 8a*i or w nn trjive 'li'' name ol Bomc pro- . inch *»vas nothing more or less i trade nam'* or b name given concern making il and meant ij ji. the workroan. When pin \\\ it a*. !'» W lial th. lla\ or 8Cl • ,i,, bv did nol know, and he ■»iug ilie .*."'l ol mising for . on thai verj eake. . ,i fine iKHiil in developing ■I ,i• after ll '*• vi r\ iu1 en si ,i ftl ould !**- pro ti eel by al . tun in ■ tnadi "Crai .- *• , . Wl ■ aim continue in Ine Fan m petit ve methods Not! nu u oi I'I I'M? the eharacti r that lined :i ' Nix produ 't and * ' '; , < * s i 11 I j). • riis' i > | 01H ■ i \\ - ;.-'.; i Gum tl •• rn it ol jfliffl ' We ih"',. that i*ing haa had a great di it bul ' "' it spe h • is"? prvj-M * and k<-p? ..'•• B) It Of world would sau thing i i .' lu v. d i * lave ottlf <*n \o thi lu * ll • • flavor thai has hi • • . * ■ and an ng i * in a l u" i' iim I " I i r' .-.i's -,. not . *| * I UK HOI at Wi will a I way*-. akca it c tin flavors an used 01 Hl)l .' i h< . .t st n i s\. t»hai i la will find hiiuaell / . Ui the !'.-!'.' great drain on Ihi oi rl imer in fa« * tin onl,\ nns * h Ihe devi lopim nt ol rheri are thousand*-- ol dis m|n n offered b\ llu perl I ••■' nil And ing a read*! unr ' 'i "HI\ because the*-, have tl set or lhat distinguishes I hem ""• Ihe uld time odors of in isk and *• water There are • ertain per 1 * pra hi huaineaa today *>■• lm I >iv e *tah)iahed n tremendous aale b> the '' "*' ion of spri-ia! oil"i-s that no "•|M imitati ;iiiil the*. tn>! onh do 1 * ni< nanus biiKiueaH, lm! 'he} do 1,1 exclusive luiaineaa, and llier * nre '" quenl inns naked ns to pri 'es S|i'*i*l> the name nnould he said of "Km, h u ould no| he ne iea* produce odors or perfumea lo en 'In* housewife i«> l»u\ certain ii.M i' cakes, in fact, anything mat hordei e<* on a perfume would he rejected ;,s ;| i'"'"1- bul it 1- possible to pul flavors together in a way that will uVmand the attention of every consumer. llow many times do we hear thi expression, "Thai s fine," when certain things are eaten, all because there is h distinction in the flavor.1 '■' •*' mai i - the greal diffcrci be- '*■'■ ■ ■ ii liom loking and restaurani ' - Nothing in the world out the chara ti r of the f I prepared and the intimate eare the housewife takes when using butter, spices, bay eaves and other things thai ur" to _- '• • .'. definite character to her coo's • A i| • • • -. things must be taken ■ ' * - Icration \\ hen producing ikes El the housev ife discrin u.- ate.s :. I er o\i n cooking and in her -■ • el oi ol perl m ■-. candies, craek- r •" ng gum "i* anything • -• sin "•. be just as discriminat- ; * Iter selection ol cakes, F here- fore, the oi ti nsv er to 8 sele 'I bus- ■ ■ $s s to ■• .:*•■ a ni"!*'' definite ri ter nd appealing flavor thai • .. ir goods for repeated -. • - This m ork should I"* carried oi , tin time and there should be , coi ' ' . ■ • fl orl * i produce somc- •• : •.• -.*. itl tl al fine touch that ly be easy to get if enough t] a ,■ • - . v' lo lhe subject. in ■ ■ ill istrate this, we site ai ustanee of a cake prolyl o Toi oi to, (Intario, at one time v h had pi *ulinr and pleas- . .i . .. | | w ijjpji w;j< thr hone oi •, i ■ between the salesmen m | the mai iifa luring department i :. tit \. concern. Tins cake . - s. |h •• and those salesmen ....... |,,; sii ..'* cake, but trj as .| ,.\ would the,**, could nol get thai •' , •, ■• \ f( w \ ears lat -r on one oi tl,. mrn in {.] . competitive company . oted .i position with the concern tl s particular cake and . . (] H) •*•,. flavor was a simple ■ hi of lemon, vanilla and nifi : iwder in just thr rigid pro- ..,,, • ,.. s to make a peculiar and dis-- tinetivi lasti It is |Uch little things as -his- thai mil accomplish this end Had the ..,,,. 0,-tittve concern snent their time produeinff n cake with another dis- -.inctivc flavor and less time worry- , , nhoul their eomnetitor's flavor, ,., much better condition would have ' ,,.Vil;i,,l j„ the selling organization ness of their own, yet, withal, the salesman is nol entirely to blame because his firm docs not furnish him with cakes with distinctive character to give him an opportunity to build up a particular trade. [■el the other man sell his cakes "ii their merit and do the same youtf- s"d. Pay im attention to your competition and you will have an increased consumption that will take care of an increased husiness for all. Ami remember this-—there is a difference in the quality ami flavor of the products of raw material manufacturers who to all intents and purposes an- producing the same thing. Tliere is. so to speak, a distinction without a difference ami bakers must find the theing they want and stick to it. .lll'l : 1 in mutactur ine mid ot that con- hut there are verv tew saieh Ii„ understand this and many >n w of them aiH-nd more tun.' worrying th ul building up a distinctive busi BIRTHDAY CAKE DECORATIONS Original designs by -Jos. A. Lambeth. That the baking trade is gradually evolving into something finer and better than it has been for years past is an established fact. Much effort is being put forth along various lines to improve bakery products both in quality and appearance, and the writer feels that decorative art as applied to cake decoration is one field of endeavor that i.s very worth while. There is no limit to what may be accomplished in this line. and it is possible to reach out even to the realms of the Hue arts, but sii *h effort should be strictly avoided. The commercial requirements of the baking trade are that the products must show a profitable working basis, hence the keynote of decorated cakes must be commercial efficiency. It is just as easy to turn out a well decorated cake as one done in a slap-dash manner; no more time will be consumed in the doing, end the result will be far more satisfactory both to the baker and the consumer, li is with the idea in mind of commercial efficiency and artistic result that the following article has been prepared. We shall deal with this design as for cake tops only. It is a pretty and very effective patem, original m conception and arrangement, and iu no sense is it overlabored. To begin, a very level cake top w,ijl be a decided advantage, ami it should be iced with a bright and sjlossy fondant; color will be optional, it is common for a customer to irive preference to color, and the color of the flowers should be in harmony with the color of the frosting. Should the chosen color be pale 858 THE BRITISH COLUMBIA RETAILER With which is Incorporated the Western Canada n.ik«?r. pink, pale orange, lavender mauve. or heliotrope, we SUggCSt the lll.'H' guerites or daisies should be white, with yellow centres. Should tlu* chosen color be while, chocolate, pale green, we BUggest the color of the flower should be yellow, with chocolate centre. [laving the cake already frosted with smooth even coating, mark oul ihe spacing of twentj four divisions; first mark out eight spaces, and then each eighth space di\ ide into three. Por this small border a lube is not necessary, but may be used if preferred; the icing should be e.ilorei! to match the frosting, and about tlu same depth. Between the space sections outline a Bemi-cireular scallop edging >,; form ihe border. Now till a papc! bag with ihe prepared icing, and in rope fashion, pipe *>\er the outlined spaces; the bag should be CUt to a! low a fairly thick rope form piping. With the same hag overline the roped border. In doing so, however, the ends musl bg brought around at a ein-le ;1t each end, form, ing a scroll formation like an elongated <'. With a finer cut bag <•! Ihe same color, pip'* in iIn* intersect! tin * ■ I iough 'to* eenl• • nil en ihe same point. \"W pine! void * owers nl (hi * ml of ll id ma • .• maiiiu : tvoi i.;.g wn\ form uesn Fir HUOtl AS I -; ' ." ihe ''in! in a \' s) m 'I this pipe in ihe foi 111 lilus(r,,"i"n Tin • ■ \| ra pip It) Hill •». ' "Ut|t SHOW CASES STORE FRONTS Office and Store Fixture Manufacturers For Information apply DIXON & MURRAY 1065 Dunamuir St. Vancouver, B.C. Phone Seymour 8766-8766 TICKKTH AM» I.Alll.l.s MADE |V SPECIALISTS a ipaclaliat, in any cAltinf la ont tqulpptd n r; * duet rttults promptly, •stitfsciorlly *»nd teonomteally Thll i* whr-o ,,.|r plant dlfftrt from tht svtrsft prim Ing i>ffi(*« \v« esrry In stock msny loos o( wlortd ''•:''1 boards for lmmiil,,u UM Al 08 • Opart 1100 With I modtrn tptclslty mt« buck; numosr atcn tlcktt ih* nn-: ». Ar conaacutivtty snd ptrforstt ihtti both wavi' or wo c»n ju'.nt four tlrk»*» and ra-wind into fiiiii to suit, aarh iirVni nurnbarad eonitcutl*"*!* ■ nd PorrtCtI* Wt n *)«•• tirmd Inh-tln In I*" OOlOrt lOC th*. pries "f printint: nn" color in quantltltt, *»nd r'!l up Into rolls of B oftn Wt mskt Int llcktlt for "'• g C !** Hv hv tht m111 tont; tor ths North Vtncouftr writs: for tht Qovtmmtnt Amuttmtnl Tsx, slso up In th<» mlllloni nnd nil kind* of thf*«tr« llcktlt Mf* *rt> niA I.t, nf ifrvli-. U, yni| NICHOLSON, LTD. Phnnt Bayvlcw 38S 709? ?nd AVENUE WEST VANCOUVER. ■■ c THE BRITISH COLUMBIA RETAILER With which la Incorporated the Western Canada Baker. One of th* noticejbtf exhibits o' the Vancouver Exhibition—Messrs. Shelly Bros, display of modern ethoda of baking bread and cakes, demonstrating to the housewives of Brtish Columbia the careful -. ufAIIBCVII KiMf4ll.fl.tft A SAME OLD STORY. il« *i. P.- lirinh "i.t Hi"ii\ aimam\ti\l\\maMimi a, th. prMh. <* fou.ex- ProdUC>, life |* iiul'Ii! he possible to find s- running freeh into ml-I, a farm h.H wniild if prodm^ g| MM I |,_ |H. hetter or could they be sold more The usual wolf cry regarding the nwripiion should be iu har- cheaply Flour is made from wheat whpat ^ of th(i worW ^ heard on \ with the color of Ihe cake and wheat qualitj lias much to io ^ han(* (irt,lt BWarms of loc- uiili thc finished product; piopei • . . 11U||„S, is the other factor. Adver- lists are reported as destroying the I ,n musl be taken thai tin* floral luring » P«rl of thc selling expense crops in Russia and severe drought ■ .,.?'., „.,' .„..,-,;.', ,d, toward * ■■ of any mill, and it is true that adver- is nimmg the Northern African ,. litung increases volume so mai pio- u.ju.;l, while the bulls are baisy, the diidioti becomes cheaper, Competi- ^^ ^ ^.^ {,^r lit|](i storVj tion does the rest and keeps flour at wonderful crop ., r.-.M.iri!'le pnee commensurate I ;.„ itan itv Would any baker conditions all over the world. The MMM ' M ■ l0, advertised poor baker is between the two and is forced into the position of niak- .ind touched up with a math of th< cake, therein minim ihe necessary spacing for in on nt.i Walnut Growers' \- ileelare hat bread i mini announce* mai me. «m ahnnld he sold cheaper, or is be.ter. i i noi ,", i .. I !.re-id would na up his mind as to who is right. '. TIT* "n '\T '! !MV;,Van V , viiake I or- OursLgcstionistoputonearmuffs ' ' ',,:"'lk''r '""";"ll;",'!v] ,n' K' ,' . nd do not gamble on the stories told V:;;!,,M,0,,,,,"m < TU;^t!lin mfft I.'tl^whLre interested and forc- ' - ;:r:r,,ir:;!iai;;l;;n, pui>i.-y-an. ,„,,.,(.„,„rketciti,,*..por(.ow„. tho80 n0, following thc rule are not HOW FOOLISH 'Mmm millers ha\ c been reeei> ing the leaders. A COURAGEOUS MERCHANT. Hera from bakers atfitinjr that the} Robertson Bros., ^"^ . storekeeper-What did Mr. Mc- 'Itsirc to hm flour that is not ad salr confectioners, 101 , * ^ Murder sav when you asked for th< ^;rtised. DiVing flour that is not granted their seven n, vf •"Iv-.iis.-.i, with the thought of bu> ployes n vacation tin „ Messenger-He said he would give ing it cheaper, or of getting better in August, with Full pi• ^ ^ me R go0(1 Ucking ir , showed my ,|,|:,1"\ I ause .! is nol advertised, was established in »• |.,h.(, t,UMV .,,_,,,;„. teen employes Mill uitn n»j ^ ^ ^ ^ ^ te]] hun Ul.lt ,„, ,.in't frighten me with his threats kc koiiii* oui inin tin' wilderness ting for a better tilled farm I"' w ho h.vi - tot.l of «X hundred and ":i"v it is nol hampered by modern thirty years servui SI ill T11K BRITISH COLUMBIA RETAILER S, i.i -Z.lt f||||t||||llltlt||||||||ltllt1III11llltllllllllllllt1t11llltlll1IIIIIIIttlllttIlll||f|ltllIltlIII1llllllftllltlllllllTIItllllllIllllllt||MtitItMl|tlll(|||*||^ CANADA To Holders of Five Year 5^ per cent Canada's Victory Bonds Issued in 1917 and Maturing 1st December, 1922 CONVERSION PROPOSALS •■.^^ THK, MINISTER OK FLXANt i: otters to Hal holders ol these bonds who desire lo con •'* tinue their investmenl m Dominion ot ' ' ' SIHLE Canada securities the privilege ol exchanging j-i.'p t- the maturing bonds foi ne\i bonds bearing *; ; n < tUt per cent interest, payable halt yearly, ul either re ■ of the following class v: mi um I onds ' (aj Five year bonds dated Isl Novembci j] \'r22. to mature 1-' November, I5T27 ccivi ■••♦ ii ten 'ear bonds, dated 1 st No> embi r. usual 1022, to mature 1st S'ovi rabi r, 10.12. ,,,,,' While the maturing bonds will carrj inter- esl to Ki December. 1022, lhe neM bonds will commence to earn interest from 1st November, 1922, GIVING A I'.nNis OK A I'll.'. MONTH'S INTEREST TO THOSE AVAILING THEMSELVES OF THE < ONVERSION PRIVILEGE. oiids IS KAK-M \s I'OS r NOT l \i\d: ill \\ -•).:■. I i .■■ 11- '..inii i»s i for eon\ r** nl hi tn tin S\ . i This offer i-> made to holders of tJie maturing lionds and is not open to other investors, The bonds to be issued under thia proposal will be substantially of the same character as those which are maturing, except that the exemption 1 "i ii"! convened under tin-, proposal uiii he from taxation due- not apply to the new issue off in caah on the 1st December 1022. ■■ oi r siiHii • ■ • «re Ihey will I xv\ mreti foi hot Is ■ * 11 ■ i**aui 11 . ■ ■ • i * ■ ■ •. ■ or coupon ri * ■' <■!r,| or eouiHU bearei form anvinu iili * • •• pa .abb 1st M i snd l-i Sn\ ■ utber of i ii i i of !he dn■ al on of lhe loan llu fir*! * lerest pn men) •■•■ i nine and pavabli I tl Ma) 102.1. lioud* ol lhe n<-to issue \*»ill be Kent to lhe banks for deliveri immediateh after the receipt ol tin surrendered lionds Ihe !)ondn "1 tin mat irini! issue uineh nre 5 Dated at Ottawa, 8th August, 1022. W S. FIELDING, .Minister of Finance, •Tiiiiiiiiiiiiiiiiiinii 111111111111 :• 11111111 j 111111111 i • 111 > 11111111 • 111 ti ii 111111111, iitiiiiiitiiiitiiiiiiiiiiiiiiiiiiniiiiiiiPiiiiiiiiiiiiMiiiiii"' 112: |0 I'HF, BRITISH COLUMBIA RETAILER With which ii inc.orpor.,ted the Western Canada Baker. 861 Scotch Cones. Form u la : 11« i s . 1 ■ i ! ' . ||| N"' 1 .1 „ .■• tartai * ojm ; •- 111 lo 1'J P.M. II III' f OP nulk. tlouT. eo ".i and ammonia. Mix intn .i stiff dough r| ,l enoufi pressed through .1 jumble machine. V\ti£t on greased pans - ■. ■ tl JiiKted with hour. < "\ er ; I •■ lops wit i eoarsi „v: i:', Ial ed sugar || ! Method. a Hi) > ■"!, ■ fl'l itll Honey Cookies. Form u l.i Method o o\\ n - l (in ejfgn iimmonia, » ■* I a\or w s'h cinnan oi *onii oai -■ el "pi" d -k It like molasses ,-" una! pie t of eil ron on ii tlour dusted tins in o\ en Chocolate Jumbles Formula itter, I IPs 'wderi il sugar, t lbs, ' - I 0,1 our, 8 IPs Mill 'I' viiuuonia, 1 oz. '■'■iiioii extract Powdered coeoa, 'It' Method ' r,;,,|i well the powdered sugar, '"""'' '''non and efftW. Add lhe Hermits. Formula then rolled into a thill sheet, cut into narrow strips, rolled onto greased cream roll forms, dipped into granulated sugar, baked and then filled with whipped cream, meringue, or a mixture of whipped cream and meringue. The following formula may be nsi'd for making the whipped cream. N| Method. ..' H ■ *: ' Idri the n is Whipped Cream. Formula lleavi vream, 2 qts. Sugar, 12 ozs. Vanila flavor. Method. Put the cream, sugar and vanila flavor into a kettle. Whip the mass briskly until the mixture becomes light and firm. The cream should be kept in a refrigerator until very cold to prevent the mass from becoming butter during whipping. \| • • ' R Hied use : \\ ■ ed. fill : and • ovei th a Liver Cake Formula I || HMOS Milk l.'.'L.'- ' 'i's \\ iter 6 ijt« Baking powder 1 th , 2 If I .. V Sal KI.IN Method. * the same method which you home (Mupio-* in making the batter, u you pxneri'eiie, ait) further difficulty in [hs. of sugar wnin Charlotte Russe. Charlotte Russe are made by lining charlotte russe forms or cups with lady lingers or with sponge eake sheets and filling with whipped ream. The following formula may I v used for making the lining: Formula Powdered sugar, 2 Ihs. Whole eggs, I qt. Bgg yolk, 1 pt. Flour, 2 th-. Salt, 1 16 oz. Lemon flavor. Chocolate Kisses. Formula Kg*- w bites, 1 qt. Pom dered sugar, 7 Ihs. Powdered cocoa '■_• lb. Vanila llavor l/'j oz. Method. pHl ,-,,. egg white into a whipping kettle and whip briskly until it be- »s light. No" gradually add ■- i the whites are making thi> eke. we would suggeM that vou send us a sample ol the cake which vou are making at which time to, will be x\.o\ to examine the same . ,„ r,,i-ii, c assistance i' ami vri^ e \ on !'" • necessan Cream Rolls, ere..... rolls tire made by pre* paring ■ \mtry dough which is being whipped and then add the vanila flavor. After this has hecn done. carefulh blend the balance of the powdered sugar and the powdered cocoa and then put it into the meringue mixture and mix cafrefully. This mixture should be dressed onto slightly greased ,aml dusted pans and then proceed in the same manlier as mentioned above. V»£S 862 THE BRITISH COLUMBIA RKTAILBR Sept',,, " WILSON BROTHERS Established 1890 Our Motto is "SERVICE" We cannot offer to sell you goods cheaper than any other firm is in a position to do, but we CAN give actual facts to prove that it is ECONOMY to deal with us S0;:i WILSON BROTHERS. VICTORIA. B.C. Wholesale Grocers SHAMROCK BRAND lilt tMI WtVfM]*. STANDARD TttHZiFj IBSf Stands for the Highest Grade Butter It is our endeavour to maintain the Highest Standard, and you can safely RECOMMEND this brand to your customers. Reliability goes with SHAMROCK BRAND P. Burns & Company, Limited VANCOUVER CALGARY EDMONTON "EFFICIENCY Brand Heavy Rubber Footwear Brown and White. HIP, STORM KING and KNEE BOOTS THREE, FOUR and SIX EYELET LUMBERMEN'S WE ALSO CARRY A LARGE STOCK OF 'MALTESE CROSS" BRAND BOOTS LUMBERMEN'S -AND LIGHT RUBBERS. Send Your Rush Orders to Ua. Gutta Percha & Huhlx-i*, Ltd. 526 BEATTY STREET, V.ANCOUVER. 664 YATES STREET, VICTORIA __»——— j nTl ii'iftWliiirinitofP iiiiTTi ITitWiilfciillum Lake of the Woods Milling: Company LIMITED Makers of FIVE ROSES • FLOUR The World's Best Daily Capacity 14,200 Birds BC Offices and Warehouses 1300 Richards Street 1614 Store Street VANCOUVER VICTORIA Now is the Time To Sell More Bread More Bread per Person ■ ■ • with * l*w*1 l..-- lw • < r tumov< r lhe | .'- . ' " ■ • ,,, ' • ... i \ ' ■.■ • - ■ '•.••■• I. ■ ■ -., n 'ilium S i 'li- h.n'i-.'w |fp (,.» Ill \ | r> nil ' I * . •