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SHOPPER: A PROBABILISTIC MODEL OF CONSUMER CHOICE WITH SUBSTITUTES AND COMPLEMENTS Athey, Susan
Description
We develop shopper, a sequential probabilistic model of market baskets. shopper uses interpretable components to model the forces that drive how a customer chooses products; in particular, we designed shopper to capture how items interact with other items.We develop an efficient posterior inference algorithm to estimate these forces from large-scale data, and we analyze a large dataset from a major chain grocery store. We are interested in answering counterfactual queries about changes in prices. We found that shopper provides accurate predictions even under price interventions, and that it helps identify complementary and substitutable pairs of products.
Item Metadata
Title |
SHOPPER: A PROBABILISTIC MODEL OF CONSUMER CHOICE WITH SUBSTITUTES AND COMPLEMENTS
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Creator | |
Publisher |
Banff International Research Station for Mathematical Innovation and Discovery
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Date Issued |
2018-01-18T09:06
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Description |
We develop shopper, a sequential probabilistic model of market baskets. shopper uses interpretable components to model the forces that drive how a customer chooses products; in particular, we designed shopper to capture how items interact with other items.We develop an efficient posterior inference algorithm to estimate these forces from large-scale data, and we analyze a large dataset from a major chain grocery store. We are interested in answering counterfactual queries about changes in prices. We found that shopper provides accurate predictions even under price interventions, and that it helps identify complementary and substitutable pairs of products.
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Extent |
45 minutes
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Subject | |
Type | |
File Format |
video/mp4
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Language |
eng
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Notes |
Author affiliation: Stanford
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Series | |
Date Available |
2018-07-18
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Provider |
Vancouver : University of British Columbia Library
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Rights |
Attribution-NonCommercial-NoDerivatives 4.0 International
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DOI |
10.14288/1.0368961
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URI | |
Affiliation | |
Peer Review Status |
Unreviewed
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Scholarly Level |
Faculty
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Rights URI | |
Aggregated Source Repository |
DSpace
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Item Citations and Data
Rights
Attribution-NonCommercial-NoDerivatives 4.0 International