Open Collections

UBCFSP scenario 4

University of British Columbia. Sustainability Office

UBC food system can be used as a model to improve the sustainability of the food system at a global scale. The current situation in our global food system is not sustainable, and relocalization of food supply has many benefits ecologically, socially, and economically. Our task, as part of the UBC Food Service Project (UBCFSP) was to evaluate the proposals of AGSC 450 2006 groups (Scenario 3) and to design an effective educational campaign to increase awareness of the benefits of local food purchasing on UBC campus. Our educational campaign, targeted for all UBC food consumers, was developed based on our “Buy Fresh Buy BC” slogan. In addition to educational materials such as logos, posters, and a pamphlet, a “Local Food Fair” was organized as a Food Week event, which will be implemented by a hired coordinator from AGSC 450 and student volunteers from the faculty. This paper includes: a problem definition and the significance of re-localization; discussion on the vision statements and our value assumptions; methodology; detailed descriptions of the elements of our educational campaign, including the educational materials, the fair, a timeline, a proposed budget; and recommendations for UBCFSP collaborators and AGSC 450 2007 class. Disclaimer: “UBC SEEDS provides students with the opportunity to share the findings of their studies, as well as their opinions, conclusions and recommendations with the UBC community. The reader should bear in mind that this is a student project/report and is not an official document of UBC. Furthermore readers should bear in mind that these reports may not reflect the current status of activities at UBC. We urge you to contact the research persons mentioned in a report or the SEEDS Coordinator about the current status of the subject matter of a project/report.”

Text

University of British Columbia. AGSC 450; UBC Social Ecological Economic Development Studies (SEEDS) Student Report

Vancouver : University of British Columbia Library

10.14288/1.0132815

Land and Food Systems, Faculty of

Unreviewed

http://creativecommons.org/licenses/by-nc-nd/2.5/ca/