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The January Retailer Jan 31, 1927

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Array THE JANUARY
BRITISH COLUMBIA, ALBERTA, YUKON
VOL XIX. No 5
VANCOUVER, B C
JANUARY, 1927
PAPFR
1    jt\m\    i*Jm\
BAGS
AN 100% B C PRODUCT.
fiSwfi
*.**■
LifM Urotl
Now thst lbs Highest Orsdes of Paper Bags are being made in B. C.
be careful to alwayi specify the B. C. Brands.
WESTERN   Manilla Quality
'PACIFIC''-Ught Kraft Quality.
COAST— ll-fsvy Kraft Quality.
HITONE ~White Sulphite Quality.
Kattnfaetured In British Columbia by
Bartram Paper Products Co. Ltd.
VANCOUVER, B G.
Heavy Kraft
»U  *>**,
Sola Agents for British Columbia:
The Norfolk Paper Co., Ltd.
B -ft
\*.       £/
136 WATER STREET
VANCOUVER, B. C.
tifM SScniia
Phone Seymour 7868 and 7869
■rose atrip*
wait* auipaits
Nineteenth Year
10c per copy; $1.00 per ytnr
PjfW!"*1 -'^*/ja*..'mm'***>i WE MANUFACTURE AND SELL THE FOLLOWING
PAPER BAGS
"STANDARD"   "MANILLA"
"BUCKSKIN"    "UGHT KRAFT"
"HEAVY KRAFT"
THEY ARE
Actually Stronger, Tougher
More Pliable, Moat Economical
Moat Satisfactory
Be Sure to Use the Beat—They Coat No More
Paper Mills:
Lachut* a 8t. Jtroms,
Ou*.
Manufacturer* sines 1870
J. C. WILSON, LIMITED
Manufacturers of
PAPER RAGS.     WRAPPING, TISSUE AND TOILET PAPERS
for   Wholesalers and Retailers.
1068 HOMER 8TREET, VANCOUVER. B. C
Phone: Seymonr 781
The same price
at every store in
our British
Columbia
Territory.
5
BIG BARS
FOR
25c
■I
PROTECT YOUR PROFITS BY
SELLING A MAINTAINED PRICE
LAUNDRY SOAP
ROYAL CROWN SOAPS,
VANCOUVER, B. C.
<» January, 1927
THE   RETAILER
BRITISH
bs   was
Saras yen timt when eastomers adi for "FNA Rotated
Ooffet." Thtl'i exactly whal Mahoh k. The neatm tin
keeps tat flavor in—yon nil tt * fresh ttsm tht itaatar."'
Kelly Douglas & Co. Ltd
VANCOUVER, a. C
NABOB
BBBBaEaBSSSBSSBBBa^SaB
j
WILSON BROTHERS
Our Motto is "SERVICE"
offer te aeD yon foods ehotper thia amy eiMr Arm is la a petttton tt dt, hit we
ostrnm ukUutuX feats ta) sanee thnt 11 la
as? v e^wW*sapBBB •sswaww^w w^  •ssiwfe •j^*aaa<(s^Bf as*** •saw
ECONOMY
taeetlwttkii
Seadta yttv
Z WILSON BROTHERS, VICTORIA^ B.
SHAMROCK RRAND
HAM, BACON, BUTTER, URD, SAUSAOB, etc.
Pint Qaallty pttUaf houae produeU nut up hy P. Bant ft Os**
Usited, whieh mesne they art tht hif heat trade, alwtya reliable,
tad without equal ta this market
YOU OUT RECOMMEND
Pe Burns & Company, Limited
VANOOUVII
■
"<? Is
. ■ ■ •!
OAM
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■. .-■■'■
■■ 'ti
i
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 •-.u.v'-.. THE   RETAILER
BRITISH COLUMBIA-ALBBWA-TUKON
January, 1167
The Flavor is Finer—the Cost is Lett
In Soups as in Fruits and Vegetables
Aylmer
BRAND CANNED
Ail - Canadian Soups
Remind cuitomen of the finer Natural Flavor of Northere-giown
Canadian Fniito and Vegerablee-THE BEST EVER
DOMINION CANNERS RC. LIMITED
VANCOUVER
DelMonie
SMNWCH
a pactai adlparfistfif to m\peen as Miss
The large volume of boaineea enjoyed
by retailera on DEL MONTR Spinach If
the result ot its uniform high quality and
years of advertising, specifically on lain
product. Paget, like these shown here*
are typical of the mtaatgea we are eroding
to the homes of yoor cuatomera.
Our DEL MONTE Spinach advertising
-is entirely aside from our regular tdvtr-
* Using on the whole line.  It offera big
possibilities for new buaineee on thai
growing staple- waammuauuumm
January, 1927
■*--mmn!*i.mmmmmmmmmm.ammmmmm^||
THE   RETAILER
annum oomionA—ALnsnTa-—tokoii
aia tsuobuevnrw
Publiahed 20th ti tvtry month.
NINETEENTH YEAR
DRTOOOOa.
■ARDWARB, FOOTWEAR,
assocuTioN or cahada.
A MONTHLY JOURNAL pnblithed la tht intereet tf Retail
aVasnsf and tha Dtvolasmmnt of Gohsbomo in Wcoftofw -fta****!--*
^■WBWH   w9^u*m   ^^pw  aa^*aF w ^^^m^u^^^^tuw *a»w   ^fw^ww ww  ^^b    wm •^mwwr^wo^   •^p*mm^^mw*wm^mmy
SOSSCRlfTION RATI: One Dollar Per Tear, atyaMe to advance.
When apace reeerved final forma dote 18th of month.
Sey. Uti
.J. a
aitooftiea puslisnins ea ltoi
omam USOmf^tmOM^O* B^mV^^
vANOowin. a o.
r.ratltna*i**l **£***
at Ottawa aa
^^^^ M^^ug^^^ ^* ^^mo^^s* 0*m^mm^aOOmm^*
>Bb a.
.0* J* Least* Sea
.A C Teytsr, Pita
mm   ****ka*tak4   ■««
• If*  iri*fjm •&•■,
earns  awe  ■Baa^^ma feaayene
sndrroaarVsney.a Stuart, See.
'W/« a* aaatty, aaa
a IMasa, Aet ase.
VOL. XDC, Nt. S
VANCOUVER, B. C.
JANUARY, 1117
ASOUMD BAHB POI nPAIBIOaT.
SWW ^F*^*^^^    ^^W^^^W    Bi   ^B^^   aaiHB ^^U^^^^^wW^**W•
Incongrntnlatinf tht nttfl trade tf thai province
upon tht woord-breaking volume tf holiday buaincea,
tad tl tat aunt timt extending to oar many frienda
Ut Compttmenta of tbt Seaaon, wt ttpreet tbt fervent
deaire that 1-H7 will bring solution to tht many diffi-
caltltt confronting, tht trade generally, tad witneea
aa iacreaeing mtttnrt of prosperity to thoee engaged
ia tht baojaam of dtotribution.
ISM haa been a aaeccttfal year from a bettnctn
etandpoint, tad thttt It tvtry proepect that thc prcecnt
dtgree ci activity wffl continue, tad expend. Aceer*
aatt tf a etable government with no incrtttt la taxav
tma vrffl aaetot materially in the consummation tf tbla
fit volume tf retail trade la that provinee during
IM hat ptobtbly never beta aurpaaoed, but it haa yet
to bt determined whether profits have accnmnlated la
ttcordnnct with turnover.
There have htm many notable developmenta la
Vtneonver'a rttall eection, and tht hnndatme txtmv
aJtat ta tht larger retail ctttbliahmtntt have received
conriderable comment from tradinircentree of the Dom.
inkm. In eome Inttancet doubt haa been expressed
tt tt tht tdviatbillty of nch wide eipanaioo, bat thia
it a mttttr retting tntireiy with tht hctda tf thttt
eettaUahmente, wht may not nteetttrily htvt been
farced through competition to trect tach matnificent
buildings far tht distribution tf merchandise, hot rath-
er to have diepUved a keener fbreaight of Vaneouver'e
immtdintt growth than tht average citieen.
a Tht independent retail merchant haa, on the whole,
been able tt teat eatisfactorfly with thttt large die.
trlbetlnt agenciee, aad hit financial itrtagth haa h>
created during the pact year.
acta
Collections art atrmal, tad there htt htppfly btca
t disposition on tht part tf banking JittHtttttn to t*»
ntnd their lotna althonah the nmnant ■■■•■d-to month
v^pww   ^^woo*m»    wor^^^mf   ^amwmmw^aea*ssau   ww   y+^^^^mw   euwuSSWOm W*SS^WHOWWO*JaB
baying which made na appearance in im, ndnhninat
thc neceaaity for carryinf Urge ttocka, and thnt txtc»>
tivt credit ie not generally demanded.
Tht Outlook
It it of ctant largely to tht eondftitaof tar
trice that wt matt look when formina a
1W7, tad there are unfortunately many
which art imt altogether etimfactory.
Plntndtl eonditiont la tht huabtr lad-Miry art
not favorable .although tht actual volume af battaeta
"tnaaaaata -awv aaejpm vtmaaaeai^B wttPvas tamsa us^uaom*mU*sst**m**e nwi^w^aM ■^n*e^a^aam
art lowtr than thev htvt beta tJact 1116, tad aav/mtH
tptratort htvt decided thnt a genernl pita af eartall-
mcat bt adopted that wfll Bat prodaetioa af mtrt
dotely with tht market
It it estimated thnt tht whtlt Pattft tottt tatt a
biUfea feet a yttr mtrt than tht trade can take tart
of, and give t fair return far tht lumber, with tat rr
suit that thc tim# hat arrived when all ttwmlBt feel
tht pinch, tad tit taking mttmite tt hold dtwa their
output
Tht ahiaajt industry to operating tt about 10 par
tent tf capacity, aad a Itrgc proportion of whttat§t>
ity txktt It ia tht haadt of lumber conoerna, who are
logging off cedar in addition to their operatione in fir.
With poor pricet prevnfling ftr ahihglee thia dumping
by mikm to haviag a eoriont effect ta the geoei^ ahm-
git market, since tht shlagie aunufactnrer who wanta
mtrt than stnmpage out of hto pleat, it forced tt meet
WUWtfMmBm
Mfe
:7M*m7%7'>.< (>
THE   RE
BRITISH OOLUHBIA-
TAILER
-ALBBRTA-VUKOM
Jtniiary, IV..
Mining.
Whatever remedies are necessary lo overcome the
difficulties of lumber snd shingle operator*, there is no
hesitsney in the development and progress of the mining industry of the province, It is estimatedtimt tost
yesr's production hss reached a total of #t><,7IN,uuu,
compared with $61,500,000 in 1»25, snd there to no
doubt that if priees of copper, lend and sine hold at
the present levels, 1927 will register a still more ex*
tensive output.
Agriculture.
Crops generally have been favorable, and prices
received by farmers have been satisfactory. Although
this is not an sgricultural province, each year our food
requirements from provincial sources nre considerably
increased.
Last year was an exceptionally good year for fruit
and vegetables, the former being so prolific that usual
Markets were unsble to readily absorb the pack. Fruit
marketing faces a difficult season, and with the ex-
piry of eo-operative contracts, there appears to he
somewhat of a deadlock between the independent marketing organisations and the Associated ({rowers, in
an effort to solve this burning question.
fisheries.
A new record was msde by the fishing induatry last
visr with a pack ronatoting of 1,900,000 caaea   Th*
i-irge run of pinka in northern water*, together with s
conaidarably improved run of, soekeye in tat P-raeer
river were 'factors Isrgely rwpoiimbk* for this record
iwick    Despite the volume, marketing conditions ar-
vcry good, ami it is estimated that there art hat 500.
ml case* on hand, with priere distinctly favorable. An
outstsnding festure of the fishing industry waa the
production of flah oil, the Dominion Oovtraatat hav
ing granted permita to ranncra on tht wttt cottt of
Vancouver Island to eaten pilrhard for the extrnction
of the readily saleable product, and t httvy pnvlu**
tion of oil resulted.
It may be seen thst our basic Industrie* with cure
ful sdmintolration, together with general building.
construction, and other drvclopmcnla indicate tt any
tale, a continuance on the presriit level of activity, but
we must not look with too great an enthaeitam upon
the outlook for the immediate future, for thtft meat
be »till larger factors entering thc ait ual ion If activity
It accelerated to a point where 1927 will overcome ita
predecessor.
Conditions in the World's Sugar Trade
Increasing Consumption Tends to Materially Improve Market OendHiaai,
The recent advance in the price of sugar hss
called special attention to this market in which
the price of a basic commodity has ruled trail below
the cost of production for severs! years. An analysis
of the present situation indieates thst the over-production responsible for this situation has been com--*i,-d
by increased consumption, and that the outlook in tliis
market has been substantially improved.
Inreased consumption of sugar has been due to * v.
ersl factors, among which are increasing population
and increasing per capita consumption, both among
populations accustomed already to making substantial
use it except on a small scsle. The overage consump*
use it exept on s small scsle. The average consumption of sugsr in the civilised countries of the world
smounts to about 40 lbs. per capita each yesr. A rise
m the standard of living, however, is generally seeonr
psinied by sn increase in consumption of sugsr.
As sn example of the spread of sugsr consumption
to populations which hsve been accustomed to use it
on a small scale, it may be well to cite the present
tendency in the Orient.
Jtpta's Sugar Consumption.
In recent yesrs, attention hss been called to thc in*
growth in their consumption of Csnsdisn wheat and
S* ThfAM ***** ltandard of SvSS in that Art
^a&^a* &*» to incwaae their
augar consumption snd to increase the demand for bet-
JttS"? ***■ »»ve been eatabUahcd
?ha O&M. f °ithCr P0"1** t0 raeet « d«m«^;
W« ™1. i8 "? l0Tr C0ntcnt with a low grade
OisTo Z Taatdt*An ! r^^01^^^ '" «*
aunce, waa estimsted st 531,000 tons (2240 lh«\ in
fc^mft^SR1" Mn* came *"■ Java,£it
in 1024*25 about 37.000 tons of Cuban augar found its
wsy to thia market, and in 1925-26 this had iacrenerd
to 200.000 tons. It is dlffirull to predict tht demand
from this direct km, but judging by the rapid Increase
in wheat flour consumption, lhe process of industrial
ixation in theae countries to having a marked effect
upon thc diet and upon the general standard of living.
The following table contains WUoll A Oray'a static*
lim of augar production frum 1912*13 lo 19264* with
thrir latest ealimate for thc crop of 1926*27, allowing
for the official reductions in the ('arcbo-Slovakia tad
Uetmsu estimates, snd the restriction* in Ctaba to 4.*
500,000 tone.
World Sugar Production 191*11 ta 19SM7
1919*13
1913*14
191445
1915*16
1916-17
1917.18
1919-19
1919-20
19SKK21
192K22
1922-23
1923-24
1924-25
1925-26
1926-27
■■*...
nsjosjn
1S.4JS.47N
18,4*4399
17,098,612
16,797,4*
15,496,142
\ijmjm
I6.163J66
20,109JOS
23,tO4J0g
24^66,442
28,156,000
WWe fluctuations in thc price of anger have or
wo. the sugsr shortsge was greatly exaggerated ow-
that further slocks would be unobtainablf > nssVl*M»
E2f-    d thf hlgh *ri*m which resulted fromthto
•wring the first eleven months of ItS riT^SST!*
***** c.« f. New y,rt sh* iss svsr*£ "! • f.
fanuary, 1927
THE   EETAILER
HRITI8H COLUMWA-ALBBRTA-TUKON
lb. When thia control came to an end there waa a
period of general inflation in commodity pricea. By
May, 1920, the price reached 21c per pound, and in the
suee-tedrng deflation It fell rapidly going aa low aa 2c
per iMrtind by December, 1921, and thc price ruled very
low throughout the flint four months of 1922. At the
beginning of 1922 there waa a carry-over in Cuba
from tht previoua crop of about 1,000,000 tone. Thia
large carry-over combined with the crop of 1922-23
seemed to constitute an undue supply, and In spite of
thc fact that middlemen all over the world were abort
of aagar, the pricea ruled very low for the first few
months of the year, but reacted to 4c. toward thc end
of tht year. Even tht two million ton increase in the
crop of 1922*23 did not prove sufficient to meet world
demand, and pricea ruled high until May, 1924
Tht last tugnr shortage came during a period of
general agricultural deprcaaion, and thc advantages
mammm&sssB
A MIW Y1A11BISOLUTIOV.
ssrss.
tffered by thc high return from augar induced the
best plantcra to increase their acreage during tht cue*
eeeding crop aeaaon. Ruropean production thnt quick*
ly reached pre-war volume. Cane plantcra alto In*
created their acreage, ao that a period of world jvtr*
nroduction followed. Since that time pricea have been
below coat for moat producera. Fluctuation between
too large tnd too email supplies to usually moat mark-
td during t period of readjustment, tnd certainly in
thll respect augar it not prone to be tn exception.
WorM Otaaamptlta fnatdt StO^fiOO^OOO Tone
Prior to tht wtr, world augar consumption waa in.
crttaing tt t ratt of about 8U per teat t year, at
that timt thto increase amounted to about 500,000 tone
ptr annum. Tht 1918*14 crop amounted to 18,500,000
tout, tad tht former rtte of inmate would give a
theoretical consumption for 1927 of more than twenty*
six million three hundred thousand torn if 13 ptr cent.
fatrtaas it assumed at conttant and t conaumption of
25 million tone if a eonatant increase of 800,600 tone
per year it aaaumed tt normal increase. Laat year's
production tnd conaumption happen to be well fa line
with thto latter aatumption.  The former theory would
(Continued on page 12)
Disappointed
and up the street
••ot-
Pleased
and
sold
This group meets
every demand for raisins
Women are "chooety" nowadays. And
thty got what thty want-even if thty
have to favp the street for it.
Yttwfatnrniaiiunrtofdor^,yotican
pltatt any woman In the.county with
thete four ftu-Mald pacha. And only
thattt
One wotnnn wanta a ittiai rnluln for
curtain cakea. Only Son-MaW Pnftd,
which aren*t atkky, out tetMfy ftar.
B
Another prtftrtjatdftir randan feci*?
plat and puddtnge. She datititely wants
Sun-Maid Nectara; for thty al^ cam
the Savor and fnutrance of the troth
■
Andthawonanafttra6wf^mnl<
mwWiti
never to pleated as with the
dfyat|oodouatttyNMarkacDny
/♦inAt4ll.or2Ib.
8un-Mald hat snttetpatml every do-
nundonyo«fc*ralaiita.MmUlteaty
for you, with Juat one brand to ttock,
to pltatt and ttU atajry cuttomert
Sun-Maid froducts
DiumtmUtui *\J
avNLAtin Sami CoortaAjrva Aaaoe iavioii
e0m nwoMf teat Me World
"..na
'M*!SH
AO fSI
m
mII
'' -."
'* *
>'*'>
1
:7 '■' T*
8
THE   KKTAILKR
RRITI8H COLUMmA-ALtmiTA-TUKON
Tea Production in China
By WILLIAM H. UKERS. Editor of "The Tea aud Coffee Journal"
January i „>:
CHINA shares with ludia the distinction of being
the original home of the tea plant. The word
"tea" comes from the Chinese local Amoy dialect te, although in ancient Chinese it was probably
kia- later the national word for it was cha or chia. tna
is also Cantonese. The nsme travelled in thia form
across Siberia into Russia. The Dutch brought the
form te to Europe via Formosa or the Malay Archi*
oclaro.
There is a Chinese legend which places the introduction of tes drinking in the reign of the mytholog-
icsl Emperor Chin Nung sbout 2700 B.C., but the earliest reliable date is approximately A.D. 780, when Lu
Yu wrote his book on tes in which tes appears as a
kind of cske msde from leaves that had been ateamed,
crushed snd moulded. To prepare it, the cske wss
fired or tossted snd shredded, sfter which it wss steeped in sslted boiling water.
Hong long and Canton.
Hong Kong is s port of trsns-shipment for much
of China'8 tea. Eighty miles to the north ot the spex
of the delta of thc Pearl River is Canton, the largest
city in China. Nearby is Whampos where the famous
cKpper tes ships of half a century ago dropped anchor
while loading to stsrt on their exciting rsccs with the
first tes of the season to the Boston, Salem, and Liverpool markets. Csnton still esrries on s considerable
trade in oolongs and scented tess with Hong Kong.
For s long time Amoy wss thc world's first tea
port, but for a century thia trade haa been declining.
The greatest blow to Amoy trade came in 1894, when
Formosa, just off the Chinese coast from Amoy, wss
tsken from China by Japan. Formoaan oolong tea.
and other products hsd long resched the world
through Amoy. . Since Jspsn took over the big found, its own ports hsve been developed, snd trsde
worth millions of dollsrs annually hss been lost to
Amoy.
The "Birthplace" tf Tea.
Stretching eastward and northward, above Canton
and behind Amoy and Foochow, in the Fukicn province, are the fertile Vu-ye or Bohea Mountsins, popti.
larly celebrated aa the birthplace of tea.
Foochow to the capital of Fukien province which
waa one of the first in China to gain by thc develop-
ment of foreign trade, owing to the great buaineaa
lone in Mack teas, whieh it exported to all porta of
the world.    Moat South Chins teas, including Psn
Tongs, Psylums, Chingwos, and Scented Orange Pe-
koea, are shipped from the port of Foochow.
Shanghai and Hankow.
Shanghai, the "Parie of the Far East," to the great
shipping port for Chin. teas.    There are 7dSn
Engliah and American tes firms located here whoa.
Vangtse River which extenda some 3000 mUes inland
making it one of the great rivers of the world, to £n*'
kow, the greatest tea mart In China
t ThaJ!fa market of Hankow to a city of six weeks
I± a?? hwS o£ the. "«* hongs, or manager? £
cupy their residences from the lint of lkV tt tht
middle of June The middle men bring tht firsl rr
samples to Hankow, and on some day in tat firm »,'?
in May the chin*** broken in ailk array art bun,,»
sedan chairs from thr native eity aad M( fown to ,n
compounds of the big hongs to offer their wane Thi
the tes testers eume into their own aad art im!,
wpreme. It ta to then, the Chinese bream tabmn
their samples, sml the bargaining beam*
Tea Oehlvatsta hi OUaa.
Tea in China to grown in email pttehaa round th,
homestead. «f ihe pras.nl prow-ctornXJT«L
Hb «ho* in India, IVylou t* JtTkt^
1 he seventy of thr winter climate uJmSsWTZEl *l
none toe sbundant -*«*Su?Sfti;
»r produce »ho.,|. an -dowly that aamZ d " T
Pickings c«n be made htt^^t^JZeV
The fineat iew irr produced to AeriL^iW.tb
>»ung fovea and tm.la Jr. eoiTiJl J^ki™J ,b'
The Icves -r^*^
the grower's f.m.ly; thry"«/ thtVentleS hi 1
»«lddle man. who -ttbjret/iheni loVaSTtl il
hrfan sending the product iu2*teoaTef 5.K.!
have been exported ffiCT^lftSffik
■«g in reern, „£ CJZn^t^
The •„,.«„, Wm 3^*3^2 toW ,U
'»»«* yean its quality haabaan?.^L5 !*? ^Lf
Practically no atteniL Ut^iS* W ***** •w»
sJ^iMJRutt ***** *-
•« •' *** Mil «»i3Li?"^^J*«» w*s
•***    I******** Tt ,wT,**2 J"* ***** ** ***rtai
"■-. f« t* dimwit Tl^jr** *********
mhtxttm.  Whwio Sl.,l2A "** ****** O*
4S^£?hXs....
***** erfiS SCS^fi-R
^ r^Jptt   ,"• ****t ***** *
**»">»- C7 ik.1!,!? *-*** *^*ntiuZ
**ii5aS5Ssaa»a
(^■«»d«lXs!S,,'',-■,,,• '.tv'ff
. K'^J
wry, IMT
TBI!   BBTAILBB
nniTItR COLUl«nU-ALBB*TA-YVIttH
*BSBBB^BBaBaa
GROCERIES & PROVISIONS
Btttlltn report a veritable clean ap on special
Unas thto aeaaon, tad buaineaa in general
itly above tht average tor tht peat few yean.
alto adopting t more optimistic attitude toward
future.  New reeolutiona regarding tht cooper
ivt spirit to he Instilled late tht retail trade for 1187
do math to ttlvt previous problem*
Bttat aad Ptrk tad Sanaa—Marketa ta whittbeana
lia thc past atity dtyt htvt ahowa oonaiderable
vity. Tnoat having anticipated their requlremenU
tht next tU months were well advised and ahould
tFaraaaw attaree-a'—y •
Advaatet art looked for oo many lines of pork and
Dominion Cannen Quaker Brand, which hnve
very popular with tht trade in the last year,
which htvt been celling tt the following prleea:
ca. tint at .80 ptr dot; 86/18 oa tint tt $1.24
Ita, tad S4/Sm oa tt 12.12% ptr dee., Lave advtoed
tre^ofaa-advai»ceoflOcperdos,iecpcrdos.snd
ptr doa reopcctively.
, indication points to higher pricea
oa matches In tat near future. For eome conaidcrable
timt pact tht manufacturen hnve beta making very
amall prpflu oa matches tad tdvtoe that ta advance
to imperative if they tn to remain ia business.
Ayfaetr Otaaed Oatokta aad Ohtokta Soap.— The
above lines htvt become almost indtopenaable with the
retail trade Tht Increased demand for the ptat few
montha htvt caught Vancouver wholoaalen napping,
tnd it hat been utmost if aot -altogether, impossible
to tteare toppltot ia tht city for tht ptat ftw weeks,
tad win remain tt until about tht fifth of February,
whta new cotton'a pack ahould bt ready for delivery.
(tat* which hat become quite a factor oo thto
market, taptdtUy with tht householder, ntt ahowa t
differential of tt teat ptr lb. heretofore, tad to now
quoted tt ty of n teat onlv between tht St tad we, making tht price on la and 3a S8V4c. ptr lb., and (to and
ia tt S8c per Ib.
Oklfc's Mttta-Wm. Clark A Co., of Mootwal, an-
ntaatt a tubetantial reduction on tevtial llnet of can-
ntd meats. Corned beef tad roaat beef in la are now
quoted tt 18.18 ptr doten, whitt devil mtttt tad potted ntatt ^a are now gelling tt 88t ptr doa
m p. tad 0. Htptha Scep.-A redaction of 80 oaatt
ptr caat ta tht tbtvt popular lint of naptha aoap
will bt welcomed bv tht retail grocer, who will hold
hie price firm and take the extra profit. This brings
tht print of tht tbovt commodity down to 18.00 per
caat, effective at once.
Wladtwlatopltya*--Many vary flnt window displays
may be seen throughout tht city tt tht pretent time
Merehanta are well advtoed to take every opportunity
to display their gooda in n wty thnt will attract attta-
tion, tnd therefore are taking advantage tf tht Zain
Ad-Writing eonteet now being launched hart. Wt
method of advertiaing hat met with great eucceae hi
other parte of Canada and United 8tatet, and therefore
waa very readily ttken up by retailen tu over tht city.
nam naiyrnaa mtrrnn
B^^BBS^BBBBV     w^m^^W^^ ^W^^^m^^^^WU    >^^^^^^W^^^V^
Indtpeadeat lattfl Orottn form Oomptay for Par
post tf Operatiag Strictly Wbotottto Oroosry
Tht recent organisation of jobbing gracen of Can*
ada into a big pool, and the negotiation of ckmer rtkv
tiona between it tnd the retailen, han naturally reeolt-
ed ia driving tht retailen who remained oat in tht
cold into n buying exchange of their own. The eompany hat taken at ita name "The Canadian Wholeotle
-Jrocera Limited" The propoeed directon are all re-
tail groccn: David W. Clark, David Ball, Frederick
W. Black, Hartley 0. Author, and William 8. Sutton,
til of Toronto, tad Frederick J. Watson, Aurora, Oal;
Jamea N. Scott, Mount Forest, Ont; "Glenavon &
Moycr, North Bay, Ont; and Fred L. Curtis, Port Hope,
Ont
William B. Sutton waa formerly in the wholesale
grocery buaineaa and waa considered by other wholesalers and eeveral manufacturen aa a "deck jobber."
Theae manufacturen removed hia firm name from their.
lists and he finally decided to go out of business. Among
hia former cuatomera were a number of retailen in
Toronto and Ontario and many of theae are, or will be,
in the new company.
In announcing thc organisation the directon gave
thc following reasons for it:
"Owing to thc condttione which have trtotn ia tht
retail grocery buaineaa in Canada, particularly by ret-
mm of tht development of the systems of ehaia atoms,
who buy tht whole or greater portion of their gooda
direct from thc manufacturen tt wholetalen' coat
pricea. it htt been felt thnt tht time bu come when
eome definite meant ahould be adopted for the protection of thc independent retailen. For thto reason n
number of independent retail grocert htve decided tt
form t company for tht purpose of operating t strict-
ly wholesale grocery buaineaa dealing in all kindt of
attple tnd fancy groceriea
"The idea ia to have .a wholesale grocery company
which to owned tnd controlled by the independent retail groccn themaelvea It to intended that the company will be organised for the benefit of ita eharehold-
ing retail cuatomera, and in order that they may be
able to obtain their supplies at the moat reasonable
coat With t company of thto kind It to expected thtt
tht onemtinf expenses will be very low tnd that they
ahould bt even lent then the operating expenses of the
chain store* " *
|
: :.$
• M
-K ■'■'-1 - ■-■'
- "y;■*'■*■■
^^MiMam
BSBBBBBBBtl 10
THE   RETAILER
imiTISH l JOLtWatA-ALMinTA-TUKOK
January. I;;
Still the Best
We arc keeping abreast of thc timea. Our
products are made to meet existing requirements aud just a little above the regular standard of quality.
This explains why our well-known
KEYSTONE BRAND
Exercise Books, Scribblers, Note Books, etc.,
sre enjoying the confidence of the trsde snd
the patronage of the students.
Keep plenty on your shelves. They will be
asked for.
Made by
SnO, DaridsM I WrifA Ui
MANUFACTURE-*, AND WHOLItALI
MM* DEALCM
VANOOOVHt VIOTOSIA
People Like to
Patronize the Business which
Answere its Telephones
Politely
SaiTISM COLUBBIA
TSLEnWNI COMPANY
Salnm-fe^n-jawy^
Ask the nelsehmsnn man.
FLEISCHMANN'S YEAST
The neitchmann Compniv
SERVICE
1
'UmSeQmfSKm\msmmmm*P*mt'
CLARK'S
TOMATO
Ketchup
JtuTi  •ssitai   •sBrtftw  \Sm*aw\o*wW   its   a - V'sasn'Snnft  •urease   •aeeewetwaw  •snww  aw tn-a
•on o»»r to ri.rk'8 To«u«o lUieheg h*r Ihe iNMealt trsiu
ftavor of tht "Norta-tra" toasatcis which am arttund ttu »
swd* Md plants now la* Onre $or***t***a at It *\*>teK Pw
.ad Harrow. Oal.
it is oa* or itM assay Owe* Pretend Paete which at*
makiof Im>m«* k**u*us *ou*ot Md are ecsor-nt larger sal***
and mora prolts for dealera
W. CLARK Unite*, Maatreal
tstsbt-sSm-tM. «t UoatteuuK 0.0. tt neest, P.m. s**s
Lake of the Woods
Millinj; Company
LIMITED
aaawKi
FIVE ROSES
• FLOUR •
The WorU't Best
*«fr vm** woo sbk
B. 0. Offices tad
WOOaVtaards Strttt
VAJfOOUVH
lata
VIOTOUA I*K j*,, 7 « <r' •*' tiTTj ' *4p**i< • •<' ,VjA"
i;'~7     '    "l
'January, 1927
*&E   RETA1LBB
namtR ooLUMBU-ALnueTA-Tuao*
ii
■,2j','Mui.
*' 'j."y<,
.' ■ t\!'\M
- "2m
Announcement wna made tt tht dote of the old year
ft the appointment of Jamea Wood to tht poeJtidn of
(manager for the Borden Company Limited, ia Britiah
Columbia.  Mr. Wood tueceedt -I. W. Nunn, whj re-
jeeutiy ttnimtd tht management of tht total office tf
Meatre. Tece a Peraee.
Mr, Wood it thoroughly qualified for tail potttioa,
having for the ptat twenty-two yean been identified
with tht grocery business in Winnipeg tad Western
Canada.
Before ttnmakf hia duties here, Mr. Wood was
breach manager Sir the Borden Company nt Kdmonton,
aad had beta aatfaiitod with that company for a number of yean ptetftat to thst appointment.
Of a ttrHdnf ptreonaMty, and with a heen know*
ltdge of tht grotto busincee in til iu brunehts, Mr.
Wood, attpitt thtttct thnt hie new duties areoccupy-
lag hit timt tt the limit, ii ever willing to aaatstinany
mtvmatat likely *e treate a better understanding be*
twtta the jobber and the retail trnde, and since his
appointment, eome five wttkt ago, hat already made
numeroaa frloediamong th. grocer, of thia provinee.
We indlnatioat, when tway from hit office, leaa
towarda aport ia Ita many breaches, tad wt art given
to understand that Vancouver's crack tennis players
will have to took to thtlr Itarelt next tammtr, tt Mr.
Wood it t pltytr of no ordinary calibre. To thote
merehanta wht have aet, tt yet made tht acquaintance
of Mr. Wood, there It a plettart ia litre, for at baa
tht htppy knack of attracting intttataattat ttnfid-
enos, aad hit bualnem knowledge haa many timet in the
put, been of valuable aasUtsnee to a large number of
grocer*
murr ******** vaatrraauta
tm
I vamttteti tseetittt m Cue
nut tttt htvt ateaTaeeaOed
t
omana \%tiW ***
SU* uSo  ^^^0**
.     BaUetiae Nee.
with the esosftiea of tae
; Cabbagco, lUe. ase
mow tunNdyant.
Uasaa it syatai
WATCH THE MOTaU 8IH
*mmmmammammaammmmm*aaamaaaammmaamm*mmammmmmmmmmmmmjmmm»
Pos*iss**ihte AotswtfHsbtsr is ilelilae fat
■BsLf^aBBBBBVBl       BBBB-BB      BBW^B^BkBT *   ABntfBBpBBB^BkBttHl^^fe        a^BMB^BS*BtSBMSMB
w rwrita rwr sveenr anusmuapt avuavatrt
PalmeUve teat eale. are Whe the anoistall rslllat
(BaaBBBBa     Bkllt^._BaBBI*BBS*BaB*l     UUtsU    SOtA     BBBBMBBBBBMal     •BMBBBBMa    BmS    BStltS     BBBW
famjw*rl eeiiv^^n^^^ffanj wj ejtnj pVWf/fTVi ImW^W va Wsff emm*
Vmi CANT sotoi* a Una ee ha id  eve. ttomh the
^k^^^AVwm      BMsft^k^^a      ^^a^B^BM      ht.BM__a.      BA       •HAM^nnBtsiiBBS     ^u^__w
^eoswee   ■•^mtahjtta  ta*nw^^re   mw™jpn™aw*^^^^^p  bj   autursvatteaaa-aaav^M^   we*ss*m
^aLa    matSmrn    g^^eaSflt    .0*101..    tfeltt    aH*Bfll<ft^--'fBAfl>BBK-.«-aBl BBB    -&>*.■    BSBBBBS
MSHS rintj pv^mWma Wean linn -vvfltavnmnyva^-wawawt tteny -nwur
(BBBBBBa Stmm mBBaBBaasafiml'aaaa
Poupta WANT Oatmellve tece. Mem aeeele. And
aOt^mm m*m\ *i^M li. yA.^ Afc^M *^a IA at&mmtm^mm   *ffu aatm^m
JOSWf UU *** *% OwrSwaW fmwWf BM **> mtWJmswWOk  1PB piBBB
thct deeaaye whet they WANT, tste their ether
'tee*
Palmolive net only mekee yet HANDOOMt
m b^S.   •Xbb^ Sbbbba^aa tak -UMBAaf-as otmasusu anaBBaaaa BBBB^aaax.
r pfWfvaMs IH frnwrnftf/ti IP inMi JV-V tnjSmjrta -Wtatnjf*
BB J^*BB-BBttBA      BBBT-BBrBS^BSt     -BBB    arBBMBBMBTBaM-BBBBaT
*%omwwkyu frcrew is iBapss^esi
Keen PalmeUve tioeJeycd la year stare. Watch
k*^^ AAa  am-j*^AmII  ma  *am#^BAm  jim-^tma
ntw uiv infinmi m* ptvmv bivwvi
wbioti ntw vnv mmwi rwuhi   imb hwvb
a»aA O^^Smm*, mM OlSa^m^ #I*bkAa #. ,^aam       B^.^Bf^A fAA/Alfc Af^fMM
IMrtl VwIBB Bt WIIS WM| ■ fWWr*    rWWtt** O^OTO ^tW*S
fact at that re-tot
•BnBhlBMkB\ttftB**&      aBBBBB-Bk      AAABB      -a/m/BbAaam       AtaBBBkBA       (Bk      -MBASBSbI
FBIIBBIITB  SVni.   BVBf   BBTBmBBB   BSNB   B   JBBrl
There a SBAL preat amher.
Yea need have hut a email Investment la timv
dive, hut hy selling M eat ever eat again, yea a
amaaBBBB. Ib-bbmbi aaa'satBSSm Sbbbs Sntaa BtaaaBxeaaBS %amaa aaata atta.
Witslftti itmlfHpiJr pVWVflV fwv aSlfl eaeil-srwfBa jFWta |wW^ vpm
ThaTe why alt atvcetM araad. always ctonta.
■tBi aSt^B.    BBB^SB.    *BBBlBTl..lBt    I^BABBaM..    SBaSB.mAa*SB#      BBS*>    SBBBa.B>   BM*MUB.
Mama     wwfljr JFWW WlVfJIV IVmwIlllf jWllfWmwfg lea JWir f-P-mw
teasers* mints, with LtADtRt.
Otaa a PalmeUve dlaalay NOW - eeit far the
material yea need NOW. Dent put It erf.
7-"m
•<■ i
-* m
Wm
^1
»;
'Ai'^jLki''',.^ii..: :'SiL, • 12
THE   RETAILER
HRIT18H (mUliaiA~ALneRTA~YUKON
January, j
. •
SUGAR.
(Continued from page 7)
probably be more accurate if there were complete recovery from the deficient buying power «wd bJ »
war. From both a theoretical and practical viewpoint it is quite evident that the world consumption Is
now able to cope with a supply of more than twenty-
four and a half million tons
In contrast with this situation in relation to demand,
it is worth while to examine thc facts concerning ths
supply for the coming yesr. ,_.„••
Owing to tariff and other natural and artificial
barriers, only a small proportion of the total crop is
thrown on the world's competitive markets. The grest
bulk of the world crop is "esr msrked" for home consumption or for consumption in a specified market; for
instance, the tariff barrier makes it a matter of course
thst thc Porto Rican crop will be marketed in the United States.  About 80 per cent, of thc amount which is
not "ear marked" comes from Cuba, Csecho-Slovakia,
and Java, so that the anayaia of the sugar situation in
these three countries is of outstanding importance.
Latest reports from Java indicate that this year's csne
crop will produce s yield some 300,000 tons under thst
of last year, the reduction in Czechoslovakia will be
about 468,000 tons, and the amount whieh will be released from -Cubs will be some 80,000 tons under thst
of lsst year.   Lack of supply then is going to be the
active factor whieh will prevent world consumption
equalling that of last year, and already firmer priees
are being experienced which will tend to reduce consumption to a parity with present supplies.
At present it is too esrly to make a statement concerning the future price of sugar, Silt thc general outlook for sugsr producers is brighter than it haa been
for several years. It ia quite evident that consumption
has now overtaken production. There is no immed*
iate dsnger, however, of a marked shortage. Jt ia ob-
viously to the advantage of sugar producers to obtain
prices which will make presept production profitable
without being so high as to hold out too grest an in.
dueement for increased production for the coming yesr.
PEACE RIVER TRANSPORTATION
The Alberta Legislature has tabulated for 111 tension
'opening in February, the question of additional trans.
portation facilities for the Peace River country with
one of the outlets through to thc British Columbia
coast.
This is a question of the utmost importance to the
north country, snd every available means will oe taken
to induce the Federal Government and the Canadian
National Railway system to make adequate provision
for assisting the settlers in the Pesce River district,
and inducing others to take advantage of thia wonder'
ful territory.
The Peace River district is thc Isrgest undeveloped
agricultural area left on the North American contin*
ent. Despite its fsr distance north, the growing aeaaon
ia no ahorter than that along the southern boundary of
the prairies, and full evidence of the possibilities wss
afforded by the recjmt awarda at Chicago, when first
prise for both wheat and oats went to a Peace River
out rant for the world'a beet grain. The fertility , *
the soil will add materially to tht world tupply ,**
wheat and rough grains directly thia area ia pi* j
under full cultivation, and at thc tame that it capai.j,
of supporting s Isrge population, with accompany tn
indusl rial development.
The Alberta Government haa sought at tht expend
oi its own taxpayers to provide some degree of tram
)>ortation for that ares, bul there ere limitation! U Al
berta'a finsncisl espscily.   In -taking la effect to Ik
relieved of this obligation, the people of Alberto ha*,
placed this matter in the hand, of tht Dominion f;,.-.
(•rnment.   The Dominion Government it already ia thf
importation busineas and to a greet many, there M
nu serious objection lo the OoveraaMat'a load taking
over the solution of Peace River traaapoftation.    At
i be last session of the House, the Govcraattut tskr-1
the (anadian National and the Caoadiaa Pueifie offt«
inls to make an investigation and to tender their tx
«mmendations and advice  The nature af their rr
|n>rt, whieh waa handed in. haa not beta completely dU
dosed but one thing apparently hat hern made pobhr
»«d that is that ,he two railroad, cannot tartrate in
prevWing thuitrmmportatio. on m.tnaily tatiaftetory
.ran lIT ^ m*< *"**>t9f •» *»*£ K.
tional to looh after ii, aad it ia .li.aathas bm^ki.
un »-»,*-, 0,000. tm t2. iS^oTiJ,'
session of Parliament ^^
B- 0. ORRDIT RXOIAMO.
^!lrswLttetr^k,,i>wi1 ** v*»«*™
I .re nfittd to; :h*r nmhm * *• * *
-rg«niret^7j00? A^Jj^ * ■*»
that those who mail! LIT1?'.***1 H k •SfStmed
neetion witt «iiTtt,Jy "**«* latere In tab con
, U Wl ,n ■■me with .Utot^OtlZ* *m~mL*T:
********* T^AOOQ OStSWrtawmm***
STOnOATIOB. ™r-M**
«• ScKfi^ttilSteri? *« *****
■** **nm*y imAimtZ^t*7' *y**^***********
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•Wlnrt 1372.495 Th.lKn,do" ^•mTuST*
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lanuary, lWt
THE   BBtAILBB
aaman ooLvnma AiAmmTA-TuaoN
GROCERY PRICES CURRENT
TN toHewlag are prleee gamed fee pHaeaml MaM cf leedlH wtieloeole flnne. Pe*aoo
e* W. OILLITT 00. LVO.
raotrr ********* uas. aaa.
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ttonl Crown Pow.tr. baa U autr  tl
nopal Crowa Powdor 1-th. has of SO - 41
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nopal ixbvb Fasrcsrsa abmbbm* i n.
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Oahod Ham. wtth droaatas. par Ik -
aBaawMk MoBdv Pate. 1 tb. eartoBo...
ChaBBS. CBaadlaM. hwao, por te. ......
CtrtOBSt. CBBBdlBB.  tWlB. PBT m.-*.-.-
QNBpBBBd. CarMtlaa, Ko. t. it oaaaa
Coaspaaad. GbraaUoa. No. L te
Obahod Ham. tbaairoek. per lb.
HosalBlaa Haasa. 1S-M Kw.
DoniBlBa Ubobb. te Iba. por lb.
Dominion naeon. lS-te lbs., por lb. -
OaBrialoB aboBNterB. boaod and rottsd
Drlpplaa. hoof. 4-lb bHrba
Xiama, ahamroek. por lb ...—
Hbbml bonod aad roBsd. pat lb.
Nsad Chosaa. Mb Ubb aaeh—
Cbakod faagaaa par tla. t lb...
Lard. No. L It to cmos
Lard, No, t tt te eaaa .
Urd. sartooa, te Iba. *.*
lard. No. L eaHoaa, M Iba.
MlneBmoBL Wla. It-lb.. ***** par te
Itoat Loaf, pta lb. ...
aooommao*oma40**o*******s
,,......*...*....»»■•
rork. raaat toso ortlh drooalse. por lb.
BbmSbS Mb. klpporo. tec psr lb. **.
Its aad
fhavr tawtar, t sa e*aa. taa ..,.,   am
Orsam at Tartar. L      . t.m
ef tarter, as, ttas tm
ef tartar aa MMMMMMM~~--1 m
muL daa  m I.  ii      i.ss
aatmstSt la oa» taa      .       ■ tm
I ea daa     .   ,   , tfl
4 aa asa ,    .     tm
eWaBtamnjBBBa   St asm   bBbbw
eavJ^gmaamat  w m^m  eaaam
i/B ba^^P       •w^m*^^a^^p ow
- oaa       tea. por
aasahsd Cad. Ita par lb.
Mselod fowl per lb. frsaS freaan
a-tfceted Chlekoa, ibt lb. Iroah frooen
is
H
M
.44
J4
Jta
ita
.it •
JT
.tt
.It
.14
.tt
.11
.IS
.IS
.tt
t.w
.ita
.ita
it
.it
.ita
.it
.44
.44
~n
.it
.m
.IT
.tt
Ib -_^~^-
J^   ^^W      ^^^^W^B^BSn^^^^      \9^^^*      BMW
S m paohaaoo, psr lb -.
Toe (Japon)—
^H     BBB*     B^BaSM^B^p^^Hl     g^^m      ^^^     **
w vm    BBW    g^^ns^BM^g^^^a    g^*-^    BBS%
i m win"1    .*
********   .w
.ST
.at
11 oa TIbo. 4 doa caaa *****
IS oa. TIbb. 4 A
I lb TIbb, 1 doa eaaa
t lb Tlna, 1 doa
TNB OANAOA IVABOH 00. LTB.
CBBBda UBBdnr Itaieb, 4S-m baa JI
Whlto Otooa l-lb
No 1 Wblto.
RdwardabBrp tllvor
44-lb.
'jb-^sbea Jj|
tSS-lb. baps    i !■■ i- i»  Jts
WTor Oam l-m phaa_
wimiiMm.    .Un
.ita
Ktwardsbarf amrsr Oloaa l/t-
IBaop tla oaatotara,  tt-iba -
BdaardstBrt tttftr Otaaa. tet-m.
asajB ******************** ..oa
Coauiold ttareh (baaaa of 4t-pkoa
par eaaa)  ' 4.tt
Culinary
asBBsa'a OatabrBtod Froparod Osra
44-lb. boaoa per lb   ,,, ~~* -  J*
ia i ii nn njin linn i«n».iMn.i.iiiM.nii    oe
IH
par tb.
Osra ttanh 44-W baas.
TNB nOVAL CnOWN tOAPt wm c^^
am  ^^m   *^^Pw
*****
******
mm iii iiii
IIIIIIIU	
mahaa te 1 lb, pkta
SSmffS
boa of 144.
cm
Cssso Potata Floor 44-lb.
MMBtaoaw
afaaola on, la  *****
** *-      **    4a "mIi""'"',!-
Cote tyropa ■
614 to
ll la
Mat te
Ita lis
Ita I to
""-is*.:""
tea I to
iMMHMtNWNMiM       •<
m .m
*************
•as
'', •i.."V.K.'i. i.
.OA- • -'.M'-iy-jp"
14
THK   KKTAILKR
BRITItH COLUMBIA- A LB CRT A-YUKON
•lent
»i
1927
 •*-oaoimr-
Poter Rabbit Peanut Batter
Costs No htm But Soils Fosttr
THI TOV MIL DILIOHTS THI CHIIMIN
MtPLAV A CAM.  IT WILL (ILL ITIIL*.
Kely Conf edJOH Co.ltd.
11W Malnlm-. .IrMt
vancouvm, a c
how ramaotnovta raito
«A g&fafrjfeite »« w a om
t«w Detriment of Apnlkd rJ»J5; J*^J?irM,0, •*
^••faof h.<dth   oidnI~* «n the m„k«, £ ,
wot content with «*-». *ls
JS'"* ^ItM y^fi'i ^"toifa. to uS
««»tr- i. mm mLS?A2S*' * ** ""
sSS5 ^ War rt?v
tmmAhTZ*. T. »—*****.  no*mmkat tali
»R« tl wm W, ,b^^Tr*W» **** m «k« idtNMi.
' . ».l»r of ^TAft ^JA!*B*"
Ham thf troi.il-.r. ;• v J  "V*** tf tbt BMect ex
""? ««mi "^ f.?'^tfj^«--*Ji**«»
•i-'y •fa. of th, iliffij** r**«**>d •«.
tt*'' «w I***^*?"*^ **•"** **f Ik*-* art mmwi
« «n to hrtfw mffi^*^ *"*-*-**** m
•ttw produ-jti."        ™ ■"" M • ata bowtor far
ton Summu,!
•"•fa* talbS^00 *W"k of tt*« ten*.," mm tk.
""S."5*2 as S|te M*to In
taJ^.tt.<«M. i SIJTJ'*» «~^r^
fe miry, 1927
THE   RETAILER
BBITtIR OOLUxfBII   AiMBtf A-.TTJBON
«
MANUPACTUNBBt COOPBRATI IN AOVIBTttlNB
campaion
naked up by agtenalve preparations eat vbole-heartet
ni (ran prominent eoraal maaufactunra, Bunlaat
OfropenUvc Association's 1M7 "Ralalae and Cereals"
isalaja, to Itaolf a altntneaat trade stimulator, haa the ao-
ilatod erfoetlvenee. of two provloa. yean* esatpelgae ta
groocra make record aalea of both ralataa end cereal*
caatpalgn starts retruary tha trst cj* coattaBoe through
winter aad eerljr coring mentaa.
tha wostsa's magestae the taaeowlvoc cf the aaUoa are
haw maeh essler It la ta asaka th. ehlldroa aat cereal*
■■■■■"^ ww     ^^w****#****"^»    wwmmmwimw w    ww   war    ww   wa^rwmw^**w    iww   wwwwv *mm^m   wwv   w^»» ww>m
haw Bothers tad tbat children who prarloualy had a dm-
tor Juat ptata amah new "gobble It up" when ralataa are
la  aapaetally tf the new mm Maid nectars srs a-ssd.
Oar carta to aaaseraaa atreet can will keep tha concenter
to try this tempting dish tor tosssraw*s hro.kf.te,
thrta ahast noatoni ataced la oaaaalcaoaa I*-**********-* to
■BBB WW l^^W^WB      ^r*m^**smw*WW V      ^SBRrWll      BOB      BWBBBBB|^WW/BWwW^      SWBI1BVWB      BBB
nolihhorheoda where the heeoowtfe win eee them day
day eke ease to tha -store utll keen the meeeeae con-
The grocer's store whom the actual haying takea placa
U hare taaiaJled tn attractive end eatletag wtadow trim
will eenvmee tbe hoasewlfe that It ts tae place ta per-
Ban*Mald ralstas •aad cneUty csrsala Aad taaUy at
actual petot cf purchase ta tbe store a colorful ant la-
Ice eeaater stand to whieh a recipe pad la attached glv-
a variety ef waye to combine ceraele with ralataa cem*
fplotoo emntaad*a Jab to help-tag the groeer make extra aatee
with lee. cam to bleelf
J^^^WWWB     AWWW    WPWW    WOO*     OOOWOmW*-^^*
Bapptomeattot aaalaad*. advcrttatag, cereal ssaaafaetarsre,
tadudlng Kellogg** Bperry Pleer Ca, Co-cam of WaaaL Alhere
MUltag Oo, Throe Mtaate Cereal Oo. aad Waeateea Ca. wfll
have apodal Mora dtaplaya adverttetag leaflet, laeladed ta
package* prtated etrtpe tor grocery etara windows, ant their
lapreseatatlvae wtti sestet the grocer to receive the Bsaitsnuaa
ameaat af sstee from this campaign. Berne of tbe cooperating
manafaeteeia will alee fasten Baa Maid rotate, aa their
•aBBBBraBBBBa*BBBJ-BB^v*f*BBBl **■**■■ *■■* ■** ^mw      w^ma^^^w       m ^*^m^^^v ^       ^v^^^am      ^^^^m**w^m      ^ --******.***"************      w^^^       ^a^m*^^^^m
street ear
preamble campaign hy tociettag taaMaM Nectara ud Puffed
with ot reel, ta eenbtaatlea sake, and ta ©center dtaplaya at
timt they assy bs ta oa all of tha advartletag tocassod on tbe
food tor Work aad Play."
AOVIBTIIINO OtL MONTI PftOOUOTB.
it haa last hooa asade by the Calltotata Pack-
tag Oerperallea that Del Moate edverttatag drealatlea to tt
be toereasad ever 41 per cent, with a preportieaate share
eaettattaa ta "ftiftiTn
Tbe eanttnamtent, In part, raada:—
"Per yean we have eeaecatmtcd the big part of oar advertising to smgaataee with a eoasldarable psreeatage af
their drcalauca ta eltlee aad torger town* Dot Moate
atvertletag haa alae geae to amelter towne and tbe rural Bold
tat aat ae etnagty ae we had Waned
"Tba aba tf Dal Motto advcrtlatag to to give et eemptota
a eavereaa aa aerelbto ef every worthwhile beaeewtfe la tbe
imltoi Btatoe and Caaats ccaststoatly over every soasoa ot
me year. Wt have therefore, added fear new pablleattona
wbtob make ear e*reatattoa practically ualtarm ta every town,
nt mutter what Ita sto*
Oaaada atoaa tbla added drealatlea ptaa our regular
to Caaadltn nmfaataea will give aaarly ttao.ttt
not Maatt meesagee taring tbe eearae ef the year-e very
mnnldmtblt ttfhmnct ta bslptag Del Moate eaaaed toot
cams tor tbe retail trad*
"Oseptod with our ntw eater advartletag campaign, apce
Mselty en Dal Monte vegetable* It effen a bigger eatoa ap.
ptrttutty thee at any timt peet-petttag dm
tbt ettatry ta tlae for tocnaaed sales, quicker
^aaBBBT4(Baw*B  bVob%wS'P  BaBApamBShaa It
all
turneverand
PRIDE
Bbwjw:   bb.1 ■nufla nlaaBaaa ABmBaaBBaUatthaaBBtam nBanAi nmanannlB
•gVfittflUV flftflUDfl BBBBBBwrnmn eee
o B^vBBBnawmTwi %mm%*wj nw ejpaaHiiR jf ^wtx^anaHsmmy
pride is taken in —^-n-H**.^ ia ecUiaa and
im osinn Rovnl Bolrfite fOniier -**tA Dp.
W^^W      WB^^^^^^^^H     ^m*m**W^m**^*mw     ^W^WWT^B      ^m   WW mmw*mW^mm*¥     WW^^^^^W     ^O^O* W W
Priests Groom n-wlriww PiMndcr.
SB   ff MRS  V    w'WBWff   B^B^^^VIH   BB   WWBWtt
^^J^^X^m  ^B^B^MBkf*BkaB   ^^^ma^k^^^mw^^U   to. BBBka*B ^BLaB*B*^^BaBOB]raaBBBk
onngma •rmsTntg poccccp ao mt nomotpnu
aUamm Kafflaflflal Ha) ttmBB1 UBBBBBKaa
Both are
in Ctnaaa
.
A Quality Product
I
A FAIR FLTBD PBOFIT
POB LAE01 AND SMALL
IS THB POUOT OF
TL* Ibb   HaJJLlmm'/A KoAJ DbabJbwJ*
IK Dro MMMnl S reM nMKIS
Omaptaj Laalttd
Vancouver, B. 0.
a2 <•■$
■ i%
lit
>;%
tf
27
i**.\ It
few* '.
Sr*t,
16
THE   RETAILER
BRITISH COLUMBIA-ALBBRTA-TUKON
January, 19.
Chloride of lime
New Style Waterproof Package
Supplied by AH Wholeealert
in British Columbia.
Msnnfsctorad by
OWADA GOIOIISAND CHOIKaIS UMIIfD
Toronto Winnipeg     1
Areata:
STARK * STBRLIM
vancouvbb, a c
cOffe£
TheOMMaMes
PAVOBITBS V
WBSTBIH
OAVADA
POB
BBABLT HALT A
OBMTUBT
PATDTO
HIOBBBF1I0BS
WHX VOT OBT
TOUBBTTBB
QUALITY
tt'K'A J. GALT LIMITED
VAWOOUVn; B.Q.
/«X 5£I
GO!
Away to a -record year for IX atlet
in 1927. We're backing you wltb
thc highest quality gooda tad effle-
ifiil .ilvrrtiaing—lot', co-operate OB
serviee to thr public for oar mutual
good
VICTOBIA
NANAIMO
1
VANCOUVM
NORTH VANOOWVHI
MIW wut-miwtm
QUALITY
PURITY
NATURAL  PLAVOR
APP«W to Ihe CwwwMrrp,-
A»J Good far So CUdm Too
EMPRESS
MANUFACTUSINC CO.. LIMITED
vABosona, a. 0.
* ..7. - "V .    ; . :. . m.
-■WT'"?
7.'.
~ ,'o-wmq ' 'Jt-*, ;, "V T-TT«^»a|IWMg
v.r?
January, 1927
THK   RETAILER
narntn ooLUMnu-ALuunttA-Tuno*
R. Mo Ae Activities During the Year
Extanatre Programme OuUmed for 1927
During theae* year executive offictn of tat BoUfl
Merehanta' Aamcittioo of Ctntdt, Int., have ihown
emmMeruble -activity la an effort to carry oat reeola-
tltat brought dona tt the last Dominion Convention,
tad tae number of eeeempsmbmcntt In tak direction
prove coaduilveay how well they have succeeded.
A ftport recently turned by tat Dominion office
tabulatee a Un of thirty-five eeparate tecempUahmenti
performed bjr tbt Atmdttlon, among which tht following nre fiUdly Important to tht trade generally;
Tarn rnntval af
Tla
latbtval tf ataatat from
mart ortdit of HO or
ana far aaaae •r-ttaraid.
for mar Anati by tbt
BBBxtef gtonaa team grata
for
of to*
Mntfbttory adjatt-
ef am& ardor
el parcel pott lattt to coarorm with tx>
itwmtapareitofrim9to»ptBadil
if Vi eta* it* for amf-mnatt'
IMradaaami af trnddttaai ta fear artvflaait far
aat atoviatt It
Daaitil far rmaovtl af Sttoa Taa tn
tn, prlattrt, tad merabttt taffa* dotof aa
tejassaafa retail baamtm.
Beatml tf Saki Tbs aa al>tttgraaatrt' atka
what dirdtjtat amattar that teat througb
entaftd to aa agtaty bMto.
amma It Baflway Oammmmta ta
Summful ippetlttoB It Copyright Act rt
OputnHtoa It dtotribattoa af aaaonoHed mwtbau
ttefwTaalaaaAfltTanlh^
by Van Office Doxojancat tbat tt w«M at.
gamt nt waayftmty far totiea acr weaM H
axabw ia prtrtaf daB-cary.
Opaltlltea la Bttt tatrodated in atrilatmnt la ta.
gtrin mm ar imimlit af abotgaat, rtfUt aad
tmnrpTaB baaaatd aaaa automobile daakrt
it It ttwOaOOO ittadtd through
breaght to bear by Aamttottoa
farllST.
' In addition to foUowintnumeroua other reeohHona
to their tuccetaful conclusfon during tht coming year,
fbt Annotation bti undtrttbtn tn tittnthrt pro.
artmmt ia tbt Inttnttt of tht trtde generally, tnd tht
folftjrina trt of primary importance:—
*,, JWarm MnMHt? betweea aB provinces %% dm,
aBfv ratfdkmoa far otBtttfta of a^ tad
—r'tAtaf tetarlty by mortgagelata aotct, tit,
that obv-toting learnt It a fntt trttal
Modification of saeotmloe dmmm, witb laataal ia»
gard tt dupUintlon which mtt Itm ttalitl tram
hrndtnaatt dmaaebi of trtde tad ameeaamati
•wm vs*Amm **+ aaeninalBfte Manatee.
^^^^^B-^^^^^^^^^BBS   W^B  wB^^^B^mBBB^B^^^B^^m   awoB^pjw^Bm'^kw a
AbotttkmcfaaimTix
Baajatalaf But* Tba en aotn tai dtafta
Btvtoke tf Btahiaaity Ant
Intndnetann of XL aaat nsasaai.
■SBmwBJW^W^^B^P^^^^m    *m*Ut        aJJM     WBBJV    mW^^^^^o\\f^
Fai a a a as sbIiib as a Bl -■*     ■**-**   ** - ■•»'o'■''■'-      ~a%   -'..-^l.-   a^ ■:..:. '   . 'mtl^J"
IMM HB ■ Qa   -aaHsanl   -jbbbbbbI AS BM H  Mr
^^r»»^p*'^^»^,B'^PBw   -ww*    wesm ^wib^wob   w*m   aww ^^^m^ma^w   aw
d-HMtfca of nlfbtl ftve-oiBt atstca,
OMtdDttaan of Itemae Taa*
DtocoBftnmtaet tf Bttt Offltt acntrtaMntprtaaa-
mw tad dtotribafttBg Stli It ma& tramr beatta
BB^gsamBBBBBYwAo^m   et*9   eaeawadbattaBteanaB
ntttbtmbeat of Btttfl Dtatrtawnl wtttxta Dtptii*
meat of Trade tnd Otanneree timt tbt icatfl
-Au^maBan* Baaaaom T^^aeaaa  --ba   BBBraaBBBBBwaBn a*M*m £_^^^^^^^^^^^a  **^^^at TbbbOb
t% TitWI Bt
Mtdigrgradate, tadbaralM
fatammmi tf Mafcmeal BetaA tamnm
OwxatBdatkn ef retail taanta of B. Bt A. tnd
BLBftaBaaaVga. wPmSat ^mnft^taa BfaaBa^avtaBfA *
womw^O^^^^^m^^^^B   ^B ^^^^^B     WBB^O^B    ^B^^^^nB^^S ^^^^^B
Mont**rea).----Sumniaiiaing conditiont bt tht Mtntottl
wholoaalegrocery industry, J.L1 Qrenier,prttldtBl
of tht Montreal Wholeaale GFroetrt' Guild, tt tat ta*
nutl meetinf mid: "Wholeeale groccn htve btd ta
mtntiafactory year, although conditiont ban beta baiter thtn in tht ptit few yttn. Oat of tbt eMtf iter
tout far tbt eomewhat poor ahow^ to tlm tatrtTtaaaf
and ridicolout competition which It carried on tmoat
*is*m
thtm. \\k anaound practice It further tufmce
tbt pwvaillng euatom of rctaJQen being
their paymenta to tbt wholeaaler bectnte
ldnme In tahina customen to pay thtir bilk Tbt Wtttl
grocery buainem hu developed into two rimm, tht
one known aa 'Chain 8toret' reccivee tht tela, aad tbt
second group, customen of -tbt wholcotJert, get the
credit cuatomera, neulting ia a lota ta dtratt butindii
being eomiatjtd witb tbt wholoaale grocery raatltutlon,
Thc outlook, however, It more promieing than in ttr-
oral years put, due to tht ItiduatrUl expaneion In the
province and Itrpt bufldiat activKiet, with t cofaaV
quent greater employment of ltbor.
Bttltr TMata Litktd far.' i -
mo^^a^rmr^^u    BBmamm^mAV ■■w^^bsbw*bb 4bb wBmv j.
It ia tht expectation thtt witb tht totfa of [fitd
year there wiU be t revivtl tf intcntt io ataole canned gooda linea on a comatehentfvt teak Thai Apto-
ion ia baaed on the pcnertl knowledge tbtt ttoebt bt
the btadt of the trade are down to amtl) ttttlr aad
thtt tht tttplc Unet wfll bt urgently needed atifr tt
thc year.   • ■"> ■    4V
•h
a2
'*■**
!•■'•..'*,
;■■?/• v
Mitf^l^^
BBBBBB
1  -«is 18
THE   RETAILER
BRITISH COLUtCBIA-ALBUnTA-YUKON
January, !•,#
The Retail Merchants' Budget
When the retail merchant thinks of a budget, he is
likely to consider it ss s rsther complex procedure, involving columns snd psges of figures.
Perhaps some budgets do present s complicstcd ap
pesrance—sueh aa those applied to the operation of
Governments or big corporations—but they need not,
because thc principle of budgeting is not compKcsted.
It is really quite simple.
In fact, the retail merchant constantly applies thc
principle of budgeting right in his own business. When
he buys merchandise, for example, he buys a quantity
sufficient to meet his needs for a certain length of time.
He bases his purchase on past experience, snd, consequently, he-is applying thc principle of budgeting to his
 %**   ■ "
geting his ssles. -auffiMHIi  „.,      .
And the same is true of expenses. When thc mer-
chant estimates his vsrious items of expense for the
coming month, tsking into consideration thc vsrious in.
fluences thst sffect hit business, he is, in reality, budgeting his ssles.
And the seme is true of expenses. When thc merchant eatimates his vsrious items of expense for the
coming month, using expense figures for previous
months ss the basis, he is applying the budget principle
to his expenses.
"All right," says thc retail merchant, "suppose 1
admit that I've been using the budget ides. Whst
about Ut"
Simply this:—Thst while thc average retailer does
apply the principle of budgeting to his selling, his buying and hia expenses, he fails to combine these three
phases of his budgeting into a single budget that will
give him a complete picture. He doea not follow
through to a logical conclusion.
He overlooks the fsct thst the chief purpose of his
budget is to ensble him to bring his purchsses snd his
expenses into such relationship with his ssles thst the
result will be net profit.
Net profit suggests the profit and lorn statement. In
t way, too, the merchant'a budget ia similar to a profit
and lorn statement, with the one exception, of course,
lhat the profit and loss statement desls with the past,
Vhile the budget deals with the future. Therein lies
Its value.
Budgetary Control Means Safety.
The budget supplies the merchant with the facta he
needs to manage hia business ao that it will return a
p/ofit—a profit determined in advance. Operating his
storo on a plan of budgetry control, he can for man
accurate forecast. He can gauge his buying, hia ex*
pauses ,snd even his net profit by his sties forecast.
And then is little likelihood of his over-buying, over*
extending his crodit position, or letting his expenses get
out of line with sales. •".' .
Then still remains the question of the length of time
to be coverod by the budget. It can, of course, he
made to cover any period desired, but, for the average
fttttt merchant, a monthly budget, made out three
months Jn advance, ia Kkely to prove moat aatiafaetory
Thc budget for each month ahould be complete, the
purpose of working three monlha—or even n longs r
period ahead, ia to enable ibt mcrcbaat la arrange his
purchases in sccordanct witb tbt tread ef bat buaiiu *.
and to be prepared for any unusual ttadltaeat In tt* n-
era! busincai before they arrive.
The three monlha budget would worb OUt ttmcthiht
like thia: The initial budget would bt made oat eepar
ately for each of three monlha bl tdvtntt. Then, at
thc end of thc first month, thc mercbtat area-Id into
mat ic ally make out a budget for tbe third moath ahead
At thc eloae of each month he weald repett tbla pm
cess; so his budget, In fad, becomct ttattaaoas.
Since the budget ia worked oat on t aaoathly bs%i»
he en cheek it againat actual opcratloat Bt tbt eUm
ot eaeh month's btuinrm He can cheek tctaal aalso
agaiust budgeted Mica, actual perchaafS Bgaaaat bud
ire ted purchases, and actual net protit agtJutt budgeted
iu t profit. With the mult thnt bt known exactly
what his busines. is doing, aad watt ta ta Hktjy lo do
three months in advance, He operetta on facta noi
-pease*.
OpcrataBfBea*ttf*im
The firsl section of thia mcrcbaat'a badge! contain,
n foreeaat of aalea Hia forecast it btgtd en ta anal
ysis of ssles for this month in pnvioae yeare, bat also
takes into consideration all influencee likely to Incite*
or decrease aalea for the month in teootme. Bt tttim
ate. aalea by departments, tt follows:
Ifcpartment A           „.,._^_#JjM54f>
lepartment 11 ._    WkOO
UcpartmenlC ,   ttl.Ol-
m ^*vi*iUowwjmm^ww»
Total ...... ... , aa aaa ao
TL . ""'"" **'o'-«.'*-<*i»*»**»wmMmaUUn»*nt
»•il^rr^j^rti *l* -»** *-* *****
-•«bdZrt»«.   »lu**1 *****************fir
****** e   JK    gg   &*
T"."        UMtSt     B^MJI
*«** ^nlwnwi OaaM 5J J>gg*1»«h** *»•«•»•
an>mu mU* on u, b«ajlt     ™"B»aB*a».
mm****.-~».. .~»„..^,„^ „
"tj». ***i. iw-Z;
•"alarica                •"*—-—i „^^^^^^^^^^^^^
J«w and Insurance ' — ***»
*Tln * ^IpMBt ~~ ——    <M0
Advertiaing     P   m     —~-——- MM
"•preciation -* -— _  *VM
Supplies ,.      ~^2 *"""*""——     ,, .„   SiOO
Total
*'*'*******nmm,,
"' '2 January, llll
If tht nttil merchant's expenses tre 1690.00, tnd
hit groat margin to 1865.85, hia net profit would be tht
difference between the two, or $174,85. To thia mutt
he tdded thc discounts to be obtained by discounting
allinvoioea. Two per cent, of 12,019.15 to $40,88. The
June budget would then be completed in thia manner:
THB   BBTAILEB
'A—toron
Oroaa Margin
Expenaea .
Net Profit
Dtacounti to be token
Tottl Net Income
$865.85
$174.85
40.88
—$215.78
With bit budget completed for July tnd August, tt
well tt June, thc merchant can tell tt t glance whether
or aot bit att Income will be aatiafaetory. If it doesn't
ropneent an adequate return for the time, effort tnd
capital inverted, he know. In advance. He eta take
ttepe to increase aalea or to cat down hia expenses so
that It will produce tn adequate return. 8urely he ta
In fnr better poaition to tpply t remedy when making
oat tht budget than Inter, when the buaineaa ta finiahed
tnd bt ta making out hit atatcment of profit tad loaa
Bat tbat ta only oat of tht tdvtotagct of tht bad-
gut In addition, it give, tbe merchant and hia clerka
a mark to ahoot at It euppliea a quota of minimum
mice thtt will keep all ot them on their toea Audit
givee tbt merchant tht ftcta he needa to manage hit
Hero ta auch t manner thnt bt can keep tt on t eontin-
aoutly pfofitthlc btata.
Then ta itill one mora point to cover in connection
witb tbe budget It ta thta: The budget can never be
considered aaa substitute fort aound bookkeeping tya-
tem. It ia. inmead, the reault of an adequate atore ae*
counting plan. Befon tht retail merchant can hope to
obtain Hit advantaarea of budget control, bt mutt pot-
ant recorda thtt will supply tccurttc figurca
Witb adequate recorda Installed, the preparation of
the budget become, a aimple matter. Yet Ita import*
taet la modern merchandising can hardly be ovsreatim-
tied beceuts Of Ht tendency tt every tarn to pat tbe
merchant'e butlnem on t mora profluble btata.
Barely, ff budgeting aervea tt t btata for tbt man*
agmntat of Government tnd big corporattam, It will
be juat aa valuable In the management of a retail ttoro.
TOADS NOTES IN BBHTSH COLUMBU
lebnOterbaa
la tbe retail meat busmen at
tt to reported that C. W. Alltoaa baa aoM out hia goaeral
men tt wsss manmtenss
ObartM Oletn bu lakea aver the ntall meat baslaass at
imt If nan na I fermerir operated by R. Haifruvee.
A *t Booth has tehee over the Veraea Drive. Vsacouver,
breach at Battertea Bntben. ntatt meat dealers.
The OCdarOattago Drug Ceaapaap. Umlted. Vancoam. haa
spptted tor ebtnge af acme to W. A Calrue. Umlted.
lack DunStp baa commenced a ntall moat aad tab busi*
The OUt Step (Attunes, Be), Vancouver.baa ammuneed
dteedattea cf pertnorsbto, tad batmen offorod far aale.
ay (ta ItatMahm). Cred>
P. H. Knight has
H
a grocery beateees to Vea>
Tbe Millinery buatoen of W. H. Lewis, Vaaeeuver, baa
odvei-tleed for aale.
D. MeVlear baa ceaamoaeed a grocery hastaoes to Thu*
. <e lis I
F. Palmar haa cosamonced a grocery aad confectionery
baslnoM at 1100 Davie Street, Vaaeeuver.
R, w. Hanblett la undoratood to have nM out hia goaeral
eton baalnen nt Watte Rock.
A. Ponton bu eoanaenced n grocery end oonfsctteasry
baslnoM to Vancoavor.
J. t. Daley la the bow proprietor of the grocery
formerly operated by T. B. A L. Bnaahall at Abboteferd.
The goaeral store formerly operated by W. af. Hon at
Alberni bu been MM to 8. W. Walton.
Wllaoa Produce Company (non lac) bu mi—minid a
wbolossle bastaass to Kamloops.
Tho a c. M. T. A. has been appointed truetoe of tba asm*,
furnishing, business of B. D. Pntaam, Vaacoaver.
David W. Vassey bu uld his grocery and eoafuttoaery
bestoeu nt Victoria to K. R. Oakssaa.
It ta anderatood thnt Wood nnd Bnwrlgbt oonfoctloaacr
nuumfactarore,'Vaacoaver, anv. been granted axteaatoa; C
C M. T. A. unpointed trutoe.
Hugh A. Pattoraoa bu uld hia drug baslaass, the latent
Drag Compaay, at Dancnn. to Oeorge L. Beckham.
O. L. Klpp, Vaacoaver, bu wld out hia grocery human
to Wttttsm Jacobs.
Reliable Oanwata Co., Umlted. nMusnfactnrera, have corn-
Is Vnacouver.   .
BaUirr. aale ef tba clock ef K. Sasaki drysjeede deater,
Vaacoaver, vu nesntly held.
Hall a Omnpaoy hnve dlaooatlnned their drug buatoen In
Victoria.
Tendon hnve hem colled tor tbe Parnate ef assets cf
Uorol Canaora Ltd. (teltqaMatloa).
John T. Redding bu uld oat hia grocery baelneu to
Arthu C. Oerdner.
W. A. Hartey Umlted. an undentocd tt bats dtecoaUn-
ued then? goaeral eton bustaus at Chinook.
Tba baataeoa known a. the Levaeseur Oreeery at Bdmen
too, Is sdvertlssd for sale.
Oeorge Hodgoe cf Lomoad. bu taken ont the bardwara
of W. H. South.
Smith a Bob. groccn, of Poaoka, bave eold their buatoen.
It la reported that Sydney Bopktoa bu caM hie grocery
hastens at Reid Hill
The Oeaeral Stem af a tanadar Maane at Spring Coatee,
haabooa horned oat
J. M. Murphy, general eton teener, at Trance, bu ea
-atoned.
N. O. Hobnu bu uccoedod Naltbaatlth a Company la tbe
drygooda buatoen at VUtoan.
A branch of tbe MBuey Store" Umlted, Cowley, bu but
opoaod at Oranam.
a tta^m* apoa^ua^t   ttun u^u ww-pn aotownn <u as^a^-nae^^g ^usen opb aaam oaa er ^paw^n»
and meat* funJabtaga tton at Edmonton.
Charms Bead Ida advortlsod ate hardware hustocn at Blk
Point tor aale,
Thepartnenblp tf Wrtoht utft^taoftitogauft*
mont aad radio wpply bustaen at Tabor, bu been da>
v* ial
- *\
Mi
..    \,:.'-l
M.Ms?jm£
■*- i
■■■■■'Mi. „■■■ *MV iM
'"24-7'\i
mmm 20
THE   RETAILER
URITI8H (X)LUM»IA-At4UmTA--TUaOII
***»*-**OB»y, ,
C C M. T. A. Ltd., hss been appointed renlvor lor the
hsrdware business of W. A. Floyd, Edmonton.
The stationery and patent medicine boslness of M. R Hor-
ley A Co., Edberg, Is advertised for sale.
Tho business of A E CornCeld, High River, is advertised
for sale
FBW TARIFF 0HAHOB8 F0R8BBN.
While no definite forecast of the next Budget of the
Dominion Government ean yet be made, preioiu expectations sre that any tariff changes will be few and comparatively unimportant. Protectionist influence in the
new Administration will probably save the textile industry from any further reduction of its protection,
although it is possible that some adjustment-- may he
msde. It is believed thst for the present nt least the
Government will adhere closely to its policy of no increases in duties, but thst efforts will be mad • to satisfy Canadian manufacturing interests by Strengthen*
ing the Customs administration.
One of the first moves in this direct ton but been the
appointment of two special officers of the l>*|Mrrmer>t
of Customs snd Excise to investigate the fair market
vslues in European countries of commodities whieh art
exported to Canada. One of the new officer* will have
•hia headquarters st Berlin, Germany, and the other will
have an office in Paris, France, but they will \m avail*
able for investigations in other Europ* tin countries as
welL Previously Canada hu not had an investigation
officer anywhere in Continental Europe. The Ca ad*
fan Department of Customs hu msintsined s staff of
eix investigation officers in the United Ststcs and one
in the United Kingdom.  It ia the doty of then men to
Tiger Brand
Underwi
For MEN   ::   For BOYS
Season 1927
UNDERWEAR
investigate caaea which may bo referred to th. <
order to ascertain whether exporters have dec)
correctly the fair market valuct in the country
origin ami to report on earn* of suspected fraud in
iitH-tion with in voire, fur shipmealu le Canada.
maaBBBBBwasamm i    m ***"" •assmmmi
MULTITUDE Of OOBSBT STTUB 0AB8BS
Mueh duMiiasNin is goinff on tt tae prcaoat time
larding the (set that then an Ism many cornet styi «
ni the msrkct si the prcaoat time   Oa tahing t\*
matter up with (*an.dian manuftctarefu It hu I*
toiiml that this subject to becoming mote tad more 1
portsnt each araaua   Apart from tht faet thtt it >•
always more expensive lo maht t matU quantity   *i
garment., whieh is neeeaury when lucre tn t grrai
many number* in a line, il slao to pouible to upend th
time imp-fining the line, which ahould he dene.
Corset buyers have found out that too many tfyle*
mnke it xety difficult for them lo carry tat prop
lines in their department Const maaafaetarvrs i-Wm
selves suggest thai it would be men practical to carry
a few line, from each manufacturer, hat to carry a
large number of idses in these Ince tad not to dupli-
rate the -style at that priee. Thtt to, if then to t real
good step-in in stock at SAOB and thia to made hy one
manufacturer, nol to carry t step-in made B? naalh."
manufacturer of the aame quality tad atyk tnd in
whieh then an no radical diffneoeu at mabe, al the
seme price While then an net. tt yet, nay diction
change, in corset style, for the ccatiaf ttttta. canct
manufacturen are dawoaejna tnd planning te make
some morr practical arrangement in tht aamher of
style, which an shown.
TRADE
MARK
RCQISTCRED
TIGER BRAND
Jt    UUAI ITY ITu!?" *«wmoar far the
tton. As In previous aeaeana. -riaZd      ** WilaUI I  /    JjM teeeen of tltr .bene t atw
O.' A**"*. .imcM cw, ,„ m *Jfo ™f*  H,** *» mamma. *, ««*..
rm ****** •..*.•* wlllM1H ,„ .^rtw^7^r,^J^«^'l'*^,*r ***** ** •*. r*u     *
A™*J±}^kt,Voo*mmmC
•manaan^L__*   *' • - ~
.H t
»m* ••/*?•. Mi*
January, 1927
THE   RETAILER
nniTIIH OOLUMBIA-ALnDRTA-TUKOW
am
;r
Drygocxls and Footwear
Drygoods, 1926-27
During 1926 the drygoods business in British Columbia ngtotered what will, in all probability conati*
lute t record u rogarda turnover, but many merehan*
diaing difficulties wen evident, tnd theae to a large
extent itill peniat, eapecially u regarda the eotton
gooda market. In thia connection, however, it may be
remarked thtt the heavy alump in prices both for raw
and finished material, resulted in gnatcr consumption,
tbenby enhancing the possibility of some profit from
this section of thc buaineaa.
Britiah Columbia retailer, have uot been caught
napping, tnd hnve overcome uvero price nviaiona by
mora cental buying. Thev hnve fuUy realized thtt
purchsjce mtdc on t declining mtrket mutt be limited
to immediate necdt, tnd thtt rapid turnover to be
coming more tnd mora tn etaential factor in prcacnt
dty mcrehandiaing.
Merehanta throughout thc province continue to pur
ehaee ta watt to gcnertUy termed the hnnd-to-moath
principle, nnd nlying extensively upon jobben tnd
mtnuftcturon to meet their needs ta they require
them. Thto method naturally involvu mon intcntive
work on the part of distributore, then wu thc cue
whea nttoaable anticipation of requiremtnta called for
aixuble order..
Tht Cettoe Market
Tht cottoo trtdc hat preaented the moat difficult
aituation. tad print hart dumped to an extent when
today they tn tt ptr cent lower than tt thc eom*
mencement of It* tnd if one wen to figure the pur-
theting power of the dollar on t pre-war baaia, raw
cotton to ulling today at t tow price not touched with.
to the peat twenty yum,
It to understood thtt the qutlity of the American
crop ii aot all of t high standard, tnd tht ncent etif-
fening In price to thc result of millt having to pay t
higher than rogular mtrket price for high grade raws.
Considerable reductions have been ragtetered on
linoleums tnd ttble oil cloths for apring delivery, tnd
thto eondition applies to thc majority of goods having
cotton tt t BUM.
That ftr the npnunUtion that, became of the
prewar value while put-war coat of production atill
obtains, much cotton will remain unpicked, hu not
been accepted u meaning the quantity of the fiber
tvallable will be lem then indicated in the lttut government eetimate.
Circumstances surrounding thc problem u to cotton
make it t protty ufe gueaa that manufacturan will
eonUnue to buy ytrnt u they wll their product-on
the piecemeal baaia, which operttw to pnvent the ec
tablWag o! vtlut hy artifice.
Tht Wool Market
I Although tht wool mtrket bu ehow a diatjnet wet*
enlog. pricu hen tn not likely to be affected to anj
greet extent, lor the ration thtt the mtjority of mtttrt
iala come into thto province from districts in thc Old
Ittnd, where the coal ahortagc hu cauaed higher operating coata tt thc milt, thtm evening up any reduction
in raw material. Then to fur expressed in aome qutr-
tera that apring delivery oa certain woollen gooda, more
particularly thc product of Soottith mum, will bt e-nnt-
whtt delayed, owing to the Urge demand whieh hat
sprung up with tht termination of tht coal itrikc.
Rayon and other artificial aiika wen reduced dating'
the put yur, probably u t remit of the menaced
interest ttken in the mtnufteturo of thto material, tad
thc immenae number of new pltatt manufaeturinf
then fabrics apringing up in nil parte of the world.
8ilk hu also declined, but whether ia aympathy
with tht Btyon movement or owing to United Statu*
Methods of manipulation, it it difficult to determine.
There to t ainccrely bulltoh element in tht yarn
trade. Thto attitude ignoroa thc atoc of the cotton erop
and the stage of conaumption, tnd to predicated, It
appears, on tht assumption that lem cotton wiB be pro-,
duccd next ycer tad thtt financial Intcrettt win be able
to maintain pricet meanwhile.
MmowiBtd Ttrat.
Mercerised ytrnt tn fairly active tad prima torn-
paratively firm on recently established tower levela,
yet aot uniform. At ltttt one mcreerittr it declUang
buaineaa at pricea reported being accepted by othera.
tnd to mainttiniag capacity tttgc oi output, it it ttttti
by tbt management
Hoaiery rnOla tn tht chief uneuutera, haying httv-
Hy for fancy half hcea and for. women's aQk, notwith-
attnding t narrowing of the welt and a more general
use of all-over ailk.
Wonted ytrni tn in t potitton mon ftvortalt tt
buyen thai epinnera, among whom competition continues keen. While wool gives evidence of t Blight
roftening, recessions have been so nsrrow that tht st*
feet probably will not be felt in ytrna. Ia faet, act
in montha htvt apinhen been getting wool value phm
epinning coat out of their ytrna.       inn
For primary interests, the yarn aituation to decidedly apotty tnd unuttofnetory.
Notwithstanding huvy conaumption of ailk, tht
markets for raw give no evidence of real itrongth.
Fluctuation! htvt been within t narrow range, prtctit-
ally mctninglctt, hat not improving tht aituation from
thc atandpoint of tht original markets.    '
Tht hoaiery trades, generally apeaking, htvt been
buying cautiously, evidently reducing, holding! for inventory purpota Open contract, for very Urge quia-
titiu wen placed during December by eevertl of the
larger miUa. for deliveries in tht fint half of 1927.
It to to bt tttumed then buyen believe ailk tt torrent print to t ufe asset and feel assured of t continuance of the pnsent stsge of consumption.
Sm
..■Ai**
■ ,i.'t, tttL
'  '*m
x$
77
•jam
7vM
. %
urn
m
", *i?
•2.JL:      7 22
THE   RETAILER
BRITI8H C0LUMniA-ALW5BTA-TUK0N
Jtauary, itr.
r
There is being shown more interest in the counts
ranging from seven to ten threads, this apparently
evidencing a sentiment in favor of the simi-sheer stock*
ing for this year.
Manufacturers of silk underwear are operating in
the Japan fibre rather extensively, it is reported, in
anticipation of nn expanding use of the silk garments.
The knitting trades, according to importers, anticipate
a heavier consumption of silk this year than in 1926,
despite the lower cost of cotton and broadening In the
use of rayon.
While there appears nothing in the news from the
markets for rayon to suggest price revision, then to
manifest that periodic anxiety aa to the plana of domestic producers for this yesr, in view of the extent to
which imported rayon yarns rosy figure in the several
types of the domestic product.
With sn indicsted underproduction of certain classes of the synthetic, it would sppesr st this range thst
rayon is more likely to undergo chsnges in msnufseture for msking it a stronger competitive ysrn thsn
that prices will be marked down, and that ita application to a still broadening field will make for auch an
increase in consumption u to preclude the probability
of any nearby downward revision.
IMMBB8B INCREASE IB UBDBBWBAB SALBS
Women are buying more underwwr today than ever
before, however they msy individually dress throughout the sessons. The general expsnsion of the under-
wur trades sttests to this fsct, u does the development of underwesr depsrtments in retsil stores, snd
specislty shops desling exclusively in this clsss of torment. There wss s recent questionnaire sent out to
the retsil trsde of the country in sn effort to deter*
euimo thc relative ssles value of silk, cotton (both dom*
snd imported) rayon and flannelette garments.
hile the answers show a great variety, the sum
.Jtal of the evidence shows thst every type of under*
garment ia in demand, that there la ample justification
i the expansion of tbe trade u a whole.
Silk Underwear Staple.
It is generally recognised that ailk underwear aa a
atopic artiele is a development of the last decade or ao.
left which wu formerly a garment worn by the very
lew, t garment sold twenty yesrs ago from door to
door, to now thc most importsnt jrsrment in thc underwear trade
Silk underwear hu been found to be a moat prac*
tiul inveatment    It wears snd launders well, and hu
Si added advantage of being a highly aeeeptablc gift,
c tremendous business done during the holidays hu
shown the Increasingly significant part silk underwesr
pltva in the gift teuon.
Thc supposition entertained in eome quartan that
aflk underwesr hu entirely supplanted the cotton lines
la discredited by answer, to the recent questionnaire
At against one store selling 36 ner cent silk linn. 20
per cent rayon garments, and 26 per cent, domestic
cotton underwear, there mav be nt the figures of a
at on thtt ull« 45 ner cent, domestic cottons, and only
15 ner nnt. aflk garments.
there to one answer showing a aton selling aflk un.
dcrwur exejuaively, and there are othera which would
also chow a W per cent, mark opposite aflk, but against
Every Man /Veaft a
LIGHTHOUSE brand
BUCKSKIN cloth
SPORT JACKET      I
TNoss new jMkm.
^*a*tm*toe every
toe afcUng, muting,
»"* anting, in* golf
toor owr-soeo.
•rt ths correct KUag tae
Pmmieeliy every ettar cut
"ace ef soft, teaatotalsliet
"•ers Ilk. thautah, tSooe Ja
••u their aaaa. la ta. wm*.
mM's eleetlc wool runtng.
• rarlety of soloes.
h*h*e te aat eMwk cr
Wrist
Overall
AOCK IILANO, OUB.
a a ..*, W-Wtuteri
^^•^•itHuinBa^vmmiu^aVw.
--•'-""I •f-iiiiiiiiniiii THE   R E T A I L E R
BRITISH  COLUMBIA    ALRKKTA    YUKON
' * Wacotilke" comet to the dealer with increated
loveliness ai well at increated advertising and
increated prestige.
Every new tint that fathion favours — a
greater variety of plain and figured designs —
are included in the "Wacotilke" range for
the coming spring and summer.
See them for yourself. Your jobber will
gladly tend you samples.   Write him.
For Lingerie and Pyjamas
"Wacosilkc" gives your customers thc "feer and
exquisite sheen of silk; and far more service because
this wonder fabric is NOT affected by moiature or
perspiration. It may be washed as often as desired
without affecting the quality.
Increasing ules mean steadily increasing profits for
every dealer.
^>(A combination of the linett WABASS6
combed yarnt and CELANESE brand yarnt
For Sport Frocks and
Summer Dresses
"Wacosilke" gives your customers all the
beauty of silk, with the sturdy wear and
smaller cost of ''Wacoeilke."
This wonderful new fabric haa proven an unqualified success wherever shown —and the
demand ia steadily increasing.
The price per yard ia len than ailk; and gives
you a good profit.
The Wabasso Cotton Company, Limited    -     Three Rivers, P.Q.
"Calan*** i* ih* r*gi*t*r*tl trod* mark in Canada of Canadian C*lan*oo, Ltmitod" TH E   RETAILER
HKITISII  COLUMBIA   AI.BKKTA    YUKW
f
SHEETINGS
SHEETS
PILLOWSLIPS
CIRCULAR COTTONS
CHECK NAINSOOKS
LINGERIE CLOTHS
BROADCLOTHS
SHIRTINGS
MADAPOLAMS
CAMBRICS
NAINSOOKS
LAWNS
VOILES
MULLS
TWILLS
LONGCLOTHS
NO ttore in til Canada     NO MATTER
WHAT ITS SIZE  - can ottet ita
customers better Cottont than WABASSO.   Nor can any ttore — no matter
what ita aize     afford to carry Cottont ol
a quality inferior to Wabatto.
More and more*, are the women of Canada
demanding tound value for their money —
and thia, they receive tlwtyt in WABASSO
COTTONS.
Theae "Made in Canada*' Cottont are produced in tuch quantitiet and quaHtka that
every dealer can tpecialixe on WABASSO;
knowing that dcliverict will be certain; and
that the purity and finith of WABASSO
COTTONS wiU alwayt equal the beat of the
Old Country milk.
All Jobbers slock WABASSO COTTONS
Wabasso Cottcms
are Canada's best
THE WABASSO COTTON COMPANY, Limited   -   Thr* Riven, t.Q. mmufmi"
WMWMWIBBBBl
.Tanuary, 1927
THE   RETAILER
aamtH ooLu*mA-ALnnaTA--YUBON
thia evidence mty be act a number of stores which tell
42 per cent, domestic cottont, tnd only 12% ptr cent,
ailk, also thott telling 45 per eent. domeatie cotton
ind only 20 per cent ailk.
UaHTWIIOIT PIB1I GOODS, SIMULATDfO
sal, cud or ow snoro uronwiAi.
»
A vtnr light weight rtyon mttcritl k being uaed for
certain Once of apring underwear, whieh mtrket ia
alowly getting into tctive operation, for thc new osteon.  The febric in question simulatee in texture t
A p-S-ff-M
us*\t   w\*^*\e*o Vtay
*9<*b^v a^ptapm uS*%
atwOOmXf.
uiwUth to tyoioal at the
eaaaat   mlaBBBn  awtm-m       Yaasa
tswvoi ■JifPWv -Bjajata.      t tvaj
the wai* Hue, teep Voncpol
SwaSrSawB*!  dat  BSmatMBBwm  BwBwBBBBBB^anlAawBMn
vv^b^bpv tat wBi't^yttpajB ta^^avaaywtaHteyftBj
af*awBaBll*BtawBai    BTdaaa
fxeBBBB^tv/aa^ei   ■teat
In tho etytee
aaaa
 IWiMiili
aheer silk tnd it claimed to be guaranteed colorftat tnd
wtaatbie. The mttcritl it being developed in tailor-
ed Unci auch tt nightgowns, chemises tnd step-ins,
with picot edges tnd amall ribbon trimminga
It ii nlto and for the new evening petticoats, made
In 2ft-inea lengtha, a demand for which tt thia timt ia
atid to bt taking preference over evening slips ta the
annoying ehouldcr ttrtpa are eliminated by the act of
tht pettloctt Rayon undergarmenta, both woven tnd
knitted, are expected to continue ta leading consumers
of rtyon yarna, succeeding to the previoua premier poa-
itioa ofhotJery tnd cotton gooda
The rayon underwear and lingerie marketa have
practically tdjuated themaclvca to thc lower priee lev-
cm occetioned by thc rcductiona in the yarn, aa stocks
of finished gooda tnd apparel are rapidly being liquid*
tied, though huyera have been inclined to hold off tnd
wnit for tht lower pricea. The holiday trade haa tb-
torhtd tht mtjor portion of thc apparel atoeka chipped
tt tht previoua pricea
Tat coatJdtrtblt growth in thc use of rayon in
knitted underwear, vests, bloomers, etc., haa been one
of tht oattttnding fetturet of thc ptat year, and rayon
tuthoritict contend thtt more of the fibre yarn haa
beta goiag into underwear than in hoaiery, which prcv-
toady oatttripped ell other trtdet in the utc of rayon.
Oat af tit domettic fibre producera catimated increaa*
ed yarn aalea to tht underwear trade of close to 100
per eent over thc previous year, with only t amall increase in hosiery.
Another notable development of the year-end wa tht
piepsrsticn by tome manufacturers of spring linet of
men'a underwear in knitted rtyon, both aMrt tad
drawers and union suits, but thc movement ia still in
ita experimental tttge.
SbB\4b^B4bAPbV    fS    bVbbbVVW   g^h*BBBBB%  bbbb44bB     BXaawS   faBYfaaMAbbb*PB\     0%
Heavy SOk Ortpe.
Peril, January 1,1127
Maieon Blanehini hti juat put on the market two
new fabrlea which thew arc featuring. Sttintltt, a
hetvy crepe tttin, tnd Carmunka, t heavy ailk ertpe.
In spite of the weight, Satintkt ia cupula tad wfiy-
It comet in t great variety ef colore, five ahadet of
bine, six reda running from coral through tht popular
borbeaux and burgundiea, four greent, including tn
interesting almond green (t color bow beinf exhibited
tt eeveral other houaca), tnd brownt tnd atauve-per*
plea.
Ctrmankt ia t decidedly rough crept, hat ita colort
are, by contract, in thc paatel acale. Aa undtrtoat
of beige runa through the majority of thtm* *% ttaut
thtt m bound to find ftvor in thia rough -treat ita ptlt.
flech color, toned with enough beJgt to tavt tt from be>
ing pink, tnd put it among tht ntw popular nataet
shades.
Uftffli
Mtison Chttillin, Mouly, Bouaml tie featuring Im
Faille Eureka, t hetvy but toft faille with onrttB-
teenth of tn inch rib, which they are allowing in tl*
mond green, blue murine tnd other colon Ariatocrcpe
ia another new specialty of thia houae.  It it rather a
Two oetorfel aaoeta oootumco far
jorooy oeettime, oleeely Bttlag at
watch chewe little chaacje fiem Imt
ether le a aleM eem ef erajlaal ^'^
fur, waioa ia woajr ooooo ■. w^^bibw^o
I. gartleelaHy .mart fee early epHu*
hip,
as
li
hy
ie a twe-aiatt
'    g^   g\    tavoawaBBk
af  ai  •VBBBaaaaBl
metes*    Tht
sat setter d
7
■'•rm
-   A%
tf- ' 5
: 7
\
a4
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- >4*».:*,
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ii^'2
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■JMJL*^:   ■    '.j .      ,':.■ 2ti
THK   RETAILER
BRITISH mLUaniA-AMWUTA-TVKON
January. 102?
"No Rip* no Tear-You got ths WW"
REORGANIZED AND THOBOUGHLY
UP-TO-THE-MINUTE IN MANUFACTURING
MEN'S WORK GLOVES
and MITTS,
Leather Vests, Coats, etc,
SOLD ON A WIDE OPEN GUARANTEE.
SATISFACTION TO OUR CUSTOM ER AND
YOURS.
SERVICE. QUALITY' AND AT  A  PRICE
THAT GIVES YOU A BETTER PROFIT.
WRITE FOR PRICE LIST NOW
SANDELL GLOVE Co.rUd.
Granville and 64th
Vancouver, B.O.
"PRIDE OF THE WEST"
.umber Jack Shirts
Large Variety Fancy Plaids in Soft Wool
Flannels, tnd Hetvy Macldntwi for
Immediate Delivery.
Made by
Madtay oSmith, Blair & Co.f Limited
VANCOUVER, SX
Wholamlt Dry Goods, Men's Furnishings
Notions.
like the Fit,
Wear ami
Coatreet of
ATLANTIC
TUUMDiaWBAB
wat ovnwistas
ATLANTIC UNDERWEAR
Lhalmd
MONCTON, NA
IRWAUNmCOMPAMV
$^^£4. "y;;~'-7v:'r*?7-< r\
,102?
THE   RETAILER
BRITISH COLUMN A~ALBBftTA-~YVKON
if
light weight crepe, but very closely and finely woven,
which gives it t smooth surface. It ia without gloss
and is moat popular In Bordeaux reda, but cornea in
electric blue tnd t wide range of colore.
Thia house ia alao featuring tub silks, in durante
weight!, in stripe and plaid designs. Blue and red
luotlfe, with variations of these ahadea, on a beige back*
Ground arc moot popular. The atripea are vertical tnd
wide, eome of them five inches in width, and are some*
timet employed ta borders.
BAW SUE IIABEBTS Of JAFAM DUB FOB
From dale received on thc Japanese ailk aituation,
it it eeen thtt thc present supply is large enough to
more than offset the small domestic storage tnd in
View of declining wholesale aalea of ailk gooda, further declines in raw ailk and silk gooda are probable.
Silk ytrnt tie likely to be weak in price Thc dom*
retie position ia ao atrong, however, that if the Japan*
eat Government were to finance storage Kanaai neat No.
1 would not fall much below $5.70.
Among the more Important of theae supporting factors thc following ahould be Hated:
Thc domestic storage of raw ailk ia unusually amall,
being only t little over 35,000 balea, or 11 per cent, under the atorage for tht aunt time t year ago. Compered with deliveries, domestic stoeks arc therefore,
quite amall.
Import, of raw ailk have been moderate in comparison with deliveries in recent months.
While the trend of Ihe activity of ailk looms haa
been upward aince June, wholesale salea of ailk have
been relatively large in comparison with loom activity.
Perhaps the unconfirmed reports that thc Japanese
Oovernmtnt may finance tht holding of surplus silk
atocka in Japan may bt mentioned, although it ia not
known thtt auch action will be taken or that it would
be effective if it were.
Certainly a condition of large mill activity and
wholesale aalea, coupled witft relatively low imports in
atocka, doea not teem to go with a declining trend in
priees.
Battoat for Wttkaam.
Oa thc other hand, however, there are plenty of
good raaaont lor the nagging trend referred to and
those tre tufficiently atrong to make it difficult to eee
how the price of ailk can ahow any auattined advance
daring the nttt ftw monlha.
Tht autumn Japanese cocoon crop la a little above
thtt tf last year, thtm continuing the gein in produc-
tion.
Large ttockt of raw ailk have tceumulttcd at Yoke*
Urna. Such atocka have recently been reported tt
ovtr 40,000 balea, nnd appear to he much the ltrgcet
dace thc tutumn of 22. Such t condition hi bound
to put pressure on the mtrket and it ia Utile wonder
thnt we arc hearing ttlk of "pegging" thc price and of
appeali for aasSttance in ittbiliaing pricea.
Spindle nctivity la high in comnariaon with thc ar
tivity of looma, which ia not only anunfavorable gen-
oral avmptom, but forcctata weakneaa in the markcta
lor ailk ytrnt
Tht low level to which cotton hta fallen tenda to
depreca silk valuta,
With cotton ytrn tnd gooda ao cheap, the preecnt
level of ailk gooda pricea ia likely to cause reduced
conaumption.
Department atorc calea of alike and velvets fell off
sharply in September and were the lowest for thtt
month in any recent year.
Wholesale ailk sales declining. Buyen of ailk cloth
show t pronounced hesitation to make comndtmcnti lor
the apring, particularly forp rinted gooda There It
severe competition in the marketing of ailk gooda, mora
especitly of thc lower qualities
Thus, although tht domeatie etetiatical podtion ol
raw ailk la atrong, the primary mtrket it over-supplied,
nnd tt thc same time the mtrkcta for tht finished product tre at moat but fair and ahow much hetitttion tad
uncertainty tt to the future.
tail's WBAB STLTBS FOB 1917,
Fancy Pattern! ia Brown, Gray tad Brat
Ovcroottingi for 1927
In the face of atrong indications thtt bine overcoatings will again be widely favored next fill, tht woollen
mills arc bringing out fancy clothe in 90 to 84-ounco
weights, which ere expected to bid lor a large portion
of the ne wbusineas. Mill agenta admit that bluet had
hecn underestimated thia season, but that this fact will
not deter them in developing exceptionally fancy linen
for next winter.
Browns to Bival Btata.
■ Thia collection hi not yet complete, hat it represent*
ative enough to indicate thtt medium to dark browat
including reddish and Burma shades, medium graft
and bluea will be the colon principally relied on to
compete with the solid blue vogue Tht pttttrnt
arc royal and inclined to Glen plaids, chcekt tad
htripee, u well tt other ftney effecta ia which lighter
colored ytrnt tre interspersed through tht more modulated ground weaves.
Stripes an outatanding in suiting! lor next fall, and
pltidt tn expected to continue in ftvor. Clothing
raanufecturers tn not anxious to etreea fancy patttrnt
too ttrangly becauae ol the difficulty encountered
in tailoring, matching the pltidt tnd novtHmt in the
garment, thua reducing anted ol operation! and in-
create the coat ol output Clothien any tht style lor
next Itll will call lor velvet colon on coata, tad it it
suggested that they will he uaed oa nutty tottt tt well
aa solid colon
Activity Well Voder Way.
Manufacturing activity on apring clothing it now
well under wty tnd indiettiont point to n busy aeaaon
ahead for moot ol the manufacturera. Tail expectation la baaed largely on indicttiona that tht present
teuton will witneae t repetition ol tht experience ol
lttt aeaaon, when a atrong tendency on tht ptrt ol retailen to postpone commitmento or curtail them etrly
in tht aeaaon wai followed by t ateady succession of
re-orders Inter on thtt kept factorial buay light up to
the opening ol the Unci lor tht following niton.
Thia condition merely reflect! tht prevailing mer-
thandieing idett of tht retailera, who plan their buying on t budget baaia, order a eertain percentage of
their nquinmenta in advance tad then tdd to their
eommitmenta tt tht eeatoa devalopa. Thia ia a method ol operating thtt baa introduced decided changes
PXM
Al'k
*Mdtwm^i 28
THE   RETAILER
rmiTISH roLUMmA-ALUBUVA-U-BON
Janusry, 192;
into the industry but which is by no means confined
to men's clothing.
Plaids, stripes and bright patterns, promoted by
woollen mills and clothing manufacturers as a means
of stimulating spring business, appear to bsve beeu
warmly received by the retailers, particularly in the
smarter lines of clothing, with thc result that manufacturers are now faced with new problems of production
resulting from these pronounced fsbric patterns. In
the extremely high grade lines of clothing it is regarded aa essentisl that the patterns match with mathematical precision, and in a season when pronounced
plaids snd similar designs predominate, this hss a tendency to slow down production as cutters can cut
fewer garments at one operation snd grester csre must
be exercised through the vsrious operations to make
sure thst thc patterns match exactly.
BBTTBB UGBTDIG.
Ws
FOOTWEAR PRODUCTION Df CAB ADA
The production of machine-made boots snd shoes in
Csnsds this yesr seems likely to resch, snd msy exceed, the 17,000,000 psir mark compared wi h an output of 15,885,000 pairs in 1925. This yesr's total will
be the lsrgest since 1919, snd will be nesr the output of
17,300,000 pairs in 1912, which wss the best prewar
yesr. Despite improvement this yesr, the (-anadian
ahoe manufacturing industry is still operating st considerably lem than capacity, and it haa been estimated
that the present plsnts on the sversge eonld increase
their output by sbout 40 per cent., without working
overtime and without any increase in manufacturing
equipment Imports of boots snd shoes into the Dominion hsve shown sn increase in value of nearly 15 per
cent ,aa a result of larger importations from the Uu 'el
States, while exports of Csnsdisn-msde leather foot*
wear have declined, and for the 12 months ended with
October of this yesr smounted to only $275,030 in
value. This lstter totsl is in striking contrast with tbe
exports in the fiscal year 1919*20, whieh were valued
5,679/720.
No up-to-date retailer haa te be told tht udvantag
of good .tore lighting, as it haa been wdl proved that
proper illumination will aaalat the merchant in attract
ing paasersby, in the appealing demonttration of mer
ehandiae, and in the proper celling of goods to immr.
insting satisfaction.
Every merchant knowa theae things, hat at ytt com
psrstivcly few retailers seem lo realise tht talent to
v hieh proper lighting can improve their haasaaen. You
may carry a hundred lines of quality goooa,—you
msy hsve merchandise of unequalled merit,—hat there
is only one medium whieh mahea it pomihlt lor you to
bring home the quality of your goods to year eaatom
*t* in a convincing manner. Thtt medium ia proper
lighting.
A well lighted store, other things being equal, will
do more buaineaa than a poorly lighted ttore The
average retailer occupies a limited field, ami competition ia constantly bct-oiaing keener na tat number of
Mores ineresse.
Despite keen competition, capable merehanta tre
I roving their ability lo stand oat from tae crowd, to
drew euatomer* away from dark, neglected stores, lo
»top s higher percentage of people before their win-
down, and to increaac the aaaoaat per Balaam per
euatomer.
Modern .ton heepere do not merely install g**l
lighting in their entabKahmenta, bat thty kttp their
lighting equipment in good condition nt nil timet
Every lighting socket should he fitted with lit proper
lamp; the vslue of even thc moat carefully planned
lighting system ean be nullified hy dead karat tnd
empty socketa Above all Inmpt tad other Rgbting
equipment ahould be kept efcen. Dirt oa nfleetoro
aud lamps i. rcanonaihle for the loaa of te madi tt 40
per cent, lo to per cent, of the light yea pay for.
WRITING IT OFF    ^■^^HH^W
It takes a good deal ot courage to pot a valaatloa upon aaeele a voiaBii** «•*-**-**-, tk»i a*» mmms
machloeorsbowcooolororballdlog. wbleb Is ^oJ^mTmlmL^ ^f?J**l*»» jg
thoush tho time or porcbaao Bir „*v. -jam HTTNtJET lad <!? K? *» "l5"*
dealer and lhe real estate broker w.ll asoVmmJTSn ST^^JmJSr-?-? .11mmVm\l
PThVfJ,°a W,8h ***'  The Y,,li,l0'» •< ^tmSnt^nwnuTuT
The only proper m&n vo* to Bour* duiMi>uiu. 7*.- /""•• w tm *** wwen sonata.
only nece.s.%, In the cue of iost *>Z?aZ wiiw.^-T "!£**»*' *N aortellr.   H le
yesrs which that equipment ma^iaSM|^|^J^i•,? "?*** "«*» iH «"*» *
senrlce.   You msy knoVlh* U wl™^^ "* mtWaemrr
model la are yei..  Then Jo" l2ecTswLWJS TSTttS ""*""* ^^ ***"
Tb. ..pens, of ragmraTtCi^ J"" * ™Z>Zt*Z f^ttTA * tf*T
aot deter tho pros^sslre *OTiKL%^\!^ •** ■* •ttaot tail SeSl.    ft ££tf
Add total deprecation to total ammh... **** suwaumaf pay aa root If yea hat a taaeaard.
tarn
sTrS5T*s»''*iwf^*actfi«-«i«
BBBHB .,^;«j?w;... ;.ti^-yi>f,w*i.
THE   BE
UIIITI8H COLUMBIA-
January, 1927
TXPJ -TOM*. .LXVB    CLERK B
IF YOU MDW THE BALE
There are, unfortunately, two kinds oi store visitors. One hind buy—the other walks out without making t purchaee. Then eat a buyer thought in the
Itttcr visitor's mind aa he entered, but thc clerk mimed
thc aale.
Some of the reason, why aalea are mimed are remediable. The eton ahould bave disposed of merchandise, but did not. Hen la a group of reasons for
rom soma • i
1. The viakor who weita a bug time for attention, nett impatient, and wtlka oul Thia ia a aerioua
reason, for It may actually produce ill-will in the
party, ao thtt he doea not visit thc store in future.
Such leaving, can lie reduced to a minimum if the
nearest clerk, or any passing elerk, makea it a point
to not to the new arrival, with a smile, while continuing service to tho euatomer ahead. The visitor thus
recognised is given aaaurance that the store means to
give him attention. He ia not apt to walk out unlese
absolute urgency of time compels.
2. Thc visitor who don not find what ahe wishes.
Home atorea require all clcrha to report on a special
bland til calls which the store haa been unable to fill.
Thc elerk makea an entry whjen etch call of thia nature cornea, to then ia no chance of an unfilled call not
being reported
Thia b tn excellent practice—in fact, though thc
atore do not have it introduced ea a system, it is a
good Idea for the clerk to'cell auch mined nlea to the
proprietor's attention. He can atock the article if ad-
viaable, or he may be tble to do whtt an alert dealer
did t abort time btck. Of a new article juat coming
ton thc market, heavily advertised, another store ae*
cured a (supply fint, through t delay in our friend'a
shipment. Ctlla begun to be nude, Thc elerka were
inatrueted lo any, *'We expect thia in to-morrow or the
next day," tnd to offer to deliver when received, ln
thit way t number of aalea were "caved."
3. Sain loat becauac thc aalecmtn don not poteen sufficient buying .kill. Many of theae eta he
"raved" through thc strategy of calling on a brother
aaleamen equal to the sHuatkm. A special signal can
be originated, or thc nletmtn nn simply ny, "Let
mc hnve Mr. Jones help you—thia Knc of gooda ia hia
tpccitlty."
4. It la not uncommon for customer**, arriving
home, to find they hnve forgotten to buy something.
Maybe It was the principal reason for the eton visit.
Such forgctfulneaa nn be reduced to thc minimum if
the salnumn ia, fint, businesslike. Selling should
not be made a "funning bee" or "goeaiping party."
True, then nn be incidental conversation, but the
aaleamen ahould uttend right to hueinero ind keep the
subject of the atore nil right in mind. Suggesting
thlngt to the euatomer ia a way of stimulating memory.   "No, I don't went thtt, but I do wish- ," ia a
reply quite often mode to auggeutioim-
5. Tho euatomer who objects to t priee. Maybe
the aaleamtn could htvc permmded hit customer that
the price, quality considered, gave Mm thc bwt value
evtiltble. Maybe superiorities, producing thc higher
prin, nn be made effective celling arguments.
No eonaeienrious salesman likes to ace thc euatomer,
not buying, leave.  Don't let the matter atop with t
TAILER *
-ALBERTA-YUKON
ieeling of chagrin. Analyse the incident. Could yon
have avoided it f Can you avoid it when a similar situ,
•ation arises again? Through search analysis, and later
action, will come decrease in lost rales.
w
H'i
BATON PULP TO BB MaJTOPAOTUBSD IB BBW
Poplar Iabnd tt at Pureattcd from federal Oovtrav
inent for Industrial lite.
After several months of pending negotitticna, oflc-
en of the Canadian Rayon Pulp -Company have an-
nouecd their decision to go thead with tht cnetion ol
a modern plant where sulphite pulp lor the msnufseture of Rayon ailk and mechanical groundwood pulp
will be processed.
The company waa incorporated last Fcbrutry with
a capitaliaation of $2,825,000, and an option taken on
Poplar Island, but an immediate start on thc building
of necessary accommodation wm indefinitely delayed.
The company, aince it waa fint formed, bat been
completely reorganised. One hundred tnd fifty thousand dollara have been subscribed aa the atarter ol thc
initial bond issue ol 1750,000, and thia amount waa
found sufficient to wtrnnt ordering the machinery lor
the aeventy-ton pulp mill
Poplar Island, which wm tt fint intended to be
leaaed from the Dominion Government, in to he par-
chased from the Ottawa authorities. , It eonsiata of
twenty-eight acres and ia considered an ideal industrial
rite.
InHitI Operations
The fint of the two unite will conaiat of a plant lor
turning out fifty tone of aulphite daily for the manufacture of Rtyon ailk. Thia ia a chemical process, the
wood being cut to certain proportions and cooked tnd
chemically treated.
The second unit mill be a plant for turning out twenty tons of mechanical groundwood pulp daily. This
pulp will be uaed by the Westminster Paper Company
for the mannfature of tiaaue and wnpping paper and
by the Sidney Roofing and Paper Company, betted on
the outskirts of Victoria, which haa done a thriving
buaineaa in roofing during recent yean tnd whieh ia
now turning ita attention to thc manufacture of paper
boxct.
The following well-known business men tn identified with the project; J. J. Herb, president ol the Went-
minster Paper Company Ltd. and the Pacific Cottt
Ptper Co., Bcllinghtm, Wtah.; K. N. RiddeH, manager
of the Westminster Treat Company; N. S. Lougheed,
president of the Abernethv-Lougheed Lumber Company ; C H tain, owner of the Lain Logging Company
and H. I*. Rdmonda, member of thc legal firm of White-
aide, Bdmonda and Selkirk, who ia acting aa secretary
for thc company.
wweW w»wBVBBn*w   •» BWr wB4W*wPwUlMm  wB'BPvaVwWiBsBdBmwTarei   *WuoWmm\wwW0suuuw
It is with deep regret thtt we htve recently received tnnounnment of thc dctth from pneumonia of W.
C. Miller, who waa long associated with the work of the
Association, and tt thc time of hia naming wm tccre-
tary for the provinee of Ontario. Merehanta, not only
in Ontario, hut throughout Canada htve loat the influence and advice of a man who possessed long experience in dealing with problem! of interest to their clan
«•• the country .and hia death will he severely felt by
m
i
M- 30
THE   ttKTAlLEB
llltlTISH COLUMBIA-ALnanTA-VUBOn
January, 1027
All Things Being Equal
why not sell our own i
Eveiy unnecessary sale of foreign-made
goods you make is at the expense of
goods made in Canada, and means less
prosperity for Canada and yourself.
PERFECT SEAL
?
AND
GEM
The Improved
"GEM" JAR
A Screw-top Jar that baa grtttt
ntiafsctioothroogkoot loaf aaa.
A favorite with hocnt
hese two nationally-known Canadian
brands will stand comparison with jars
made anywhere in the world. You can
recommend them with the knowledge
that they are at once Canadian and the
best
Order from your wholesale and look for
the Made-in-Canada Stamp on the Jar
DOMINION GLASS CO. UMTTED
MONTREAL January, 1117
THE   ftETAILEB
UniTltH OOLtTltmA-ALBBnTA-TUaOlt
SI
BABDWABB TBADB BOW BUST AT AJOTUAL SIRVICB BTATIOB OWBBBB OF PACIFIC OOAIT
(blbttbaa Fair aad Host Print Firm.
With tht holidty buaben over, the hardware trade
i» now haty tt tahing their tnnual inventory. Holidty
bumant developed -slowly with the hardware dealera,
and Jobbera, hat the bte buaincn for gift items waa
considered unusually good in thia field. Staple linn
til eompentivcly qubt.
Win Prtduota.—The demand ia normal for thi. sea-
atn of tht yetr.   Prion an unchanged.
flBBB Otrl—Print nmain at the current low levels
and tnbn an seasonally quiet
Biadlia laaL — Sale, an aeaaontbly good and
prion nn Ann.
Wieataaa--Therc ia t ntbfactory volume of busi-
nen aad print tn firm.
iBllBUhill Anmtima—Following the close of the
holiday hsminon naln tn somewhat quiet.
OtiBt.   Chain print continue strong, but with
no tetatl advancro reported.
nsSi  Salro tn nttonable with prion unchanged.
Bafldftag Bti-dwart—Pricc. are now about aa low
aa thty ttn go with nfcty.
Baati Ihntt   The current demand b light with
Brian unchanged.
BtMar aad Btbbfttt—A good demand continue, at
high print Itvtb.
ImaaBBt   fliln tn showing a fair volume, with
current print holding firm.
tape   Manila print tn holding very firm, aale. are
quiet with indkttbnt of advance.
MBit tad Ottt,—There ia a seasonsble demand,
with prion unchanged.
It demand ia holding up fairly well.
ftir amount of buaincn ia being placed
white b meetly for ttrly apring shipment.
ttataWTht holidty tnde in thb line haa l«cn
vtiy tttmnttory.
fyiat Wua-Salee tn quiet after heavy holidty
baying.  Prion tn unchanged.
Otal Itfa-Stba continue tt t ftir nte with atocha
wcllwrted.  Pricn are unchanged.
Door.-CombinaUon m well ta atraight acnen doom
tn ttliag for btcr delivery.
Weatatr Strip.—Then ia t good demand for thb
product with atocha becoming bream
OQ Btovta-Puture orders itttl in Ught with pre-
eent demtnd very Mmited.  Pricn are atetdy.
Lin Win Section of B. it A. tattrttlat Ntgatat
On January 18th the Independent Servwe 8tatba
owncn of the Pacific Coast held their third annual
convention tt the Masonic Teple, Snttle, when
practically every member of that body attended, tad
the three eeaabna held during thc day tad tvtniag
were replete whh dbcuatbnt of vital interest to tht
service dispensers present. No stone wtt left nature-
ed to mthe thb the beat convention in the hbtory of
thc organisation, and foUowing thc election of offinn
for the ensuing term, members participated n n btn-
tjuet, entertainment tnd dance.
Reports from Sesttle ahow thtt tht automotive ttr*
vice field throughout the west underwent tht gnatnt
development during the putt year that It haa tvtr
known, tnd then wtt t generally accepted deebtaa
among then progressive open-tors, thtt branch work
on a large acale mutt be undertaken daring tht are-
sent yetr if successful buaincn b to be continued to
the end of 1927, tnd throughout succeeding yean
A matter of intercut wn the Urge number of former fitting stations, supplying only gat tnd oil whieh
were during the ynr trantfernd into rott ttrebe ita-
tiona, capable of rendering every conccivtbb nrvbt
to tutomobile owncn Everything contidered, tht
Huccess of 1927 wUl he mettund in retio to tht extent
of the nrvice rendered by memben of the anocbtba
to the motorist
•sVWHKwa*a**mm   w anp»w  W wBbbTbvW w^mT.
On the foUowing day, delegataa made a trip to Van-
eouver, when they wen entertained far the 8trvtae
Station Section, R M. A., tt an informtl meeting, fallowed hy t dance at Lnttr Court, Davb Strttt
Thb waa the direct mult of tht vitit to thb city
laat December of H. C. Dthbtrom,, 0. C. Neal, It* X.
.McBi^nandLN.Dbbler,whoatteo4edta^l-togttatr
mnting organised hy tht local tnocUUon, whoa a volt
waa taken lib affiliate with tht Pacific Oottt Anoeb*
tion, tnd indintioot point to t conanmmttion of tab
propotitbn.
A large measure of tht tacoma of tat tvtnlng't
intertalnment wm dut to tat apbndid co-opention of
oil dealera, wholeetltn, tad tcceetory bourne, who tub-
acribed libertUy tu fundi neccenry to pat over tab
worthy effort of tht Strvtat Station owncn of Vancouver.
CaUforab Tmkbnt'i Hamtga
To tht Offinn, Memben tad Friends, whose Loyalty tnd Bfforta htvt contributed to make Checkered
Flag dcab a Realty:
With t httrt attune to the importann of the talk
and prompted hy the attton't rjtfrit of good cheer
and truitrolnen, wt proapect tht ftttun through he
virion ol tht ptat
Out of tht tangle of neccttity tnd tmbitbn hit
eome tht Mut tnd whitt Checkered Flag emblem, tat
Kj—.^JM _ ■ .   . ,. »,i—   - :■-'.■■■ if.:   ".i" V  ;*!,.'Zi:v .'.. 32
TII E   K B T A IL B R
BRITISH COLUMBIA--AMIBIITA -YUKON
-January, 1927
flag that stands for honesty, cleanliness, terviee and
mutual understanding.
From tho day of its inception men have labored to
make .the idea grow in our minds that thoM is a nee
t-ssity for belter understanding, confidence and fellow-
ship between ourselves, with those from whom wo buy
and those to whom we sell. They have seen this become a realty.
Seasons change, conditions ehange. men come and
go, but an idea that is right lives on.
Hundreds of determined loyal men have been recruited to our ranks, hundreds more stand ready awaiting the call, all realizing thc importance and urgent
need for friendly understanding and co-operation.
The idea is right, our cause is right, and lhe seed
planted this year will yield in time an abundant harvest for our mutual good.
Thc yesr 1926 has Wen marked with determination
and sacrifice to insure us that our assoeiation would
be the organization we should have. The results are
before you, the success is apparent.
We approach profound possibilities for the vear
1927."
Yours to serve,
STANLEY C. SHKil'IN,
President Independent Serviee
Station Owners, Inc. of Calif.
Sttrrett Co. Gives Employees Bonus. The I.. S.
Starrctt Co., Athol, Mass., makers of small tools, paid
a bonus in the form of a percentage of the entire
amount earned by each during the six months ending
with December 31st. The percentage was based on
the length of serviee of employees, and ranged from 4
to 8 per cent.
McLennan and MeFeeley Co., Ltd., Holds Annual
Travellers* Convention.
The sales force of McLennan and MeFeeley Co.,
Ltd., held its snnusl travellers' convention on January
3rd, 4th, 5th, 6th and 7th, when many items of interest
were discussed.
'tOAPI, WAIHINQ COMPOUND! AND TOILET PREPAR.
ATION! INDUSTRY IN CANADA-IMS
lag compound, and toilet preemionti^Va2&!
amoaotod in value to injiistt SWTnnmmftm
I1MU18 In 1124. 8l.tl.itc. fo; this Industr^Imi ial
oporatloos of 88 different establishment, wilt* rIS , 1
low: Ontario. itTSLS?*■ wm^**S!***i " ""•
«*■-««£.- **** *-*^i**mmmTJTSLLT. Dr",,h
****■  Production from ih... „i...       ** •"••WitWl 1
161, a. eo*nr*\^ Jjg « flU*
Among the nam products woro 4? «niin« i187:287 ,n 1W4
held aosp worth 3.6 t^^J^^JS**^ °' »»«"
laaadrjr soap st s telataamaTvaJm Sft*lZmnd» ot
«* aoarlr It taBam pound. J fi? ^offta ft
KKx^xjoausHSiiiBiBumnmmBBBBBBaaaamBBBi
IT PAYS-
To Light Up Your Store
IVople turn from the gloom of the Winter
• Ireel to tl heery. lighted interior of a atore
iust aa iiiothn turn to a flame. People like to
shop in a well lighted store—it look, prosper-
ous and up-to-date and inviting!
Store Lighting Fntunt
Huy them on small monthly payment*     We
make installation on your preaenl oullcla with.
out charge,   I'honr fry, 50011 for Free Kalim
ale on tilting your slore with new, baainrea-
bringing flilutm
vancouvir ***wr
VICTORIA
Cottar.    *omp  pemder.  rroto flffonao.  t**Su*4  tfreetiu*.
u»! EKX^ :** tlykm 9^unitsm ut vaitee. tu*
otZ It.?Jf m*,n ^^^  ** Hwtuetma af eaaas la
m S?l3l,  T^-1"1" M i^Mbmmmtam eatraito*
»   h»«   'Mlu.irr It.  |f}& **„ lo,,,^ M fa||i|ri    JJ^ ^
II. Albert. Th*~ -*,„ ^ rsmtO^Wm £^3!^
', w *',,rh *•• on inrtoa** ul ueutit OS me ooaL u**t
'* ouipot u\ao int mi   j.^,1* watarnt     n        aoo
i>o«nd. in oihrr ,ndo.Mr, oa-m.^m vam. asamatfT
L-J;     2*    m ,c* *** um* meparaiam. aro mato as
*******   2  IS^Sa2N,!j ? ll,,B,iiJ   ,!l * °»«"* • «»
?o2i. ^5S,,!^1S" •?* ■» *»••«• ■* •rain
mi •iV*»a..I   Wl 1nm ***** deal, ta Itaa waa valaai
».r. U\;f^^!~ "^ «*m*TLnm2
«►.■,  **?'***?!     *' t00111 **•• **. hai isilsllas islli
"!h r:: ;4r ^r,;« »tett,tn.^LrrR^
o ouih. ihlTo !i •^SSL,,,•/t,,, «^ It other motctrlel
S valued mMMBNUU %U        I—"*** to C*1^
im^vSJHi ttJtSSl^itfS ft ••lw^ ^r
l*"* «f eaS !LS iS^-MJJS •^ **** N,JW
'rom Kranre; jInTg Si. ^^ -■< f Whleh came
ued «i iMi oWl." rceaca af eaamma Isaaanr asaa vai
"*•** *i Mtt.ttt mii'.ri7f!Z!lT ? "'J1"" laaatrg anp vai
Powdored soap ".loll *iw^.*\V**ft « "» i^1* ■*
H-ewhere wer^ wo ih imV J^M •«•• ^ iteltleC
-oip. pumire. aiTTl^l!|2Lli>l *■»•• naa wham ail
fl5J5VMSS J^ JS£•' won v^nd at tm.
MMM eoun-i. »r !tK?"Jl!l **2J"* lw|b ••Mil tat
^d to toMon ZnlrZ, ^   thli4 " ***** iriWl ,W»'
Imnorls IniA t*m*.**J  ■
jrepsmltoas .mo*,n"!S i-?f i!!n,,"#^ <*■*•* «^ MIW
« |H>H dMs for «h,iTeom*!lm   f° $l tTI'411  ***•  ,WI'
tm* fi^^Wn an nt availaMe. ■i™"*
mwmt
ff^^^?W«
'"'■■A
January, 1927
THE   UKTAILEB
11KIT1SII OULUMBIA-.ALBKRTA-YUKON
38
1
HARDWARE PRICES CURRENT
Tlie following en prlecc qwotod for prlnelpol lints of loading wholeoaie flrma  PHeoo quoted ore nsosossrlly
subject to market fluetuetlofia
AMMUNITION.
LcsisS soot Shoiie.
It O s M i 114 ch
it o a m . la .a.
lOJPSTtal.
To . _ _
m . m . ih
M
- 4S.S0
iio s M i ia ea,
AufiSTjOtr» Clob It O s M s 1* «fc MM
-^SV-sbTmI BwwMn aJnit i*****.*-. ■-*-# -i «..**- »•»..**    B*a>*am
U.ttC ArroB it O s ts s IIS tb -  MM
MM
DWB*BBB
3 CTu _
m l. mno
AiMrtaan.
mtasri
Lena I
MotoWc Aaawowitiso
HOniB SIloKS-Iron, Nos. t to 1, 81.78
por IN-tbe.; Iron, Noe. 8 sod targer, |t.lS
por its lbs.
IRONS. SAD. COMMON-Per IN tbs.-
t Iba. aad over Mo; t. 4. Md t tbs. Mc
lUON BAND-Per lM-lbo-lli-ln. |4.M;
Itt-ln ttMl l-ln. SJ.SS. _
IRON.  BLACK OHturt-por l*Otbo- IS
gar-te-rr **• "" "T
IRON. OALVANISBD IHBRT-Pte ISS Iba
-~M .au.w Amer-lcnn or Knotloh. 17.»; 14
uaimo. sc»; is-m m*u*. mis.       m
knobs, rim DOon~J.po.ood. mm s*r
TaMP CHIMNBVt-A. .or cooo 8 dos..
SI M par doa; A. por doa IMS; a oat aaa*
t doa MM por dos.: B. ptr doe. 11.7$.
loAimmNe-Chort or loot .lobe, plain.
* so doa; Joponood, 81*40.
ANVI
to; over ms sh     _
ammm       m**m        mrm~m**-* .-.. _---,M^**4Wi.**<W-MM>3»*'*****«'' * — •»»*■*» |»SV
ANVIIot-retor Wright I ***** to IM Us*.
Sto; waee its na me.
a'aiatfW'i
iS****.ti
a. sues coo.
* fMrMSA2a
mwnBwmp muo"sw*>
114, , _.
a  a wn&uj %a&\%
tmpeaaa ISrtwido, tlltt; 14 s I btado.
BI.M; Mil btado. SUM; 18s» btado. |1L7I;
. i Modo nam. _  . * .
HTAR-t-1.  wkosl.  t  fc.lwo.  nscfc.  18-ln
SN; M*lo. tt; M-lo. M SO: 4 knlvee. 18-
ln M.70: U-ln. IIO.M; U-ln.. SHOO.
MATTOCKt-Plek.    RS   doe;    Cutter.
mm daa
NAILS. WIRR-Biso. mm f.o.b. Vancou*
ear: C»t knoo 17.8. fa>a VSmmsot.
At BUS
mwkkteMesa ll.tt: cot
footia at MIS por its
OBr-tM.fOI asokoflos}.
lass m l/t
¥
now-ckr. «-t •»i *«• f«„    .
■wS^ —
8to
sd sssoUor o» to
•tnr 4-ln. loos
Inaa m off tot
ot
ot lot.
l mya-uaa M of
l •rna^uoojs on ita on mi
-^SaofOfSporTeM to tOM fost
 ^laT^tm-ta-snta. IU H ouch.
mULIXNCI PATOt Tnn-od. .04 lo 81.14
Mr rot aooordna to oooUty; plnl. 8l.lt to
"BiUgltg-Bat^Siffr't
mam* I7e: tta. I ooeortedeoppered rleeta
Cnoncrnd knee* Sre one Ib.
BOPK HAWC-^BHtUh nanlta bann. 84e;
pueo manila baee. BK       _       _
RADIO RUCmVINO UBTS - Tho now
TM^todyuo Tia, IMtmjaaa m par wat:
Iho New Themlodjrne TPS. CSU OS lejn M
percent: Ataonoulo. MSN IsjUl-t^Mi
Attaatle. 17100 tans M M; P-romler «—-
bin. t4t tana mi J.
net Ml. onUooo aoppor no.
.„. „_ _l»l» M* s MS poe pair tae: 8%
^*osf\**%vat\\ ..
sfcfa/TuLT-it oa m*m m ti wt ^   ai!
Ircntm «ipnoARn-oid onppoe one      a
na
*ATCWBanirROAnrv-OM onstor nnS
» aiao. aotao. sin peo »nnonny*«
!^|^fctS!«ta.WtB8
L—arfafct flat ka.t 7I-/1C off
r^MUd. 1/tnO off Cot: brnsn
l/ll off ant; kraaa rooad head
*^oft
iiW. l-lt . 14. MM s.fk; %
T POOO-tTntoorost Its. t ttt M
m\S*mmW*ft*m$i*
M, MM oo<a; Homo. No. tt.
i1
 . ._._ ;Ho. ,S. lit Jt oach:
Moi. ttl.lt oath: Na t, 111 m seek; NO. t.
^BVt?MAl*LaAW*a^orlb. ltH«.
(Umun UNB Wtaa «tte • kondwl
It   stoek   IM   *e aow Ust;
•ta ma ot uuu use.
Its fast l-ln. Ntt
m% at tat; Blaek
-AB^oaJ-'aaf^^t^-aammi
-VpajpBj^i**! am im
1.00: Wlro boor
tiphr.lltm
fit os: %-la. . t Ply.
la
^tod.
UM:
'lit.4a._l__
    ATACttBD-H-n.   %-la.
VM^9w-YMter.a *Xat***"Z ••
w&t.^:yrmi.:,H.t4m..
iplaa ..      _^_   .
Mtra-MMW strsa 4
w.„ _.„ S-ta. BU: !•»». Htt.
jarm-Sfw&iW
VISEW-OLeory Solid Bos. M Iba, flt.lt
iio ench; 100 Ita. 8MM.
eneh; 70 Ibo. |lt
PAINT! ANO OILS.
B*H "j
B-H
POT
orClnory ootaro  |4.
" whlto
OaUaa
z^tot
B*H Bstortor Oil Mlagto ttoto-
Ordinary ootaro. In 4 sot ooao |l.t»
Oroono nnd Orojro. In 4 g*± aaaa**** SOt
RH Anchor Shlnata ItolB-^
Ordloory ootaro. I. 4 pal mas ****** I.S>
Oitom .nd Oroya I. 4gisL bu ... I.M
PAINT!
Onttnn
Ordloory colora in I ani. ooao  R40
Mnrtlo Soooor porch point 4.4S
Mnrtlo Senour Nootooe whlto S.7S
Martin Soooor Nootooo ootar ^_^- ttt
Martin Soooor toor polot  4.M
SharwlD Willtaao. whlto ^_ ttt
ahorwl. WUItasBS* ootar *..*...*.* .,— tM
Shorwtn WlUtassa^ porch *..,,.., „**.**..*** tM
noor wi.i  I.
thonrla WUHmm.
ptrmf—
Hoik, bnrreta, SO. lha
Row. Irona. MS uu*,
Uulk, Irona m Ibo ..
I IBpmo   ta   IDs.*   t»»i..«w««o»t, '••
Tlnn. I Ib.
UNsrau on-~
How. I to 8 barrela
i.i... **•**. att-aaaaaaa
m**stmotmoaao***o %**%*?
Por IM Mo
•ttt
ttt
tm
i.»*,..'**•*.* t>*,amma***a
tat*) mumtama •a**+*a**i*****.***a**a*ia**m***a*a**-**mo*t>o
Itolled, 1 to 8
LRAD. WHITB IN OIL-
l.»m lbs. to 1 too
sta
.tm w wo*w.i»w*tji ■ imnm*
BrondrnaD'a Oonolno
Tt'RPRNTINB-
l horrel loto aa—
VAHNISHKS-
Btaetto. Na I	
Rlootlg. No. S	
IV UmKbb
IV Marine Spar
IV romHoro ~~...
IV Polo Hord Oil _~
Por let tta
:zzzitfs
ttm
IIM
Las. tt 1-1 por oont
ROOMS! naUOHINO LACJU1R.-1
a
BCRBWt-
Hot: krtskt rpond
fint koad m/ie i
SS/10 off llet
aruBW CAPt~et off list.
SCWCWC. SET-40 off tot
CftOVfCMI  AND tPAOim-Olds *wj^.
IIIM por tea % Jonos or BaUeog Mttt par
ucoopa-lfooto No. 4 mamtsai No t.
Ilf.m loS.lFoV.1, 818-00 doo; No. It. tlttt
AU .koto In ktaek Inlsk,
aoLl>BR-U a % wise Iota. MS per lb;
l#^}y%o^|W>_^ tM Ibo-a lock.
asm; sns ut: H-m. mm
^AW*am-*3.le.nloe4\Uuea. JMO poi-100
tha I. ton keens -wkmninM omiltry aottln.
tttte par lit tn Infollksaa
TArWa-On«#t TSe <***•*■ 2**       tM*x
TBNNIt  BAIJJI- (Pronaar'a Cossontofl-I
*Jr mtmmt*. MM: n»h odonttaa. Mi Rotoil.
•'frntrasw^        t**< «*»■
Mend, ttll: 4-oolnt hon. M wjdojtttt.
vera* n.am OAWsjnwD-Por im
m   No t. MM: No. It. Hit
Wina-O * A-Per W. tta. No. 10. 14.48;
Nov H. MSS: No. It. Itffc .
wniNomta - no. ms m do.: osjord.
swtsa: doo;  Blerle.  Mtto do.:  AJw.0
''fn'wNSlim PIPB-Trtmo. leoo 80 off list:
Oen«One Min«»n lo«i 48 for *ent •«»•«•
^ffSsVm^^aV*^
aaatsifar *w**rss ss
cjuro—i .oi..
.88.71; a IS..
._ Ml int.. tie
Looo ee par oont
Antomotive Priee List
ABtOBBBRt anOCK-Ptaot A ****** Na
I ot M1.M.
ACeinjCRATORt rOOT-Wtrolee. Port
st tl.tt each.
AaaORTMBNTB-COttar pto IN soak; Oap
^mm**m* a#fc,  ^uik*   tS^a  mmamamm SOa  mmmmf   OMwm
^stwww mo mssm. man mhowo o^ onon. mo-
rhino nreow 7to ooeh: Mooktoo not tta aaok.
BATTBRIBO-Hot Ikot M-M aoak.
nonra-Ttro 4-m. |t.M ooek,
BPntPBUt Hootor Twtohor. lltM Met
CAPa-aodtatoe. tl.M oook.
rAUnonUKCLUM-Voleo srtnSln. t-oa M
*k#ww.'BwwawW*^^^^^mw^^m^taB^aws o^PwaB^^^m^^osp mss*'wB/        ^^^n
CeMCKT-Raitator. Hlb Wonder Worker JtM doa
cHAiNtv-wood mma mm oook: mm*
17 M oo**k; M.4 17.78 eeek; tt.4 MM eaeh;
•wo1? wro-aStaTBtt polr;   ttsia
COtLt-tpwk  alafle  MM  eech;  Spark
dnwhto Sii-00 oo^o. *..***
DBPLBCTORt-WInd    adJuaUMe   tl*M
pair.
BNAMBL-a I*. J«« Uo MjM do.: t-oo
Wonder Worker MM doa: Meftln t^aoor
Onlefc Drying. 1/14 IM ooeh; 1/SI lie aaok:
1'is tlo ooek: tt too wok; \i tta sock; tt
It 70 ooek.
HORNt-BtaotHc M.7I saek.
TACIta-No. MS MM each: No. IMM
ooeh: No. 41 MM eoeh. ^
I^OICa   MOTOMBTBR-No,    MO   M
oeeh: No. Ml MM ooeh: No. M8 87.M
MfRRORt-Ronr view MM each.
Aif^Monamobllo. Ilfht 11 M .el.; nedloto
IIMoel: h-B-i-f IMO sei
pattwfb m-AW mTT^sobHto tta I
MM *Mo: NO. 11400 du; No. t MM dot
f>t.ATRt-ttop 88.M osek.
PLima-tsork Champion SSe ooek; A. O
Tltoo Mo osek: Hel-PI. Me oook.
s* ■;-«
'.:.; :i
jt}
i'*#t
... -»
:«i
»i
|
tif!
■ "J.   '.'•>-•' 34
THE   BE
BRITISH COLUMBIA-
TEA PRODUCTION IN CHINA.
(Continued from page 8)
ture. The leaves are thinly spread on a bamboo tray
and are rolled and twisted by hand. The process must
be repeated three times, eaeh rolling lasting about 15
minutes. In thc interval between rollings the leaves
sre exposed to thc air for five minutes to quicken the
process.
Fermentation.— In manufacturing blaek tea thc
rolled leaves undergo a process of fermentation. Thc
leaves on the bamboo tray are covered with a piece of
cloth and placed in the sun. Sometimes they ore fermented in a covered basket over a charcoal fire to
quicken the process. Both methods are employed by
planters, but the latter is quicker. The process tskes
from one and a half to two hours, sometime, even six
hours, depending upon the weather and temperature.
Firing.—Firing is rather important, because thc
quality of the tea depends largely upon the proper
degree of heat and time employed in this process.
Whether the tes leaves have been properly fired can
be ascertained only by sn expert operator. In firing
not only is the moisture driven off, but the fine, delicate flavor is imparted to the tea. Thus the Chinaman
believes this process the most important of sll.
The leaves are placed in a bamboo firing basket,
shaped like sn hourglass. Halfway inside' the banket
ia a bamboo matting partition on top of which the tea
leaves are spread evenly. A charcoal fire ia built in
the ground and the basket is placed above it. During
jRring great care must be tsken to avoid spilling leaves
into the fire, lest smoke should spoil the tea.
ttfUng.— Prom the firing basket the leaves sre
sifted and graded. Numerous sieves sre used, the site
of the meshes vsrying from No. 1 to No. 10 and even
finer. The tea leaves are sifted successively through
a series of these sieves, snd are very carefully graded
for packing.
In thc manufacturing of green tea all the processes
employed in the msnufseture of block tes an followed
cxept that of fermentation. The process of firing
must also be csrefully attended to in manufacturing
green tea.
r
J. A. TEPOORTEN
LIMITED
WHOLESALE DRUGS
PATENT MEDICINES DRUCISTS' SUNDRIES
PHARMACEUTICAL PREPARATIONS
306 Wattr St.        Vaacauw, B.C
TAILER -Jtnatry,l9;
-ALtBRTA-TUKON
Marketing tad Ixporttaf OMaa Tat,
The principal porta of distribution tf China les sr
Hankow. Shanghai, and Foochow.   Hankow and *v
chow are the chief markcta for hitch tta and Shar
ghai for green lea.   in volume u! trade Hankow rank*
first in the tea buaineaa.
Hankow is the principal receiving etatn fur black
tes sent from the different localitkt aloBf the Yang
tie Valley. Altogether 650.000 boxn ptr annum of
Mack tea are eolecled al Hankow. (Ont baa contain
60 pounds of lea)
Shanghai is the collecting tad dictrihuUng eeoir
of green tea from fhekiang tnd Atthwei Province.
Foochow is a market for tht cotleetioa Bad dmtrib
ution of black tn, and occupies third plan tmon-*-
the tea msrkets of China Tn from tht wlnlt ftikirn
Province is sent lo and sold tt thai port
Trade OhBiBBtwlBtt*
The first pickings from April ta October tf the
North snd South China blachs tn tht BtaL The best
China greens sre made in June tad Jalj, although
they are obtainable from dune to Deeemlmr.
The North China congou, (tht Baalmh breakfast
tens) .re .trong, full bodied.. famat, aad tweet
liquoring, pertieularly then from tit Honing. King
chow, and Keemum districts. The dry leant tn htrd.
blaek. and aromatic. Then len tn tht "bartaadk."
of China leaa. The South China nd leaf atagtaa are
light in the cap, with amall, reddmh, tad tippy Inf
Thc bet-known district, an Payting, Pahsam tnd
Panyong.   These .re Ihe * claret*" ofCbiat leaa
China greens sn divided bio eoualry arttat (Hoy
unes. Teenksis. Fyrhows. Hoeyant, Weachowa, tnd
local pneks), Hooehowa, and pingsueys, All tn pro
pared in the following sly In or mthn: Oaaaowder
(extra, first, second, third), rolled roaad, "aat thottyM
to medium, pes leaf (first and aecond), a hold, wand
rolled leaf; imperial (fint, second, third), Wife tin.
round rolled; young hynon (loaf, fatal, beW. tnd
twisted leaf); snd hyson (smtll, wt» maat emtty leaf)
The Chins country green htve rich, clear, tad frt
grant cup qualities. The Hoochowt tn fltvorien tad
tcuinl. The plngaueya an light inland aad rank
in cup.
The Foochow oolonge have thia median fltvor and
toasty cup qualtie. The Inf ia long, IWBfB, entree
"PPcaring. snd blackiah. ^^
,-TtTTS,
Bruises      Sons
Rhernnstism
•eene tne sots
"»"«e ty rstMNf m
«•*■  H peaetnin
*>mia  It cent
»^n me mjunt
•Pisntit fee cum ent ecu
*«H«aee eat kcale guleMy. January. 1927
THE   RETAILER
nniTItH OOLUMmA-ALUBBTA-TUXON
i '        * PBOPOttO NBW CANADIAN PLANT BOB CBOttt AND BLACKWBLL.
Atest Ijn omployoo. will he empteyod In tM new Canadian plant af Croeoe a Blaekwott, Llmltot, Internationally
known BHtlot torn of plekle .nt Jam men*feot*r*r*.  Ta* above drawing by Chapman and Oxloy ehewo tb* HaoCLMO
MtUtlng to be erootot ot tbe ootitbeeot oerner ef Pleet cut Botnorot Btr.sU, Toronto.   Oroond will bo broken In ebeut
tbm weeka time, ant the etroetore Is eohodoled for oomplotlon In the summer of tbl. year.
XXZ
-— '■    M .
333
The whnt growing tendency Sn Canada it becoming
mon pronounced tnd tt competition of Weetern Canada hut beta growing mun knn of rennt yssts* it ia
Intending to hnow thtt tht area nwn to whnt in
Alberto hit incntted mon than 1,000,0tJO aera within
the putt Ave ynn
Whnt aeroagc, aeeording to the provincial department of agriculture, amounted to 6,066,000 in 1926,
compared with 4.868,967 in 1921, Yield of whnt run
from 53,560,000 buthelt In 1921 to 112.466.d00 buancla
thb yetr. Tht hither production ii mainly due to the
Influx of new eettlere.
bulla, and other piscatorial delicacies, specialttm of tht
manufactunn
An attractive label decorates the contaWer, and it it
not difficult to foreeaat a flouriahing btmincn tot thll
enterprising New Westminster concern.
Otany.
Friend (to Scotsman stripping wall): "Hello, Mac!
(Join' tae pit new paper on, eh!"
Aberdonian: "Na, nt,; I'm moving 1"
SBSSBSSSSSSSSSSSBmSSSSSmSSBBBaESBSSB
PBODUOT1 PIOVM POPULA1 OH LOCAL
Orocera tn alternating themselves in the products
of thlt Company, which an something of t novelty on
on the B. C. mtrhet.
In -addition to the canning of Fraaer River stlmon,
and B. O. herring, mtchincry inittllcd in thc modern
plant of tht company nparotn tht tcale, bone tnd
ainew of the Hah, simplifying the processing of flsh
BQUIPMBNT    FOR   SALE
lathi aassland Tmah     Bbssbbbbs kuuuoe Hbbbbb
htatl tak Mittr Ihtatortft lirtliiItthiai
ttt Wt. tupiMtf twit
ALL IN P1RBTOLA88 CONDITION.
»*>»t*. T. KIRK
(Ut* of KIRK'S HARDWAR1)
Stl-Atb AVB NBW WBtTMINtTBR
nmsaBBBBSSSSBBSBBBSSSSBBSSSSS
mmj 36
WESTERN GLASS
Is making now friends regularly
with
QLASt OF QUALITY
POLIIHED PLATE 0LA8I
MIRROR!   ;:   WINDOW OLAII
Isrvies Phone toy. 1117
Western Glass
Co., LM.
in Cordova It West, Vsncouvsr
testes, Ulcere, Cutter, .nd Chin*
ete-New, Rebuilt and tocond Hand.
Cash ar Tama.
The Scsle Shop Ltd.
toy. mi
Ml Cordova IL ***** feeing Homer.
Fancy 811k Hon for Men tt
tht "Sight Prin."
Write for samples.
R. A. SIME, EC Distributer
tat BtAtn amnuMtrunma ct.
111 Homer IL      Vancouver, B.C.
PtawamaSalesCoBipany
m RICHARD! IT, VANCOUVER
Distributors for:
F.lry Dyoo Ltd. (Fairy Dy.)
Harry Peck a Co. Ltd
(Moot Part..)
Creston. Ltd.... (Lemon Curd)
Plaletewe a Co ....(Confectionery)
OPee-Cheo a Co.
(Popcorn a Wintees)
Robert Wateon .... (Confectionery)
National Chicle Co. (Count line.)
Hunt., Ltd (Funny Face.)
Martha -Jane Product.  (Bar.)
Nkheleone Ltd.
(Blueing snd Polish..)
BBJBBBBBB)
Phono toy. 7121
VANCOUVER
T. D. ITARK Toleehono
F. W. tTERLINO ZyJoSU
ITABK « ST1BUHO
MANUFACTURER!' AOENTI
1180 Hsmllton ttreet
VANCOUVER, B. C.
thk io:tailkk
BRITISH cW'MNA-AUIHBTA-TUKON
Phene: Hl|h.
IKAL CONC COMPANY
Manufacturer, of
ICE CREAM CONE!
Purest Mode    Coot Loco
SU PRINCEtt AVI.
Vsncouver.
Jtminry. ItrjT
OamaaOH
Addressing
Mailing Lists Mulll|r.ph»ng
DIRECT MAIL CAMPAIONI
Hsndled Eieelently
Wrigloy Oimttrln, LM.
IN Hasting. W
ley. ItBJ
IERVICE TO OUT OF TOWN
lUttCRItERt
-The Retailer" will bo pleased to
furnish eubeeribere tho name, and
addressee   it   ropr.Mnt.tivo.  or
•gent, of Eastern manufacturers In
Vancouver.   We will ale. advleo
where their cemmedrtlee en So
purchaeed.
Manufacturera' Agenta
(Vancouver, union, otherwiee Main).
(Insertions under this hoadlog at*
charged si (he rste of till . line
for sis mouths, payable m adta.ee).
DRVOOOOt
** **/ tv*tta**a,\.mua.*\ t*
NB.-B  H. Welch t Co. Lid. Ill
Homer Street.   Soy. IMT.
The Black Mir Co. 8e.ltle.~ll A,
Slme. Sll Homer Street,  gey. int.
Hamilton. Onl~B  H. W.lsh A Co
Ud> »» Homer Street.  Sey. 8687
on?ij°;,,uKnU,,nf Co u*> om,
Monarch Knitting  Co.   Ltd    111
Ltd   Phone Sey, 7515.
Penmans Ltd.. P»rto, OrtZTT"
Thompson. 615 Hssliagi wSt  grj]
«»n*Que.~R.A.8te**,m,H*1fiJt
8 D hi^I1 A LM' *>«. Oat-
»• v. Stewart A Co. Ltd  lis it*-.*.
8treet.   Sey. 7526 *   " ***"
OROCERISa
Tbe Bordm C*., Ltd.—Mootrr/.!
Quo -Loci offtee. HI Water Street
Hey. ttsi  Jaasee Wood Manger.
mm*taumamam**mri4t^ta,uist--wmmm**moWHOmmm^ i Hu  um.****
\ Annate!  ™ *t»»goaPtn  nnpoji  ao^oBPawmt^una^m  Bcata .
Toroaio-marfc A Bteetlag. lilt Ham
Hton Street   Boy, IMT.
raoada Siareb Oa Ud. Mntreal
-a II. Bowatree. Ml Raatlags W.
Soy. II.
.nun nwi  —i    i- - ^_^MMM^_^_^^„M^_MMM_^M.„M^_^„__ntT.[[r
r.nadlaa Peetma Cereal Oa, Ud.
To.«oto - MeNeotoy'e Ud* Ul toy
moor Street   Bey. MB!.
aBBssesmsmssBBsnssmmnsasmmmaaunuBUBamBBnnmMsmBai^^ i um
w. Clark Ud, Issatreai, Qn.-C
t* Morn, ttl NaatUmu BL  Boy.t^O
BSBBBBaiBBM *■■**..-i-'B*'m''.'«*'*M[«l[t-iW^
R W. Olllett Mia. Ca, Ud-L
MeParlaao* m Boalty BL t*owf» MM
mm^*iamaat)*moWimmimir.itmOO^ ai*
KHlon t*u, ui Cussom Ud. Lsadso.
ont~L P. Mana A Ca, tit Raat
Ims Wool.  Bey. UM.
use of m woods
-isnBtebsrds
w. M. PArey, *
m-t;*.'*lrM-  -l.l>m-'<**0-*mit*  --tf
MUBng CU.U4
Bey. MM
ca. Ud.
*ie*i^^     om^womu
Oat.   Locol effle** UU
Soy. llll C H. lenay.
PaBaeBve Ossapaay ef Catita
Torooio. Oal —Doo* Anuetnan. till
Lareb Street.   Bay. UlL
sssssBssissBWMansssBssssB*aB(anammBBUWBBunBmmnmsn s nmnssssBj	
Tbe Quaker 0*1*
offieo. US. lie Haetrnte
Weed.  0. t
Rovatroo a Co. (Caaata) Ud. Ter
oot*. W. a Boon; a Oa, Ud tm
li-svefttreet. Vaaeeuvcr.
tTOBB IQOIPMBNT 4 BUPPLIEt
*"" **"—-—r~, nwBomoBsoiinsssswwoiinannmmawmBSsaiswmnm •
Bartnsi Pager Pnttett Oa, Ui*
ins Homer Btroot MeclUtt Paper
<o Ud. IM Water ttroot Bey. IBM
sad 7SCS
. HtM.twic^i-01 v,iaM k i- « . ■■■.. iU„i ■immMi.*y***-ii*\vm*''-mi-**i>i-<*<'<•»-*•>*   *
taaatlaa Toledo took. Oa I4d-*
Wiadsor. Oat.-*. & Cbaaboea. IN
tmythe Street.  Bsy. Mil.
"**m*V*m,**mam *t*owm*svtim*tm*wM<mXo* SSSOSSt SI m-**-*-»*ww**---*-^^ it**********.---'-.
Coatleoatal Pager Protect*. Ltd.
oiiawe. oat -Bmllh. Davits** t
Wright.   Roy. MM.
¥•*• omBBBBMBBBBjuBBBaBBnmmmmimsBjsusai mamtm >*-'*-**■••■»•■•* *»m-*wmw**m*ms#»-*
do*. McBae. - Want Paper aat
* oontor Baloo Books.  IMt tatfltn
Htrom.  Bey. tilt
y*w^-***»**o»*missmoom*ii*mstmsmsu
letomileeal   *«•*•*****••*•*•-   —.,.„
£• Ud. Torooio-Looal cms* Ml
•Armour BL  Bey. Ml.
(l* c. wiisn. IM*, Latham, ^~-
711.   w. T. Baa,
tPORTiNt aoooa.
Proeoer. T H. d Boas Ud, Leeds*
Enc-Assedatet Atatttaa. Wsy. IM. m
BBBBBBBBBBBBB.
tm
^*V
*Vr-**£*'Z
ootm **?..
////=
'2
1
/v~
famous
SARDINE
MEALS
ill..-
'yts.
THE ONLY BOOK OF ITS
KIND EVER PUBLISHED
Forty-eight selected sardine meals prepared In the leading kitchens or America
and printed tn an attractive sixteen page
book. These tasty yet practical recipes
furnish tempting suggestions for economical meals.
A new supply of these books is now ready
for distribution. All requisitions will be
111 led in the order received. Write at
J, once to the address below, stating hew
many families you serve. One book for
each family will be mailed to you absolute  free.
CONNORS BROS., LIMITED
BLACK'S HARBOUR, N.B.
Largest Sardine Packere in the Uritlsh
Empire.
Brookfield Brand
Sausage
Swn'itt Canadian
Limited.
*%*.
^"J^S^^^**^"^
—-r-*>^is>*3£SSw^
Swift's "BROOKFIEUTBranil hire Port Sausage
As a Dealer, you are overlooking a grand opportunity to boost
your sales and profits if you do not stock Swift's "Brookfield"
Brand Pure Pork Sausage—Swift's "Brookfield" Brand represents a Pork Sausage of the Highest Quality obtainable—easily
prepared—Delicious and satisfying.
SWIFT  CANADIAN  COMPANY LIMITED '«•».)*''-
WARM, winter stockings for boys
are real profit-makers this time
of year. That's why many wise merchants make sure their stock of Hercules and Rock Rib Stockings for boys
is kept complete during the next few
months. They've experienced thc
handsome profits which result from
the steady sales these stockings enjoy.
Hercules and Rock Rib Stockings are
knit with two-ply leg and three-ply
heel and toe—and from extra long,
strong cotton yarn. Sizes 5 to IO1*.
boxed in dozens. One of the dependable "Sunshine Hosiery" styles. Order
from your wholesaler.
Chiprnan. Holton Knitting Company. Limited
Hamilton. Ont.no
Millt at Hamiltoa aad Wallaad
(TV Ml f 13    ijulm/i    'A*    (fit    p..     'tntaO*
}**U «il ., ■,» *,-*», tvtvwr    Sa*  -,*,
1 '  0*   ms*s *•* , it i,i   r-.,t
m *OWn    I    Ima.tm* li,,*',    ,  ...

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