- Library Home /
- Search Collections /
- Open Collections /
- Browse Collections /
- UBC Theses and Dissertations /
- An analysis of the effect of the Free Trade Agreement...
Open Collections
UBC Theses and Dissertations
UBC Theses and Dissertations
An analysis of the effect of the Free Trade Agreement on profitability in the British Columbia wine industry Ross, Kimberly J.
Abstract
The 1988 Canada - United States Free Trade Agreement and GATT decision radically altered the trading regime between the two countries. Historically wellinsulated from a competitive environment, there was concern that the British Columbia wine industry would not be able to compete under the new trading rules outlined within the Free Trade Agreement and resulting from the GATT decision that once imported, all products were to be afforded national treatment. This study was undertaken to determine whether or not the industry is better off under the Free Trade Agreement with respect to profits and the ability to compete head on with imports. A benchmark situation covering producer organization/market structure, prices, production and profitability portrays an industry prior to the Free Trade Agreement that is profitable, however, the profitability appears to be based on the fact that the B.C. government was protecting the industry against foreign wine producers. Section 4.0 of the study outlines the trade related factors; policy and procedural changes. Details of industry policy, the FTA, GATT ruling, and interprovincial barriers are discussed with a graphical analysis of the impact of B.C.'s domestic policies on the international market. Section 5.0 studies the industry changes as a result of Section 4.0. Changes in pricing, production (domestic and imported), industry sales and revenue, profitability and marketing strategies lead to the conclusions presented in Section 6.0. The conclusions of the analysis support the hypothesis that the B.C. wine industry is at least as profitable as it was prior to the policy changes and its growth suggests that the most profitable segments of the industry are the premium estate and farm winery segments.
Item Metadata
Title |
An analysis of the effect of the Free Trade Agreement on profitability in the British Columbia wine industry
|
Creator | |
Publisher |
University of British Columbia
|
Date Issued |
1995
|
Description |
The 1988 Canada - United States Free Trade Agreement and GATT decision
radically altered the trading regime between the two countries. Historically wellinsulated
from a competitive environment, there was concern that the British
Columbia wine industry would not be able to compete under the new trading rules
outlined within the Free Trade Agreement and resulting from the GATT decision
that once imported, all products were to be afforded national treatment. This
study was undertaken to determine whether or not the industry is better off under
the Free Trade Agreement with respect to profits and the ability to compete head
on with imports.
A benchmark situation covering producer organization/market structure, prices,
production and profitability portrays an industry prior to the Free Trade
Agreement that is profitable, however, the profitability appears to be based on the
fact that the B.C. government was protecting the industry against foreign wine
producers. Section 4.0 of the study outlines the trade related factors; policy and
procedural changes. Details of industry policy, the FTA, GATT ruling, and
interprovincial barriers are discussed with a graphical analysis of the impact of
B.C.'s domestic policies on the international market. Section 5.0 studies the
industry changes as a result of Section 4.0. Changes in pricing, production
(domestic and imported), industry sales and revenue, profitability and marketing
strategies lead to the conclusions presented in Section 6.0. The conclusions of the analysis support the hypothesis that the B.C. wine industry
is at least as profitable as it was prior to the policy changes and its growth
suggests that the most profitable segments of the industry are the premium estate
and farm winery segments.
|
Extent |
3965752 bytes
|
Geographic Location | |
Genre | |
Type | |
File Format |
application/pdf
|
Language |
eng
|
Date Available |
2009-01-16
|
Provider |
Vancouver : University of British Columbia Library
|
Rights |
For non-commercial purposes only, such as research, private study and education. Additional conditions apply, see Terms of Use https://open.library.ubc.ca/terms_of_use.
|
DOI |
10.14288/1.0086824
|
URI | |
Degree | |
Program | |
Affiliation | |
Degree Grantor |
University of British Columbia
|
Graduation Date |
1995-05
|
Campus | |
Scholarly Level |
Graduate
|
Aggregated Source Repository |
DSpace
|
Item Media
Item Citations and Data
Rights
For non-commercial purposes only, such as research, private study and education. Additional conditions apply, see Terms of Use https://open.library.ubc.ca/terms_of_use.